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      "docSlug": "5760c528371350bd4d0b2fc864c6df52",
      "documentTitle": "Celsius Network | Investor Conference Presentation Deck | 40 slides",
      "authorId": "celsius-network",
      "authorName": "Celsius Network",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
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      "presentationDate": "2019-06-01 00:00:00",
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      "function": "present_framework",
      "notes": "This is the widely recognized 'Bubble Cycle' chart by Dr. Jean-Paul Rodrigue.",
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      "evidence": "The visual representation of market phases (Stealth, Awareness, Mania, Blow-off) and psychological states (Greed, Delusion, Denial, etc.) is a standard model for market bubbles.",
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          "evidence": "The deck uses the golden circle framework to explain why a public blockchain is necessary.",
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          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
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          "name": "Cost Of Inaction",
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          "evidence": "The deck implies that not adopting a decentralized financial system will result in missed opportunities.",
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          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
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