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        "whyItWorks": "- **It scales the surface area of accountability.** Where villain-naming\n  targets one CEO, governance critique targets 7–11 directors\n  collectively, with documented votes and committee assignments.\n- **Proxy advisors (ISS, Glass Lewis) speak this language fluently.**\n  A governance-framed thesis converts more easily into proxy support.\n- **It survives CEO transitions.** If you attack the operator and they\n  resign before the vote, the campaign fi",
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