{ "schemaVersion": "deck-intelligence.v1", "id": "019de511-0023-76cd-ab6e-283fb6e600fd", "slug": "e8fa066c47e289204dc4c884f15e1dbe", "title": "BAT | Investor Conference Presentation Deck | 60 slides", "subtitle": "BAT · 2021-06", "author": "BAT", "date": "2021-06-01 00:00:00", "pageCount": 60, "kind": "conference-presentation", "orientation": "landscape", "aspectRatio": 1.7777778, "document": { "id": "019de511-0023-76cd-ab6e-283fb6e600fd", "slug": "e8fa066c47e289204dc4c884f15e1dbe", "title": "BAT | Investor Conference Presentation Deck | 60 slides", "rawTitle": "BAT | Investor Conference Presentation Deck | 60 slides", "authorId": "bat", "authorName": "BAT", "authorDisplay": "BAT", "kind": { "slug": "conference-presentation", "label": "Conference presentation" }, "sourceType": { "slug": "investor_relations", "label": "Investor relations" }, "fileName": "2021-06__bat__investor-conf__e8fa066c.pdf", "sourceUrl": "https://www.slidebook.io/company/bat/presentation/e8fa066c47e289204dc4c884f15e1dbe/", "sourceDate": "2021-06-15 00:00:00", "presentationDate": "2021-06-01 00:00:00", "ingestedAt": "2026-05-01 19:43:09.943277+00", "status": "ready", "pageCount": 60, "orientation": "landscape", "aspectRatio": 1.7777778, "targetCompany": null, "targetTicker": null, "metadata": { "corpus": "slidebook", "industry": "tobacco", "local_root": "/Users/miguelsuredasuau/Desktop/lalalalla/_scrape/slidebook/decks/2021-06__bat__investor-conf__e8fa066c", "image_width": 1920, "image_format": "jpg", "deck_type_raw": "Investor Conference Presentation Deck", "deck_type_slug": null, "source_url_pattern": "https://www.slidebook.io/company/{company_slug}/presentation/{deck_id}/" } }, "coverage": { "pageCount": 60, "pagesIndexed": 60, "pagesWithImages": 60, "pagesWithMetadata": 60, "imageCoveragePct": 100, "metadataCoveragePct": 100, "componentCount": 327, "chartCount": 10, "metricSlides": 0, "toolMatches": 35, "documentToolMatches": 0, "frameworkMatches": 30, "arcMatches": 1, "beatMatches": 6, "loopMatches": 3, "patternMatches": 0, "storymakersMatch": false, "scoreAvailable": false, "reviewAvailable": false, "activistThesisAvailable": false, "pitchdeckMetadataAvailable": false, "pitchdeckProfileAvailable": false }, "blocks": [], "matches": { "arcs": [ { "arc": { "name": "The Transformation Tale", "slug": "transformation-tale", "status": "active", "bestFor": "Sales presentations, product launches, fundraising", "canonId": "019dd956-6128-70fa-9bff-ab3c0b4ad09f", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Current Reality (Pain) -> Future Vision (Gain) -> The Bridge", "description": null, "familyLabel": null, "categoryName": "Narrative & Transformation", "categorySlug": "narrative-transformation" }, "matchId": "eb4e4d31-dedc-4d4f-b1fc-82c0eab87413", "evidence": "The deck's focus on transformation, growth, and ESG initiatives, as well as the use of before-after and progress slides, suggests a transformation tale narrative.", "isPrimary": true, "confidence": 0.8, "extraction": { "at": "2026-07-17 03:29:10.116771+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "beats": [ { "to": 4, "arc": { "name": "The Transformation Tale", "slug": "transformation-tale", "status": "active", "bestFor": "Sales presentations, product launches, fundraising", "canonId": "019dd956-6128-70fa-9bff-ab3c0b4ad09f", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Current Reality (Pain) -> Future Vision (Gain) -> The Bridge", "description": null, "familyLabel": null, "categoryName": "Narrative & Transformation", "categorySlug": "narrative-transformation" }, "from": 1, "name": "Setup", "beatId": "cc21cfea-ce72-4104-b3fd-3c3323a556b8", "matchId": "eb4e4d31-dedc-4d4f-b1fc-82c0eab87413", "beatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. 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(1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. 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"seconds": null, "promptVersion": null }, "componentId": "f5bf0c57-2e45-4178-a44c-4995f8d41c1d", "parentComponentId": null }, { "bbox": { "h": 0.3, "w": 0.2, "x": 0.75, "y": 0.6 }, "kind": "metric", "text": "50m Consumers of Non-Combustibles by 2030", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": null, "subkind": { "name": "Big number", "slug": "big-number", "status": "active", "canonId": "019de52c-fc70-70c8-b965-0584548a9204", "version": 1, "description": null }, "framework": null }, "subkind": "big-number", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 10:09:45.503+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "7aa449cc-0419-43ea-813e-a31493bf9fdb", "parentComponentId": null }, { "bbox": { "h": 0.3, "w": 0.2, "x": 0.75, "y": 0.25 }, "kind": "metric", "text": "14.9m Consumers of Non-Combustibles Q1 2021", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": null, "subkind": { "name": "Big number", "slug": "big-number", "status": "active", "canonId": "019de52c-fc70-70c8-b965-0584548a9204", "version": 1, "description": null }, "framework": null }, "subkind": "big-number", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 10:09:45.503+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e1b3c57b-8d1f-4402-8b2f-c80bbe15ef20", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.6, "x": 0.05, "y": 0.95 }, "kind": "source-note", "text": "Growth versus same period last year (SPLY). 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{ "bbox": { "h": 0.03, "w": 0.55, "x": 0.02, "y": 0.95 }, "kind": "source-note", "text": "Note: % Revenue by market FY2020 *OECD excluding Australia and Turkey where Non-Combustible products are unavailable", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. 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