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The company closed a $3 million seed round led by Jay-Z's Marcy Venture Partners;; among others. The cofounder Aaron Bullock shared the pitch deck and explained how he organized the presentation. See more stories on Insider's business page.", "slideCount": 27, "companyName": "The Mishas", "description": "Misha's Kind Foods makes plant-based cheeses like black truffle and smoked cheddar. The company closed a $3 million seed round led by Jay-Z's Marcy Venture Partners;; among others. The cofounder Aaron Bullock shared the pitch deck and explained how he organized the presentation. See more stories on Insider's business page. Black truffle and jalapeno-habanero-strawberry might not sound like typical cheese flavors;; but the creators of Misha's Kind Foods are aiming to attract a wide range of customers with varying palates and dietary restrictions. Misha Kind Foods sells plant-based cheeses without genetically modified organisms that are vegan;; gluten-free;; kosher;; and acceptable for keto and paleo diets. The Los Angeles-based business was launched in 2018 by Ian Martin;; a raw vegan chef;; and Aaron Bullock;; a naturopathic practitioner — a medical professional who diagnoses and works to treat acute and chronic illness with natural healing mechanisms like food. In April;; Martin and Bullock closed a $3 million seed round from Jay-Z's Marcy Venture Partners;; the NBA star and investor Chris Paul;; and Lisa Shamus & Partners firm. The investment will aid Misha's production;; staff growth;; and retail expansion through the booming plant-based dairy market;; which is projected to hit $45 billion in 2027;; according to a report by the market-analysis site Meticulous Research. \"Focus on building your network and creating allies that would be interested;;\" Bullock said;; relaying his advice on raising money from investors. \"And then they'll come to you.\" For this round;; Bullock created a 27-page pitch deck in one weekend. 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Misha's is a Plant-Based, Dairy-Alternative Company. The company was co-founded by Chef Ian Martin and Aaron Bullock and began operating in 2018. In that short time has established itself as the \"Best Dairy-Free Cheese in the Market\". California has certified and licensed Misha's as a Dairy Company. Why is Misha's Kind Foods? 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