{
  "kind": "framework",
  "value": "growth-trajectory-analysis",
  "collectionKey": "slides:framework:growth-trajectory-analysis:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 2,
  "page": 1,
  "pageSize": 24,
  "pageCount": 1,
  "rows": [
    {
      "docId": "019dd923-5e88-73ef-bd5d-b82ca346e032",
      "docSlug": "d104e9de9f1d5dd1",
      "documentTitle": "2016 Bond Cap Internet Trends 2016",
      "authorId": "BondCap",
      "authorName": "Mary Meeker",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "vc_research",
      "sourceTypeLabel": "VC research",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.333,
      "pageNumber": 186,
      "slideType": "industry_trends",
      "function": "quantify_impact",
      "notes": "Time-shifted growth curves comparing legacy internet leaders with newer entrants.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Time-shifted growth curves comparing companies by years since launch",
      "slideHref": "/slides/019dd923-5e88-73ef-bd5d-b82ca346e032/186",
      "deckHref": "/decks/019dd923-5e88-73ef-bd5d-b82ca346e032",
      "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5d-b82ca346e032#slide-186",
      "loopMatches": [
        {
          "to": 193,
          "from": 184,
          "name": "Pattern Hunter",
          "slug": "02-pattern-hunter",
          "bestFor": "Time-pressed audiences, building consensus, when data is strong",
          "matchId": "019de7d7-e2d0-7279-b31b-54df6bba3560",
          "evidence": "p185 incumbent vs disruptor tables, p186 normalized growth curves, p188 top-20 leaderboard, p190 incumbent M&A surge.",
          "position": 12,
          "objective": "Stack public + private internet leader evidence to argue current generation growing faster than ever",
          "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion",
          "confidence": 70,
          "description": "Group multiple pieces of evidence that together point to a pattern or conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 193,
          "from": 161,
          "beatId": "019de7d7-dfdb-71ae-ab61-8a3533e45ef2",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Evidence & Proof",
          "beatSlug": null,
          "evidence": "China leadership data + public/private company financials.",
          "position": 4,
          "confidence": 72,
          "parentBeatName": null,
          "parentBeatSlug": null
        },
        {
          "to": 213,
          "from": 42,
          "beatId": "019de7d7-e0c3-71c3-b3fe-7361aabe05a0",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Action (Now What)",
          "beatSlug": null,
          "evidence": "Innovation playbooks across ads, video, voice, transport, data.",
          "position": 3,
          "confidence": 60,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-2dc8-752d-9df3-f2e642e1e32f",
      "docSlug": "33e9c79fdf20a0c9185685e9dad942be",
      "documentTitle": "eBay | Mergers and Acquisitions Presentation Deck | 78 slides",
      "authorId": "ebay",
      "authorName": "eBay",
      "documentKindSlug": "deck",
      "documentKindLabel": "Deck",
      "sourceTypeSlug": "investment_bank",
      "sourceTypeLabel": "Investment bank",
      "presentationDate": "2005-09-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.294673,
      "pageNumber": 6,
      "slideType": "comparison_table",
      "function": "compare_peers",
      "notes": "The chart uses a logarithmic scale on the Y-axis to compare companies of vastly different sizes and growth rates.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Comparison of company revenue/GMV growth over time since incorporation",
      "slideHref": "/slides/019de06f-2dc8-752d-9df3-f2e642e1e32f/6",
      "deckHref": "/decks/019de06f-2dc8-752d-9df3-f2e642e1e32f",
      "deckAnchorHref": "/decks/019de06f-2dc8-752d-9df3-f2e642e1e32f#slide-6",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}