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          "description": "BCG matrix, importance/urgency, any axes-and-quadrants frame.",
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          "description": "Choosing the right chart type for your data and message",
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        "evidence": "chart/bar-vertical: Self Creators Revenue ($ millions) from 2016 to 2021",
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          "description": "Six key questions: Who are they? What do they know? What do they believe? What do they care about? What do they fear? What decisions can they make?",
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          "description": "People adapt behavior based on what others do - show adoption and testimonials",
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          "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3",
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          "description": "The first ten seconds. Build it deliberately.",
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        "evidence": "cover type and components indicate a cover slide",
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        "confidence": 0.9,
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      "from": 25,
      "to": 28,
      "label": "Market Size",
      "description": "The deck provides market sizing and growth metrics"
    },
    {
      "from": 32,
      "to": 60,
      "label": "Business Model",
      "description": "Wix explains its business model and growth drivers"
    },
    {
      "from": 101,
      "to": 110,
      "label": "The Ask",
      "description": "The deck presents future plans and financial projections"
    }
  ],
  "loops": [
    {
      "from": 10,
      "to": 16,
      "label": "Cost Of Inaction",
      "description": "Highlighting the cost of inaction in the market"
    },
    {
      "from": 5,
      "to": 9,
      "label": "Golden Circle",
      "description": "Explaining Wix's vision and strategy"
    },
    {
      "from": 25,
      "to": 28,
      "label": "Hypothesis Test",
      "description": "Validating Wix's growth hypothesis"
    },
    {
      "from": 101,
      "to": 110,
      "label": "Quick Win Big Bet",
      "description": "Presenting future plans and growth opportunities"
    }
  ]
}