{ "schemaVersion": "deck-intelligence.v1", "id": "019dd923-605c-759f-b6b0-6ea76cc057d5", "slug": "bi-f2668aa3eafd2664", "title": "The pitch deck that dating app IRLY used to raise its pre-seed round", "subtitle": "IRLY", "author": "IRLY", "pageCount": 15, "kind": "pitchdeck", "orientation": "landscape", "aspectRatio": 1.778, "document": { "id": "019dd923-605c-759f-b6b0-6ea76cc057d5", "slug": "bi-f2668aa3eafd2664", "title": "The pitch deck that dating app IRLY used to raise its pre-seed round", "rawTitle": "The pitch deck that dating app IRLY used to raise its pre-seed round", "authorId": "Pitchdecks", "authorName": "IRLY", "authorDisplay": "IRLY", "kind": { "slug": "pitchdeck", "label": "Pitch deck" }, "sourceType": { "slug": "strategy_consulting", "label": "Strategy consulting" }, "fileName": "Dating-bi-f2668.pdf", "sourceUrl": "https://www.businessinsider.com/pitch-deck-dating-app-irly-pre-seed-cameron-dallas-475000-2022-11", "sourceDate": "2022-11-29 00:00:00", "presentationDate": null, "ingestedAt": "2026-04-27 10:24:08.392+00", "status": "ready", "pageCount": 15, "orientation": "landscape", "aspectRatio": 1.778, "targetCompany": null, "targetTicker": null, "metadata": { "local_root": "/tmp/legacy-images/bi-f2668aa3eafd2664", "origin_corpus": "consulting" } }, "coverage": { "pageCount": 15, "pagesIndexed": 15, "pagesWithImages": 15, "pagesWithMetadata": 15, "imageCoveragePct": 100, "metadataCoveragePct": 100, "componentCount": 80, "chartCount": 1, "metricSlides": 0, "toolMatches": 4, "documentToolMatches": 0, "frameworkMatches": 5, "arcMatches": 1, "beatMatches": 4, "loopMatches": 2, "patternMatches": 0, "storymakersMatch": false, "scoreAvailable": false, "reviewAvailable": false, "activistThesisAvailable": false, "pitchdeckMetadataAvailable": true, "pitchdeckProfileAvailable": true }, "blocks": [], "matches": { "arcs": [ { "arc": { "name": "Problem-Agitate-Solution", "slug": "problem-agitate-solution", "status": "active", "bestFor": "Sales pitches, urgency-driven, competitive displacement", "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "matchId": "132d085a-78ef-4651-9a26-f965554375d7", "evidence": "The deck follows a clear problem-agitate-solution structure.", "isPrimary": true, "confidence": 0.8, "extraction": { "at": "2026-07-17 03:19:25.90472+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "beats": [ { "to": 4, "arc": { "name": "Problem-Agitate-Solution", "slug": "problem-agitate-solution", "status": "active", "bestFor": "Sales pitches, urgency-driven, competitive displacement", "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 2, "name": "Problem", "beatId": "3fd669d4-26f3-466b-a5e3-136205af919d", "matchId": "132d085a-78ef-4651-9a26-f965554375d7", "beatType": { "name": "Problem (Identify pain)", "slug": "problem-agitate-solution-problem-identify-pain", "status": "active", "canonId": "019dd9b8-0e78-74bb-b8f6-54348367a131", "version": 1, "description": null }, "evidence": "Slides 2-4 present the problem and pain points.", "position": 0, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. 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