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It offers tools for invoicing;; payment processing;; and managing expenses. Read 8 slides from the pitch deck it used to secure its recent $12 million Series A round.", "slideCount": 8, "companyName": "Lumanu", "description": "Lumanu is a startup that says it wants to make business easier for creators. It offers tools for invoicing;; payment processing;; and managing expenses. Read 8 slides from the pitch deck it used to secure its recent $12 million Series A round. Lumanu is one of many startups attracting the attention of influencers and investors as competition in the creator economy heats up. Lumanu offers ways for creators to create invoices;; manage expenses;; get paid by brands or clients;; and collaborate with brands. All of these tools;; besides early payment;; are free for creators to use;; according to the company. \"At the end of the day;; we think creators are business people who have business problems;;\" Tony Tran;; cofounder and CEO of Lumanu;; told Insider. \"But they want to focus on being creators.\" The startup wants to compete with companies like PayPal and Quickbooks as the go-to software for creators and freelancers trying to manage their businesses;; Tran said. One selling point that Lumanu hones in on is helping creators get paid on time. \"When someone doesn't pay you on time;; that could mean rent money – especially for smaller folks;;\" Tran said. Using Lumanu;; creators can send invoices with automatic reminders and can also use a feature named \"Creator Protection;;\" which guarantees payment of up to $10;;000 if the collaboration is coordinated from start to finish through Lumanu;; according to the company's website. Lumanu offers \"EarlyPay\" too;; an option to fast-track some payments. Creators can get paid directly by Lumanu ahead of the common net 30-;; 60-;; or 90-day payout terms included in contracts. Lumanu fronts these payments and charges a 2.9% processing fee. \"EarlyPay is our attempt at making sure that everyone can get cash whenever they need it;;\" Tran said. Beyond creators;; Lumanu also offers services to brands;; such as connecting brands with influencers for collaborations;; and a way to handle mass payments to influencers. When Tran and his cofounders;; Nhan Nguyen and Paul Johnson;; set out to build Lumanu in 2016;; the \"creator economy\" wasn't a concrete concept;; he said. Today;; the creator economy has become an industry buzzword. Big-tech moguls like Mark Zuckerberg are talking about creators;; and executives across companies and various industries are investing in influencer marketing with spending expected to exceed $3 billion this year;; according to Insider Intelligence. In July 2021;; Lumanu announced a $12 million Series A round led by Origin Ventures;; bringing Lumanu's total funding to $15.8 million;; according to Crunchbase. The funding round formally began in February 2021. At the end of 2020;; Tran started taking casual conversations as Lumanu built out its pitch deck for investors and planned for its Series A;; he said. Just months earlier;; Patreon (a popular subscription and content platform for creators) raised $90 million — pushing it to a unicorn valuation. \"People know that this space was hot;;\" Tran said. When investors ask Lumau how they plan to make money;; Tran has two answers: processing fees for EarlyPay and subscriptions. 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