{ "schemaVersion": "deck-intelligence.v1", "id": "019dd923-605c-759f-b6b3-6cbf70b19e7e", "slug": "bi-6e546bbc17844679", "title": "Spark pitch deck that raised YouTuber Moriah Elizabeth $2.5 million", "subtitle": "Spark", "author": "Spark", "pageCount": 9, "kind": "pitchdeck", "orientation": "landscape", "aspectRatio": 1.999, "document": { "id": "019dd923-605c-759f-b6b3-6cbf70b19e7e", "slug": "bi-6e546bbc17844679", "title": "Spark pitch deck that raised YouTuber Moriah Elizabeth $2.5 million", "rawTitle": "Spark pitch deck that raised YouTuber Moriah Elizabeth $2.5 million", "authorId": "Pitchdecks", "authorName": "Spark", "authorDisplay": "Spark", "kind": { "slug": "pitchdeck", "label": "Pitch deck" }, "sourceType": { "slug": "strategy_consulting", "label": "Strategy consulting" }, "fileName": "Spark-bi-6e546.pdf", "sourceUrl": "https://www.businessinsider.com/pitch-deck-spark-youtube-moriah-elizabeth-night-media-seed-funding-2022-11", "sourceDate": "2022-11-18 00:00:00", "presentationDate": null, "ingestedAt": "2026-04-27 10:37:30.598+00", "status": "ready", "pageCount": 9, "orientation": "landscape", "aspectRatio": 1.999, "targetCompany": null, "targetTicker": null, "metadata": { "local_root": "/tmp/legacy-images/bi-6e546bbc17844679", "origin_corpus": "consulting" } }, "coverage": { "pageCount": 9, "pagesIndexed": 9, "pagesWithImages": 9, "pagesWithMetadata": 9, "imageCoveragePct": 100, "metadataCoveragePct": 100, "componentCount": 35, "chartCount": 0, "metricSlides": 0, "toolMatches": 1, "documentToolMatches": 0, "frameworkMatches": 0, "arcMatches": 1, "beatMatches": 3, "loopMatches": 2, "patternMatches": 0, "storymakersMatch": false, "scoreAvailable": false, "reviewAvailable": false, "activistThesisAvailable": false, "pitchdeckMetadataAvailable": true, "pitchdeckProfileAvailable": true }, "blocks": [], "matches": { "arcs": [ { "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null, "categoryName": "Narrative & Transformation", "categorySlug": "narrative-transformation" }, "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "evidence": "The deck follows a sparkline narrative, starting with what is, moving to what could be, and ending with new bliss.", "isPrimary": true, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:49:18.850911+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "beats": [ { "to": 3, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null, "categoryName": "Narrative & Transformation", "categorySlug": "narrative-transformation" }, "from": 1, "name": "Current Reality", "beatId": "462c3a7e-29f9-4e5b-bf5d-4d165df3866f", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "What Is", "slug": "sparkline-what-is-1", "status": "active", "canonId": "019dd9b8-25d5-7468-8649-454886d75343", "version": 1, "description": null }, "evidence": "Slides 1-3 introduce Spark and its mission.", "position": 0, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 0.8 }, { "to": 5, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null, "categoryName": "Narrative & Transformation", "categorySlug": "narrative-transformation" }, "from": 4, "name": "Potential", "beatId": "7f21f896-6895-4d01-9bb8-9450d4c8ed8c", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "What Could Be", "slug": "sparkline-what-could-be-2", "status": "active", "canonId": "019dd9b8-266a-7046-9259-94dc86700d37", "version": 1, "description": null }, "evidence": "Slides 4-5 present market sizing and solution overview.", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Turn", "slug": "turn", "status": "active", "canonId": "019dd9b8-0396-702b-ac2f-9901f8dd8b54", "version": 1, "description": "The pivot — solution proposed, catalyst introduced, decision made. Common (15/20 arcs) but not universal: Triple-take, AIDA, PAS, Voyage-return and Pixar substitute it with a strong reflection or development beat." }, "alignedBlockIds": null, "matchConfidence": 0.8 }, { "to": 9, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null, "categoryName": "Narrative & Transformation", "categorySlug": "narrative-transformation" }, "from": 6, "name": "Future Vision", "beatId": "2984b049-bfa8-4ba7-a783-86cd82189167", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "New Bliss", "slug": "sparkline-new-bliss", "status": "active", "canonId": "019dd9b8-2879-72f7-8968-bcfac0921b99", "version": 1, "description": null }, "evidence": "Slides 6-9 showcase the product demo and mission.", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [ { "to": 5, "from": 4, "loop": { "name": "27_cost_of_inaction", "slug": "27-cost-of-inaction", "status": "active", "bestFor": "Urgent budget requests, compliance, risk mitigation", "canonId": "019dd956-70d1-7395-a15b-857ba858b394", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "description": "Quantify what happens if the audience does nothing", "familyLabel": null, "categoryName": "Urgency", "categorySlug": "urgency" }, "matchId": "3be293c6-1005-49d0-b119-37cb348a1778", "evidence": "Market sizing slide implies potential loss if not addressed.", "position": 0, "objective": "What if we don't enable creativity for digitally native arts & crafters?", "confidence": 0.6, "extraction": { "at": "2026-07-16 21:49:19.017856+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } }, { "to": 7, "from": 2, "loop": { "name": "11_golden_circle", "slug": "11-golden-circle", "status": "active", "bestFor": "Visionary leadership, brand positioning, mission statements", "canonId": "019dd956-6a50-7202-882d-505fcb9922ed", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "description": "Invert the typical pitch by starting with why you exist, rather than what you do", "familyLabel": null, "categoryName": "Vision", "categorySlug": "vision" }, "matchId": "646ddc88-ad7f-47ad-843b-14a3638d0b91", "evidence": "Slides 2 and 7 present Spark's mission and values.", "position": 1, "objective": "Why, how, and what of Spark's mission.", "confidence": 0.7, "extraction": { "at": "2026-07-16 21:49:19.059663+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "tools": [ { "tool": { "name": "Slide recipe: Cover", "slug": "cover-slide", "status": "active", "bestFor": null, "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3", "version": 1, "bodyDocId": "019df269-29e5-7738-b5fa-6892e5dc8e65", "description": "The first ten seconds. Build it deliberately.", "familyLabel": "slide-recipe", "categoryName": "Slide", "categorySlug": "slide" }, "agent": "designer", "layer": "slide", "agents": [ "designer" ], "matchId": "1286d5c8-f034-43f1-928c-2c22a7697843", "evidence": "Spark", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-16 22:42:09.333862+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 1, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "patterns": [] }, "storymakers": null, "score": null, "review": null, "activistThesis": null, "pitchdeck": { "metadata": { "author": "Geoff Weiss", "fireId": "bi-6e546bbc17844679", "sector": null, "deckKind": "fundraise", "roundRaw": null, "amountRaw": "$2.5 million", "amountUsd": "2500000", "scrapedAt": "2026-04-27 10:37:30.598+00", "sectorRaw": null, "sourceUrl": "https://www.businessinsider.com/pitch-deck-spark-youtube-moriah-elizabeth-night-media-seed-funding-2022-11", "deckKindAt": "2026-04-28 07:19:06+00", "highlights": "Spark, an art app touting basic creative tools, emerged from Night Labs, a venture studio founded by Elizabeth's talent management company.", "slideCount": 9, "companyName": "Spark", "description": "Spark, an art app touting basic creative tools, emerged from Night Labs, a venture studio founded by Elizabeth's talent management company.", "displayName": "Spark", "publishDate": "2022-11-18", "roundSeries": null, "articleTitle": "Spark pitch deck that raised YouTuber Moriah Elizabeth $2.5 million", "leadInvestors": null, "deckKindSignal": "raised", "metaExtractedAt": "2026-04-28 07:16:02+00" }, "profile": { "scores": { "yc": 0.3723, "a16z": 0.2923, "docsend": 0.5974, "hoffman": 0.2071, "mcclure": 0.2595, "sequoia": 0.3641, "kawasaki": 0.1667, "nextview": 0.6467, "slidebean": 0.4452, "founder_institute": 0.3333 }, "nSlides": 9, "sequence": [ "cover", "mission", "team_bio", "market_sizing", "solution", "product_demo", "vision", "product_demo", "closing_ask" ], "breakdown": { "yc": { "order": 0.3333, "signal": 0.08, "jaccard": 0.3846 }, "a16z": { "order": 0.3333, "signal": 0, "jaccard": 0.3846 }, "docsend": { "order": 0.5556, "signal": 0.2, "jaccard": 0.4615 }, "hoffman": { "order": 0.3333, "signal": 0, "jaccard": 0.2143 }, "mcclure": { "order": 0.2222, "signal": 0.05, "jaccard": 0.2857 }, "sequoia": { "order": 0.4444, "signal": 0, "jaccard": 0.4615 }, "kawasaki": { "order": 0.2222, "signal": 0, "jaccard": 0.2 }, "nextview": { "order": 0.5556, "signal": 0.18, "jaccard": 0.6 }, "slidebean": { "order": 0.5556, "signal": 0.1, "jaccard": 0.3571 }, "founder_institute": { "order": 0.4444, "signal": 0, "jaccard": 0.4 } }, "matchedAt": "2026-04-27 21:51:54+00", "noveltyScore": 0.4533, "primaryScore": 0.6467, "noveltySignals": [ "rare slide types: mission, vision" ], "primaryProfile": "nextview", "secondaryScore": 0.5974, "secondaryProfile": "docsend" } }, "slides": [ { "page": 1, "type": "setup", "function": "front_matter", "imagePath": "https://imgproxy.kitesheet.com/csxVS5CxuPPyzu8l4BTKA_OldIAAUT_aZSmARYCuU4s/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9iaS02ZTU0NmJiYzE3ODQ0Njc5L3AwMDEuanBn", "rawType": "cover", "block": null, "metadata": { "slideType": "cover", "slideTypeCanon": { "name": "Cover", "slug": "cover", "status": "active", "canonId": "019de52d-05f2-729d-9f93-e0504f0a2410", "version": 1, "description": null }, "function": "front_matter", "functionCanon": { "name": "Front matter", "slug": "front_matter", "status": "active", "canonId": "019de52d-133d-73f0-9e26-201eda96b098", "version": 1, "description": null }, "density": "sparse", "densityScore": 2, "componentCount": 1, "textChars": 24, "nDataPoints": 0, "notes": null, "elementsJson": [ "other" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 15:56:38.611+00", "seconds": 2.4, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-605c-759f-b6b3-6cbf70b19e7e/1", "deck": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e", "deckAnchor": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e#slide-1", "deckJson": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e.json" }, "components": [ { "bbox": { "h": 0.35, "w": 0.22, "x": 0.39, "y": 0.3 }, "kind": "image", "text": "Spark logo with cat icon", "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Illustration", "slug": "illustration", "status": "active", "canonId": "019de52c-fe76-7772-a5ac-c0b7294d7615", "version": 1, "description": null }, "framework": null }, "subkind": "illustration", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.611+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "10201579-bb5e-410b-8a86-aa3fd947d507", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Slide recipe: Cover", "slug": "cover-slide", "status": "active", "bestFor": null, "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3", "version": 1, "bodyDocId": "019df269-29e5-7738-b5fa-6892e5dc8e65", "description": "The first ten seconds. Build it deliberately.", "familyLabel": "slide-recipe", "categoryName": "Slide", "categorySlug": "slide" }, "agent": "designer", "layer": "slide", "agents": [ "designer" ], "matchId": "1286d5c8-f034-43f1-928c-2c22a7697843", "evidence": "Spark", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-16 22:42:09.333862+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 1, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 3, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null }, "from": 1, "name": "Current Reality", "beatId": "462c3a7e-29f9-4e5b-bf5d-4d165df3866f", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "What Is", "slug": "sparkline-what-is-1", "status": "active", "canonId": "019dd9b8-25d5-7468-8649-454886d75343", "version": 1, "description": null }, "evidence": "Slides 1-3 introduce Spark and its mission.", "position": 0, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [], "thumbSrc": "https://imgproxy.kitesheet.com/wp50DYV_l3wINlIRz5cDEO6Za0wem0u8jfv_4zPRo5s/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9iaS02ZTU0NmJiYzE3ODQ0Njc5L3AwMDEuanBn", "imagePathAlt": "https://imgproxy.kitesheet.com/izNg12LJUZSmTfeyZDTpKB1WPtf9LoprwnTGDFm3Mi0/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9iaS02ZTU0NmJiYzE3ODQ0Njc5L3AwMDEucG5n", "thumbSrcAlt": "https://imgproxy.kitesheet.com/DFTbJm40VxvY1CCfNjKqFLFTaU7yh3aVyN_AMlw4iVU/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9iaS02ZTU0NmJiYzE3ODQ0Njc5L3AwMDEucG5n" }, { "page": 2, "type": "setup", "title": "Includes a mascot illustration.", "function": "inspire_vision", "rawType": "mission", "block": null, "metadata": { "slideType": "mission", "slideTypeCanon": { "name": "Mission", "slug": "mission", "status": "active", "canonId": "019de52d-0fce-7496-b34c-18fd6a6e3310", "version": 1, "description": null }, "function": "inspire_vision", "functionCanon": { "name": "Inspire vision", "slug": "inspire_vision", "status": "active", "canonId": "019de52d-16d0-7756-83de-376eeac6fa40", "version": 1, "description": null }, "density": "sparse", "densityScore": 8, "componentCount": 2, "textChars": 92, "nDataPoints": 0, "notes": "Includes a mascot illustration.", "elementsJson": [ "headline_text", "photo" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 15:56:38.482+00", "seconds": 2.255, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-605c-759f-b6b3-6cbf70b19e7e/2", "deck": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e", "deckAnchor": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e#slide-2", "deckJson": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e.json" }, "components": [ { "bbox": { "h": 0.38, "w": 0.22, "x": 0.04, "y": 0.54 }, "kind": "image", "text": "Mascot cat illustration", "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Illustration", "slug": "illustration", "status": "active", "canonId": "019de52c-fe76-7772-a5ac-c0b7294d7615", "version": 1, "description": null }, "framework": null }, "subkind": "illustration", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.482+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "a402d2fc-ebfc-4188-a404-9571deb1e433", "parentComponentId": null }, { "bbox": { "h": 0.22, "w": 0.58, "x": 0.21, "y": 0.29 }, "kind": "title", "text": "Spark is your digital studio to create, inspire and play with others.", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.482+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "fe77ddf4-97a5-4ce5-8f4f-7263ab0d606f", "parentComponentId": null } ], "metrics": [], "tools": [], "frameworks": [], "arcBeats": [ { "to": 3, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null }, "from": 1, "name": "Current Reality", "beatId": "462c3a7e-29f9-4e5b-bf5d-4d165df3866f", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "What Is", "slug": "sparkline-what-is-1", "status": "active", "canonId": "019dd9b8-25d5-7468-8649-454886d75343", "version": 1, "description": null }, "evidence": "Slides 1-3 introduce Spark and its mission.", "position": 0, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [ { "to": 7, "from": 2, "loop": { "name": "11_golden_circle", "slug": "11-golden-circle", "status": "active", "bestFor": "Visionary leadership, brand positioning, mission statements", "canonId": "019dd956-6a50-7202-882d-505fcb9922ed", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "description": "Invert the typical pitch by starting with why you exist, rather than what you do", "familyLabel": null }, "matchId": "646ddc88-ad7f-47ad-843b-14a3638d0b91", "evidence": "Slides 2 and 7 present Spark's mission and values.", "position": 1, "objective": "Why, how, and what of Spark's mission.", "confidence": 0.7, "extraction": { "at": "2026-07-16 21:49:19.059663+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "locked": true }, { "page": 3, "type": "setup", "title": "Uses a plus sign to visually represent the partnership between the two founders.", "function": "other", "rawType": "team_bio", "block": null, "metadata": { "slideType": "team_bio", "slideTypeCanon": { "name": "Team bio", "slug": "team_bio", "status": "active", "canonId": "019de52d-0a7d-7394-ae5b-037478e71f1e", "version": 1, "description": null }, "function": "other", "functionCanon": { "name": "Other (fallback)", "slug": "other", "status": "active", "canonId": "019de52d-15e1-75bc-99dc-07732380e2ce", "version": 1, "description": null }, "density": "dense", "densityScore": 61, "componentCount": 8, "textChars": 231, "nDataPoints": 1, "notes": "Uses a plus sign to visually represent the partnership between the two founders.", "elementsJson": [ "action_title", "headshot", "logo_grid" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 15:56:39.653+00", "seconds": 3.268, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-605c-759f-b6b3-6cbf70b19e7e/3", "deck": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e", "deckAnchor": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e#slide-3", "deckJson": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e.json" }, "components": [ { "bbox": { "h": 0.25, "w": 0.25, "x": 0.175, "y": 0.375 }, "kind": "image", "text": "Moriah Elizabeth", "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Headshot", "slug": "headshot", "status": "active", "canonId": "019de52c-fd5f-765c-9282-38b54f61bbbf", "version": 1, "description": null }, "framework": null }, "subkind": "headshot", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.653+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "488e8881-ae5a-4d88-bd32-d8b43918bf5d", "parentComponentId": null }, { "bbox": { "h": 0.25, "w": 0.25, "x": 0.58, "y": 0.37 }, "kind": "image", "text": "Laura Mae Brown", "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Headshot", "slug": "headshot", "status": "active", "canonId": "019de52c-fd5f-765c-9282-38b54f61bbbf", "version": 1, "description": null }, "framework": null }, "subkind": "headshot", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.653+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "9eaebeea-dc1a-4ab4-b7aa-b6e353b22717", "parentComponentId": null }, { "bbox": { "h": 0.2, "w": 0.13, "x": 0.845, "y": 0.43 }, "kind": "image", "text": "Riot Games, EA Games, Amazon", "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Logo grid", "slug": "logo-grid", "status": "active", "canonId": "019de52c-fdd7-7409-93e5-81280a8ca215", "version": 1, "description": null }, "framework": null }, "subkind": "logo-grid", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.653+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "90f3f42c-c859-4a41-b96e-85406a99303b", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.13, "x": 0.04, "y": 0.58 }, "kind": "metric", "text": "10M+ SUBSCRIBERS", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": null, "subkind": { "name": "Big number", "slug": "big-number", "status": "active", "canonId": "019de52c-fc70-70c8-b965-0584548a9204", "version": 1, "description": null }, "framework": null }, "subkind": "big-number", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.653+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "aae385a3-9abf-4a99-9053-fb6621c05ff6", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Subscribers: 10M+", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-27 15:11:43+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd952-bb80-72ae-83fe-23b507fdb8a4", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.26, "x": 0.17, "y": 0.89 }, "kind": "paragraph", "text": "Moriah Elizabeth\nYouTube Arts & Crafts Creator & Co-Founder", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.653+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "76902619-d164-4b1b-8483-24166c844591", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.17, "x": 0.62, "y": 0.89 }, "kind": "paragraph", "text": "Laura Mae Brown\nCEO & Co-Founder", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.653+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f0884bf8-2bac-427a-9fb9-a2b321d69f88", "parentComponentId": null }, { "bbox": { "h": 0.04, "w": 0.57, "x": 0.06, "y": 0.23 }, "kind": "title", "text": "A Youtube Creator and Gaming Veteran Partnership", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.653+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "1a1d2f8b-c69d-43da-b4ef-864939563b08", "parentComponentId": null } ], "metrics": [], "tools": [], "frameworks": [], "arcBeats": [ { "to": 3, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null }, "from": 1, "name": "Current Reality", "beatId": "462c3a7e-29f9-4e5b-bf5d-4d165df3866f", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "What Is", "slug": "sparkline-what-is-1", "status": "active", "canonId": "019dd9b8-25d5-7468-8649-454886d75343", "version": 1, "description": null }, "evidence": "Slides 1-3 introduce Spark and its mission.", "position": 0, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [ { "to": 7, "from": 2, "loop": { "name": "11_golden_circle", "slug": "11-golden-circle", "status": "active", "bestFor": "Visionary leadership, brand positioning, mission statements", "canonId": "019dd956-6a50-7202-882d-505fcb9922ed", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "description": "Invert the typical pitch by starting with why you exist, rather than what you do", "familyLabel": null }, "matchId": "646ddc88-ad7f-47ad-843b-14a3638d0b91", "evidence": "Slides 2 and 7 present Spark's mission and values.", "position": 1, "objective": "Why, how, and what of Spark's mission.", "confidence": 0.7, "extraction": { "at": "2026-07-16 21:49:19.059663+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "locked": true }, { "page": 4, "type": "resolution", "function": "size_opportunity", "rawType": "market_sizing", "block": null, "metadata": { "slideType": "market_sizing", "slideTypeCanon": { "name": "Market sizing", "slug": "market_sizing", "status": "active", "canonId": "019de52d-08c8-756c-8664-733b73a7ee7b", "version": 1, "description": null }, "function": "size_opportunity", "functionCanon": { "name": "Size opportunity", "slug": "size_opportunity", "status": "active", "canonId": "019de52d-147b-7568-8828-a74a27697618", "version": 1, "description": null }, "density": "balanced", "densityScore": 46, "componentCount": 6, "textChars": 152, "nDataPoints": 2, "notes": null, "elementsJson": [ "big_number", "big_number" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 15:56:38.546+00", "seconds": 2.156, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-605c-759f-b6b3-6cbf70b19e7e/4", "deck": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e", "deckAnchor": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e#slide-4", "deckJson": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e.json" }, "components": [ { "bbox": { "h": 0.17, "w": 0.332, "x": 0.608, "y": 0.208 }, "kind": "metric", "text": "$44B", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": null, "subkind": { "name": "Big number", "slug": "big-number", "status": "active", "canonId": "019de52c-fc70-70c8-b965-0584548a9204", "version": 1, "description": null }, "framework": null }, "subkind": "big-number", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.546+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "6b91c5b3-2d2c-4a14-9350-fa40b1b220be", "parentComponentId": null }, { "bbox": { "h": 0.17, "w": 0.332, "x": 0.608, "y": 0.638 }, "kind": "metric", "text": "67M", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": null, "subkind": { "name": "Big number", "slug": "big-number", "status": "active", "canonId": "019de52c-fc70-70c8-b965-0584548a9204", "version": 1, "description": null }, "framework": null }, "subkind": "big-number", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.546+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "90b02a0d-6df9-44c0-b651-a4b240eab9fb", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "TAM: $44B", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-27 15:11:43+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd952-bb80-72ae-83fd-e84957b5e8a4", "parentComponentId": null }, { "bbox": { "h": 0.025, "w": 0.332, "x": 0.608, "y": 0.593 }, "kind": "paragraph", "text": "Creative US Gen Z Arts + Crafters", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.546+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "3e198d7f-0921-4c9e-88be-1c98838a83a0", "parentComponentId": null }, { "bbox": { "h": 0.025, "w": 0.22, "x": 0.664, "y": 0.153 }, "kind": "paragraph", "text": "Arts & Crafts Market", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.546+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "ef359608-a91f-440d-8de7-8529e49bdc9f", "parentComponentId": null }, { "bbox": { "h": 0.25, "w": 0.42, "x": 0.08, "y": 0.37 }, "kind": "title", "text": "Arts and Crafts is a $44B market, supporting an up & coming generation of creatives", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Action title", "slug": "action-title", "status": "active", "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d", "version": 1, "description": null }, "framework": null }, "subkind": "action-title", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.546+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "64d86767-f98f-47ba-9053-1cf163777a18", "parentComponentId": null } ], "metrics": [], "tools": [], "frameworks": [], "arcBeats": [ { "to": 5, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null }, "from": 4, "name": "Potential", "beatId": "7f21f896-6895-4d01-9bb8-9450d4c8ed8c", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "What Could Be", "slug": "sparkline-what-could-be-2", "status": "active", "canonId": "019dd9b8-266a-7046-9259-94dc86700d37", "version": 1, "description": null }, "evidence": "Slides 4-5 present market sizing and solution overview.", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Turn", "slug": "turn", "status": "active", "canonId": "019dd9b8-0396-702b-ac2f-9901f8dd8b54", "version": 1, "description": "The pivot — solution proposed, catalyst introduced, decision made. Common (15/20 arcs) but not universal: Triple-take, AIDA, PAS, Voyage-return and Pixar substitute it with a strong reflection or development beat." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [ { "to": 5, "from": 4, "loop": { "name": "27_cost_of_inaction", "slug": "27-cost-of-inaction", "status": "active", "bestFor": "Urgent budget requests, compliance, risk mitigation", "canonId": "019dd956-70d1-7395-a15b-857ba858b394", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "description": "Quantify what happens if the audience does nothing", "familyLabel": null }, "matchId": "3be293c6-1005-49d0-b119-37cb348a1778", "evidence": "Market sizing slide implies potential loss if not addressed.", "position": 0, "objective": "What if we don't enable creativity for digitally native arts & crafters?", "confidence": 0.6, "extraction": { "at": "2026-07-16 21:49:19.017856+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } }, { "to": 7, "from": 2, "loop": { "name": "11_golden_circle", "slug": "11-golden-circle", "status": "active", "bestFor": "Visionary leadership, brand positioning, mission statements", "canonId": "019dd956-6a50-7202-882d-505fcb9922ed", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "description": "Invert the typical pitch by starting with why you exist, rather than what you do", "familyLabel": null }, "matchId": "646ddc88-ad7f-47ad-843b-14a3638d0b91", "evidence": "Slides 2 and 7 present Spark's mission and values.", "position": 1, "objective": "Why, how, and what of Spark's mission.", "confidence": 0.7, "extraction": { "at": "2026-07-16 21:49:19.059663+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "locked": true }, { "page": 5, "type": "resolution", "function": "present_solution", "rawType": "solution", "block": null, "metadata": { "slideType": "solution", "slideTypeCanon": { "name": "Solution", "slug": "solution", "status": "active", "canonId": "019de52d-0eb5-72ff-8b70-ba70a4199282", "version": 1, "description": null }, "function": "present_solution", "functionCanon": { "name": "Present solution", "slug": "present_solution", "status": "active", "canonId": "019de52d-15b8-71da-bd23-2b767850cbce", "version": 1, "description": null }, "density": "dense", "densityScore": 56, "componentCount": 5, "textChars": 479, "nDataPoints": 1, "notes": null, "elementsJson": [ "headline_text", "bullet_list", "screenshot" ], "confidence": 0.95, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 15:56:38.836+00", "seconds": 2.275, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-605c-759f-b6b3-6cbf70b19e7e/5", "deck": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e", "deckAnchor": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e#slide-5", "deckJson": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "Spark is a guided digital creation app that makes being creative playful and fun.", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-27 15:11:46+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd952-bb80-72ae-83ff-479e800e307e", "parentComponentId": null }, { "bbox": { "h": 0.7, "w": 0.4, "x": 0.55, "y": 0.15 }, "kind": "image", "text": "Illustration of a mobile app interface showing a candy dish creation", "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Illustration", "slug": "illustration", "status": "active", "canonId": "019de52c-fe76-7772-a5ac-c0b7294d7615", "version": 1, "description": null }, "framework": null }, "subkind": "illustration", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.836+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "0b983342-884b-4aee-84c5-95e6b923fcc8", "parentComponentId": null }, { "bbox": { "h": 0.35, "w": 0.4, "x": 0.09, "y": 0.42 }, "kind": "list", "text": "Spark is a guided digital creation app that makes being creative playful and fun\nSpark makes being creative quick and easy, without needing previous experience\nSpark has a community you can co-create with, and be inspired by", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.836+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "79ba1d4f-ae3b-44c8-8b0a-3ec9a97010c1", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Target Audience: 70M", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-27 15:11:46+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd952-bb80-72ae-83ff-4b619d95dec4", "parentComponentId": null }, { "bbox": { "h": 0.1, "w": 0.4, "x": 0.09, "y": 0.12 }, "kind": "title", "text": "We are building Spark for the next generation of ~70M digitally native arts & crafters", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.836+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f355e97d-7c6a-46b3-8a8c-3c40c975cee1", "parentComponentId": null } ], "metrics": [], "tools": [], "frameworks": [], "arcBeats": [ { "to": 5, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null }, "from": 4, "name": "Potential", "beatId": "7f21f896-6895-4d01-9bb8-9450d4c8ed8c", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "What Could Be", "slug": "sparkline-what-could-be-2", "status": "active", "canonId": "019dd9b8-266a-7046-9259-94dc86700d37", "version": 1, "description": null }, "evidence": "Slides 4-5 present market sizing and solution overview.", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Turn", "slug": "turn", "status": "active", "canonId": "019dd9b8-0396-702b-ac2f-9901f8dd8b54", "version": 1, "description": "The pivot — solution proposed, catalyst introduced, decision made. Common (15/20 arcs) but not universal: Triple-take, AIDA, PAS, Voyage-return and Pixar substitute it with a strong reflection or development beat." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [ { "to": 5, "from": 4, "loop": { "name": "27_cost_of_inaction", "slug": "27-cost-of-inaction", "status": "active", "bestFor": "Urgent budget requests, compliance, risk mitigation", "canonId": "019dd956-70d1-7395-a15b-857ba858b394", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "description": "Quantify what happens if the audience does nothing", "familyLabel": null }, "matchId": "3be293c6-1005-49d0-b119-37cb348a1778", "evidence": "Market sizing slide implies potential loss if not addressed.", "position": 0, "objective": "What if we don't enable creativity for digitally native arts & crafters?", "confidence": 0.6, "extraction": { "at": "2026-07-16 21:49:19.017856+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } }, { "to": 7, "from": 2, "loop": { "name": "11_golden_circle", "slug": "11-golden-circle", "status": "active", "bestFor": "Visionary leadership, brand positioning, mission statements", "canonId": "019dd956-6a50-7202-882d-505fcb9922ed", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "description": "Invert the typical pitch by starting with why you exist, rather than what you do", "familyLabel": null }, "matchId": "646ddc88-ad7f-47ad-843b-14a3638d0b91", "evidence": "Slides 2 and 7 present Spark's mission and values.", "position": 1, "objective": "Why, how, and what of Spark's mission.", "confidence": 0.7, "extraction": { "at": "2026-07-16 21:49:19.059663+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "locked": true }, { "page": 6, "type": "resolution", "title": "The slide uses a series of six mobile app screenshots to demonstrate the product's value proposition.", "function": "present_solution", "rawType": "solution", "block": null, "metadata": { "slideType": "solution", "slideTypeCanon": { "name": "Solution", "slug": "solution", "status": "active", "canonId": "019de52d-0eb5-72ff-8b70-ba70a4199282", "version": 1, "description": null }, "function": "present_solution", "functionCanon": { "name": "Present solution", "slug": "present_solution", "status": "active", "canonId": "019de52d-15b8-71da-bd23-2b767850cbce", "version": 1, "description": null }, "density": "sparse", "densityScore": 13, "componentCount": 2, "textChars": 185, "nDataPoints": 0, "notes": "The slide uses a series of six mobile app screenshots to demonstrate the product's value proposition.", "elementsJson": [ "headline_text", "action_title", "screenshot" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 15:56:38.863+00", "seconds": 2.211, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-605c-759f-b6b3-6cbf70b19e7e/6", "deck": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e", "deckAnchor": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e#slide-6", "deckJson": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e.json" }, "components": [ { "bbox": { "h": 0.56, "w": 0.98, "x": 0.01, "y": 0.39 }, "kind": "image", "text": "Six sequential screenshots showing app features: studio, daily prompts, toolkit, community inspiration, personal gallery, and collaborative creation.", "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Screenshot", "slug": "screenshot", "status": "active", "canonId": "019de52c-fd87-7509-8391-3d79fb339379", "version": 1, "description": null }, "framework": null }, "subkind": "screenshot", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.863+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "8c5b406d-f995-439e-85f4-630b398d864e", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.42, "x": 0.06, "y": 0.22 }, "kind": "title", "text": "Spark Makes Creativity A Daily Habit", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.863+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "8fe9abef-01ec-46b1-83d0-14c3f6ece00c", "parentComponentId": null } ], "metrics": [], "tools": [], "frameworks": [], "arcBeats": [ { "to": 9, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null }, "from": 6, "name": "Future Vision", "beatId": "2984b049-bfa8-4ba7-a783-86cd82189167", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "New Bliss", "slug": "sparkline-new-bliss", "status": "active", "canonId": "019dd9b8-2879-72f7-8968-bcfac0921b99", "version": 1, "description": null }, "evidence": "Slides 6-9 showcase the product demo and mission.", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [ { "to": 7, "from": 2, "loop": { "name": "11_golden_circle", "slug": "11-golden-circle", "status": "active", "bestFor": "Visionary leadership, brand positioning, mission statements", "canonId": "019dd956-6a50-7202-882d-505fcb9922ed", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "description": "Invert the typical pitch by starting with why you exist, rather than what you do", "familyLabel": null }, "matchId": "646ddc88-ad7f-47ad-843b-14a3638d0b91", "evidence": "Slides 2 and 7 present Spark's mission and values.", "position": 1, "objective": "Why, how, and what of Spark's mission.", "confidence": 0.7, "extraction": { "at": "2026-07-16 21:49:19.059663+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "locked": true }, { "page": 7, "type": "setup", "title": "The slide uses a friendly, illustrative style to convey its message.", "function": "inspire_vision", "rawType": "mission", "block": null, "metadata": { "slideType": "mission", "slideTypeCanon": { "name": "Mission", "slug": "mission", "status": "active", "canonId": "019de52d-0fce-7496-b34c-18fd6a6e3310", "version": 1, "description": null }, "function": "inspire_vision", "functionCanon": { "name": "Inspire vision", "slug": "inspire_vision", "status": "active", "canonId": "019de52d-16d0-7756-83de-376eeac6fa40", "version": 1, "description": null }, "density": "dense", "densityScore": 57, "componentCount": 6, "textChars": 450, "nDataPoints": 0, "notes": "The slide uses a friendly, illustrative style to convey its message.", "elementsJson": [ "headline_text", "paragraph", "photo" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 15:56:39.436+00", "seconds": 2.725, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-605c-759f-b6b3-6cbf70b19e7e/7", "deck": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e", "deckAnchor": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e#slide-7", "deckJson": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "We believe the the delight is in the act of being creative, in going on a creative journey, and less about what the final creation looks like.", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-27 15:11:56+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd952-bb80-72ae-8403-27ba368590e9", "parentComponentId": null }, { "bbox": { "h": 0.65, "w": 0.21, "x": 0.47, "y": 0.12 }, "kind": "image", "text": null, "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Illustration", "slug": "illustration", "status": "active", "canonId": "019de52c-fe76-7772-a5ac-c0b7294d7615", "version": 1, "description": null }, "framework": null }, "subkind": "illustration", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.436+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "59bb3abd-13ca-4ca8-9586-20776e465f70", "parentComponentId": null }, { "bbox": { "h": 0.45, "w": 0.25, "x": 0.65, "y": 0.48 }, "kind": "image", "text": null, "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Illustration", "slug": "illustration", "status": "active", "canonId": "019de52c-fe76-7772-a5ac-c0b7294d7615", "version": 1, "description": null }, "framework": null }, "subkind": "illustration", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.436+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "fd405d85-bf71-427a-945d-85f13edff4a1", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.29, "x": 0.05, "y": 0.35 }, "kind": "paragraph", "text": "We believe the the delight is in the act of being creative, in going on a creative journey, and less about what the final creation looks like.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.436+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "02163691-5051-4f55-8ad4-676c128992c3", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.29, "x": 0.05, "y": 0.55 }, "kind": "paragraph", "text": "Expressing yourself through creativity boosts mood and lowers stress, and with our like-minded community, is the happy corner of the internet.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.436+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "337caa0a-ed40-48f9-be32-6a8e1e3b7633", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.27, "x": 0.05, "y": 0.18 }, "kind": "title", "text": "Everyone Can Be Creative", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.436+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "4a74798c-c786-4355-a11b-25c2256496a2", "parentComponentId": null } ], "metrics": [], "tools": [], "frameworks": [], "arcBeats": [ { "to": 9, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null }, "from": 6, "name": "Future Vision", "beatId": "2984b049-bfa8-4ba7-a783-86cd82189167", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "New Bliss", "slug": "sparkline-new-bliss", "status": "active", "canonId": "019dd9b8-2879-72f7-8968-bcfac0921b99", "version": 1, "description": null }, "evidence": "Slides 6-9 showcase the product demo and mission.", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [ { "to": 7, "from": 2, "loop": { "name": "11_golden_circle", "slug": "11-golden-circle", "status": "active", "bestFor": "Visionary leadership, brand positioning, mission statements", "canonId": "019dd956-6a50-7202-882d-505fcb9922ed", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "description": "Invert the typical pitch by starting with why you exist, rather than what you do", "familyLabel": null }, "matchId": "646ddc88-ad7f-47ad-843b-14a3638d0b91", "evidence": "Slides 2 and 7 present Spark's mission and values.", "position": 1, "objective": "Why, how, and what of Spark's mission.", "confidence": 0.7, "extraction": { "at": "2026-07-16 21:49:19.059663+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "locked": true }, { "page": 8, "type": "setup", "title": "The slide uses a gamified, illustrative interface to guide the user through the product's initial interaction points.", "function": "present_solution", "rawType": "product_demo", "block": null, "metadata": { "slideType": "product_demo", "slideTypeCanon": { "name": "Product demo", "slug": "product_demo", "status": "active", "canonId": "019de52d-0f06-7288-84f2-7568c1020fce", "version": 1, "description": null }, "function": "present_solution", "functionCanon": { "name": "Present solution", "slug": "present_solution", "status": "active", "canonId": "019de52d-15b8-71da-bd23-2b767850cbce", "version": 1, "description": null }, "density": "sparse", "densityScore": 19, "componentCount": 3, "textChars": 190, "nDataPoints": 0, "notes": "The slide uses a gamified, illustrative interface to guide the user through the product's initial interaction points.", "elementsJson": [ "screenshot" ], "confidence": 0.9, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 15:56:39.212+00", "seconds": 2.387, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-605c-759f-b6b3-6cbf70b19e7e/8", "deck": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e", "deckAnchor": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e#slide-8", "deckJson": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e.json" }, "components": [ { "bbox": { "h": 0.1, "w": 0.15, "x": 0.43, "y": 0.85 }, "kind": "callout", "text": "Tap the easel first to start on today's sparks! Tap on me at any time for a tour.", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": null, "subkind": { "name": "Primary callout", "slug": "primary", "status": "active", "canonId": "019de52c-fbd1-70eb-a9ce-8997f8674c1d", "version": 1, "description": null }, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.212+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "71a2a7fd-b1fc-42eb-af04-ece06af79f47", "parentComponentId": null }, { "bbox": { "h": 0.8, "w": 0.9, "x": 0.05, "y": 0.15 }, "kind": "image", "text": "A stylized room illustration with furniture, wall art, and a cat character.", "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Illustration", "slug": "illustration", "status": "active", "canonId": "019de52c-fe76-7772-a5ac-c0b7294d7615", "version": 1, "description": null }, "framework": null }, "subkind": "illustration", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.212+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "62ab5a6b-435e-4cee-9fa0-7b507b1f25b6", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.55, "x": 0.03, "y": 0.03 }, "kind": "title", "text": "Welcome to your personal studio...", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:39.212+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "d7beb477-28d3-49fd-b5f4-6694a76f9514", "parentComponentId": null } ], "metrics": [], "tools": [], "frameworks": [], "arcBeats": [ { "to": 9, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null }, "from": 6, "name": "Future Vision", "beatId": "2984b049-bfa8-4ba7-a783-86cd82189167", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "New Bliss", "slug": "sparkline-new-bliss", "status": "active", "canonId": "019dd9b8-2879-72f7-8968-bcfac0921b99", "version": 1, "description": null }, "evidence": "Slides 6-9 showcase the product demo and mission.", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [], "locked": true }, { "page": 9, "type": "setup", "function": "filler", "rawType": "filler", "block": null, "metadata": { "slideType": "filler", "slideTypeCanon": { "name": "Filler", "slug": "filler", "status": "active", "canonId": "019de52d-0829-76f9-9abe-4c11ee7bf4ab", "version": 1, "description": null }, "function": "filler", "functionCanon": { "name": "Filler", "slug": "filler", "status": "active", "canonId": "019de52d-1568-702b-ad12-428490978783", "version": 1, "description": null }, "density": "sparse", "densityScore": 5, "componentCount": 2, "textChars": 44, "nDataPoints": 0, "notes": null, "elementsJson": [ "photo" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 15:56:38.635+00", "seconds": 1.795, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-605c-759f-b6b3-6cbf70b19e7e/9", "deck": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e", "deckAnchor": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e#slide-9", "deckJson": "/decks/019dd923-605c-759f-b6b3-6cbf70b19e7e.json" }, "components": [ { "bbox": { "h": 0.3, "w": 0.3, "x": 0.35, "y": 0.15 }, "kind": "image", "text": null, "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Illustration", "slug": "illustration", "status": "active", "canonId": "019de52c-fe76-7772-a5ac-c0b7294d7615", "version": 1, "description": null }, "framework": null }, "subkind": "illustration", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.635+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "116ddee8-024c-4148-b223-b6ba2247bbcf", "parentComponentId": null }, { "bbox": { "h": 0.2, "w": 0.6, "x": 0.2, "y": 0.5 }, "kind": "title", "text": "A spark a day keeps the imagination at play!", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 15:56:38.635+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "6a05f694-c37f-4d3e-b5a1-4b2a454e7558", "parentComponentId": null } ], "metrics": [], "tools": [], "frameworks": [], "arcBeats": [ { "to": 9, "arc": { "name": "The Sparkline", "slug": "sparkline", "status": "active", "bestFor": "Keynotes, TED-style talks", "canonId": "019dd956-606e-720c-905a-42607ac0bf50", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "What Is -> What Could Be -> What Is -> What Could Be -> New Bliss", "description": null, "familyLabel": null }, "from": 6, "name": "Future Vision", "beatId": "2984b049-bfa8-4ba7-a783-86cd82189167", "matchId": "5abfdaf3-729b-4e17-b525-328c2441f932", "beatType": { "name": "New Bliss", "slug": "sparkline-new-bliss", "status": "active", "canonId": "019dd9b8-2879-72f7-8968-bcfac0921b99", "version": 1, "description": null }, "evidence": "Slides 6-9 showcase the product demo and mission.", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 0.8 } ], "loops": [], "locked": true } ], "arcBeats": [ { "from": 1, "to": 3, "label": "Current Reality", "description": "Slides 1-3 introduce Spark and its mission." }, { "from": 4, "to": 5, "label": "Potential", "description": "Slides 4-5 present market sizing and solution overview." }, { "from": 6, "to": 9, "label": "Future Vision", "description": "Slides 6-9 showcase the product demo and mission." } ], "loops": [ { "from": 4, "to": 5, "label": "Cost Of Inaction", "description": "What if we don't enable creativity for digitally native arts & crafters?" }, { "from": 2, "to": 7, "label": "Golden Circle", "description": "Why, how, and what of Spark's mission." } ] }