{ "kind": "tool", "value": "3-second-rule", "collectionKey": "slides:tool:3-second-rule:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 18, "page": 1, "pageSize": 24, "pageCount": 1, "rows": [ { "docId": "019dd923-5e88-73ef-bd5d-b315287f7ee1", "docSlug": "fc0c90c9b630fa00", "documentTitle": "2014 Bond Cap Internet Trends 2014", "authorId": "BondCap", "authorName": "Mary Meeker", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "vc_research", "sourceTypeLabel": "VC research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.333, "pageNumber": 91, "slideType": "thesis_headline", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": "Single message readable instantly", "slideHref": "/slides/019dd923-5e88-73ef-bd5d-b315287f7ee1/91", "deckHref": "/decks/019dd923-5e88-73ef-bd5d-b315287f7ee1", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5d-b315287f7ee1#slide-91", "loopMatches": [], "arcBeatMatches": [ { "to": 91, "from": 91, "beatId": "019de7cf-84c5-737c-80ab-e1b970f37bfc", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "p.91 explicitly states 'Biggest Re-Imagination of All = People + Mobile + Sensors + Data'", "position": 4, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 91, "from": 4, "beatId": "019de7cf-858f-724f-8f90-9bc5829b709d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Bulk of deck is data slides establishing the trend facts", "position": 1, "confidence": 60, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd5d-b82ca346e032", "docSlug": "d104e9de9f1d5dd1", "documentTitle": "2016 Bond Cap Internet Trends 2016", "authorId": "BondCap", "authorName": "Mary Meeker", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "vc_research", "sourceTypeLabel": "VC research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.333, "pageNumber": 6, "slideType": "key_takeaways", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": "Sparse, single metric for instant grasp.", "slideHref": "/slides/019dd923-5e88-73ef-bd5d-b82ca346e032/6", "deckHref": "/decks/019dd923-5e88-73ef-bd5d-b82ca346e032", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5d-b82ca346e032#slide-6", "loopMatches": [ { "to": 16, "from": 6, "name": "So What Cascade", "slug": "41-so-what-cascade", "bestFor": "Data presentations, executive summaries, driving to recommendations", "matchId": "019de7d7-e0e3-75c7-88bb-5cec6033bd95", "evidence": "Data slides (6,7,9,11,12,13) each carry an action-title insight; pp 14-16 cascade to 'new users harder to garner'.", "position": 1, "objective": "Cascade global-internet user data into the insight that growth is saturating except in emerging markets", "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)", "confidence": 75, "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion" } ], "arcBeatMatches": [ { "to": 37, "from": 5, "beatId": "019de7d7-df7b-76b3-8c4c-98c32793875a", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Situation & Context", "beatSlug": null, "evidence": "Global internet + macro trends establish baseline state.", "position": 1, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 37, "from": 6, "beatId": "019de7d7-e03c-735a-b728-fc03ed76149b", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Heavy chart-driven user/macro data.", "position": 1, "confidence": 60, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd5c-cd66aa158518", "docSlug": "4ffda804348b4274", "documentTitle": "2024 Accel AI eating software", "authorId": "Accel", "authorName": "Accel", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "vc_research", "sourceTypeLabel": "VC research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 39, "slideType": "kpi_dashboard", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": "Six headline metrics readable instantly", "slideHref": "/slides/019dd923-5e88-73ef-bd5c-cd66aa158518/39", "deckHref": "/decks/019dd923-5e88-73ef-bd5c-cd66aa158518", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5c-cd66aa158518#slide-39", "loopMatches": [ { "to": 44, "from": 36, "name": "Zoom In", "slug": "06-zoom-in", "bestFor": "Technical deep-dives, case studies, detailed analysis", "matchId": "019de0ca-5fd9-729e-b3d0-92e6f9a27586", "evidence": "Methodology (p36) → 100 winners landscape (p38) → at-a-glance KPIs (p39) → drill into funding/hiring/age/G2 (p40-44).", "position": 7, "objective": "Zoom from population scope into Euroscape-100 winners' specific metrics", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "confidence": 78, "description": "Start broad, then progressively focus on specific details that prove your point" } ], "arcBeatMatches": [ { "to": 44, "from": 36, "beatId": "019de0ca-5da0-7058-b29d-28eece9468aa", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": null, "evidence": "Euroscape 100 methodology, winners' funding/hiring/G2 benchmarks", "position": 4, "confidence": 82, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd5b-57c95906fbe9", "docSlug": "795c39381935b724", "documentTitle": "2024 barclays 17th annual global consumer staples conference", "authorId": "Barclays", "authorName": "Sysco", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 13, "slideType": "kpi_dashboard", "function": "summarize", "notes": "The slide uses a 'growth algorithm' framing to present key financial targets.", "imagePath": null, "matchCount": 1, "evidence": "Three giant percentage ranges grasp instantly", "slideHref": "/slides/019dd923-5e88-73ef-bd5b-57c95906fbe9/13", "deckHref": "/decks/019dd923-5e88-73ef-bd5b-57c95906fbe9", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5b-57c95906fbe9#slide-13", "loopMatches": [ { "to": 15, "from": 11, "name": "So What Cascade", "slug": "41-so-what-cascade", "bestFor": "Data presentations, executive summaries, driving to recommendations", "matchId": "019dd95a-08f7-737a-a002-9385b2cb2823", "evidence": "Achievements (p11) → Algorithm framing (p12) → growth metrics (p13) → ROIC vs peers (p14) → capital allocation (p15)", "position": 3, "objective": "Drive financial achievements toward the investment recommendation", "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)", "confidence": 74, "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion" } ], "arcBeatMatches": [ { "to": 15, "from": 9, "beatId": "019dd95a-07a6-74c7-9027-ac4f6aea968c", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "Recommendation slide + FY19→FY24 sales/cash, Algorithm, ROIC vs S&P, capital allocation", "position": 4, "confidence": 78, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" }, { "to": 13, "from": 12, "beatId": "019dd95a-07a6-74c7-9027-c7040b0cd388", "arcName": "The Sequoia Pitch", "arcSlug": "sequoia-pitch", "beatName": "Business Model", "beatSlug": "sequoia-pitch-competition", "evidence": "Algorithm: Sustainable Growth + Op Excellence + Balanced Capital = TSR", "position": 5, "confidence": 55, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" }, { "to": 15, "from": 11, "beatId": "019dd95a-07a6-74c7-9027-cbea003726e7", "arcName": "The Sequoia Pitch", "arcSlug": "sequoia-pitch", "beatName": "Financials", "beatSlug": "sequoia-pitch-product", "evidence": "Net sales/cash growth, EPS guidance, ROIC, capital allocation", "position": 6, "confidence": 55, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5eff-723e-9be5-4546deeb70f3", "docSlug": "3179a4a2c2fd8014", "documentTitle": "2025 Q4 Investor Presentation", "authorId": "ServiceNow-IR", "authorName": "ServiceNow", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 17, "slideType": "kpi_dashboard", "function": "summarize", "notes": "The slide includes a footnote explaining a specific adjustment for Q3-25 and a general note on methodology for account mergers.", "imagePath": null, "matchCount": 1, "evidence": "One number, one chart, one message", "slideHref": "/slides/019dd923-5eff-723e-9be5-4546deeb70f3/17", "deckHref": "/decks/019dd923-5eff-723e-9be5-4546deeb70f3", "deckAnchorHref": "/decks/019dd923-5eff-723e-9be5-4546deeb70f3#slide-17", "loopMatches": [ { "to": 17, "from": 14, "name": "Pattern Hunter", "slug": "02-pattern-hunter", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "matchId": "019de988-5601-741e-b152-57f46bdb31d2", "evidence": "RPO growth + cohort expansion (295%) + $5M+ ACV count + 98% renewal rate all show retention strength", "position": 4, "objective": "Stack independent proof points of customer health", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "confidence": 75, "description": "Group multiple pieces of evidence that together point to a pattern or conclusion" } ], "arcBeatMatches": [ { "to": 23, "from": 7, "beatId": "019de988-553b-73ba-889c-c24525bb6b87", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": null, "evidence": "Q4/FY actuals, RPO, cohort growth, margins, EPS across 17 chart slides", "position": 4, "confidence": 50, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5eff-723e-9be6-36d9c4dd8bdf", "docSlug": "10b908741046fa95", "documentTitle": "2025 Q4 Results Presentation", "authorId": "Air-France-KLM", "authorName": "Air France-KLM", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 4, "slideType": "kpi_dashboard", "function": "summarize", "notes": "The slide uses circular callouts to present 6 key performance indicators (KPIs) with year-over-year comparisons.", "imagePath": null, "matchCount": 1, "evidence": "Sparse KPI tiles legible at a glance; main numbers (€2.0bn, €33bn) instantly readable.", "slideHref": "/slides/019dd923-5eff-723e-9be6-36d9c4dd8bdf/4", "deckHref": "/decks/019dd923-5eff-723e-9be6-36d9c4dd8bdf", "deckAnchorHref": "/decks/019dd923-5eff-723e-9be6-36d9c4dd8bdf#slide-4", "loopMatches": [ { "to": 10, "from": 3, "name": "Pattern Hunter", "slug": "02-pattern-hunter", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "matchId": "019dd95a-08f8-7619-ac2b-7a58fe6df003", "evidence": "Strategic pillars (p3) followed by executive KPIs, premiumization, ancillary, sustainability, cargo proofs (pp 4-10).", "position": 1, "objective": "Stack proof points across pillars to evidence strong strategic execution", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "confidence": 78, "description": "Group multiple pieces of evidence that together point to a pattern or conclusion" } ], "arcBeatMatches": [ { "to": 22, "from": 1, "beatId": "019dd95a-07a7-7579-bd62-67a6c35a483a", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": "triple-take-the-facts-what", "evidence": "FY highlights and FY+Q4 financial results dominate pp 1-22.", "position": 1, "confidence": 82, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5efe-75c0-8dff-4388186ecf4b", "docSlug": "a1773f536fee2880", "documentTitle": "2026 Investor Day", "authorId": "A10-Networks", "authorName": "A10 Networks", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 5, "slideType": "executive_summary", "function": "summarize", "notes": "Company profile slide typical of investor relations decks.", "imagePath": null, "matchCount": 1, "evidence": "Headline KPI block grasped at a glance", "slideHref": "/slides/019dd923-5efe-75c0-8dff-4388186ecf4b/5", "deckHref": "/decks/019dd923-5efe-75c0-8dff-4388186ecf4b", "deckAnchorHref": "/decks/019dd923-5efe-75c0-8dff-4388186ecf4b#slide-5", "loopMatches": [ { "to": 7, "from": 5, "name": "Before After", "slug": "21-before-after", "bestFor": "Product demos, process improvements, ROI justification", "matchId": "019dd95a-08f8-7619-ac2a-74876256b399", "evidence": "Slides 6/7 explicitly compare 2022 commitments to 2025 results with checkmarks", "position": 1, "objective": "Show 2022 targets met by 2025", "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta", "confidence": 80, "description": "Show the dramatic contrast between the old way and the new way through side-by-side comparison" } ], "arcBeatMatches": [ { "to": 20, "from": 4, "beatId": "019dd95a-07a7-7579-bd61-5d69b95f8199", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Situation & Context", "beatSlug": "consultants-gambit-situation-context", "evidence": "Strategy in motion, A10 at a glance, three eras evolution, value prop, customers, infra stack", "position": 1, "confidence": 85, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b635-61bacb2712d3", "docSlug": "0b9e49eefd662629", "documentTitle": "AI at Work APAC", "authorId": "BCG", "authorName": "BCG", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.91, "pageNumber": 4, "slideType": "kpi_dashboard", "function": "quantify_impact", "notes": "The slide uses a high-contrast green background for the key message and a white background for the data visualization.", "imagePath": null, "matchCount": 1, "evidence": "Sparse layout lets 78% headline land instantly.", "slideHref": "/slides/019dd923-5ca1-7489-b635-61bacb2712d3/4", "deckHref": "/decks/019dd923-5ca1-7489-b635-61bacb2712d3", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-61bacb2712d3#slide-4", "loopMatches": [ { "to": 6, "from": 3, "name": "Pattern Hunter", "slug": "02-pattern-hunter", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "matchId": "019dd95a-088b-72c8-b7e1-25a95530aaba", "evidence": "5 takeaways → 78% adoption → frontline adoption → market-level adoption all converge on 'APAC leads'.", "position": 1, "objective": "Establish strong APAC AI adoption via stacked evidence", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "confidence": 82, "description": "Group multiple pieces of evidence that together point to a pattern or conclusion" } ], "arcBeatMatches": [ { "to": 18, "from": 4, "beatId": "019dd95a-0701-77fe-ae98-cd3a1b9da151", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "Adoption stats, optimism breakdowns, fears, leadership gap, agents, shadow AI", "position": 4, "confidence": 82, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" }, { "to": 10, "from": 1, "beatId": "019dd95a-0701-77fe-ae98-d5af458d2b49", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": "triple-take-the-facts-what", "evidence": "Survey + adoption + optimism + use cases + productivity data", "position": 1, "confidence": 78, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b635-564114f9d8e5", "docSlug": "6343adff3aaa1ea3", "documentTitle": "AI Radar 2025", "authorId": "BCG", "authorName": "BCG", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.91, "pageNumber": 6, "slideType": "key_takeaways", "function": "summarize", "notes": "Uses a contrast-pair framing to highlight the 'AI value gap'.", "imagePath": null, "matchCount": 1, "evidence": "Headline contrast readable at a glance.", "slideHref": "/slides/019dd923-5ca1-7489-b635-564114f9d8e5/6", "deckHref": "/decks/019dd923-5ca1-7489-b635-564114f9d8e5", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-564114f9d8e5#slide-6", "loopMatches": [ { "to": 6, "from": 3, "name": "Aha Moment", "slug": "03-aha-moment", "bestFor": "Data-heavy sections, research findings, analytical arguments", "matchId": "019dd95a-088b-72c8-b7e0-c9125ee8e2ec", "evidence": "p3 poses 'Where is the value?'; p4-5 show rising investment data; p6 lands the 75/25 insight.", "position": 1, "objective": "Reveal the AI value gap", "structure": "The Problem/Question -> What the Data Shows -> The Insight", "confidence": 80, "description": "Establish a tension, present data, then deliver the insight that changes everything" } ], "arcBeatMatches": [ { "to": 6, "from": 6, "beatId": "019dd95a-0701-77fe-ae98-2b19ffa26a23", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "75% prioritize AI but only 25% see significant value — the impact gap.", "position": 2, "confidence": 82, "parentBeatName": "Complication", "parentBeatSlug": "complication" }, { "to": 6, "from": 6, "beatId": "019dd95a-0701-77fe-ae98-39d3a64f8202", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "What Is", "beatSlug": "sparkline-what-is-1", "evidence": "Only 25% see value despite priority.", "position": 1, "confidence": 55, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b638-0356a0f80391", "docSlug": "bf11fb5514698fcd", "documentTitle": "Constraints to growth: supply chain risks facing renewables Presentation", "authorId": "LEK", "authorName": "L.E.K.", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 3, "slideType": "diagnosis", "function": "diagnose", "notes": "The slide uses a simple process-like flow to set up a diagnostic framework for evaluating market constraints.", "imagePath": null, "matchCount": 1, "evidence": "Three labeled boxes readable instantly", "slideHref": "/slides/019dd923-5ca1-7489-b638-0356a0f80391/3", "deckHref": "/decks/019dd923-5ca1-7489-b638-0356a0f80391", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b638-0356a0f80391#slide-3", "loopMatches": [ { "to": 3, "from": 2, "name": "Iceberg", "slug": "10-iceberg", "bestFor": "Consulting, complex problem solving, organizational change", "matchId": "019de7de-f250-75dc-8372-587492cfbdb2", "evidence": "p2 shows headline growth, p3 lifts the lid to reveal three constraint categories", "position": 1, "objective": "Surface bullish IRA forecast then expose hidden supply-chain constraints", "structure": "The Symptom (Visible) -> The System (Hidden) -> The Root Cause", "confidence": 72, "description": "Reveal that the visible problem is merely a symptom of a deeper root cause" } ], "arcBeatMatches": [ { "to": 3, "from": 3, "beatId": "019de7de-f095-71fc-abc6-1eb9a53a4585", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": null, "evidence": "Action title questions unconstrained demand assumption", "position": 2, "confidence": 78, "parentBeatName": null, "parentBeatSlug": null }, { "to": 4, "from": 2, "beatId": "019de7de-f191-710a-86fd-9ad3e0e81f6f", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Capacity additions and cost-vs-capacity charts", "position": 1, "confidence": 65, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e87-7479-8208-63c0d4580685", "docSlug": "29e814a7b88350c2", "documentTitle": "cx global insights 2025 ipsos sneak peek", "authorId": "IPSOS", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 5, "slideType": "key_takeaways", "function": "summarize", "notes": "The slide uses a high-impact visual of a person with digital overlays to emphasize the data point.", "imagePath": null, "matchCount": 1, "evidence": "Big number plus single sentence readable instantly", "slideHref": "/slides/019dd923-5e87-7479-8208-63c0d4580685/5", "deckHref": "/decks/019dd923-5e87-7479-8208-63c0d4580685", "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-63c0d4580685#slide-5", "loopMatches": [ { "to": 6, "from": 5, "name": "The Reveal", "slug": "05-the-reveal", "bestFor": "Product launches, strategic pivots, unexpected findings", "matchId": "019debe0-35ed-768a-bd9c-db62bcb88c78", "evidence": "Two consecutive full-bleed single-stat slides (70% / 14%) staged as dramatic reveals.", "position": 1, "objective": "Land two headline statistics that frame the CX opportunity", "structure": "Setup the Question -> Build Suspense -> The Big Reveal", "confidence": 70, "description": "Build mystery and anticipation, then deliver a surprising or powerful conclusion" } ], "arcBeatMatches": [ { "to": 6, "from": 4, "beatId": "019debe0-349b-715c-83ca-e3aba7bc7a6e", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": null, "evidence": "Summary plus 70% expectation stat and only-14% AI trust frame the gap", "position": 2, "confidence": 65, "parentBeatName": null, "parentBeatSlug": null }, { "to": 9, "from": 3, "beatId": "019debe0-3570-765c-bb12-11457eda1527", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Scope and finding slides reporting what the research shows", "position": 1, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd5b-f33d691a8ff1", "docSlug": "0f878686230f60ad", "documentTitle": "Essity Barclays Consumer Staples Conference 2017 tcm339 48081", "authorId": "Barclays", "authorName": "Essity", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 3, "slideType": "executive_summary", "function": "summarize", "notes": "Includes disclaimer regarding BSN medical exclusion and adjusted EBITA comparability.", "imagePath": null, "matchCount": 1, "evidence": "Headline numbers graspable instantly without reading", "slideHref": "/slides/019dd923-5e88-73ef-bd5b-f33d691a8ff1/3", "deckHref": "/decks/019dd923-5e88-73ef-bd5b-f33d691a8ff1", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5b-f33d691a8ff1#slide-3", "loopMatches": [ { "to": 5, "from": 3, "name": "Pattern Hunter", "slug": "02-pattern-hunter", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "matchId": "019dd95a-08f7-737a-a004-624c33774410", "evidence": "Essity in Brief stats + Business bullets/brands + Financial targets reinforce 'leading global hygiene & health company'", "position": 1, "objective": "Establish company scale and credibility through accumulated facts", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "confidence": 70, "description": "Group multiple pieces of evidence that together point to a pattern or conclusion" } ], "arcBeatMatches": [ { "to": 5, "from": 3, "beatId": "019dd95a-07a6-74c7-9029-e4f1d6e4f84b", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Situation & Context", "beatSlug": "consultants-gambit-situation-context", "evidence": "Essity in Brief, Business overview, Financial Targets/Policies", "position": 1, "confidence": 60, "parentBeatName": "Setup", "parentBeatSlug": "setup" }, { "to": 11, "from": 3, "beatId": "019dd95a-07a6-74c7-9029-fb64e5eb61f1", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": "triple-take-the-facts-what", "evidence": "Company snapshot, financials, positions, market trends", "position": 1, "confidence": 50, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b633-dd0013a63889", "docSlug": "444c2570e8f0ee01", "documentTitle": "European Distressed Credit Watch List", "authorId": "AlvarezMarsal", "authorName": "Alvarez & Marsal", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.445, "pageNumber": 8, "slideType": "data_table", "function": "analyze_data", "notes": "The chart illustrates a 'maturity wall' effect where debt obligations are front-loaded.", "imagePath": null, "matchCount": 1, "evidence": "Tall 2016/2017 bars instantly read as the wall of debt.", "slideHref": "/slides/019dd923-5ca1-7489-b633-dd0013a63889/8", "deckHref": "/decks/019dd923-5ca1-7489-b633-dd0013a63889", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b633-dd0013a63889#slide-8", "loopMatches": [ { "to": 13, "from": 8, "name": "Zoom In", "slug": "06-zoom-in", "bestFor": "Technical deep-dives, case studies, detailed analysis", "matchId": "019dd95a-07fe-70ce-8d3f-21793077a8c3", "evidence": "p8 headline aggregate, then five tables progressively segmenting maturity by time horizon.", "position": 2, "objective": "Zoom from €5.1tn maturity wall headline into 6m / 6-12m / 12m+ slices.", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "confidence": 82, "description": "Start broad, then progressively focus on specific details that prove your point" } ], "arcBeatMatches": [ { "to": 13, "from": 8, "beatId": "019dd95a-0682-776c-8e36-743444db100c", "arcName": "The Onion", "arcSlug": "onion", "beatName": "First Layer", "beatSlug": "onion-first-layer", "evidence": "Maturity wall (€5.1tn) sliced by 6m / 6-12m / 12m+ time buckets.", "position": 2, "confidence": 78, "parentBeatName": "Development", "parentBeatSlug": "development" }, { "to": 14, "from": 8, "beatId": "019dd95a-0682-776c-8e36-8ab94fb6fd31", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "Maturity wall + downgrades exceed upgrades.", "position": 2, "confidence": 55, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de070-2559-71b0-90d7-c8908ce797fa", "docSlug": "e095d4e7ae4b304beeb3ff09807f22fa", "documentTitle": "Lemonade | IPO Presentation Deck | 67 slides", "authorId": "lemonade", "authorName": "Lemonade", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investment_bank", "sourceTypeLabel": "Investment bank", "presentationDate": "2020-06-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 17, "slideType": "product_demo", "function": "present_solution", "notes": "The slide uses a three-step visual flow to illustrate the user experience of filing a claim.", "imagePath": null, "matchCount": 1, "evidence": "metric/big-number: 3 Seconds", "slideHref": "/slides/019de070-2559-71b0-90d7-c8908ce797fa/17", "deckHref": "/decks/019de070-2559-71b0-90d7-c8908ce797fa", "deckAnchorHref": "/decks/019de070-2559-71b0-90d7-c8908ce797fa#slide-17", "loopMatches": [], "arcBeatMatches": [ { "to": 20, "from": 6, "beatId": "88e72056-4024-4960-bbc5-b7c7cbfb16ed", "arcName": "AIDA", "arcSlug": "aida", "beatName": "Interest", "beatSlug": "aida-interest", "evidence": "The deck builds interest by presenting slides on the business model, traction, and customer testimonials.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b635-7191a942cc1e", "docSlug": "dfdae99a1753695c", "documentTitle": "Resales Next Chapter Fashion Luxury", "authorId": "BCG", "authorName": "BCG", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "portrait", "aspectRatio": 0.707, "pageNumber": 11, "slideType": "thesis_headline", "function": "establish_context", "notes": null, "imagePath": null, "matchCount": 1, "evidence": "Single statement readable instantly, no other content competing.", "slideHref": "/slides/019dd923-5ca1-7489-b635-7191a942cc1e/11", "deckHref": "/decks/019dd923-5ca1-7489-b635-7191a942cc1e", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-7191a942cc1e#slide-11", "loopMatches": [ { "to": 13, "from": 10, "name": "Value Chain Walk", "slug": "44-value-chain-walk", "bestFor": "Operations improvement, cost reduction, competitive advantage", "matchId": "019dd95a-088b-72c8-b7e6-e5c922827d45", "evidence": "Setup on p.10-11, attributes data on p.12, and explicit 4-stage lifecycle (new -> 1st owner -> resale -> 2nd owner) on p.13.", "position": 5, "objective": "Position DPPs as the unlock and walk their value across the product lifecycle", "structure": "Input -> Process Step 1 -> Process Step 2 -> Process Step 3 -> Output -> Value Assessment", "confidence": 85, "description": "Walk through each step of the value chain to identify where value is created or destroyed" } ], "arcBeatMatches": [ { "to": 11, "from": 10, "beatId": "019dd95a-0702-74a3-87df-d438a68f096d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "DPPs unlock value & bolster trust; full-bleed vision statement on p.11.", "position": 3, "confidence": 88, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de512-ae4c-7390-9322-bc0820b1a75f", "docSlug": "87735e9ee656938893dd5fa037585b46", "documentTitle": "RoboAMP | Start Up Pitch Deck | 18 slides", "authorId": "roboamp", "authorName": "RoboAMP", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2022-03-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7761332, "pageNumber": 5, "slideType": "pain_points", "function": "frame_problem", "notes": "Uses the 3-second rule as a key performance benchmark for mobile user experience.", "imagePath": null, "matchCount": 1, "evidence": "mobile site visits abandoned if a page takes more than 3 seconds to load", "slideHref": "/slides/019de512-ae4c-7390-9322-bc0820b1a75f/5", "deckHref": "/decks/019de512-ae4c-7390-9322-bc0820b1a75f", "deckAnchorHref": "/decks/019de512-ae4c-7390-9322-bc0820b1a75f#slide-5", "loopMatches": [], "arcBeatMatches": [ { "to": 9, "from": 2, "beatId": "35d4f199-8aca-4397-bb0a-9f3b28a7964c", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Problem", "beatSlug": "problem-agitate-solution-problem-identify-pain", "evidence": "Slides 2-9 focus on the problem, agitating it to create a sense of urgency.", "position": 0, "confidence": 0.9, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b633-6d41c9349b25", "docSlug": "9b24bcd38f15752d", "documentTitle": "The Hidden Value of Culture Makers", "authorId": "Accenture", "authorName": "Accenture", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 10, "slideType": "data_table", "function": "compare_peers", "notes": "The slide uses isometric bar charts to visualize perception gaps between leaders and employees.", "imagePath": null, "matchCount": 1, "evidence": "Bold '10x higher than leaders believe' callout grasped instantly.", "slideHref": "/slides/019dd923-5ca1-7489-b633-6d41c9349b25/10", "deckHref": "/decks/019dd923-5ca1-7489-b633-6d41c9349b25", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b633-6d41c9349b25#slide-10", "loopMatches": [ { "to": 10, "from": 7, "name": "Aha Moment", "slug": "03-aha-moment", "bestFor": "Data-heavy sections, research findings, analytical arguments", "matchId": "019dd95a-07fe-70ce-8d39-e1f34c2cf0a0", "evidence": "Diagnosis slides building to '20% vs 2%, 10x higher than leaders believe' callout.", "position": 2, "objective": "Reveal the 10x perception gap insight", "structure": "The Problem/Question -> What the Data Shows -> The Insight", "confidence": 85, "description": "Establish a tension, present data, then deliver the insight that changes everything" } ], "arcBeatMatches": [ { "to": 10, "from": 6, "beatId": "019dd95a-0682-776c-8e32-18b741b6da43", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "Perception gap dramatized: 10x divergence leaders vs employees.", "position": 2, "confidence": 88, "parentBeatName": "Complication", "parentBeatSlug": "complication" }, { "to": 10, "from": 4, "beatId": "019dd95a-0682-776c-8e32-2865e90f4e7d", "arcName": "The Transformation Tale", "arcSlug": "transformation-tale", "beatName": "Current Reality (Pain)", "beatSlug": "transformation-tale-current-reality-pain", "evidence": "Perception gap and stalled progress.", "position": 1, "confidence": 60, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b634-af17566806d2", "docSlug": "88c81413269f048c", "documentTitle": "Women-led startups losing across the board: from creation to funding, in all key European markets", "authorId": "BCG", "authorName": "BCG", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 4, "slideType": "key_takeaways", "function": "quantify_impact", "notes": "The slide highlights the significant disparity in funding for women-founded startups compared to their creation rate.", "imagePath": null, "matchCount": 1, "evidence": "Single insight visible immediately from headline + 3 bars", "slideHref": "/slides/019dd923-5ca1-7489-b634-af17566806d2/4", "deckHref": "/decks/019dd923-5ca1-7489-b634-af17566806d2", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-af17566806d2#slide-4", "loopMatches": [ { "to": 4, "from": 3, "name": "Aha Moment", "slug": "03-aha-moment", "bestFor": "Data-heavy sections, research findings, analytical arguments", "matchId": "019dd95a-088c-724c-b310-4fc4a1f59abc", "evidence": "p.3 sets the question, p.4 lands the 7/7/2% shock as the insight", "position": 1, "objective": "Reveal the headline insight that women-led startups lose at every stage", "structure": "The Problem/Question -> What the Data Shows -> The Insight", "confidence": 80, "description": "Establish a tension, present data, then deliver the insight that changes everything" } ], "arcBeatMatches": [ { "to": 4, "from": 3, "beatId": "019dd95a-0702-74a3-87e4-9408b7e32fe1", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "p.3 'women-only teams particularly struggle'; p.4 the 7/7/2% shock", "position": 2, "confidence": 85, "parentBeatName": "Complication", "parentBeatSlug": "complication" }, { "to": 4, "from": 3, "beatId": "019dd95a-0702-74a3-87e4-a728782c6602", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Problem (Identify pain)", "beatSlug": "problem-agitate-solution-problem-identify-pain", "evidence": "7% creation / 7% fundraisings / 2% funds raised", "position": 1, "confidence": 65, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true } ] }