{ "kind": "framework", "value": "social-proof", "collectionKey": "slides:framework:social-proof:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 107, "page": 1, "pageSize": 24, "pageCount": 5, "rows": [ { "docId": "019dd923-5de0-76bd-a16a-1e36ee6fd06e", "docSlug": "ee5f48aa450c79bd", "documentTitle": "Building a Best-in-Class DOT", "authorId": "McKinsey", "authorName": null, "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "portrait", "aspectRatio": 0.707, "pageNumber": 28, "slideType": "testimonial", "function": "illustrate_case", "notes": "The slide uses a grid of testimonials to build credibility.", "imagePath": null, "matchCount": 1, "evidence": "Collection of user testimonials to build trust", "slideHref": "/slides/019dd923-5de0-76bd-a16a-1e36ee6fd06e/28", "deckHref": "/decks/019dd923-5de0-76bd-a16a-1e36ee6fd06e", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a16a-1e36ee6fd06e#slide-28", "loopMatches": [], "arcBeatMatches": [ { "to": 30, "from": 21, "beatId": "d59b5e9d-c581-4657-9f89-968e7dc7e810", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck provides insights into McKinsey's solution development and implementation approach.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a16a-1e36ee6fd06e", "docSlug": "ee5f48aa450c79bd", "documentTitle": "Building a Best-in-Class DOT", "authorId": "McKinsey", "authorName": null, "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "portrait", "aspectRatio": 0.707, "pageNumber": 84, "slideType": "testimonial", "function": "illustrate_case", "notes": "The slide uses a grid of testimonials to build credibility.", "imagePath": null, "matchCount": 1, "evidence": "Collection of user testimonials to build trust", "slideHref": "/slides/019dd923-5de0-76bd-a16a-1e36ee6fd06e/84", "deckHref": "/decks/019dd923-5de0-76bd-a16a-1e36ee6fd06e", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a16a-1e36ee6fd06e#slide-84", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b5-63e2a30310d1", "docSlug": "Drq7TDoZWBttjt3dW79I", "documentTitle": "Check out the 12-slide pitch deck LottieLab;; a startup banking on the death of GIFs;; used to raise $4 million in fresh funds.", "authorId": "Pitchdecks", "authorName": "LottieLab", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.779, "pageNumber": 11, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses a 'social proof' layout with scattered comment cards, highlighting diverse user personas (Developer, Designer, Animator, Product Manager).", "imagePath": null, "matchCount": 1, "evidence": "Collage of user testimonials to build credibility", "slideHref": "/slides/019dd923-5f69-752d-a9b5-63e2a30310d1/11", "deckHref": "/decks/019dd923-5f69-752d-a9b5-63e2a30310d1", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b5-63e2a30310d1#slide-11", "loopMatches": [], "arcBeatMatches": [ { "to": 11, "from": 10, "beatId": "1a18e8f2-d42d-49c4-8e8f-1f0b196ca525", "arcName": "The Sequoia Pitch", "arcSlug": "sequoia-pitch", "beatName": "Traction", "beatSlug": null, "evidence": "Traction and testimonial slides", "position": 5, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9ba-1c8f46957029", "docSlug": "dijdlFQgxd7btmfeCXk5", "documentTitle": "Check out the 15-slide pitch deck Juro;; a startup that makes drafting contracts much easier;; used to raise $23 million from Cazoo-backers Eight Roads", "authorId": "Pitchdecks", "authorName": "Juro", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.602, "pageNumber": 10, "slideType": "testimonial", "function": "show_traction", "notes": "Includes a G2 High Performer badge and a specific customer quote regarding time savings.", "imagePath": null, "matchCount": 1, "evidence": "Use of customer testimonials and NPS to validate product value.", "slideHref": "/slides/019dd923-5f69-752d-a9ba-1c8f46957029/10", "deckHref": "/decks/019dd923-5f69-752d-a9ba-1c8f46957029", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9ba-1c8f46957029#slide-10", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b8-35e4cef8aa33", "docSlug": "T9FRhfmZu53c6MR7O5j3", "documentTitle": "Check out the pitch deck an ex-Microsoft manager used to raise more than $17 million to fund his edtech startup", "authorId": "Pitchdecks", "authorName": "Knowledgehook", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.871, "pageNumber": 7, "slideType": "testimonial", "function": "show_traction", "notes": "Includes a bar chart comparing Knowledgehook against 5 other apps, plus a CEO quote and photos of users.", "imagePath": null, "matchCount": 1, "evidence": "Use of partner testimonials and user survey data to validate product quality.", "slideHref": "/slides/019dd923-5f69-752d-a9b8-35e4cef8aa33/7", "deckHref": "/decks/019dd923-5f69-752d-a9b8-35e4cef8aa33", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-35e4cef8aa33#slide-7", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5fec-763b-95cd-8e6ec9b067cd", "docSlug": "oKj2Bn8HWjYDb0iaQEo3", "documentTitle": "Check out the pitch deck from GlossGenius;; a startup helping beauty and wellness SMBs with everything from accounting to marketing", "authorId": "Pitchdecks", "authorName": "GlossGenius", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.776, "pageNumber": 7, "slideType": "testimonial", "function": "illustrate_case", "notes": "The slide uses social proof via Instagram story screenshots to validate the product's value proposition.", "imagePath": null, "matchCount": 1, "evidence": "Use of user-generated content from social media to build trust.", "slideHref": "/slides/019dd923-5fec-763b-95cd-8e6ec9b067cd/7", "deckHref": "/decks/019dd923-5fec-763b-95cd-8e6ec9b067cd", "deckAnchorHref": "/decks/019dd923-5fec-763b-95cd-8e6ec9b067cd#slide-7", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5eff-723e-9be8-827ea03615f8", "docSlug": "27mH8FKGQpJt4j1oGZhA", "documentTitle": "Check out the pitch deck Knowunity;; an edtech startup;; used to raise $10.7 million from A-list investors like World Cup champion;; Mario Götze", "authorId": "Pitchdecks", "authorName": "Knowunity", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.776, "pageNumber": 6, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses a 'social proof' collage approach to validate the product's popularity among students.", "imagePath": null, "matchCount": 1, "evidence": "Collage of positive user reviews and social media content", "slideHref": "/slides/019dd923-5eff-723e-9be8-827ea03615f8/6", "deckHref": "/decks/019dd923-5eff-723e-9be8-827ea03615f8", "deckAnchorHref": "/decks/019dd923-5eff-723e-9be8-827ea03615f8#slide-6", "loopMatches": [ { "to": 7, "from": 5, "name": "Quick Win Big Bet", "slug": "47-quick-win-big-bet", "bestFor": "Transformation planning, 100-day plans, resource allocation", "matchId": "a8207bbc-9a62-4379-befd-3f9752b01b85", "evidence": "The deck highlights user adoption and network effects", "position": 1, "objective": "Knowunity's growth potential", "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap", "confidence": 0.6, "description": "Separate initiatives into immediate wins and longer-term strategic bets" } ], "arcBeatMatches": [ { "to": 7, "from": 6, "beatId": "afc3e5da-fa0a-4255-9993-c0361c53f9b8", "arcName": "Rags to Riches", "arcSlug": "rags-to-riches", "beatName": "The Breakthrough", "beatSlug": "rags-to-riches-the-breakthrough", "evidence": "The deck showcases user testimonials and network effects", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b9-40a36cf03d85", "docSlug": "Z9OvjYOKTRX1bJAFz6nO", "documentTitle": "Check out the pitch deck that Sandbox VR used to get Andreessen Horowitz as lead investor in a $68 million round;; and watch the investors discuss the pitch", "authorId": "Pitchdecks", "authorName": "Sandbox VR", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.781, "pageNumber": 11, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses screenshots of review platforms to build social proof.", "imagePath": null, "matchCount": 1, "evidence": "Use of external platform ratings and reviews to validate product quality.", "slideHref": "/slides/019dd923-5f69-752d-a9b9-40a36cf03d85/11", "deckHref": "/decks/019dd923-5f69-752d-a9b9-40a36cf03d85", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b9-40a36cf03d85#slide-11", "loopMatches": [], "arcBeatMatches": [ { "to": 12, "from": 8, "beatId": "275532f5-0829-46d4-9e6f-2e1584ea4d31", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The deck showcases the satisfaction of guests and strong demand", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9ba-da7135dab832", "docSlug": "hJqsOOiH4plrK3pplJ9t", "documentTitle": "Copy.ai can write your emails;; website and love letters for you. Here's the pitch deck it used to nab $11 million from VCs like Wing;; Sequoia;; and Tiger Global.", "authorId": "Pitchdecks", "authorName": "Copy.ai", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 7, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses social proof to validate product-market fit and ease of use.", "imagePath": null, "matchCount": 1, "evidence": "Use of user testimonials to validate product value.", "slideHref": "/slides/019dd923-5f69-752d-a9ba-da7135dab832/7", "deckHref": "/decks/019dd923-5f69-752d-a9ba-da7135dab832", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9ba-da7135dab832#slide-7", "loopMatches": [ { "to": 7, "from": 6, "name": "Quick Win Big Bet", "slug": "47-quick-win-big-bet", "bestFor": "Transformation planning, 100-day plans, resource allocation", "matchId": "e132ca40-0f5e-4b7a-a8eb-f59864c67d62", "evidence": "The platform demo and testimonial suggest a quick win", "position": 1, "objective": "Can Copy.ai provide a quick win for businesses?", "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap", "confidence": 0.6, "description": "Separate initiatives into immediate wins and longer-term strategic bets" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f6a-713a-9a82-385160b58d80", "docSlug": "lEmqWRFtqKmKcC370bfn", "documentTitle": "Here's an exclusive look at the pitch deck Lambda School used to raise $74 million to offer a more affordable alternative to college", "authorId": "Pitchdecks", "authorName": "Lambda School", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 24, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses a 'Twitter search' framing to aggregate social proof.", "imagePath": null, "matchCount": 1, "evidence": "Aggregated user testimonials from Twitter", "slideHref": "/slides/019dd923-5f6a-713a-9a82-385160b58d80/24", "deckHref": "/decks/019dd923-5f6a-713a-9a82-385160b58d80", "deckAnchorHref": "/decks/019dd923-5f6a-713a-9a82-385160b58d80#slide-24", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5eff-723e-9be8-d81c351a423d", "docSlug": "4ZyPIze1yaF6BEQks4hz", "documentTitle": "Here's an exclusive look at the pitch deck that property-tech startup Ownwell used to raise a $5.75 million seed round from investors like First Round Capital", "authorId": "Pitchdecks", "authorName": "Ownwell", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 8, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses social proof via Google Reviews to build credibility.", "imagePath": null, "matchCount": 1, "evidence": "Use of customer testimonials to build trust", "slideHref": "/slides/019dd923-5eff-723e-9be8-d81c351a423d/8", "deckHref": "/decks/019dd923-5eff-723e-9be8-d81c351a423d", "deckAnchorHref": "/decks/019dd923-5eff-723e-9be8-d81c351a423d#slide-8", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b5-f47912def490", "docSlug": "HI5TV6grtIgXPeDLZjZ4", "documentTitle": "Here's the pitch deck corporate travel service Lola.com used to raise $37 million in new funds", "authorId": "Pitchdecks", "authorName": "Lola.com", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.776, "pageNumber": 11, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses social proof to establish market leadership.", "imagePath": null, "matchCount": 1, "evidence": "Use of G2Crowd ratings and user testimonials to validate product quality.", "slideHref": "/slides/019dd923-5f69-752d-a9b5-f47912def490/11", "deckHref": "/decks/019dd923-5f69-752d-a9b5-f47912def490", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b5-f47912def490#slide-11", "loopMatches": [ { "to": 15, "from": 10, "name": "Quick Win Big Bet", "slug": "47-quick-win-big-bet", "bestFor": "Transformation planning, 100-day plans, resource allocation", "matchId": "90ba2aa1-e30e-4beb-84d4-7ca673841c7d", "evidence": "The deck showcases traction and progress", "position": 1, "objective": "Lola.com's product-led growth strategy", "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap", "confidence": 0.6, "description": "Separate initiatives into immediate wins and longer-term strategic bets" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b7-e5d5926d2895", "docSlug": "RnZWjpm1lbNNaOHMG0zw", "documentTitle": "Inside the pitch deck that netted an oversubscribed $20 million Series A led by Insight Partners for construction tech company Versatile during the pandemic", "authorId": "Pitchdecks", "authorName": "Versatile", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 7, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses a 'social proof' strategy by aggregating various forms of external validation (LinkedIn posts, emails, press articles).", "imagePath": null, "matchCount": 1, "evidence": "Aggregated testimonials and press coverage", "slideHref": "/slides/019dd923-5f69-752d-a9b7-e5d5926d2895/7", "deckHref": "/decks/019dd923-5f69-752d-a9b7-e5d5926d2895", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b7-e5d5926d2895#slide-7", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9ba-efed68a80718", "docSlug": "iJHauECFaUVQhnKFQzeF", "documentTitle": "One-click checkout startup Fast is reportedly in talks to raise a new round with a valuation as high as $1 billion. Here's the pitch deck it used to bag $20 million from investors like fintech giant Stripe.", "authorId": "Pitchdecks", "authorName": "Fast", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 15, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses social proof to validate the product's value proposition.", "imagePath": null, "matchCount": 1, "evidence": "Use of external user tweets to validate product demand", "slideHref": "/slides/019dd923-5f69-752d-a9ba-efed68a80718/15", "deckHref": "/decks/019dd923-5f69-752d-a9ba-efed68a80718", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9ba-efed68a80718#slide-15", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b6-6072f24741b1", "docSlug": "IVjZ5el1h3wI7fwblG9h", "documentTitle": "Read the 19-page pitch deck an online construction-parts marketplace trying to compete with Amazon used to raise millions", "authorId": "Pitchdecks", "authorName": "Gearflow", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 12, "slideType": "unfair_advantage", "function": "present_solution", "notes": "Uses social proof (reviews and search results) to validate claims.", "imagePath": null, "matchCount": 1, "evidence": "Uses customer reviews and search results to validate business claims.", "slideHref": "/slides/019dd923-5f69-752d-a9b6-6072f24741b1/12", "deckHref": "/decks/019dd923-5f69-752d-a9b6-6072f24741b1", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b6-6072f24741b1#slide-12", "loopMatches": [ { "to": 16, "from": 10, "name": "Quick Win Big Bet", "slug": "47-quick-win-big-bet", "bestFor": "Transformation planning, 100-day plans, resource allocation", "matchId": "e472f38b-8b54-40be-b3be-2f21f9fe3050", "evidence": "The deck shows traction (p10-11) and growth potential (p15-16).", "position": 1, "objective": "Show traction and growth potential", "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap", "confidence": 0.6, "description": "Separate initiatives into immediate wins and longer-term strategic bets" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b9-0a3148ac612b", "docSlug": "YB4yhvywHwbSiLiJh3TZ", "documentTitle": "Read the pitch deck developer startup BrowserStack used to raise a $200 million Series B at a massive $4 billion valuation", "authorId": "Pitchdecks", "authorName": "BrowserStack", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.774, "pageNumber": 3, "slideType": "traction", "function": "show_traction", "notes": "The slide uses a pie chart to visualize market share based on Google search traffic.", "imagePath": null, "matchCount": 1, "evidence": "Use of testimonials and market share data to validate brand strength.", "slideHref": "/slides/019dd923-5f69-752d-a9b9-0a3148ac612b/3", "deckHref": "/decks/019dd923-5f69-752d-a9b9-0a3148ac612b", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b9-0a3148ac612b#slide-3", "loopMatches": [ { "to": 5, "from": 3, "name": "Voice Of Customer", "slug": "51-voice-of-customer", "bestFor": "Product strategy, customer experience, market research", "matchId": "a8abff24-f397-421f-91e0-dd62d8cfdb51", "evidence": "Slides 3-5 highlight customer logos and traction, demonstrating developer trust.", "position": 0, "objective": "Show developer mindshare", "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response", "confidence": 0.6, "description": "Let customer quotes and feedback drive the narrative and validate the insight" } ], "arcBeatMatches": [ { "to": 5, "from": 3, "beatId": "707ec780-e658-4627-8329-bb9b19130f4d", "arcName": "The Sequoia Pitch", "arcSlug": "sequoia-pitch", "beatName": "Traction", "beatSlug": null, "evidence": "Slides 3-5 showcase BrowserStack's traction, including customer logos and scale.", "position": 3, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b9-0a3148ac612b", "docSlug": "YB4yhvywHwbSiLiJh3TZ", "documentTitle": "Read the pitch deck developer startup BrowserStack used to raise a $200 million Series B at a massive $4 billion valuation", "authorId": "Pitchdecks", "authorName": "BrowserStack", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.774, "pageNumber": 5, "slideType": "customer_logos", "function": "show_traction", "notes": "The slide uses a 'logo cloud' layout to imply scale and prestige.", "imagePath": null, "matchCount": 1, "evidence": "Displaying logos of well-known companies to build trust.", "slideHref": "/slides/019dd923-5f69-752d-a9b9-0a3148ac612b/5", "deckHref": "/decks/019dd923-5f69-752d-a9b9-0a3148ac612b", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b9-0a3148ac612b#slide-5", "loopMatches": [ { "to": 5, "from": 3, "name": "Voice Of Customer", "slug": "51-voice-of-customer", "bestFor": "Product strategy, customer experience, market research", "matchId": "a8abff24-f397-421f-91e0-dd62d8cfdb51", "evidence": "Slides 3-5 highlight customer logos and traction, demonstrating developer trust.", "position": 0, "objective": "Show developer mindshare", "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response", "confidence": 0.6, "description": "Let customer quotes and feedback drive the narrative and validate the insight" } ], "arcBeatMatches": [ { "to": 5, "from": 3, "beatId": "707ec780-e658-4627-8329-bb9b19130f4d", "arcName": "The Sequoia Pitch", "arcSlug": "sequoia-pitch", "beatName": "Traction", "beatSlug": null, "evidence": "Slides 3-5 showcase BrowserStack's traction, including customer logos and scale.", "position": 3, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b9-e9f8828ebf94", "docSlug": "cQVDCMdQFzKBVlxfANp9", "documentTitle": "See the 15-slide pitch deck financial planning startup Cube used to raise $30 million in a round led by Coinbase-backer Battery Ventures", "authorId": "Pitchdecks", "authorName": "Cube", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.776, "pageNumber": 12, "slideType": "testimonial", "function": "illustrate_case", "notes": "Includes a primary featured testimonial with headshot and two smaller secondary testimonials.", "imagePath": null, "matchCount": 1, "evidence": "Use of customer testimonials and logos to build credibility.", "slideHref": "/slides/019dd923-5f69-752d-a9b9-e9f8828ebf94/12", "deckHref": "/decks/019dd923-5f69-752d-a9b9-e9f8828ebf94", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b9-e9f8828ebf94#slide-12", "loopMatches": [ { "to": 12, "from": 11, "name": "Jobs To Be Done", "slug": "53-jobs-to-be-done", "bestFor": "Product innovation, market entry, competitive positioning", "matchId": "d4826514-76dd-447b-884e-33f7e26394d1", "evidence": "Slide 11 describes the solution, and slide 12 provides a testimonial", "position": 1, "objective": "How can we help finance teams do their jobs better?", "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit", "confidence": 0.6, "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying" } ], "arcBeatMatches": [ { "to": 13, "from": 12, "beatId": "b6197561-fc1f-4bdf-bd76-0c3ad81b62e7", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Evidence", "beatSlug": "evidence", "evidence": "Slides 12-13 provide evidence of traction and success", "position": 3, "confidence": 0.9, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5fec-763b-95cd-a2936813abf5", "docSlug": "p3l607gPUytahMFrFs10", "documentTitle": "This pitch deck persuaded Sony Music and Twitch's cofounder to back a new company aiming to disrupt the multibillion-dollar live-streaming industry", "authorId": "Pitchdecks", "authorName": "Maestro", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.414, "pageNumber": 8, "slideType": "traction", "function": "show_traction", "notes": "The slide uses a 3x5 grid of visual assets to establish social proof.", "imagePath": null, "matchCount": 1, "evidence": "Use of high-profile logos to establish credibility", "slideHref": "/slides/019dd923-5fec-763b-95cd-a2936813abf5/8", "deckHref": "/decks/019dd923-5fec-763b-95cd-a2936813abf5", "deckAnchorHref": "/decks/019dd923-5fec-763b-95cd-a2936813abf5#slide-8", "loopMatches": [ { "to": 9, "from": 8, "name": "Quick Win Big Bet", "slug": "47-quick-win-big-bet", "bestFor": "Transformation planning, 100-day plans, resource allocation", "matchId": "b2694c20-25eb-4434-b4fb-7fdb40d2fd7a", "evidence": "Traction and unfair advantage are highlighted on pages 8-9, showcasing quick wins and big bets", "position": 1, "objective": "Demonstrate traction and potential for growth", "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap", "confidence": 0.7, "description": "Separate initiatives into immediate wins and longer-term strategic bets" } ], "arcBeatMatches": [ { "to": 8, "from": 8, "beatId": "8b77cabd-7edc-42c9-af4a-a0013cd53f8c", "arcName": "The Sequoia Pitch", "arcSlug": "sequoia-pitch", "beatName": "Traction", "beatSlug": null, "evidence": "Traction is highlighted on page 8", "position": 3, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b6-0a2ccac8b560", "docSlug": "HlPSHyGj2e1CDRPeBb2H", "documentTitle": "This startup wants to become the 'Canva of 3D modelling.' Check out the 19-slide pitch deck Omi used to raise $6 million from Dawn Capital.", "authorId": "Pitchdecks", "authorName": "Omi", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.776, "pageNumber": 12, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses a 'social proof' layout to build credibility through unsolicited positive feedback.", "imagePath": null, "matchCount": 1, "evidence": "Collage of positive user feedback and testimonials", "slideHref": "/slides/019dd923-5f69-752d-a9b6-0a2ccac8b560/12", "deckHref": "/decks/019dd923-5f69-752d-a9b6-0a2ccac8b560", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b6-0a2ccac8b560#slide-12", "loopMatches": [], "arcBeatMatches": [ { "to": 15, "from": 9, "beatId": "ee13afee-149b-4d44-bf81-7c2d373733b0", "arcName": "The Sequoia Pitch", "arcSlug": "sequoia-pitch", "beatName": "Traction", "beatSlug": null, "evidence": "Slides 9-15 showcase Omi's traction and customer examples", "position": 3, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b4-bf261b7732de", "docSlug": "BeyOjkiYNEjPuaS2tdT4", "documentTitle": "We got an exclusive look at the pitch deck buzzy health tech startup Levels used to raise $12 million from a16z", "authorId": "Pitchdecks", "authorName": "Levels", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 3, "slideType": "traction", "function": "show_traction", "notes": "The slide uses a collection of Twitter screenshots to provide social proof.", "imagePath": null, "matchCount": 1, "evidence": "Use of user testimonials to validate product demand", "slideHref": "/slides/019dd923-5f69-752d-a9b4-bf261b7732de/3", "deckHref": "/decks/019dd923-5f69-752d-a9b4-bf261b7732de", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-bf261b7732de#slide-3", "loopMatches": [], "arcBeatMatches": [ { "to": 5, "from": 3, "beatId": "f5a62615-dae1-440d-8236-41ff1f04e983", "arcName": "Rags to Riches", "arcSlug": "rags-to-riches", "beatName": "Early Struggles", "beatSlug": "rags-to-riches-early-struggles", "evidence": "The deck presents traction metrics, showcasing growth and user enthusiasm.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b9-893a1ba7a1e6", "docSlug": "a6CwnJgKIK0XCohTh0sH", "documentTitle": "We got an exclusive look at the pitch deck CodeSandbox used to raise $12.7 million in new funding", "authorId": "Pitchdecks", "authorName": "CodeSandbox", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 7, "slideType": "testimonial", "function": "show_traction", "notes": "The slide uses a collage of Twitter screenshots to build social proof.", "imagePath": null, "matchCount": 1, "evidence": "Use of external testimonials to validate product value", "slideHref": "/slides/019dd923-5f69-752d-a9b9-893a1ba7a1e6/7", "deckHref": "/decks/019dd923-5f69-752d-a9b9-893a1ba7a1e6", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b9-893a1ba7a1e6#slide-7", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b4-6d790ab829e7", "docSlug": "Ae3HzpZjC1PofD3zqGSa", "documentTitle": "We got an exclusive look at the pitch deck mental health startup Unmind used to raise $47 million", "authorId": "Pitchdecks", "authorName": "Unmind", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 12, "slideType": "traction", "function": "show_traction", "notes": "Includes a mix of qualitative social proof (quotes) and quantitative performance metrics (NPS, user improvement stats).", "imagePath": null, "matchCount": 1, "evidence": "Use of customer testimonials and logos to build credibility.", "slideHref": "/slides/019dd923-5f69-752d-a9b4-6d790ab829e7/12", "deckHref": "/decks/019dd923-5f69-752d-a9b4-6d790ab829e7", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-6d790ab829e7#slide-12", "loopMatches": [ { "to": 12, "from": 10, "name": "Quick Win Big Bet", "slug": "47-quick-win-big-bet", "bestFor": "Transformation planning, 100-day plans, resource allocation", "matchId": "1b46325b-05b1-4873-bc07-1fe7b35135b9", "evidence": "Slides 10-12 demonstrate Unmind's growth and potential.", "position": 1, "objective": "Can Unmind deliver quick wins and big bets in the market?", "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap", "confidence": 0.6, "description": "Separate initiatives into immediate wins and longer-term strategic bets" } ], "arcBeatMatches": [ { "to": 12, "from": 10, "beatId": "32f160bc-a273-438f-bbc6-dc844e452048", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Traction", "beatSlug": null, "evidence": "Slides 10-12 showcase Unmind's revenue growth and platform effectiveness.", "position": 3, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b9-b20632553b7b", "docSlug": "bFt6NatpdoEq2fEOqH15", "documentTitle": "We got an exclusive look at the pitch deck that low-code startup Bubble used to raise $100 million", "authorId": "Pitchdecks", "authorName": "Bubble", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 9, "slideType": "traction", "function": "show_traction", "notes": "The slide uses a 'social proof' pattern to validate the platform's efficacy.", "imagePath": null, "matchCount": 1, "evidence": "Showcasing successful customer outcomes to build credibility.", "slideHref": "/slides/019dd923-5f69-752d-a9b9-b20632553b7b/9", "deckHref": "/decks/019dd923-5f69-752d-a9b9-b20632553b7b", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b9-b20632553b7b#slide-9", "loopMatches": [], "arcBeatMatches": [ { "to": 9, "from": 9, "beatId": "0224de26-8d50-4c3a-ae39-2aa2becddfa2", "arcName": "Rags to Riches", "arcSlug": "rags-to-riches", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The deck showcases the success of users", "position": 5, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true } ] }