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  "pitchdeck": {
    "metadata": {
      "author": "Marta Biino",
      "fireId": "wF1iloFB6cDBPq2ZOVSc",
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      "deckKind": "fundraise",
      "roundRaw": "pre-seed",
      "amountRaw": "$1.6 million",
      "amountUsd": "1600000",
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      "sourceUrl": "https://www.businessinsider.com/pitch-deck-coaching-startup-platform-raise-1-million-preseed-funding-2022-7",
      "deckKindAt": "2026-04-28 07:19:06+00",
      "highlights": "Skye;; a platform to find executive and life coaches;; is launching to the public today. The platform has tapped current and former execs from Google;; Conde Nast;; and Lyft as coaches. Read the 33-page pitch deck the founders used to raise a $1.6 million pre-seed round in January.",
      "slideCount": 33,
      "companyName": "Coaching",
      "description": "Skye;; a platform to find executive and life coaches;; is launching to the public today. The platform has tapped current and former execs from Google;; Conde Nast;; and Lyft as coaches. Read the 33-page pitch deck the founders used to raise a $1.6 million pre-seed round in January.  The idea for coaching platform Skye;; a marketplace to find life and executive coaches;; came from a personal experience. Three years ago;; Jessica Wolf;; Skye's CEO and cofounder;; spent months looking for a coach without success.  She was trying to break into venture capital;; was considering moving across the country for a job offer;; and couldn't decide if business school was the right move. On top of it all;; she was ending a relationship.   But she couldn't find the right person to advise her. Some existing coaching platforms;; like BetterUp and Torch;; targeted companies;; not individuals. Meanwhile;; Ginger;; a platform for behavioral health coaching;; didn't provide the kind of career expertise she wanted.  \"I thought 'A therapist will not cut it because I need strategic career advice;;'\" Wolf told Insider. \"I wanted someone who had a tenured background. I didn't want the coach who graduated from college and just became a coach;; or was a therapist for a few years and then switched over to coaching.\"  In 2021;; after two years of sitting with the idea;; Wolf;; who had decided she did want to get that MBA;; teamed up with two fellow Columbia Business School students — CPO Tony Lin and CTO Gabriel Chen — to build a new coaching platform to fill the needs she had had years ago.  Today;; Skye is home to nearly 100 coaches;; including current and former executives from Google;; Conde Nast;; Lyft;; Dropbox;; Oscar Health;; BCG;; and Sony Entertainment;; in addition to professional coaches. The platform;; which launched to the public this month after nine months in beta;; has hundreds of users.  Before they went to investors;; the cofounders wanted to have a platform built out;; as well as a solid roster coaches.  \"We have to get coaches first;;\" Wolf said. \"If we don't have coaches;; we can't sell anything.\"  She pulled from her own connections from the Columbia Business School alumni network;; venture capital;; and media.  These coaches are matched with clients through an algorithm. When joining;; clients fill out a questionnaire about their background;; goals;; and growth areas;; and the algorithm creates recommendations for coaches based on those answers;; price point;; values;; and objectives.  Currently;; coaches set their own prices for monthly subscriptions;; and the platform takes 10% in fees.  New coaches have to be referred to Skye by current coaches;; and they then go through a vetting process which includes an interview and a mini coaching session with the cofounders.   Once a coach is on board;; Skye connects them with clients and also serves as their CRM;; with tools like contracting;; calendar integration;; video conferencing;; billing;; and goal tracking.  In early 2022 — after the platform had launched in beta;; and brought on 50 coaches and over 200 clients — the company raised a pre-seed round of $1.6 million from Stellation Capital;; Incite Ventures;; Day One Ventures;; and several angel investors.   In order to hook investors;; Wolf used a 33-page pitch deck that she put together in November 2021;; when she began the pitching process. She updated it and tailored it to different investors during the three months she spent raising funds.  \"I had two different versions;; depending on the fund;;\" Wolf said. \"If I knew a fund was more into pre-seed;; all about the founder;; I had one deck. But if I knew that they were a numbers person;; I would use another one.\"  The cofounders also included information they collected during calls with people in their network about coaching;; including their needs and budgets.  \"We were able to actually say 'This is an average willingness to pay' because we learned that;; we're not making it up;;\" Wolf said.  Read through Skye's pitch deck that helped them raise their $1.6 pre-seed round:",
      "displayName": "Skye",
      "publishDate": "2022-07-07",
      "roundSeries": "pre_seed",
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      "description": "Slide 11 clearly states the problem, 'WHY SKYE?'"
    },
    {
      "from": 7,
      "to": 8,
      "label": "Solution",
      "description": "Slides 7 and 8 describe Skye's solution, including its intuitive technology and matching algorithm."
    },
    {
      "from": 10,
      "to": 10,
      "label": "Market Size",
      "description": "Slide 10 discusses market sizing and the willingness to pay for coaching services."
    },
    {
      "from": 17,
      "to": 18,
      "label": "Team",
      "description": "Slides 17 and 18 introduce the team and advisory board."
    }
  ],
  "loops": [
    {
      "from": 22,
      "to": 23,
      "label": "Cost Of Inaction",
      "description": "Highlight the consequences of not addressing current challenges"
    },
    {
      "from": 29,
      "to": 31,
      "label": "Quick Win Big Bet",
      "description": "Showcase the potential for growth and revenue"
    }
  ]
}