{ "kind": "framework", "value": "parallel-structure", "collectionKey": "slides:framework:parallel-structure:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 26, "page": 1, "pageSize": 24, "pageCount": 2, "rows": [ { "docId": "019dd923-5eff-723e-9be4-63a1c140317c", "docSlug": "74bb8f9dd864e4b4", "documentTitle": "2022 MongoDB World Final", "authorId": "MongoDB", "authorName": "MongoDB", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 64, "slideType": "pain_points", "function": "frame_problem", "notes": "Uses parallel structure and anaphora to emphasize the negative impact across different roles.", "imagePath": null, "matchCount": 1, "evidence": "Consistent [Role] are [Verb] by the [Attribute] of this mess structure.", "slideHref": "/slides/019dd923-5eff-723e-9be4-63a1c140317c/64", "deckHref": "/decks/019dd923-5eff-723e-9be4-63a1c140317c", "deckAnchorHref": "/decks/019dd923-5eff-723e-9be4-63a1c140317c#slide-64", "loopMatches": [], "arcBeatMatches": [ { "to": 67, "from": 61, "beatId": "b7fa0057-d0d0-4b8c-986a-686d3e9837ab", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Impact & Next Steps", "beatSlug": "consultants-gambit-impact-next-steps", "evidence": "Closing ask and summary of key points", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd5d-8f9067e49fd6", "docSlug": "67108284e9fcdd32", "documentTitle": "2024 Benedict Evans 2024 AI eats the world", "authorId": "BenedictEvans", "authorName": "Benedict Evans", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "independent_analyst", "sourceTypeLabel": "Independent analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 57, "slideType": "key_messages", "function": "summarize", "notes": "The slide uses a parallel structure to show a historical progression of business models.", "imagePath": null, "matchCount": 1, "evidence": "The slide uses a repeating grammatical structure to emphasize a trend.", "slideHref": "/slides/019dd923-5e88-73ef-bd5d-8f9067e49fd6/57", "deckHref": "/decks/019dd923-5e88-73ef-bd5d-8f9067e49fd6", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5d-8f9067e49fd6#slide-57", "loopMatches": [ { "to": 60, "from": 49, "name": "Paradox Resolver", "slug": "20-paradox-resolver", "bestFor": "Strategic pivots, innovation pitches, challenging conventional wisdom", "matchId": "019dd95a-08f8-7619-ac2e-b2ff2fb41865", "evidence": "Builds to slide 60 'A product paradox, perhaps?' via blank canvas, bundling/unbundling.", "position": 6, "objective": "Surface and reconcile the general-purpose vs single-purpose product paradox", "structure": "The Apparent Contradiction -> Why Both Seem True -> The Deeper Truth That Reconciles", "confidence": 80, "description": "Introduce a seeming contradiction that captures attention, then resolve it with a deeper truth" } ], "arcBeatMatches": [ { "to": 61, "from": 48, "beatId": "019dd95a-07a7-7579-bd65-305a0e87be3f", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Deeper Layer", "beatSlug": "onion-deeper-layer", "evidence": "Section 'More than a platform shift?' — agents, blank canvas, product paradox.", "position": 3, "confidence": 82, "parentBeatName": "Development", "parentBeatSlug": "development" }, { "to": 72, "from": 14, "beatId": "019dd95a-07a7-7579-bd65-41b6cdc28844", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": "triple-take-the-implications-so-what", "evidence": "Platform shift, value capture, agents, AGI debate.", "position": 2, "confidence": 55, "parentBeatName": "Reflection", "parentBeatSlug": "reflection" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd5d-5e6879c28d6f", "docSlug": "150df15aa170c402", "documentTitle": "2025 Executive Perspectives Unlocking the Value Potential of AI", "authorId": "BCG", "authorName": "BCG", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 7, "slideType": "comparison_table", "function": "present_framework", "notes": "The slide uses a parallel structure to contrast two types of AI, each with a 3-step process flow.", "imagePath": null, "matchCount": 1, "evidence": "The slide uses identical layout and flow for both Virtual and Physical AI categories.", "slideHref": "/slides/019dd923-5e88-73ef-bd5d-5e6879c28d6f/7", "deckHref": "/decks/019dd923-5e88-73ef-bd5d-5e6879c28d6f", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5d-5e6879c28d6f#slide-7", "loopMatches": [ { "to": 12, "from": 7, "name": "Mece Breakdown", "slug": "40-mece-breakdown", "bestFor": "Problem structuring, ensuring completeness, strategic analysis", "matchId": "019dd95a-088b-72c8-b7e0-91b47f44e7c0", "evidence": "p7 splits Virtual vs Physical AI then parallel deep-dives p8-12", "position": 2, "objective": "Decompose AI into Virtual + Physical", "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage", "confidence": 85, "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories" } ], "arcBeatMatches": [ { "to": 12, "from": 7, "beatId": "019dd95a-0701-77fe-ae97-ca4e4960f6ba", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "Virtual AI + Physical AI capabilities and applications", "position": 3, "confidence": 88, "parentBeatName": "Turn", "parentBeatSlug": "turn" }, { "to": 12, "from": 7, "beatId": "019dd95a-0701-77fe-ae97-d49c7e5e39a6", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": "triple-take-the-facts-what", "evidence": "Virtual + Physical AI capability inventory", "position": 1, "confidence": 62, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de06f-238b-72fc-91e0-f3f8a0ad4ee1", "docSlug": "9b836d1ac26964ec09b748547d26abe6", "documentTitle": "Apple | Product Presentation Deck | 95 slides", "authorId": "apple", "authorName": "Apple", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2001-10-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7695853, "pageNumber": 75, "slideType": "key_messages", "function": "present_framework", "notes": "This is a classic slide from the original iPod launch presentation, emphasizing the 'it just works' philosophy through mutual awareness.", "imagePath": null, "matchCount": 1, "evidence": "The two lines mirror each other syntactically to emphasize symmetry and mutual integration.", "slideHref": "/slides/019de06f-238b-72fc-91e0-f3f8a0ad4ee1/75", "deckHref": "/decks/019de06f-238b-72fc-91e0-f3f8a0ad4ee1", "deckAnchorHref": "/decks/019de06f-238b-72fc-91e0-f3f8a0ad4ee1#slide-75", "loopMatches": [], "arcBeatMatches": [ { "to": 95, "from": 73, "beatId": "fc164fee-2ea2-4f87-bf55-4ef6f69e2cdc", "arcName": "AIDA", "arcSlug": "aida", "beatName": "Action", "beatSlug": "aida-action", "evidence": "The deck encourages action with a free download offer and a call to experience the iPod's benefits firsthand.", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de070-dba3-7331-8fc9-c9d9eb88daf2", "docSlug": "1cec28ef0a20f55ae40818e3a78b6144", "documentTitle": "Asos | Investor Day Presentation Deck | 26 slides", "authorId": "asos", "authorName": "ASOS", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2021-04-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 3, "slideType": "thesis_headline", "function": "frame_situation", "notes": "Uses antithesis and parallel structure to define brand identity.", "imagePath": null, "matchCount": 1, "evidence": "The repetition of 'Not a...' creates a rhythmic, memorable structure.", "slideHref": "/slides/019de070-dba3-7331-8fc9-c9d9eb88daf2/3", "deckHref": "/decks/019de070-dba3-7331-8fc9-c9d9eb88daf2", "deckAnchorHref": "/decks/019de070-dba3-7331-8fc9-c9d9eb88daf2#slide-3", "loopMatches": [], "arcBeatMatches": [ { "to": 5, "from": 1, "beatId": "ee73bf37-a521-433d-8619-b63f0b345f29", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Setup", "beatSlug": "setup", "evidence": "The presentation starts with an introduction to ASOS and its vision to be the #1 destination for fashion-loving 20-somethings worldwide.", "position": 0, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a168-0ba743a46d8a", "docSlug": "a06734176e23ca7e", "documentTitle": "A WORLD FOR TRAVEL NIMES SUMMIT", "authorId": "RolandBerger", "authorName": "Roland Berger", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 21, "slideType": "initiative_list", "function": "present_solution", "notes": "The slide uses a parallel structure to compare the roles of two key stakeholder groups: Governments/Regulatory bodies and Companies.", "imagePath": null, "matchCount": 1, "evidence": "The slide uses a side-by-side comparison of two stakeholder groups with matching numbered steps.", "slideHref": "/slides/019dd923-5de0-76bd-a168-0ba743a46d8a/21", "deckHref": "/decks/019dd923-5de0-76bd-a168-0ba743a46d8a", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a168-0ba743a46d8a#slide-21", "loopMatches": [ { "to": 22, "from": 11, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "54df245c-5dfb-4b25-854c-8ec3b0e42bc6", "evidence": "The document uses a golden circle approach to present a solution.", "position": 1, "objective": "Present a solution approach through five commitments to action", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 27, "from": 11, "beatId": "04fb06cb-ebff-4819-89cb-f0bb0132ca79", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The document presents five commitments to action and various examples of sustainable initiatives in the travel industry.", "position": 3, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de071-bcf2-7009-98d3-8640af11579d", "docSlug": "8c743203cdb2dfea09af80b974b7db17", "documentTitle": "Carlyle | Investor Conference Presentation Deck | 44 slides", "authorId": "carlyle", "authorName": "Carlyle", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2021-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.6466552, "pageNumber": 22, "slideType": "thesis_headline", "function": "summarize", "notes": "This is a classic tripartite slogan structure.", "imagePath": null, "matchCount": 1, "evidence": "The slide uses three parallel imperative phrases to create a memorable, rhythmic message.", "slideHref": "/slides/019de071-bcf2-7009-98d3-8640af11579d/22", "deckHref": "/decks/019de071-bcf2-7009-98d3-8640af11579d", "deckAnchorHref": "/decks/019de071-bcf2-7009-98d3-8640af11579d#slide-22", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9bb-340a6782416c", "docSlug": "jSL7OYeh4SrLdtXZqlNA", "documentTitle": "Check out the 28-page pitch deck YuLife used to raise $70 million from VCs to disrupt the $2 trillion life insurance market", "authorId": "Pitchdecks", "authorName": "YuLife", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.78, "pageNumber": 1, "slideType": "mission", "function": "inspire_vision", "notes": "Uses a tricolon rhetorical device for impact.", "imagePath": "https://imgproxy.kitesheet.com/uEVmYUY93u3wJiUrDLDhEd1yKGsNlfP-VBCThNzGleU/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9qU0w3T1llaDRTckxkdFhacWxOQS9wMDAxLmpwZw", "matchCount": 1, "evidence": "The three-part sentence structure (tricolon) is a classic rhetorical device for mission statements.", "slideHref": "/slides/019dd923-5f69-752d-a9bb-340a6782416c/1", "deckHref": "/decks/019dd923-5f69-752d-a9bb-340a6782416c", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9bb-340a6782416c#slide-1", "loopMatches": [], "arcBeatMatches": [ { "to": 4, "from": 1, "beatId": "c8c012a9-7e52-45aa-8c7c-79858a1e586f", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Attention", "beatSlug": "aida-attention", "evidence": "The pitch deck grabs attention by highlighting the industry's shortcomings and the need for change.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": "https://imgproxy.kitesheet.com/M-oGgcRWjFkJibt8OFYvSUjNMzK1dbTzD11_eOc6DdM/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9qU0w3T1llaDRTckxkdFhacWxOQS9wMDAxLnBuZw", "thumbSrc": "https://imgproxy.kitesheet.com/egPEs5F36lmMlyehcJPLNPCFTfW1JzoUoT4SObHofRw/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9qU0w3T1llaDRTckxkdFhacWxOQS9wMDAxLmpwZw", "thumbSrcAlt": "https://imgproxy.kitesheet.com/PgKvaZcPQ7DwxJJI4FqMRE1LRSl__9ChTpU3xV8S2q8/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9qU0w3T1llaDRTckxkdFhacWxOQS9wMDAxLnBuZw" }, { "docId": "019de076-987e-7112-a237-ae8ed7de0063", "docSlug": "c1ee63aa5036389f08fa0708199fe7c5", "documentTitle": "D-Wave | Investor Day Presentation Deck | 133 slides", "authorId": "d-wave", "authorName": "D-Wave", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2024-01-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 55, "slideType": "key_messages", "function": "summarize", "notes": "The slide uses a repeating 'WE DO' structure to emphasize agency capabilities.", "imagePath": null, "matchCount": 1, "evidence": "Repetitive use of 'WE DO' to list capabilities.", "slideHref": "/slides/019de076-987e-7112-a237-ae8ed7de0063/55", "deckHref": "/decks/019de076-987e-7112-a237-ae8ed7de0063", "deckAnchorHref": "/decks/019de076-987e-7112-a237-ae8ed7de0063#slide-55", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-605c-759f-b6b0-9b8aa841cfab", "docSlug": "bi-a46d5e0244388595", "documentTitle": "E-commerce firm Productsup used this pitch deck to raise a $70 million Series B round", "authorId": "Pitchdecks", "authorName": "Productsup", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.776, "pageNumber": 7, "slideType": "solution", "function": "present_solution", "notes": "The slide uses a parallel structure to contrast platform benefits with user outcomes.", "imagePath": null, "matchCount": 1, "evidence": "The slide uses two side-by-side lists with identical formatting to contrast 'delivers' vs 'enables'.", "slideHref": "/slides/019dd923-605c-759f-b6b0-9b8aa841cfab/7", "deckHref": "/decks/019dd923-605c-759f-b6b0-9b8aa841cfab", "deckAnchorHref": "/decks/019dd923-605c-759f-b6b0-9b8aa841cfab#slide-7", "loopMatches": [], "arcBeatMatches": [ { "to": 11, "from": 7, "beatId": "57bc1bee-880b-4315-91c9-d556a9b845f3", "arcName": "The Sequoia Pitch", "arcSlug": "sequoia-pitch", "beatName": "Solution", "beatSlug": "sequoia-pitch-solution", "evidence": "Slides 7-11 present Productsup P2C as the solution", "position": 1, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5fed-74f2-a96e-c0fee11ad3a9", "docSlug": "bi-6e3007e6674fc2ea", "documentTitle": "Fintech Zamp is helping online sellers manage sales tax compliance", "authorId": "Pitchdecks", "authorName": "Zamp", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 9, "slideType": "problem_statement", "function": "frame_problem", "notes": "Uses parallel structure to build credibility.", "imagePath": null, "matchCount": 1, "evidence": "The slide uses two identical sentence structures to emphasize the dual perspective.", "slideHref": "/slides/019dd923-5fed-74f2-a96e-c0fee11ad3a9/9", "deckHref": "/decks/019dd923-5fed-74f2-a96e-c0fee11ad3a9", "deckAnchorHref": "/decks/019dd923-5fed-74f2-a96e-c0fee11ad3a9#slide-9", "loopMatches": [ { "to": 9, "from": 8, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "2432fc76-d2bf-4e9a-ac73-dc086df851cf", "evidence": "Slides 8-9 discuss market timing and solution relevance", "position": 1, "objective": "Explaining why now is the right time for Zamp", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.6, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5fed-74f2-a96f-1eec37924aed", "docSlug": "bi-274b3bec6387aa9d", "documentTitle": "Hampton Creek Pitch Deck", "authorId": "Pitchdecks", "authorName": "Hampton Creek", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.333, "pageNumber": 2, "slideType": "analogy", "function": "argue_timing", "notes": "Uses a parallel structure to equate Amazon's software engine for e-commerce with the company's plant-based engine for food.", "imagePath": null, "matchCount": 1, "evidence": "Uses identical layout and phrasing for both the Amazon and the company's section.", "slideHref": "/slides/019dd923-5fed-74f2-a96f-1eec37924aed/2", "deckHref": "/decks/019dd923-5fed-74f2-a96f-1eec37924aed", "deckAnchorHref": "/decks/019dd923-5fed-74f2-a96f-1eec37924aed#slide-2", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b8-12bfbdb190f7", "docSlug": "STs28nVWz8MsCoSHYHqs", "documentTitle": "Here's an exclusive look at the pitch deck delivery startup Crisp used to raise $36 million amid a huge investor rush into grocery", "authorId": "Pitchdecks", "authorName": "Crisp", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 3, "slideType": "why_now", "function": "argue_timing", "notes": "The slide uses visual emphasis on 'how' and 'what' to highlight the dual nature of the market shift.", "imagePath": null, "matchCount": 1, "evidence": "The sentence uses a parallel structure ('not only how... but also what...') to emphasize the dual change.", "slideHref": "/slides/019dd923-5f69-752d-a9b8-12bfbdb190f7/3", "deckHref": "/decks/019dd923-5f69-752d-a9b8-12bfbdb190f7", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-12bfbdb190f7#slide-3", "loopMatches": [ { "to": 6, "from": 3, "name": "Why Now", "slug": "15-why-now", "bestFor": "Sales pitches, fundraising, requesting immediate budget approval", "matchId": "c4ef4503-723c-4480-bc79-91c3b5664919", "evidence": "Clearly articulates why the time is right for Crisp", "position": 0, "objective": "Explain why now is the right time", "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity", "confidence": 0.7, "description": "Create temporal urgency by proving that the window of opportunity is opening or closing" } ], "arcBeatMatches": [ { "to": 3, "from": 1, "beatId": "1a8e52b2-98f1-4052-a3db-08bfa8113204", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Current State", "beatSlug": "sparkline-what-is-1", "evidence": "Describes current landscape and trends", "position": 0, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5fed-74f2-a970-405419f411d6", "docSlug": "bi-2ba625c873fc117e", "documentTitle": "How to make a pitch deck for investors, according to Modern Picnic", "authorId": "Pitchdecks", "authorName": "Modern Picnic", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 5, "slideType": "context", "function": "establish_context", "notes": "Uses a parallel structure (Feeling/Doing/Looking good) to frame customer motivations.", "imagePath": null, "matchCount": 1, "evidence": "The slide uses a consistent 'Verb-ing good, by...' structure for all three points.", "slideHref": "/slides/019dd923-5fed-74f2-a970-405419f411d6/5", "deckHref": "/decks/019dd923-5fed-74f2-a970-405419f411d6", "deckAnchorHref": "/decks/019dd923-5fed-74f2-a970-405419f411d6#slide-5", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de50e-da21-7566-9c2e-3f05bbd6f453", "docSlug": "03301738ef7a536b5e37f950ea93e1e7", "documentTitle": "Micro Focus | Investor Presentation Deck | 35 slides", "authorId": "micro-focus", "authorName": "Micro Focus", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2016-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 3, "slideType": "mission", "function": "inspire_vision", "notes": "The slide uses a hand-holding-icons graphic to represent digital integration.", "imagePath": null, "matchCount": 1, "evidence": "We make, we sell, we support", "slideHref": "/slides/019de50e-da21-7566-9c2e-3f05bbd6f453/3", "deckHref": "/decks/019de50e-da21-7566-9c2e-3f05bbd6f453", "deckAnchorHref": "/decks/019de50e-da21-7566-9c2e-3f05bbd6f453#slide-3", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de075-dbd5-77ab-b671-bc255382e9ac", "docSlug": "1f8e090dcd216faf01457ffb423f420e", "documentTitle": "P3 Health Partners | Investor Conference Presentation Deck | 19 slides", "authorId": "p3-health-partners", "authorName": "P3 Health Partners", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-09-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 5, "slideType": "thesis_headline", "function": "frame_situation", "notes": "The slide uses a 'Right X' repetition structure to frame the investment thesis.", "imagePath": null, "matchCount": 1, "evidence": "Repetition of 'The Right [Noun]' for each bullet point.", "slideHref": "/slides/019de075-dbd5-77ab-b671-bc255382e9ac/5", "deckHref": "/decks/019de075-dbd5-77ab-b671-bc255382e9ac", "deckAnchorHref": "/decks/019de075-dbd5-77ab-b671-bc255382e9ac#slide-5", "loopMatches": [], "arcBeatMatches": [ { "to": 5, "from": 2, "beatId": "9f361e0c-1160-4d12-b542-d5b04e819dfc", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Interest", "beatSlug": "aida-interest", "evidence": "The disclaimer and speaker bios generate interest", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de075-dbd5-77ab-b671-bc255382e9ac", "docSlug": "1f8e090dcd216faf01457ffb423f420e", "documentTitle": "P3 Health Partners | Investor Conference Presentation Deck | 19 slides", "authorId": "p3-health-partners", "authorName": "P3 Health Partners", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-09-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 15, "slideType": "thesis_headline", "function": "establish_context", "notes": "The slide uses a 'Right X' repetition structure to frame the investment thesis.", "imagePath": null, "matchCount": 1, "evidence": "Repetitive use of 'The Right [X]' for each bullet point.", "slideHref": "/slides/019de075-dbd5-77ab-b671-bc255382e9ac/15", "deckHref": "/decks/019de075-dbd5-77ab-b671-bc255382e9ac", "deckAnchorHref": "/decks/019de075-dbd5-77ab-b671-bc255382e9ac#slide-15", "loopMatches": [], "arcBeatMatches": [ { "to": 15, "from": 10, "beatId": "bc41ca8d-6831-453b-bce9-041e93edef88", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Action", "beatSlug": "aida-action", "evidence": "The case study and financial outlook prompt action", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b5-03626b672895", "docSlug": "CLG8rZEvU82gRA5h7AJr", "documentTitle": "PITCH DECK: Yac just raised $7.5 million from investors;; including Slack;; to help put an end to unproductive meetings", "authorId": "Pitchdecks", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.788, "pageNumber": 5, "slideType": "key_messages", "function": "summarize", "notes": "Uses parallel structure (anaphora) to emphasize the value proposition.", "imagePath": null, "matchCount": 1, "evidence": "Consistent grammatical structure across three lines.", "slideHref": "/slides/019dd923-5f69-752d-a9b5-03626b672895/5", "deckHref": "/decks/019dd923-5f69-752d-a9b5-03626b672895", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b5-03626b672895#slide-5", "loopMatches": [ { "to": 9, "from": 4, "name": "Jobs To Be Done", "slug": "53-jobs-to-be-done", "bestFor": "Product innovation, market entry, competitive positioning", "matchId": "92938c77-9436-43b5-b65b-ce595a56ea4b", "evidence": "The loop is opened on slide 4 and closed on slide 9", "position": 1, "objective": "What jobs do customers need to be done?", "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit", "confidence": 0.6, "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying" } ], "arcBeatMatches": [ { "to": 5, "from": 3, "beatId": "3eccabe2-dc7a-4f70-a8df-d75466faa1bd", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Agitate", "beatSlug": "problem-agitate-solution-agitate-make-it-worse", "evidence": "Slides 3-5 agitate the problem", "position": 1, "confidence": 0.8, "parentBeatName": "Development", "parentBeatSlug": "development" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5fec-763b-95cf-36829236392e", "docSlug": "wmIz1K5649XDm8N1ElWG", "documentTitle": "See the 24-slide pitch deck a new biotech startup just used to raise $175 million to develop the next cancer breakthrough", "authorId": "Pitchdecks", "authorName": "Affini-T", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.782, "pageNumber": 3, "slideType": "mission", "function": "inspire_vision", "notes": "Uses a 'Rule of Three' rhetorical device for the headline.", "imagePath": null, "matchCount": 1, "evidence": "Right Targets. Right Cells. Right Place.", "slideHref": "/slides/019dd923-5fec-763b-95cf-36829236392e/3", "deckHref": "/decks/019dd923-5fec-763b-95cf-36829236392e", "deckAnchorHref": "/decks/019dd923-5fec-763b-95cf-36829236392e#slide-3", "loopMatches": [ { "to": 5, "from": 3, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "a51a49e1-5271-4281-b207-0de93fbc5072", "evidence": "Connects Affini-T's mission to the potential for transformative therapies", "position": 1, "objective": "Explains the 'why' behind Affini-T's mission", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.6, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de074-6725-76db-bdb6-227ff9660dd7", "docSlug": "b5a8358017d2fa38903c77b5998b7923", "documentTitle": "Snap Inc | Investor Day Presentation Deck | 222 slides", "authorId": "snap-inc", "authorName": "Snap Inc", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-02-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 27, "slideType": "key_messages", "function": "summarize", "notes": "This slide uses parallel structure to define the strategic focus areas.", "imagePath": null, "matchCount": 1, "evidence": "The three lines follow a consistent grammatical pattern (gerund + object).", "slideHref": "/slides/019de074-6725-76db-bdb6-227ff9660dd7/27", "deckHref": "/decks/019de074-6725-76db-bdb6-227ff9660dd7", "deckAnchorHref": "/decks/019de074-6725-76db-bdb6-227ff9660dd7#slide-27", "loopMatches": [], "arcBeatMatches": [ { "to": 50, "from": 21, "beatId": "76339a1f-b6e8-43f3-a32b-a438b7fbe326", "arcName": "AIDA", "arcSlug": "aida", "beatName": "Desire", "beatSlug": "aida-desire", "evidence": "The presentation deck creates desire with its innovative products and features.", "position": 2, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5fed-74f2-a96f-0616b77096cc", "docSlug": "bi-8a42aeb9547724bd", "documentTitle": "The pitch deck health-insurer Angle Health used to raise $58 million", "authorId": "Pitchdecks", "authorName": "Angle Health", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.78, "pageNumber": 12, "slideType": "analogy", "function": "establish_context", "notes": "Uses a parallel structure to build credibility by association.", "imagePath": null, "matchCount": 1, "evidence": "Three-line list with identical grammatical structure.", "slideHref": "/slides/019dd923-5fed-74f2-a96f-0616b77096cc/12", "deckHref": "/decks/019dd923-5fed-74f2-a96f-0616b77096cc", "deckAnchorHref": "/decks/019dd923-5fed-74f2-a96f-0616b77096cc#slide-12", "loopMatches": [], "arcBeatMatches": [ { "to": 12, "from": 7, "beatId": "a2f78811-b0a7-48ba-af13-5e204f9d1521", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Solution (Provide relief)", "beatSlug": "problem-agitate-solution-solution-provide-relief", "evidence": "Slides 7-12 showcase Angle Health's solution, progress, and growth potential.", "position": 2, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5f69-752d-a9b5-2f66c1a46b39", "docSlug": "D56olOj9mgaqcnvXVMUz", "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup", "authorId": "Pitchdecks", "authorName": "Well", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.787, "pageNumber": 1, "slideType": "mission", "function": "inspire_vision", "notes": null, "imagePath": "https://imgproxy.kitesheet.com/Nt3Lp67T_1Ahq7aDGwwBO8E2LSym7Vg23UmOd9DIJts/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9ENTZvbE9qOW1nYXFjbnZYVk1Vei9wMDAxLmpwZw", "matchCount": 1, "evidence": "The three-part mission statement uses identical grammatical structure for each line.", "slideHref": "/slides/019dd923-5f69-752d-a9b5-2f66c1a46b39/1", "deckHref": "/decks/019dd923-5f69-752d-a9b5-2f66c1a46b39", "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b5-2f66c1a46b39#slide-1", "loopMatches": [ { "to": 3, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "7cbdf4ee-6906-43dc-be3d-9fb9aa5ed4f1", "evidence": "The deck presents a clear and concise overview of the company's mission and solution.", "position": 0, "objective": "What is the company's mission and solution?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 1, "from": 1, "beatId": "06eaa398-0318-41a8-a63d-e8a373286fe1", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Attention", "beatSlug": "aida-attention", "evidence": "The deck starts with a mission statement that grabs the audience's attention.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": "https://imgproxy.kitesheet.com/S61qdyspcvZf1w87fnVDLSfjF81FehsvNEIZ588FX0Y/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9ENTZvbE9qOW1nYXFjbnZYVk1Vei9wMDAxLnBuZw", "thumbSrc": "https://imgproxy.kitesheet.com/v5Dpv009rSjZRZRxOIWo4GIiwvUEArzz1D_UpLt78gc/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9ENTZvbE9qOW1nYXFjbnZYVk1Vei9wMDAxLmpwZw", "thumbSrcAlt": "https://imgproxy.kitesheet.com/Th7L_RIoXgUywBsz3UodbB36aCpEFTMOhurqTlXtd_E/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9ENTZvbE9qOW1nYXFjbnZYVk1Vei9wMDAxLnBuZw" }, { "docId": "019de070-438c-714d-afdc-72877fe68a9f", "docSlug": "18f72443699171c20689d740e84a8436", "documentTitle": "XPeng | IPO Presentation Deck | 31 slides", "authorId": "xpeng", "authorName": "XPeng", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investment_bank", "sourceTypeLabel": "Investment bank", "presentationDate": "2020-08-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 28, "slideType": "solution", "function": "present_solution", "notes": "The slide uses a parallel structure in the headline to emphasize the dual value proposition.", "imagePath": null, "matchCount": 1, "evidence": "The headline uses a balanced, parallel phrasing to convey two distinct benefits.", "slideHref": "/slides/019de070-438c-714d-afdc-72877fe68a9f/28", "deckHref": "/decks/019de070-438c-714d-afdc-72877fe68a9f", "deckAnchorHref": "/decks/019de070-438c-714d-afdc-72877fe68a9f#slide-28", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5eff-723e-9be8-9e4bc126e76a", "docSlug": "3HA6KCG0o39m5jCt5nGf", "documentTitle": "Y Combinator-backed Vue Storefront builds e-commerce infrastructure. See the pitch deck it used to raise $17.4 million.", "authorId": "Pitchdecks", "authorName": "Vue Storefront", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.782, "pageNumber": 3, "slideType": "problem_statement", "function": "frame_problem", "notes": null, "imagePath": null, "matchCount": 1, "evidence": "The list uses repetitive 'Far too...' phrasing to emphasize the problem.", "slideHref": "/slides/019dd923-5eff-723e-9be8-9e4bc126e76a/3", "deckHref": "/decks/019dd923-5eff-723e-9be8-9e4bc126e76a", "deckAnchorHref": "/decks/019dd923-5eff-723e-9be8-9e4bc126e76a#slide-3", "loopMatches": [], "arcBeatMatches": [ { "to": 3, "from": 3, "beatId": "9da9d501-bf3d-477b-b180-42660610028c", "arcName": "The Sequoia Pitch", "arcSlug": "sequoia-pitch", "beatName": "Problem", "beatSlug": "sequoia-pitch-problem", "evidence": "The problem statement is clearly presented on page 3", "position": 0, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true } ] }