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      "to": 4,
      "label": "Problem",
      "description": "Problem statement slide"
    },
    {
      "from": 6,
      "to": 9,
      "label": "Product",
      "description": "Product demo and solution slides"
    },
    {
      "from": 10,
      "to": 11,
      "label": "Market Size",
      "description": "Market sizing slides"
    },
    {
      "from": 12,
      "to": 12,
      "label": "The Ask",
      "description": "Geographic map slide indicating reach/expansion"
    }
  ],
  "loops": [
    {
      "from": 4,
      "to": 9,
      "label": "Cost Of Inaction",
      "description": "What are the consequences of not using BrandTotal's solution?"
    },
    {
      "from": 2,
      "to": 3,
      "label": "Why Now",
      "description": "Why is now the right time for BrandTotal?"
    }
  ]
}