{
  "schemaVersion": "deck-intelligence.v1",
  "id": "019dd923-5f69-752d-a9b5-74abe6187639",
  "slug": "DxFyB1MwScyl6kebXk1L",
  "title": "We got an exclusive look at the pitch deck buzzy Mexican health tech startup Sofía used to raise $19 million from Index Ventures",
  "subtitle": "Sofía",
  "author": "Sofía",
  "pageCount": 16,
  "kind": "pitchdeck",
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "document": {
    "id": "019dd923-5f69-752d-a9b5-74abe6187639",
    "slug": "DxFyB1MwScyl6kebXk1L",
    "title": "We got an exclusive look at the pitch deck buzzy Mexican health tech startup Sofía used to raise $19 million from Index Ventures",
    "rawTitle": "We got an exclusive look at the pitch deck buzzy Mexican health tech startup Sofía used to raise $19 million from Index Ventures",
    "authorId": "Pitchdecks",
    "authorName": "Sofía",
    "authorDisplay": "Sofía",
    "kind": {
      "slug": "pitchdeck",
      "label": "Pitch deck"
    },
    "sourceType": {
      "slug": "strategy_consulting",
      "label": "Strategy consulting"
    },
    "fileName": "Sofia-DxFyB1Mw.pdf",
    "sourceUrl": "https://www.businessinsider.com/pitch-deck-health-sofia-raises-19-million-index-2020-11",
    "sourceDate": "2020-11-19 00:00:00",
    "presentationDate": null,
    "ingestedAt": "2026-04-27 08:47:37.094+00",
    "status": "ready",
    "pageCount": 16,
    "orientation": "landscape",
    "aspectRatio": 1.778,
    "targetCompany": null,
    "targetTicker": null,
    "metadata": {
      "local_root": "/tmp/legacy-images/DxFyB1MwScyl6kebXk1L",
      "origin_corpus": "consulting"
    }
  },
  "coverage": {
    "pageCount": 16,
    "pagesIndexed": 16,
    "pagesWithImages": 16,
    "pagesWithMetadata": 16,
    "imageCoveragePct": 100,
    "metadataCoveragePct": 100,
    "componentCount": 72,
    "chartCount": 4,
    "metricSlides": 0,
    "toolMatches": 12,
    "documentToolMatches": 0,
    "frameworkMatches": 5,
    "arcMatches": 1,
    "beatMatches": 3,
    "loopMatches": 1,
    "patternMatches": 0,
    "storymakersMatch": false,
    "scoreAvailable": false,
    "reviewAvailable": false,
    "activistThesisAvailable": false,
    "pitchdeckMetadataAvailable": true,
    "pitchdeckProfileAvailable": true
  },
  "blocks": [],
  "matches": {
    "arcs": [
      {
        "arc": {
          "name": "Problem-Agitate-Solution",
          "slug": "problem-agitate-solution",
          "status": "active",
          "bestFor": "Sales pitches, urgency-driven, competitive displacement",
          "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
          "version": 1,
          "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
          "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
          "description": null,
          "familyLabel": null,
          "categoryName": "Strategy & Business",
          "categorySlug": "strategy-business"
        },
        "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
        "evidence": "The deck follows a clear problem-agitate-solution structure",
        "isPrimary": true,
        "confidence": 0.8,
        "extraction": {
          "at": "2026-07-16 21:32:30.383719+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": "doc-narrative-v1"
        }
      }
    ],
    "beats": [
      {
        "to": 6,
        "arc": {
          "name": "Problem-Agitate-Solution",
          "slug": "problem-agitate-solution",
          "status": "active",
          "bestFor": "Sales pitches, urgency-driven, competitive displacement",
          "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
          "version": 1,
          "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
          "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
          "description": null,
          "familyLabel": null,
          "categoryName": "Strategy & Business",
          "categorySlug": "strategy-business"
        },
        "from": 2,
        "name": "Problem",
        "beatId": "9a207c33-6b42-4658-b1ec-50817b899ba8",
        "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
        "beatType": {
          "name": "Problem (Identify pain)",
          "slug": "problem-agitate-solution-problem-identify-pain",
          "status": "active",
          "canonId": "019dd9b8-0e78-74bb-b8f6-54348367a131",
          "version": 1,
          "description": null
        },
        "evidence": "Slides 2-6 present the problem statement and market sizing",
        "position": 0,
        "isPrimaryArc": true,
        "parentBeatType": {
          "name": "Complication",
          "slug": "complication",
          "status": "active",
          "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579",
          "version": 1,
          "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs."
        },
        "alignedBlockIds": null,
        "matchConfidence": 0.8
      },
      {
        "to": 11,
        "arc": {
          "name": "Problem-Agitate-Solution",
          "slug": "problem-agitate-solution",
          "status": "active",
          "bestFor": "Sales pitches, urgency-driven, competitive displacement",
          "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
          "version": 1,
          "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
          "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
          "description": null,
          "familyLabel": null,
          "categoryName": "Strategy & Business",
          "categorySlug": "strategy-business"
        },
        "from": 7,
        "name": "Solution",
        "beatId": "c03dbb83-a1d4-4daa-9a1f-ab51719d4259",
        "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
        "beatType": {
          "name": "Solution (Provide relief)",
          "slug": "problem-agitate-solution-solution-provide-relief",
          "status": "active",
          "canonId": "019dd9b8-0fee-73e9-9ae5-799c7f3895cd",
          "version": 1,
          "description": null
        },
        "evidence": "Slides 7-11 present the solution value proposition and care delivery partnerships",
        "position": 1,
        "isPrimaryArc": true,
        "parentBeatType": {
          "name": "Resolution",
          "slug": "resolution",
          "status": "active",
          "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b",
          "version": 1,
          "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution."
        },
        "alignedBlockIds": null,
        "matchConfidence": 0.8
      },
      {
        "to": 13,
        "arc": {
          "name": "Problem-Agitate-Solution",
          "slug": "problem-agitate-solution",
          "status": "active",
          "bestFor": "Sales pitches, urgency-driven, competitive displacement",
          "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
          "version": 1,
          "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
          "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
          "description": null,
          "familyLabel": null,
          "categoryName": "Strategy & Business",
          "categorySlug": "strategy-business"
        },
        "from": 12,
        "name": "Business Model",
        "beatId": "ac42b67d-acb8-4b16-9742-d68eef57de2d",
        "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
        "beatType": {
          "name": "Business Model",
          "slug": "sequoia-pitch-business-model",
          "status": "active",
          "canonId": "019dd9b8-22f4-768a-8822-31509f575122",
          "version": 1,
          "description": null
        },
        "evidence": "Slides 12-13 present the customer journey and distribution strategy",
        "position": 2,
        "isPrimaryArc": true,
        "parentBeatType": {
          "name": "Evidence",
          "slug": "evidence",
          "status": "active",
          "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a",
          "version": 1,
          "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development."
        },
        "alignedBlockIds": null,
        "matchConfidence": 0.8
      }
    ],
    "loops": [
      {
        "to": 10,
        "from": 5,
        "loop": {
          "name": "27_cost_of_inaction",
          "slug": "27-cost-of-inaction",
          "status": "active",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "canonId": "019dd956-70d1-7395-a15b-857ba858b394",
          "version": 1,
          "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "description": "Quantify what happens if the audience does nothing",
          "familyLabel": null,
          "categoryName": "Urgency",
          "categorySlug": "urgency"
        },
        "matchId": "62fe3ac1-039f-4864-8608-3d3bc222201f",
        "evidence": "Slide 5 presents the latent market size and slide 10 presents the value proposition",
        "position": 0,
        "objective": "What is the cost of not addressing the low penetration rate?",
        "confidence": 0.6,
        "extraction": {
          "at": "2026-07-16 21:32:30.541701+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": "doc-narrative-v1"
        }
      }
    ],
    "tools": [
      {
        "tool": {
          "name": "Section divider",
          "slug": "section-divider",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd9e1-4c66-707d-8d1f-6e14547134c7",
          "version": 1,
          "bodyDocId": null,
          "description": "A transitional slide marking the start of a new section.",
          "familyLabel": null,
          "categoryName": null,
          "categorySlug": null
        },
        "agent": null,
        "layer": "slide",
        "agents": null,
        "matchId": "e699646b-5336-4cb0-9750-72f4fe30eef8",
        "evidence": "type: section_divider",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.9,
        "extraction": {
          "at": "2026-07-17 03:24:10.946218+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 2,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": "common",
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "2x2 matrix",
          "slug": "matrix-2x2",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd9e1-50ab-72d1-8afb-3ab0a38e32a8",
          "version": 1,
          "bodyDocId": null,
          "description": "BCG matrix, importance/urgency, any axes-and-quadrants frame.",
          "familyLabel": null,
          "categoryName": null,
          "categorySlug": null
        },
        "agent": null,
        "layer": "slide",
        "agents": null,
        "matchId": "60c5bead-e4da-4e72-8f35-a7476d248b0d",
        "evidence": "50/50 split between public and private spend",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.7,
        "extraction": {
          "at": "2026-07-16 22:23:56.349992+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 3,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": "common",
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "Chartjunk Elimination",
          "slug": "chartjunk-elimination",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-b49e-7453-ab01-b60f338eeda1",
          "version": 1,
          "bodyDocId": null,
          "description": "Remove decorative elements that don't convey data: 3D effects, shadows, unnecessary gridlines",
          "familyLabel": null,
          "categoryName": "Slide",
          "categorySlug": "slide"
        },
        "agent": "Designer",
        "layer": "slide",
        "agents": [
          "Designer"
        ],
        "matchId": "162f9675-99f4-44f1-9c52-c5187a1ca264",
        "evidence": "clear and simple bar chart",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.8,
        "extraction": {
          "at": "2026-07-16 22:23:56.428437+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 4,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": null,
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "Before-After-Bridge",
          "slug": "before-after-bridge",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-8604-7188-883f-42370288ad05",
          "version": 1,
          "bodyDocId": null,
          "description": "Narrative structure: Paint the before, show the after, explain the bridge",
          "familyLabel": null,
          "categoryName": "Block",
          "categorySlug": "block"
        },
        "agent": "Storyteller",
        "layer": "slide",
        "agents": [
          "Storyteller"
        ],
        "matchId": "f8da1011-b0fe-44d4-82e3-8d78a82bc3ca",
        "evidence": "$11B to $25B latent market",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.7,
        "extraction": {
          "at": "2026-07-16 22:23:56.507255+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 5,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": null,
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "Problem Statement Canvas",
          "slug": "problem-statement-canvas",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-839d-744b-ad11-9bf3e3642a18",
          "version": 1,
          "bodyDocId": null,
          "description": "Structured definition of the problem: What? Who? Where? When? Scale?",
          "familyLabel": null,
          "categoryName": "Block",
          "categorySlug": "block"
        },
        "agent": "Architect",
        "layer": "slide",
        "agents": [
          "Architect"
        ],
        "matchId": "44cc1fd5-cc65-413e-8dc8-ef957c1c5043",
        "evidence": "Cost, distribution, and trust are hampering market penetration",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.7,
        "extraction": {
          "at": "2026-07-16 22:23:56.588254+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 6,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": null,
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "Value Proposition Canvas",
          "slug": "value-proposition-canvas",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-85a9-713f-8a1c-b6e5af5cc6cd",
          "version": 1,
          "bodyDocId": null,
          "description": "Mapping customer jobs/pains/gains to your value proposition",
          "familyLabel": null,
          "categoryName": "Block",
          "categorySlug": "block"
        },
        "agent": "Storyteller",
        "layer": "slide",
        "agents": [
          "Storyteller"
        ],
        "matchId": "c0361546-2b42-4b1b-aef3-14c801f94005",
        "evidence": "Close to our users, Complete, Simple",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.8,
        "extraction": {
          "at": "2026-07-16 22:23:56.706067+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 8,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": null,
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "Logical chain",
          "slug": "logical-chain",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd9e1-5104-702f-8953-85757af6553d",
          "version": 1,
          "bodyDocId": null,
          "description": "If-then, premise-conclusion, deductive chain.",
          "familyLabel": null,
          "categoryName": null,
          "categorySlug": null
        },
        "agent": null,
        "layer": "slide",
        "agents": null,
        "matchId": "64c67be4-ea41-406c-97f2-11c36cd2bcd2",
        "evidence": "Prioritize high value care organizations...",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.7,
        "extraction": {
          "at": "2026-07-16 22:23:56.823897+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 10,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": "common",
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "AIDA Model",
          "slug": "aida-model",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-86fc-773c-813f-d416714b8413",
          "version": 1,
          "bodyDocId": null,
          "description": "Attention, Interest, Desire, Action - classic persuasion sequence",
          "familyLabel": null,
          "categoryName": "Block",
          "categorySlug": "block"
        },
        "agent": "Storyteller",
        "layer": "slide",
        "agents": [
          "Storyteller"
        ],
        "matchId": "77bd8d41-9273-4f6e-a070-b06943a88be7",
        "evidence": "A suitable insurance product",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.7,
        "extraction": {
          "at": "2026-07-16 22:23:56.905184+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 11,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": null,
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "Customer journey map",
          "slug": "customer-journey-map",
          "status": "active",
          "bestFor": null,
          "canonId": "019de52d-1b26-7499-98c8-1091acc836be",
          "version": 1,
          "bodyDocId": null,
          "description": null,
          "familyLabel": null,
          "categoryName": null,
          "categorySlug": null
        },
        "agent": null,
        "layer": "slide",
        "agents": null,
        "matchId": "ccc616f9-3d1c-423d-abc4-f724d53889ac",
        "evidence": "Flow arrows connecting app screens",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.9,
        "extraction": {
          "at": "2026-07-16 22:23:56.98779+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 12,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": null,
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "Comparison frame",
          "slug": "comparison-frame",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd9e1-484b-7399-a4fc-d14644b99f93",
          "version": 1,
          "bodyDocId": null,
          "description": "Two or more states/subjects placed side by side to expose a gap.",
          "familyLabel": null,
          "categoryName": null,
          "categorySlug": null
        },
        "agent": null,
        "layer": "slide",
        "agents": null,
        "matchId": "ab6e72a9-6a34-4d05-b843-9c4ac4d320dd",
        "evidence": "Incumbents vs Sofia comparison",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.7,
        "extraction": {
          "at": "2026-07-16 22:23:57.068202+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 13,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": "common",
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "Audience Definition",
          "slug": "audience-definition",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-7f2a-775d-aeee-ff099bcb7756",
          "version": 1,
          "bodyDocId": null,
          "description": "Six key questions: Who are they? What do they know? What do they believe? What do they care about? What do they fear? What decisions can they make?",
          "familyLabel": null,
          "categoryName": "Block",
          "categorySlug": "block"
        },
        "agent": "Storyteller",
        "layer": "slide",
        "agents": [
          "Storyteller"
        ],
        "matchId": "490cb3b2-3d7b-458d-8c7c-c1c25138567d",
        "evidence": "The slide is titled 'INVESTORS' and features logos of well-known investors, indicating that the audience is investors.",
        "pageRefs": null,
        "priority": "Core",
        "whenToUse": null,
        "confidence": 0.7,
        "extraction": {
          "at": "2026-07-16 22:24:04.547458+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 15,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": null,
        "narrativePurpose": null
      },
      {
        "tool": {
          "name": "Slide recipe: Cover",
          "slug": "cover-slide",
          "status": "active",
          "bestFor": null,
          "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3",
          "version": 1,
          "bodyDocId": "019df269-29e5-7738-b5fa-6892e5dc8e65",
          "description": "The first ten seconds. Build it deliberately.",
          "familyLabel": "slide-recipe",
          "categoryName": "Slide",
          "categorySlug": "slide"
        },
        "agent": "designer",
        "layer": "slide",
        "agents": [
          "designer"
        ],
        "matchId": "9ce2b90f-e497-46a0-9e7e-3d7ec14271d3",
        "evidence": "The slide is titled 'sofía' and has a simple design with a headline and paragraph, typical of a cover slide.",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.9,
        "extraction": {
          "at": "2026-07-16 22:24:04.61248+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 16,
        "whyItWorks": null,
        "antipattern": null,
        "cardinality": null,
        "narrativePurpose": null
      }
    ],
    "frameworks": [
      {
        "matchId": "112c4b17-3070-43e5-a9d7-beb086a742bb",
        "evidence": "Connects survey findings to root causes of market penetration issues.",
        "framework": null,
        "confidence": 0.8,
        "extraction": {
          "at": "2026-05-02 16:38:37.623+00",
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 6,
        "frameworkName": "causal-chain"
      },
      {
        "matchId": "36592c18-7e95-4bdf-b08d-7ba6b85a3475",
        "evidence": "The slide uses a series of 'X over Y' statements to define strategic priorities.",
        "framework": null,
        "confidence": 0.9,
        "extraction": {
          "at": "2026-05-02 16:38:32.829+00",
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 10,
        "frameworkName": "contrast-pairs"
      },
      {
        "matchId": "533f63b4-eeda-489f-85c1-2e1e56400985",
        "evidence": "Visual mapping of user steps through the product interface.",
        "framework": null,
        "confidence": 1,
        "extraction": {
          "at": "2026-05-02 16:38:34.369+00",
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 12,
        "frameworkName": "customer-journey-map"
      },
      {
        "matchId": "7ecb1df2-fde8-4df2-a18b-d3d4aaed4f5e",
        "evidence": "Side-by-side comparison of two entities across multiple attributes",
        "framework": null,
        "confidence": 1,
        "extraction": {
          "at": "2026-05-02 16:38:32.995+00",
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 13,
        "frameworkName": "comparison-frame"
      },
      {
        "matchId": "3794ff57-84ee-4122-8d08-ec38cbebf20d",
        "evidence": "Using logos of well-known investors to build credibility.",
        "framework": null,
        "confidence": 0.9,
        "extraction": {
          "at": "2026-05-02 16:38:37.5+00",
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 15,
        "frameworkName": "authority-citation"
      }
    ],
    "patterns": []
  },
  "storymakers": null,
  "score": null,
  "review": null,
  "activistThesis": null,
  "pitchdeck": {
    "metadata": {
      "author": "Callum Burroughs",
      "fireId": "DxFyB1MwScyl6kebXk1L",
      "sector": "healthtech",
      "deckKind": "fundraise",
      "roundRaw": "Series A",
      "amountRaw": "$19 million",
      "amountUsd": "19000000",
      "scrapedAt": "2026-04-27 08:47:37.094+00",
      "sectorRaw": "health tech",
      "sourceUrl": "https://www.businessinsider.com/pitch-deck-health-sofia-raises-19-million-index-2020-11",
      "deckKindAt": "2026-04-28 07:19:06+00",
      "highlights": "Mexican health startup Sofía has raised $19 million from Index Ventures. Sofía provides app-based telehealth services ranging from primary/preventative medical access;; insurance subscriptions;; and video consultations.  \"I do believe that we're seeing the first iterations of remote care products and I'm convinced that tech-centric companies are best positioned to iterate and keep expanding what is possible in this new normal and into the post-Covid world;;\" Arturo Sánchez;; founder and CEO of Sofía;; told Business Insider.  Visit Business Insider's homepage for more stories.",
      "slideCount": 16,
      "companyName": "Sofia",
      "description": "Mexican health startup Sofía has raised $19 million from Index Ventures. Sofía provides app-based telehealth services ranging from primary/preventative medical access;; insurance subscriptions;; and video consultations.  \"I do believe that we're seeing the first iterations of remote care products and I'm convinced that tech-centric companies are best positioned to iterate and keep expanding what is possible in this new normal and into the post-Covid world;;\" Arturo Sánchez;; founder and CEO of Sofía;; told Business Insider.  Visit Business Insider's homepage for more stories.  Index Ventures has made its first major investment in Latin America by backing Mexico City-based Sofía's $19 million Series A.  Sofía is a Mexican healthtech company founded in 2018. The company provides app-based telehealth services ranging from primary and preventative medical access;; insurance subscriptions;; and video consultations.   The company saw traction during the coronavirus pandemic and the trend towards better digital health options is here to stay;; according to the company's CEO Arturo Sánchez.  \"We've seen medical professionals quickly adopting telehealth services throughout the world as a result of the pandemic;;\" he told Business Insider. \"I do believe that we're seeing the first iterations of remote care products and I'm convinced that tech-centric companies are best positioned to iterate and keep expanding what is possible in this new normal and into the post-Covid world.\"  The funding round closed pre-pandemic but much of the due diligence took place remotely;; according to Sánchez.  Funds will be used to continue to scale the startup's offering and increase headcount. \"We are extremely bullish on the talent in Mexico and more broadly across Latin America;;\" Sánchez added. \"Our goal is to be one of the iconic technology companies built in the region over the next decade;; and so we are investing in a building a world-class team of engineers;; designers;; data scientists and all kinds of professionals who can help us to build scalable digital products.\"  Sofía previously raised $6.3 million seed funding in early 2020 from investors including Kaszek Ventures;; Ribbit Capital;; Cavalry Ventures;; as well as angel investors such as Neil Rimer and Jan Hammer from Index Ventures;; and David Vélez;; founder and CEO of Nubank.  \"Becoming the first digital health insurer to achieve regulatory approval is a huge milestone for the company;; and opens up an opportunity to transform how care is delivered;;\" Hannah Seal;; Index Ventures' principal and deal lead;; told Business Insider. \"We're excited by Sofía's vision to build end-to-end healthcare and a full-stack insurance offering. While Mexico has not historically been a core geography for us;; it's a sector we know well;; a huge market opportunity;; with fantastic entrepreneurs who have assembled a world-class team.\"  Check out Sofía's pitch deck below:",
      "displayName": "Sof",
      "publishDate": "2020-11-19",
      "roundSeries": "series_a",
      "articleTitle": "We got an exclusive look at the pitch deck buzzy Mexican health tech startup Sofía used to raise $19 million from Index Ventures",
      "leadInvestors": "Index Ventures, Ribbit Capital",
      "deckKindSignal": "raise",
      "metaExtractedAt": "2026-04-28 07:16:02+00"
    },
    "profile": {
      "scores": {
        "yc": 0.2329,
        "a16z": 0.3123,
        "docsend": 0.3756,
        "hoffman": 0.1212,
        "mcclure": 0.2829,
        "sequoia": 0.1483,
        "kawasaki": 0.19,
        "nextview": 0.2667,
        "slidebean": 0.2256,
        "founder_institute": 0.2662
      },
      "nSlides": 16,
      "sequence": [
        "cover",
        "section_divider",
        "market_sizing",
        "market_landscape",
        "market_sizing",
        "pain_points",
        "section_divider",
        "solution",
        "traction",
        "solution",
        "solution",
        "customer_journey",
        "go_to_market",
        "section_divider",
        "other",
        "cover"
      ],
      "breakdown": {
        "yc": {
          "order": 0.3,
          "signal": 0,
          "jaccard": 0.2857
        },
        "a16z": {
          "order": 0.4,
          "signal": 0,
          "jaccard": 0.3846
        },
        "docsend": {
          "order": 0.2727,
          "signal": 0.2,
          "jaccard": 0.1875
        },
        "hoffman": {
          "order": 0.1818,
          "signal": 0,
          "jaccard": 0.1333
        },
        "mcclure": {
          "order": 0.3,
          "signal": 0.05,
          "jaccard": 0.2857
        },
        "sequoia": {
          "order": 0.1818,
          "signal": 0,
          "jaccard": 0.1875
        },
        "kawasaki": {
          "order": 0.3,
          "signal": 0,
          "jaccard": 0.2
        },
        "nextview": {
          "order": 0.3333,
          "signal": 0,
          "jaccard": 0.3333
        },
        "slidebean": {
          "order": 0.3077,
          "signal": 0,
          "jaccard": 0.2667
        },
        "founder_institute": {
          "order": 0.2,
          "signal": 0.05,
          "jaccard": 0.3125
        }
      },
      "matchedAt": "2026-04-27 21:51:54+00",
      "noveltyScore": 0.8244,
      "primaryScore": 0.3756,
      "noveltySignals": [
        "duplicated ≥3×: solution",
        "non-canonical types: customer_journey, market_landscape, pain_points"
      ],
      "primaryProfile": "docsend",
      "secondaryScore": 0.3123,
      "secondaryProfile": "a16z"
    }
  },
  "slides": [
    {
      "page": 1,
      "type": "setup",
      "function": "front_matter",
      "imagePath": "https://imgproxy.kitesheet.com/acXXQz6pkRf2-h7K2xvstwI7t6_i-RafVOzz7Y2UFn8/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9EeEZ5QjFNd1NjeWw2a2ViWGsxTC9wMDAxLmpwZw",
      "rawType": "cover",
      "block": null,
      "metadata": {
        "slideType": "cover",
        "slideTypeCanon": {
          "name": "Cover",
          "slug": "cover",
          "status": "active",
          "canonId": "019de52d-05f2-729d-9f93-e0504f0a2410",
          "version": 1,
          "description": null
        },
        "function": "front_matter",
        "functionCanon": {
          "name": "Front matter",
          "slug": "front_matter",
          "status": "active",
          "canonId": "019de52d-133d-73f0-9e26-201eda96b098",
          "version": 1,
          "description": null
        },
        "density": "sparse",
        "densityScore": 0,
        "componentCount": 1,
        "textChars": 5,
        "nDataPoints": 0,
        "notes": null,
        "elementsJson": [
          "headline_text"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:30.342+00",
          "seconds": 1.789,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/1",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-1",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": {
            "h": 0.12,
            "w": 0.24,
            "x": 0.38,
            "y": 0.44
          },
          "kind": "title",
          "text": "sofía",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:30.342+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "a8437f8b-82ed-474b-85e2-92dccf3f00cd",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [],
      "frameworks": [],
      "arcBeats": [],
      "loops": [],
      "thumbSrc": "https://imgproxy.kitesheet.com/6gHJ4sKZohIpgeavDo-Soju2OeAstjvSpz-rMnrgtwQ/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9EeEZ5QjFNd1NjeWw2a2ViWGsxTC9wMDAxLmpwZw",
      "imagePathAlt": "https://imgproxy.kitesheet.com/cFvD0oLwBIZvDTJ2ktf4ax1oGHL-v7tmtxFGxdVZ80k/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9EeEZ5QjFNd1NjeWw2a2ViWGsxTC9wMDAxLnBuZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/uLayzoa8qcvpvHToJJ2eiIsFP-FHKz_B3INbEZRb67g/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9EeEZ5QjFNd1NjeWw2a2ViWGsxTC9wMDAxLnBuZw"
    },
    {
      "page": 2,
      "type": "setup",
      "function": "transition",
      "rawType": "section_divider",
      "block": null,
      "metadata": {
        "slideType": "section_divider",
        "slideTypeCanon": {
          "name": "Section divider",
          "slug": "section_divider",
          "status": "active",
          "canonId": "019de52d-066a-7402-9554-6ae504999041",
          "version": 1,
          "description": null
        },
        "function": "transition",
        "functionCanon": {
          "name": "Transition",
          "slug": "transition",
          "status": "active",
          "canonId": "019de52d-1365-7149-92aa-66df859e75fd",
          "version": 1,
          "description": null
        },
        "density": "sparse",
        "densityScore": 1,
        "componentCount": 1,
        "textChars": 11,
        "nDataPoints": 0,
        "notes": null,
        "elementsJson": [
          "headline_text"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:30.793+00",
          "seconds": 2.186,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/2",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-2",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": {
            "h": 0.12,
            "w": 0.28,
            "x": 0.36,
            "y": 0.44
          },
          "kind": "title",
          "text": "the problem",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:30.793+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "23de6d9f-05c8-40fb-aa7a-7c714291d671",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Section divider",
            "slug": "section-divider",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd9e1-4c66-707d-8d1f-6e14547134c7",
            "version": 1,
            "bodyDocId": null,
            "description": "A transitional slide marking the start of a new section.",
            "familyLabel": null,
            "categoryName": null,
            "categorySlug": null
          },
          "agent": null,
          "layer": "slide",
          "agents": null,
          "matchId": "e699646b-5336-4cb0-9750-72f4fe30eef8",
          "evidence": "type: section_divider",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.9,
          "extraction": {
            "at": "2026-07-17 03:24:10.946218+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 2,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": "common",
          "narrativePurpose": null
        }
      ],
      "frameworks": [],
      "arcBeats": [
        {
          "to": 6,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 2,
          "name": "Problem",
          "beatId": "9a207c33-6b42-4658-b1ec-50817b899ba8",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Problem (Identify pain)",
            "slug": "problem-agitate-solution-problem-identify-pain",
            "status": "active",
            "canonId": "019dd9b8-0e78-74bb-b8f6-54348367a131",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 2-6 present the problem statement and market sizing",
          "position": 0,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Complication",
            "slug": "complication",
            "status": "active",
            "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579",
            "version": 1,
            "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [],
      "locked": true
    },
    {
      "page": 3,
      "type": "resolution",
      "function": "size_opportunity",
      "rawType": "market_sizing",
      "block": null,
      "metadata": {
        "slideType": "market_sizing",
        "slideTypeCanon": {
          "name": "Market sizing",
          "slug": "market_sizing",
          "status": "active",
          "canonId": "019de52d-08c8-756c-8664-733b73a7ee7b",
          "version": 1,
          "description": null
        },
        "function": "size_opportunity",
        "functionCanon": {
          "name": "Size opportunity",
          "slug": "size_opportunity",
          "status": "active",
          "canonId": "019de52d-147b-7568-8828-a74a27697618",
          "version": 1,
          "description": null
        },
        "density": "balanced",
        "densityScore": 44,
        "componentCount": 5,
        "textChars": 252,
        "nDataPoints": 1,
        "notes": null,
        "elementsJson": [
          "headline_text",
          "big_number"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:30.964+00",
          "seconds": 2.233,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/3",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-3",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": null,
          "kind": "callout",
          "text": "The Health Care market in Mexico is ~$65 Billion USD with a 50/50 split between public and private spend.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": {
              "name": "Visual emphasis",
              "slug": "visual-emphasis",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c",
              "version": 1,
              "bodyDocId": null,
              "description": "Drawing the eye to one element above the rest of the slide.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:13+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-8adfa17e1d7a",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.58,
            "w": 0.35,
            "x": 0.51,
            "y": 0.21
          },
          "kind": "chart",
          "text": "$65 Billion USD",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Chart",
              "slug": "chart",
              "status": "active",
              "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8",
              "version": 1,
              "description": "Quantitative chart."
            },
            "tool": null,
            "subkind": {
              "name": "Bubble chart",
              "slug": "bubble",
              "status": "active",
              "canonId": "019de52d-00a4-756f-8978-8d5e48905dbc",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bubble",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:30.964+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "bfa18c33-e4d8-4990-9203-f7cd95a0a92e",
          "parentComponentId": null
        },
        {
          "bbox": null,
          "kind": "metric",
          "text": "TAM: $65 Billion",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Metric",
              "slug": "metric",
              "status": "active",
              "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d",
              "version": 1,
              "description": "Big-number or KPI value."
            },
            "tool": {
              "name": "Quantification",
              "slug": "quantification",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88",
              "version": 1,
              "bodyDocId": null,
              "description": "Translating a claim into numbers, charts, or tables.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": "primary",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:13+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-8e207ca7f986",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.15,
            "w": 0.35,
            "x": 0.07,
            "y": 0.39
          },
          "kind": "paragraph",
          "text": "The Health Care market in Mexico is ~$65 Billion USD with a 50/50 split between public and private spend.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4",
              "version": 1,
              "description": "Single prose block in the body of a slide."
            },
            "tool": null,
            "subkind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "paragraph",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:30.964+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "cfa38e99-8a46-47c0-8a25-502f31d9cd50",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.07,
            "w": 0.16,
            "x": 0.07,
            "y": 0.08
          },
          "kind": "title",
          "text": "MARKET SIZE",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:30.964+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "2d2aed92-33e2-4dc1-af0b-bd0c4195b204",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "2x2 matrix",
            "slug": "matrix-2x2",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd9e1-50ab-72d1-8afb-3ab0a38e32a8",
            "version": 1,
            "bodyDocId": null,
            "description": "BCG matrix, importance/urgency, any axes-and-quadrants frame.",
            "familyLabel": null,
            "categoryName": null,
            "categorySlug": null
          },
          "agent": null,
          "layer": "slide",
          "agents": null,
          "matchId": "60c5bead-e4da-4e72-8f35-a7476d248b0d",
          "evidence": "50/50 split between public and private spend",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.7,
          "extraction": {
            "at": "2026-07-16 22:23:56.349992+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 3,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": "common",
          "narrativePurpose": null
        }
      ],
      "frameworks": [],
      "arcBeats": [
        {
          "to": 6,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 2,
          "name": "Problem",
          "beatId": "9a207c33-6b42-4658-b1ec-50817b899ba8",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Problem (Identify pain)",
            "slug": "problem-agitate-solution-problem-identify-pain",
            "status": "active",
            "canonId": "019dd9b8-0e78-74bb-b8f6-54348367a131",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 2-6 present the problem statement and market sizing",
          "position": 0,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Complication",
            "slug": "complication",
            "status": "active",
            "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579",
            "version": 1,
            "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [],
      "locked": true
    },
    {
      "page": 4,
      "type": "resolution",
      "title": "The chart compares out-of-pocket, insurance, and other spending across 13 countries.",
      "function": "size_opportunity",
      "rawType": "market_sizing",
      "block": null,
      "metadata": {
        "slideType": "market_sizing",
        "slideTypeCanon": {
          "name": "Market sizing",
          "slug": "market_sizing",
          "status": "active",
          "canonId": "019de52d-08c8-756c-8664-733b73a7ee7b",
          "version": 1,
          "description": null
        },
        "function": "size_opportunity",
        "functionCanon": {
          "name": "Size opportunity",
          "slug": "size_opportunity",
          "status": "active",
          "canonId": "019de52d-147b-7568-8828-a74a27697618",
          "version": 1,
          "description": null
        },
        "density": "balanced",
        "densityScore": 45,
        "componentCount": 5,
        "textChars": 192,
        "nDataPoints": 39,
        "notes": "The chart compares out-of-pocket, insurance, and other spending across 13 countries.",
        "elementsJson": [
          "bar_chart_100pct",
          "callout_box"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:32.509+00",
          "seconds": 3.525,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/4",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-4",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": {
            "h": 0.15,
            "w": 0.3,
            "x": 0.05,
            "y": 0.4
          },
          "kind": "callout",
          "text": "Only 9% of private health spend goes through insurance.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": null,
            "subkind": {
              "name": "Primary callout",
              "slug": "primary",
              "status": "active",
              "canonId": "019de52c-fbd1-70eb-a9ce-8997f8674c1d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "primary",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.509+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "5f21bdcf-6c44-4016-9b8f-35e8d0fcc3d0",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.7,
            "w": 0.55,
            "x": 0.4,
            "y": 0.2
          },
          "kind": "chart",
          "text": "Private Health Spend by Country",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Chart",
              "slug": "chart",
              "status": "active",
              "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8",
              "version": 1,
              "description": "Quantitative chart."
            },
            "tool": null,
            "subkind": {
              "name": "Stacked bar chart (100%)",
              "slug": "bar-stacked-100pct",
              "status": "active",
              "canonId": "019de52c-ff14-71b8-8d88-860f8d7da84b",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bar-stacked-100pct",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.509+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "34a1316e-ee9d-4972-9a22-d7f3a7f05a42",
          "parentComponentId": null
        },
        {
          "bbox": null,
          "kind": "metric",
          "text": "Insurance penetration: 9%",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Metric",
              "slug": "metric",
              "status": "active",
              "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d",
              "version": 1,
              "description": "Big-number or KPI value."
            },
            "tool": {
              "name": "Quantification",
              "slug": "quantification",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88",
              "version": 1,
              "bodyDocId": null,
              "description": "Translating a claim into numbers, charts, or tables.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": "primary",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:13+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-592bc0512c49",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.03,
            "w": 0.2,
            "x": 0.56,
            "y": 0.8
          },
          "kind": "source-note",
          "text": "Source: Asociación Mexicana de Instituciones de Seguros",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Source note",
              "slug": "source-note",
              "status": "active",
              "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948",
              "version": 1,
              "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered."
            },
            "tool": null,
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.509+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "82bf5e01-f33b-4724-836a-4017aa01b9fa",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.08,
            "w": 0.3,
            "x": 0.05,
            "y": 0.05
          },
          "kind": "title",
          "text": "PRIVATE HEALTH SPEND SPLIT",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.509+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "1f73b430-494b-400c-ac0a-66869fcc4cb5",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Chartjunk Elimination",
            "slug": "chartjunk-elimination",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd956-b49e-7453-ab01-b60f338eeda1",
            "version": 1,
            "bodyDocId": null,
            "description": "Remove decorative elements that don't convey data: 3D effects, shadows, unnecessary gridlines",
            "familyLabel": null,
            "categoryName": "Slide",
            "categorySlug": "slide"
          },
          "agent": "Designer",
          "layer": "slide",
          "agents": [
            "Designer"
          ],
          "matchId": "162f9675-99f4-44f1-9c52-c5187a1ca264",
          "evidence": "clear and simple bar chart",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.8,
          "extraction": {
            "at": "2026-07-16 22:23:56.428437+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 4,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": null,
          "narrativePurpose": null
        }
      ],
      "frameworks": [],
      "arcBeats": [
        {
          "to": 6,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 2,
          "name": "Problem",
          "beatId": "9a207c33-6b42-4658-b1ec-50817b899ba8",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Problem (Identify pain)",
            "slug": "problem-agitate-solution-problem-identify-pain",
            "status": "active",
            "canonId": "019dd9b8-0e78-74bb-b8f6-54348367a131",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 2-6 present the problem statement and market sizing",
          "position": 0,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Complication",
            "slug": "complication",
            "status": "active",
            "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579",
            "version": 1,
            "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [],
      "locked": true
    },
    {
      "page": 5,
      "type": "resolution",
      "title": "The chart uses a visual representation of market gaps to quantify the addressable opportunity.",
      "function": "size_opportunity",
      "rawType": "market_sizing",
      "block": null,
      "metadata": {
        "slideType": "market_sizing",
        "slideTypeCanon": {
          "name": "Market sizing",
          "slug": "market_sizing",
          "status": "active",
          "canonId": "019de52d-08c8-756c-8664-733b73a7ee7b",
          "version": 1,
          "description": null
        },
        "function": "size_opportunity",
        "functionCanon": {
          "name": "Size opportunity",
          "slug": "size_opportunity",
          "status": "active",
          "canonId": "019de52d-147b-7568-8828-a74a27697618",
          "version": 1,
          "description": null
        },
        "density": "dense",
        "densityScore": 70,
        "componentCount": 7,
        "textChars": 416,
        "nDataPoints": 8,
        "notes": "The chart uses a visual representation of market gaps to quantify the addressable opportunity.",
        "elementsJson": [
          "bar_chart_stacked",
          "headline_text"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:32.156+00",
          "seconds": 3.075,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/5",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-5",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": null,
          "kind": "callout",
          "text": "There is a $11B to $25B latent market to be captured.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": {
              "name": "Visual emphasis",
              "slug": "visual-emphasis",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c",
              "version": 1,
              "bodyDocId": null,
              "description": "Drawing the eye to one element above the rest of the slide.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:13+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-3c6fe0405c1b",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.45,
            "w": 0.4,
            "x": 0.21,
            "y": 0.37
          },
          "kind": "chart",
          "text": "Private health insurance penetration across Ireland, Brazil, and Mexico",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Chart",
              "slug": "chart",
              "status": "active",
              "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8",
              "version": 1,
              "description": "Quantitative chart."
            },
            "tool": null,
            "subkind": {
              "name": "Stacked bar chart",
              "slug": "bar-stacked",
              "status": "active",
              "canonId": "019de52c-feec-74bf-9028-15b74f84f0a7",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bar-stacked",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.156+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "71752622-c43b-49c9-924f-6586f57a46aa",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.1,
            "w": 0.25,
            "x": 0.62,
            "y": 0.068
          },
          "kind": "legend",
          "text": "Privately insured population; Not privately insured population",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Legend",
              "slug": "legend",
              "status": "active",
              "canonId": "31361933-3d22-4c70-bbad-0801e9fffc0c",
              "version": 1,
              "description": "Color/symbol decoder placed adjacent to a chart or diagram."
            },
            "tool": null,
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.156+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "3e5a193f-3da5-469a-8f8a-0b24ae62fb13",
          "parentComponentId": null
        },
        {
          "bbox": null,
          "kind": "metric",
          "text": "TAM: $25B",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Metric",
              "slug": "metric",
              "status": "active",
              "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d",
              "version": 1,
              "description": "Big-number or KPI value."
            },
            "tool": {
              "name": "Quantification",
              "slug": "quantification",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88",
              "version": 1,
              "bodyDocId": null,
              "description": "Translating a claim into numbers, charts, or tables.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": "primary",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:13+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-41d160f2b93a",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.05,
            "w": 0.5,
            "x": 0.21,
            "y": 0.084
          },
          "kind": "source-note",
          "text": "Sources: Agência Nacional de Saúde Suplementar, Asociación Mexicana de Instituciones de Seguros, Private Health Insurance in the European Union Report",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Source note",
              "slug": "source-note",
              "status": "active",
              "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948",
              "version": 1,
              "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered."
            },
            "tool": null,
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.156+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "a7910744-8b10-4ddb-bb79-a3a6b6a2975e",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.05,
            "w": 0.6,
            "x": 0.21,
            "y": 0.23
          },
          "kind": "title",
          "text": "There is a $11B to $25B latent market to be captured.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Action title",
              "slug": "action-title",
              "status": "active",
              "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "action-title",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.156+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "25f1b4ee-6332-4883-81ec-2c293177abfe",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.08,
            "w": 0.25,
            "x": 0.05,
            "y": 0.05
          },
          "kind": "title",
          "text": "MARKET PENETRATION",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.156+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "526d516d-9715-4421-8f39-1b4b575fc7a5",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Before-After-Bridge",
            "slug": "before-after-bridge",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd956-8604-7188-883f-42370288ad05",
            "version": 1,
            "bodyDocId": null,
            "description": "Narrative structure: Paint the before, show the after, explain the bridge",
            "familyLabel": null,
            "categoryName": "Block",
            "categorySlug": "block"
          },
          "agent": "Storyteller",
          "layer": "slide",
          "agents": [
            "Storyteller"
          ],
          "matchId": "f8da1011-b0fe-44d4-82e3-8d78a82bc3ca",
          "evidence": "$11B to $25B latent market",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.7,
          "extraction": {
            "at": "2026-07-16 22:23:56.507255+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 5,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": null,
          "narrativePurpose": null
        }
      ],
      "frameworks": [],
      "arcBeats": [
        {
          "to": 6,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 2,
          "name": "Problem",
          "beatId": "9a207c33-6b42-4658-b1ec-50817b899ba8",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Problem (Identify pain)",
            "slug": "problem-agitate-solution-problem-identify-pain",
            "status": "active",
            "canonId": "019dd9b8-0e78-74bb-b8f6-54348367a131",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 2-6 present the problem statement and market sizing",
          "position": 0,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Complication",
            "slug": "complication",
            "status": "active",
            "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579",
            "version": 1,
            "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [
        {
          "to": 10,
          "from": 5,
          "loop": {
            "name": "27_cost_of_inaction",
            "slug": "27-cost-of-inaction",
            "status": "active",
            "bestFor": "Urgent budget requests, compliance, risk mitigation",
            "canonId": "019dd956-70d1-7395-a15b-857ba858b394",
            "version": 1,
            "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21",
            "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
            "description": "Quantify what happens if the audience does nothing",
            "familyLabel": null
          },
          "matchId": "62fe3ac1-039f-4864-8608-3d3bc222201f",
          "evidence": "Slide 5 presents the latent market size and slide 10 presents the value proposition",
          "position": 0,
          "objective": "What is the cost of not addressing the low penetration rate?",
          "confidence": 0.6,
          "extraction": {
            "at": "2026-07-16 21:32:30.541701+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": "doc-narrative-v1"
          }
        }
      ],
      "locked": true
    },
    {
      "page": 6,
      "type": "tension",
      "title": "Uses a three-step process flow to frame the problem: Survey question -> Follow-up results -> Root cause synthesis.",
      "function": "frame_problem",
      "rawType": "problem_statement",
      "block": null,
      "metadata": {
        "slideType": "problem_statement",
        "slideTypeCanon": {
          "name": "Problem statement",
          "slug": "problem_statement",
          "status": "active",
          "canonId": "019de52d-0879-768d-bba8-8da8a5a121d4",
          "version": 1,
          "description": null
        },
        "function": "frame_problem",
        "functionCanon": {
          "name": "Frame problem",
          "slug": "frame_problem",
          "status": "active",
          "canonId": "019de52d-13db-753e-ad70-e9b2d0dab398",
          "version": 1,
          "description": null
        },
        "density": "dense",
        "densityScore": 68,
        "componentCount": 8,
        "textChars": 306,
        "nDataPoints": 5,
        "notes": "Uses a three-step process flow to frame the problem: Survey question -> Follow-up results -> Root cause synthesis.",
        "elementsJson": [
          "headline_text",
          "action_title",
          "bar_chart_horizontal",
          "process_diagram",
          "footnote"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:37.623+00",
          "seconds": 8.517,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/6",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-6",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": null,
          "kind": "callout",
          "text": "Cost, distribution, and trust are hampering market penetration.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": {
              "name": "Visual emphasis",
              "slug": "visual-emphasis",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c",
              "version": 1,
              "bodyDocId": null,
              "description": "Drawing the eye to one element above the rest of the slide.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:13+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-6e3df9f2d23e",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.4,
            "y": 480
          },
          "kind": "chart",
          "text": "40%, 20%, 9%, 4%",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Chart",
              "slug": "chart",
              "status": "active",
              "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8",
              "version": 1,
              "description": "Quantitative chart."
            },
            "tool": null,
            "subkind": {
              "name": "Horizontal bar chart",
              "slug": "bar-horizontal",
              "status": "active",
              "canonId": "019de52c-fec4-7221-986b-1cb5f5e84b1f",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bar-horizontal",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.623+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "ff0c5aeb-13a2-42c5-8e80-c2d24600d776",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.72,
            "y": 0.47
          },
          "kind": "list",
          "text": "Cost, Distribution, Understanding and Trust",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "List",
              "slug": "list",
              "status": "active",
              "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2",
              "version": 1,
              "description": "Bullet or numbered list."
            },
            "tool": null,
            "subkind": {
              "name": "Bullet list",
              "slug": "bullet",
              "status": "active",
              "canonId": "019de52c-fc98-7169-a083-5cab805076ca",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bullet",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.623+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "4847fa1e-a227-4425-9c11-f7b0741ce0ed",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.18,
            "y": 0.58
          },
          "kind": "metric",
          "text": "58%",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Metric",
              "slug": "metric",
              "status": "active",
              "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d",
              "version": 1,
              "description": "Big-number or KPI value."
            },
            "tool": null,
            "subkind": {
              "name": "Big number",
              "slug": "big-number",
              "status": "active",
              "canonId": "019de52c-fc70-70c8-b965-0584548a9204",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "big-number",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.623+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "31c20316-d776-4609-96ad-3edc6a4d3c57",
          "parentComponentId": null
        },
        {
          "bbox": null,
          "kind": "metric",
          "text": "Insurance penetration barriers: 58%",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Metric",
              "slug": "metric",
              "status": "active",
              "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d",
              "version": 1,
              "description": "Big-number or KPI value."
            },
            "tool": {
              "name": "Quantification",
              "slug": "quantification",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88",
              "version": 1,
              "bodyDocId": null,
              "description": "Translating a claim into numbers, charts, or tables.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": "primary",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:13+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-73ee13dd1f8d",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.65,
            "y": 0.86
          },
          "kind": "source-note",
          "text": "Source: Encuesta Nacional de Inclusión Financiera 2015, INEGI",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Source note",
              "slug": "source-note",
              "status": "active",
              "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948",
              "version": 1,
              "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered."
            },
            "tool": null,
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.623+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "efe846e5-8e69-410d-ab07-42e9875180e7",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.12,
            "y": 0.21
          },
          "kind": "title",
          "text": "Cost, distribution, and trust are hampering market penetration.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Action title",
              "slug": "action-title",
              "status": "active",
              "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "action-title",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.623+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "2e04ea5a-d7d3-4c2b-8d8c-b6526907dfa9",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.05,
            "y": 0.05
          },
          "kind": "title",
          "text": "WHY PENETRATION IS LOW",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.623+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "dc134219-c81e-4c9a-a54d-514ea39fc273",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Problem Statement Canvas",
            "slug": "problem-statement-canvas",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd956-839d-744b-ad11-9bf3e3642a18",
            "version": 1,
            "bodyDocId": null,
            "description": "Structured definition of the problem: What? Who? Where? When? Scale?",
            "familyLabel": null,
            "categoryName": "Block",
            "categorySlug": "block"
          },
          "agent": "Architect",
          "layer": "slide",
          "agents": [
            "Architect"
          ],
          "matchId": "44cc1fd5-cc65-413e-8dc8-ef957c1c5043",
          "evidence": "Cost, distribution, and trust are hampering market penetration",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.7,
          "extraction": {
            "at": "2026-07-16 22:23:56.588254+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 6,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": null,
          "narrativePurpose": null
        }
      ],
      "frameworks": [
        {
          "matchId": "112c4b17-3070-43e5-a9d7-beb086a742bb",
          "evidence": "Connects survey findings to root causes of market penetration issues.",
          "framework": null,
          "confidence": 0.8,
          "extraction": {
            "at": "2026-05-02 16:38:37.623+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 6,
          "frameworkName": "causal-chain"
        }
      ],
      "arcBeats": [
        {
          "to": 6,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 2,
          "name": "Problem",
          "beatId": "9a207c33-6b42-4658-b1ec-50817b899ba8",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Problem (Identify pain)",
            "slug": "problem-agitate-solution-problem-identify-pain",
            "status": "active",
            "canonId": "019dd9b8-0e78-74bb-b8f6-54348367a131",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 2-6 present the problem statement and market sizing",
          "position": 0,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Complication",
            "slug": "complication",
            "status": "active",
            "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579",
            "version": 1,
            "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [
        {
          "to": 10,
          "from": 5,
          "loop": {
            "name": "27_cost_of_inaction",
            "slug": "27-cost-of-inaction",
            "status": "active",
            "bestFor": "Urgent budget requests, compliance, risk mitigation",
            "canonId": "019dd956-70d1-7395-a15b-857ba858b394",
            "version": 1,
            "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21",
            "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
            "description": "Quantify what happens if the audience does nothing",
            "familyLabel": null
          },
          "matchId": "62fe3ac1-039f-4864-8608-3d3bc222201f",
          "evidence": "Slide 5 presents the latent market size and slide 10 presents the value proposition",
          "position": 0,
          "objective": "What is the cost of not addressing the low penetration rate?",
          "confidence": 0.6,
          "extraction": {
            "at": "2026-07-16 21:32:30.541701+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": "doc-narrative-v1"
          }
        }
      ],
      "locked": true
    },
    {
      "page": 7,
      "type": "setup",
      "title": "The slide uses a stylized typography where the letter 'o' is replaced by white circles.",
      "function": "transition",
      "rawType": "section_divider",
      "block": null,
      "metadata": {
        "slideType": "section_divider",
        "slideTypeCanon": {
          "name": "Section divider",
          "slug": "section_divider",
          "status": "active",
          "canonId": "019de52d-066a-7402-9554-6ae504999041",
          "version": 1,
          "description": null
        },
        "function": "transition",
        "functionCanon": {
          "name": "Transition",
          "slug": "transition",
          "status": "active",
          "canonId": "019de52d-1365-7149-92aa-66df859e75fd",
          "version": 1,
          "description": null
        },
        "density": "sparse",
        "densityScore": 1,
        "componentCount": 1,
        "textChars": 12,
        "nDataPoints": 0,
        "notes": "The slide uses a stylized typography where the letter 'o' is replaced by white circles.",
        "elementsJson": [
          "headline_text"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:32.819+00",
          "seconds": 3.577,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/7",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-7",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": {
            "h": 0.1,
            "w": 0.27,
            "x": 0.365,
            "y": 0.45
          },
          "kind": "title",
          "text": "our solution",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.819+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "0d201623-7b28-4da5-9530-2510ae604a59",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [],
      "frameworks": [],
      "arcBeats": [
        {
          "to": 11,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 7,
          "name": "Solution",
          "beatId": "c03dbb83-a1d4-4daa-9a1f-ab51719d4259",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Solution (Provide relief)",
            "slug": "problem-agitate-solution-solution-provide-relief",
            "status": "active",
            "canonId": "019dd9b8-0fee-73e9-9ae5-799c7f3895cd",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 7-11 present the solution value proposition and care delivery partnerships",
          "position": 1,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Resolution",
            "slug": "resolution",
            "status": "active",
            "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b",
            "version": 1,
            "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [
        {
          "to": 10,
          "from": 5,
          "loop": {
            "name": "27_cost_of_inaction",
            "slug": "27-cost-of-inaction",
            "status": "active",
            "bestFor": "Urgent budget requests, compliance, risk mitigation",
            "canonId": "019dd956-70d1-7395-a15b-857ba858b394",
            "version": 1,
            "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21",
            "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
            "description": "Quantify what happens if the audience does nothing",
            "familyLabel": null
          },
          "matchId": "62fe3ac1-039f-4864-8608-3d3bc222201f",
          "evidence": "Slide 5 presents the latent market size and slide 10 presents the value proposition",
          "position": 0,
          "objective": "What is the cost of not addressing the low penetration rate?",
          "confidence": 0.6,
          "extraction": {
            "at": "2026-07-16 21:32:30.541701+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": "doc-narrative-v1"
          }
        }
      ],
      "locked": true
    },
    {
      "page": 8,
      "type": "resolution",
      "function": "present_solution",
      "rawType": "solution",
      "block": null,
      "metadata": {
        "slideType": "solution",
        "slideTypeCanon": {
          "name": "Solution",
          "slug": "solution",
          "status": "active",
          "canonId": "019de52d-0eb5-72ff-8b70-ba70a4199282",
          "version": 1,
          "description": null
        },
        "function": "present_solution",
        "functionCanon": {
          "name": "Present solution",
          "slug": "present_solution",
          "status": "active",
          "canonId": "019de52d-15b8-71da-bd23-2b767850cbce",
          "version": 1,
          "description": null
        },
        "density": "dense",
        "densityScore": 50,
        "componentCount": 5,
        "textChars": 468,
        "nDataPoints": 0,
        "notes": null,
        "elementsJson": [
          "headline_text",
          "action_title",
          "icon_grid"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:31.75+00",
          "seconds": 2.496,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/8",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-8",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": {
            "x": 0.23,
            "y": 0.33
          },
          "kind": "list",
          "text": "Simple: Our app offers a delightful digital experience to find care and manage their insurance coverage.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "List",
              "slug": "list",
              "status": "active",
              "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2",
              "version": 1,
              "description": "Bullet or numbered list."
            },
            "tool": null,
            "subkind": {
              "name": "Bullet list",
              "slug": "bullet",
              "status": "active",
              "canonId": "019de52c-fc98-7169-a083-5cab805076ca",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bullet",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.75+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "645c13b0-0e45-4183-b5f9-b0bd83e1cfa2",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.23,
            "y": 0.53
          },
          "kind": "list",
          "text": "Close to our users: We will have no intermediaries; we are in direct contact with our users throughout their whole medical journey.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "List",
              "slug": "list",
              "status": "active",
              "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2",
              "version": 1,
              "description": "Bullet or numbered list."
            },
            "tool": null,
            "subkind": {
              "name": "Bullet list",
              "slug": "bullet",
              "status": "active",
              "canonId": "019de52c-fc98-7169-a083-5cab805076ca",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bullet",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.75+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "c75b319e-9cfc-4f99-b2ac-b24a22a9cb35",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.23,
            "y": 0.74
          },
          "kind": "list",
          "text": "Complete: Our insurance plan includes coverage for preventive care, primary care, and major health issues.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "List",
              "slug": "list",
              "status": "active",
              "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2",
              "version": 1,
              "description": "Bullet or numbered list."
            },
            "tool": null,
            "subkind": {
              "name": "Bullet list",
              "slug": "bullet",
              "status": "active",
              "canonId": "019de52c-fc98-7169-a083-5cab805076ca",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bullet",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.75+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "e101a385-4bbd-418c-839d-4c0e79ef1963",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.17,
            "y": 0.17
          },
          "kind": "paragraph",
          "text": "Sofía's product is a health plan that facilitates access to care and covers health expenses through insurance.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4",
              "version": 1,
              "description": "Single prose block in the body of a slide."
            },
            "tool": null,
            "subkind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "paragraph",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.75+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "b13999de-bda9-4908-b003-92589b988aaa",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.04,
            "y": 0.06
          },
          "kind": "title",
          "text": "VALUE PROPOSITION",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.75+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "9cf062ff-f603-478c-971a-5217eb73a719",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Value Proposition Canvas",
            "slug": "value-proposition-canvas",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd956-85a9-713f-8a1c-b6e5af5cc6cd",
            "version": 1,
            "bodyDocId": null,
            "description": "Mapping customer jobs/pains/gains to your value proposition",
            "familyLabel": null,
            "categoryName": "Block",
            "categorySlug": "block"
          },
          "agent": "Storyteller",
          "layer": "slide",
          "agents": [
            "Storyteller"
          ],
          "matchId": "c0361546-2b42-4b1b-aef3-14c801f94005",
          "evidence": "Close to our users, Complete, Simple",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.8,
          "extraction": {
            "at": "2026-07-16 22:23:56.706067+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 8,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": null,
          "narrativePurpose": null
        }
      ],
      "frameworks": [],
      "arcBeats": [
        {
          "to": 11,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 7,
          "name": "Solution",
          "beatId": "c03dbb83-a1d4-4daa-9a1f-ab51719d4259",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Solution (Provide relief)",
            "slug": "problem-agitate-solution-solution-provide-relief",
            "status": "active",
            "canonId": "019dd9b8-0fee-73e9-9ae5-799c7f3895cd",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 7-11 present the solution value proposition and care delivery partnerships",
          "position": 1,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Resolution",
            "slug": "resolution",
            "status": "active",
            "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b",
            "version": 1,
            "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [
        {
          "to": 10,
          "from": 5,
          "loop": {
            "name": "27_cost_of_inaction",
            "slug": "27-cost-of-inaction",
            "status": "active",
            "bestFor": "Urgent budget requests, compliance, risk mitigation",
            "canonId": "019dd956-70d1-7395-a15b-857ba858b394",
            "version": 1,
            "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21",
            "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
            "description": "Quantify what happens if the audience does nothing",
            "familyLabel": null
          },
          "matchId": "62fe3ac1-039f-4864-8608-3d3bc222201f",
          "evidence": "Slide 5 presents the latent market size and slide 10 presents the value proposition",
          "position": 0,
          "objective": "What is the cost of not addressing the low penetration rate?",
          "confidence": 0.6,
          "extraction": {
            "at": "2026-07-16 21:32:30.541701+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": "doc-narrative-v1"
          }
        }
      ],
      "locked": true
    },
    {
      "page": 9,
      "type": "appendix",
      "function": "establish_context",
      "rawType": "other",
      "block": null,
      "metadata": {
        "slideType": "other",
        "slideTypeCanon": {
          "name": "Other (fallback)",
          "slug": "other",
          "status": "active",
          "canonId": "019de52d-0af5-71ed-83de-d51ae245fc43",
          "version": 1,
          "description": null
        },
        "function": "establish_context",
        "functionCanon": {
          "name": "Establish context",
          "slug": "establish_context",
          "status": "active",
          "canonId": "019de52d-1314-74e6-9074-d213dc0bdcdf",
          "version": 1,
          "description": null
        },
        "density": "dense",
        "densityScore": 67,
        "componentCount": 7,
        "textChars": 398,
        "nDataPoints": 2,
        "notes": null,
        "elementsJson": [
          "headline_text",
          "icon_grid",
          "bullet_list"
        ],
        "confidence": 0.9,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:31.944+00",
          "seconds": 2.467,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/9",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-9",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": null,
          "kind": "callout",
          "text": "Closed group of doctors to provide care.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": {
              "name": "Visual emphasis",
              "slug": "visual-emphasis",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c",
              "version": 1,
              "bodyDocId": null,
              "description": "Drawing the eye to one element above the rest of the slide.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:14+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdc-299e9489e247",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.35,
            "w": 0.16,
            "x": 0.62,
            "y": 0.33
          },
          "kind": "list",
          "text": "San Angel Inn (6 Hospitals), Servicura (2 Outpatient surgery clinics), Reina Madre (Maternity clinic), Salud Digna (Labs & Imaging), Chopo (Labs & Imaging)",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "List",
              "slug": "list",
              "status": "active",
              "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2",
              "version": 1,
              "description": "Bullet or numbered list."
            },
            "tool": null,
            "subkind": {
              "name": "Bullet list",
              "slug": "bullet",
              "status": "active",
              "canonId": "019de52c-fc98-7169-a083-5cab805076ca",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bullet",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.944+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "9a83c8ba-b386-4e4d-9232-1af7c8f94d68",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.15,
            "w": 0.16,
            "x": 0.26,
            "y": 0.4
          },
          "kind": "metric",
          "text": "80+ Specialists",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Metric",
              "slug": "metric",
              "status": "active",
              "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d",
              "version": 1,
              "description": "Big-number or KPI value."
            },
            "tool": null,
            "subkind": {
              "name": "Big number",
              "slug": "big-number",
              "status": "active",
              "canonId": "019de52c-fc70-70c8-b965-0584548a9204",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "big-number",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.944+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "7fa9303d-5665-4b02-8749-2220b9c6badd",
          "parentComponentId": null
        },
        {
          "bbox": null,
          "kind": "metric",
          "text": "Specialists: 80+",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Metric",
              "slug": "metric",
              "status": "active",
              "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d",
              "version": 1,
              "description": "Big-number or KPI value."
            },
            "tool": {
              "name": "Quantification",
              "slug": "quantification",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88",
              "version": 1,
              "bodyDocId": null,
              "description": "Translating a claim into numbers, charts, or tables.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": "primary",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:14+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdc-2c162adce5ea",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.1,
            "w": 0.25,
            "x": 0.15,
            "y": 0.8
          },
          "kind": "paragraph",
          "text": "Closed group of doctors to provide care. Video consult doctors are in payroll, secondary care are fee for service.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4",
              "version": 1,
              "description": "Single prose block in the body of a slide."
            },
            "tool": null,
            "subkind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "paragraph",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.944+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "28e8f855-1797-4f22-8526-170bce905095",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.05,
            "w": 0.25,
            "x": 0.52,
            "y": 0.8
          },
          "kind": "paragraph",
          "text": "Closed group of healthcare providers",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4",
              "version": 1,
              "description": "Single prose block in the body of a slide."
            },
            "tool": null,
            "subkind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "paragraph",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.944+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "7f4e16f6-779d-4d78-8cc1-4c5e215a1fbf",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.15,
            "w": 0.21,
            "x": 0.03,
            "y": 0.05
          },
          "kind": "title",
          "text": "CARE DELIVERY PARTNERS",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.944+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "321a05af-4896-4c78-93ef-e8a739f1a4b5",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [],
      "frameworks": [],
      "arcBeats": [
        {
          "to": 11,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 7,
          "name": "Solution",
          "beatId": "c03dbb83-a1d4-4daa-9a1f-ab51719d4259",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Solution (Provide relief)",
            "slug": "problem-agitate-solution-solution-provide-relief",
            "status": "active",
            "canonId": "019dd9b8-0fee-73e9-9ae5-799c7f3895cd",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 7-11 present the solution value proposition and care delivery partnerships",
          "position": 1,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Resolution",
            "slug": "resolution",
            "status": "active",
            "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b",
            "version": 1,
            "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [
        {
          "to": 10,
          "from": 5,
          "loop": {
            "name": "27_cost_of_inaction",
            "slug": "27-cost-of-inaction",
            "status": "active",
            "bestFor": "Urgent budget requests, compliance, risk mitigation",
            "canonId": "019dd956-70d1-7395-a15b-857ba858b394",
            "version": 1,
            "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21",
            "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
            "description": "Quantify what happens if the audience does nothing",
            "familyLabel": null
          },
          "matchId": "62fe3ac1-039f-4864-8608-3d3bc222201f",
          "evidence": "Slide 5 presents the latent market size and slide 10 presents the value proposition",
          "position": 0,
          "objective": "What is the cost of not addressing the low penetration rate?",
          "confidence": 0.6,
          "extraction": {
            "at": "2026-07-16 21:32:30.541701+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": "doc-narrative-v1"
          }
        }
      ],
      "locked": true
    },
    {
      "page": 10,
      "type": "setup",
      "title": "Uses a 'this over that' contrast framework to define strategic direction.",
      "function": "present_framework",
      "rawType": "key_messages",
      "block": null,
      "metadata": {
        "slideType": "key_messages",
        "slideTypeCanon": {
          "name": "Key messages",
          "slug": "key_messages",
          "status": "active",
          "canonId": "019de52d-0712-703f-89f5-bda6688faf3f",
          "version": 1,
          "description": null
        },
        "function": "present_framework",
        "functionCanon": {
          "name": "Present framework",
          "slug": "present_framework",
          "status": "active",
          "canonId": "019de52d-1403-7667-9100-d2ac6709f750",
          "version": 1,
          "description": null
        },
        "density": "balanced",
        "densityScore": 37,
        "componentCount": 4,
        "textChars": 358,
        "nDataPoints": 0,
        "notes": "Uses a 'this over that' contrast framework to define strategic direction.",
        "elementsJson": [
          "headline_text",
          "action_title",
          "bullet_list",
          "callout_box"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:32.829+00",
          "seconds": 3.315,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/10",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-10",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": null,
          "kind": "callout",
          "text": "Progressively moving away from the status quo",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": {
              "name": "Visual emphasis",
              "slug": "visual-emphasis",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c",
              "version": 1,
              "bodyDocId": null,
              "description": "Drawing the eye to one element above the rest of the slide.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:15+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdc-e2f4121fe9ae",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.5,
            "w": 0.4,
            "x": 0.13,
            "y": 0.25
          },
          "kind": "list",
          "text": "Prioritize high value care organizations over brand driven providers\nFocus on measuring medical outcomes over quantifying medical supplies\nEpisode based care over accumulation of fees for services\nHighly standardized procedures over ad hoc medical care",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "List",
              "slug": "list",
              "status": "active",
              "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2",
              "version": 1,
              "description": "Bullet or numbered list."
            },
            "tool": null,
            "subkind": {
              "name": "Bullet list",
              "slug": "bullet",
              "status": "active",
              "canonId": "019de52c-fc98-7169-a083-5cab805076ca",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bullet",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.829+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "5c113247-734e-4e49-81bc-55a3b8ca62c4",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.25,
            "w": 0.25,
            "x": 0.69,
            "y": 0.35
          },
          "kind": "title",
          "text": "Progressively moving away from the status quo",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Action title",
              "slug": "action-title",
              "status": "active",
              "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "action-title",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.829+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "44a80e49-a164-4cc7-aaf5-cbb027964b3c",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.08,
            "w": 0.25,
            "x": 0.04,
            "y": 0.06
          },
          "kind": "title",
          "text": "MEDICAL STRATEGY",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.829+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "a2d1eb82-6a94-4716-bd86-9739cc7eca20",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Logical chain",
            "slug": "logical-chain",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd9e1-5104-702f-8953-85757af6553d",
            "version": 1,
            "bodyDocId": null,
            "description": "If-then, premise-conclusion, deductive chain.",
            "familyLabel": null,
            "categoryName": null,
            "categorySlug": null
          },
          "agent": null,
          "layer": "slide",
          "agents": null,
          "matchId": "64c67be4-ea41-406c-97f2-11c36cd2bcd2",
          "evidence": "Prioritize high value care organizations...",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.7,
          "extraction": {
            "at": "2026-07-16 22:23:56.823897+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 10,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": "common",
          "narrativePurpose": null
        }
      ],
      "frameworks": [
        {
          "matchId": "36592c18-7e95-4bdf-b08d-7ba6b85a3475",
          "evidence": "The slide uses a series of 'X over Y' statements to define strategic priorities.",
          "framework": null,
          "confidence": 0.9,
          "extraction": {
            "at": "2026-05-02 16:38:32.829+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 10,
          "frameworkName": "contrast-pairs"
        }
      ],
      "arcBeats": [
        {
          "to": 11,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 7,
          "name": "Solution",
          "beatId": "c03dbb83-a1d4-4daa-9a1f-ab51719d4259",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Solution (Provide relief)",
            "slug": "problem-agitate-solution-solution-provide-relief",
            "status": "active",
            "canonId": "019dd9b8-0fee-73e9-9ae5-799c7f3895cd",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 7-11 present the solution value proposition and care delivery partnerships",
          "position": 1,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Resolution",
            "slug": "resolution",
            "status": "active",
            "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b",
            "version": 1,
            "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [
        {
          "to": 10,
          "from": 5,
          "loop": {
            "name": "27_cost_of_inaction",
            "slug": "27-cost-of-inaction",
            "status": "active",
            "bestFor": "Urgent budget requests, compliance, risk mitigation",
            "canonId": "019dd956-70d1-7395-a15b-857ba858b394",
            "version": 1,
            "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21",
            "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
            "description": "Quantify what happens if the audience does nothing",
            "familyLabel": null
          },
          "matchId": "62fe3ac1-039f-4864-8608-3d3bc222201f",
          "evidence": "Slide 5 presents the latent market size and slide 10 presents the value proposition",
          "position": 0,
          "objective": "What is the cost of not addressing the low penetration rate?",
          "confidence": 0.6,
          "extraction": {
            "at": "2026-07-16 21:32:30.541701+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": "doc-narrative-v1"
          }
        }
      ],
      "locked": true
    },
    {
      "page": 11,
      "type": "resolution",
      "function": "present_solution",
      "rawType": "solution",
      "block": null,
      "metadata": {
        "slideType": "solution",
        "slideTypeCanon": {
          "name": "Solution",
          "slug": "solution",
          "status": "active",
          "canonId": "019de52d-0eb5-72ff-8b70-ba70a4199282",
          "version": 1,
          "description": null
        },
        "function": "present_solution",
        "functionCanon": {
          "name": "Present solution",
          "slug": "present_solution",
          "status": "active",
          "canonId": "019de52d-15b8-71da-bd23-2b767850cbce",
          "version": 1,
          "description": null
        },
        "density": "dense",
        "densityScore": 55,
        "componentCount": 5,
        "textChars": 424,
        "nDataPoints": 4,
        "notes": null,
        "elementsJson": [
          "headline_text",
          "action_title",
          "bullet_list",
          "callout_box"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:31.941+00",
          "seconds": 2.384,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/11",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-11",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": null,
          "kind": "callout",
          "text": "A suitable insurance product for Mexico’s growing middle class",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": {
              "name": "Visual emphasis",
              "slug": "visual-emphasis",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c",
              "version": 1,
              "bodyDocId": null,
              "description": "Drawing the eye to one element above the rest of the slide.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:12+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-1464d4226ca1",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.6,
            "w": 0.4,
            "x": 0.5,
            "y": 0.2
          },
          "kind": "list",
          "text": "Primary Care: Preventive Care, Video and Primary Consultations with co-payments; Secondary Care: Consultations with specialists, drugs, lab tests and hospitalization, with co-insurance; Anual Premium: $300-$500 USD /per person; Sum Insured: $50k-$75k USD",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "List",
              "slug": "list",
              "status": "active",
              "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2",
              "version": 1,
              "description": "Bullet or numbered list."
            },
            "tool": null,
            "subkind": {
              "name": "Bullet list",
              "slug": "bullet",
              "status": "active",
              "canonId": "019de52c-fc98-7169-a083-5cab805076ca",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "bullet",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.941+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "533d8d18-be9b-420d-9782-773d0e32ff6e",
          "parentComponentId": null
        },
        {
          "bbox": null,
          "kind": "metric",
          "text": "Anual Premium: $300-$500 USD",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Metric",
              "slug": "metric",
              "status": "active",
              "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d",
              "version": 1,
              "description": "Big-number or KPI value."
            },
            "tool": {
              "name": "Quantification",
              "slug": "quantification",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88",
              "version": 1,
              "bodyDocId": null,
              "description": "Translating a claim into numbers, charts, or tables.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": "primary",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:12+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-1b29aa980d24",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.2,
            "w": 0.3,
            "x": 0.12,
            "y": 0.38
          },
          "kind": "title",
          "text": "A suitable insurance product for Mexico’s growing middle class",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Action title",
              "slug": "action-title",
              "status": "active",
              "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "action-title",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.941+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "6c9e3261-11d2-4b59-8741-037fa286ce2d",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.08,
            "w": 0.25,
            "x": 0.05,
            "y": 0.05
          },
          "kind": "title",
          "text": "INSURANCE COVERAGE",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:31.941+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "35356393-242e-40bc-84c3-14f713821260",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "AIDA Model",
            "slug": "aida-model",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd956-86fc-773c-813f-d416714b8413",
            "version": 1,
            "bodyDocId": null,
            "description": "Attention, Interest, Desire, Action - classic persuasion sequence",
            "familyLabel": null,
            "categoryName": "Block",
            "categorySlug": "block"
          },
          "agent": "Storyteller",
          "layer": "slide",
          "agents": [
            "Storyteller"
          ],
          "matchId": "77bd8d41-9273-4f6e-a070-b06943a88be7",
          "evidence": "A suitable insurance product",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.7,
          "extraction": {
            "at": "2026-07-16 22:23:56.905184+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 11,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": null,
          "narrativePurpose": null
        }
      ],
      "frameworks": [],
      "arcBeats": [
        {
          "to": 11,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 7,
          "name": "Solution",
          "beatId": "c03dbb83-a1d4-4daa-9a1f-ab51719d4259",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Solution (Provide relief)",
            "slug": "problem-agitate-solution-solution-provide-relief",
            "status": "active",
            "canonId": "019dd9b8-0fee-73e9-9ae5-799c7f3895cd",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 7-11 present the solution value proposition and care delivery partnerships",
          "position": 1,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Resolution",
            "slug": "resolution",
            "status": "active",
            "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b",
            "version": 1,
            "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [],
      "locked": true
    },
    {
      "page": 12,
      "type": "setup",
      "title": "The slide uses a process flow diagram to map app features to user journey stages.",
      "function": "present_solution",
      "rawType": "customer_journey",
      "block": null,
      "metadata": {
        "slideType": "customer_journey",
        "slideTypeCanon": {
          "name": "Customer journey",
          "slug": "customer_journey",
          "status": "active",
          "canonId": "019de52d-0966-70ce-afe3-bc7c98ffc8c9",
          "version": 1,
          "description": null
        },
        "function": "present_solution",
        "functionCanon": {
          "name": "Present solution",
          "slug": "present_solution",
          "status": "active",
          "canonId": "019de52d-15b8-71da-bd23-2b767850cbce",
          "version": 1,
          "description": null
        },
        "density": "dense",
        "densityScore": 51,
        "componentCount": 8,
        "textChars": 148,
        "nDataPoints": 0,
        "notes": "The slide uses a process flow diagram to map app features to user journey stages.",
        "elementsJson": [
          "screenshot",
          "process_diagram"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:34.369+00",
          "seconds": 4.786,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/12",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-12",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": {
            "h": 0.6,
            "w": 0.75,
            "x": 0.165,
            "y": 0.3
          },
          "kind": "diagram",
          "text": "Flow arrows connecting app screens",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Diagram",
              "slug": "diagram",
              "status": "active",
              "canonId": "019de52c-f9f0-734a-81de-15382ff28c65",
              "version": 1,
              "description": "Schematic or relational diagram."
            },
            "tool": null,
            "subkind": {
              "name": "Customer journey",
              "slug": "customer-journey",
              "status": "active",
              "canonId": "019de52d-0503-75ee-a068-c9580afdc15d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "customer-journey",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:34.369+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "5d3bae05-4b22-47b4-9362-fca6170d29bf",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.341,
            "w": 0.124,
            "x": 0.874,
            "y": 0.366
          },
          "kind": "image",
          "text": "Chat screen",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Screenshot",
              "slug": "screenshot",
              "status": "active",
              "canonId": "019de52c-fd87-7509-8391-3d79fb339379",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "screenshot",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:34.369+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "2730dfc3-c6d6-437d-87b7-28b88e9598e2",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.341,
            "w": 0.124,
            "x": 0.588,
            "y": 0.036
          },
          "kind": "image",
          "text": "Video consult screen",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Screenshot",
              "slug": "screenshot",
              "status": "active",
              "canonId": "019de52c-fd87-7509-8391-3d79fb339379",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "screenshot",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:34.369+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "4e2d1b93-8775-4324-832b-c86c7f4a3ad6",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.341,
            "w": 0.124,
            "x": 0.588,
            "y": 0.663
          },
          "kind": "image",
          "text": "Insurance plan screen",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Screenshot",
              "slug": "screenshot",
              "status": "active",
              "canonId": "019de52c-fd87-7509-8391-3d79fb339379",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "screenshot",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:34.369+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "53fddbdc-a164-4fc6-8311-9c32e788bdce",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.341,
            "w": 0.124,
            "x": 0.041,
            "y": 0.339
          },
          "kind": "image",
          "text": "Subscription screen",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Screenshot",
              "slug": "screenshot",
              "status": "active",
              "canonId": "019de52c-fd87-7509-8391-3d79fb339379",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "screenshot",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:34.369+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "883713fe-d2a0-4453-b6ce-c6c19a558bb4",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.341,
            "w": 0.124,
            "x": 0.588,
            "y": 0.349
          },
          "kind": "image",
          "text": "Directory screen",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Screenshot",
              "slug": "screenshot",
              "status": "active",
              "canonId": "019de52c-fd87-7509-8391-3d79fb339379",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "screenshot",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:34.369+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "9647c33e-31df-4f87-b320-bd6835104791",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.341,
            "w": 0.124,
            "x": 0.288,
            "y": 0.339
          },
          "kind": "image",
          "text": "Home screen",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Screenshot",
              "slug": "screenshot",
              "status": "active",
              "canonId": "019de52c-fd87-7509-8391-3d79fb339379",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "screenshot",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:34.369+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "98f3de75-e4da-4201-b447-89abd8cef2f1",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.141,
            "w": 0.268,
            "x": 0.025,
            "y": 0.048
          },
          "kind": "title",
          "text": "CUSTOMER JOURNEY",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:34.369+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "e3eeabc7-127e-4418-8454-a55562630dba",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Customer journey map",
            "slug": "customer-journey-map",
            "status": "active",
            "bestFor": null,
            "canonId": "019de52d-1b26-7499-98c8-1091acc836be",
            "version": 1,
            "bodyDocId": null,
            "description": null,
            "familyLabel": null,
            "categoryName": null,
            "categorySlug": null
          },
          "agent": null,
          "layer": "slide",
          "agents": null,
          "matchId": "ccc616f9-3d1c-423d-abc4-f724d53889ac",
          "evidence": "Flow arrows connecting app screens",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.9,
          "extraction": {
            "at": "2026-07-16 22:23:56.98779+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 12,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": null,
          "narrativePurpose": null
        }
      ],
      "frameworks": [
        {
          "matchId": "533f63b4-eeda-489f-85c1-2e1e56400985",
          "evidence": "Visual mapping of user steps through the product interface.",
          "framework": null,
          "confidence": 1,
          "extraction": {
            "at": "2026-05-02 16:38:34.369+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 12,
          "frameworkName": "customer-journey-map"
        }
      ],
      "arcBeats": [
        {
          "to": 13,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 12,
          "name": "Business Model",
          "beatId": "ac42b67d-acb8-4b16-9742-d68eef57de2d",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Business Model",
            "slug": "sequoia-pitch-business-model",
            "status": "active",
            "canonId": "019dd9b8-22f4-768a-8822-31509f575122",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 12-13 present the customer journey and distribution strategy",
          "position": 2,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Evidence",
            "slug": "evidence",
            "status": "active",
            "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a",
            "version": 1,
            "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [],
      "locked": true
    },
    {
      "page": 13,
      "type": "setup",
      "title": "Uses a side-by-side comparison framework to highlight competitive differentiation.",
      "function": "compare_peers",
      "rawType": "comparison_table",
      "block": null,
      "metadata": {
        "slideType": "comparison_table",
        "slideTypeCanon": {
          "name": "Comparison table",
          "slug": "comparison_table",
          "status": "active",
          "canonId": "019de52d-0a06-73f8-8813-fe022fab1de2",
          "version": 1,
          "description": null
        },
        "function": "compare_peers",
        "functionCanon": {
          "name": "Compare peers",
          "slug": "compare_peers",
          "status": "active",
          "canonId": "019de52d-1453-72ba-a367-9ba3d34c1630",
          "version": 1,
          "description": null
        },
        "density": "sparse",
        "densityScore": 14,
        "componentCount": 3,
        "textChars": 103,
        "nDataPoints": 0,
        "notes": "Uses a side-by-side comparison framework to highlight competitive differentiation.",
        "elementsJson": [
          "headline_text",
          "action_title",
          "comparison_table"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:32.995+00",
          "seconds": 3.149,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/13",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-13",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": {
            "h": 0.08,
            "w": 0.2,
            "x": 0.02,
            "y": 0.04
          },
          "kind": "callout",
          "text": "DISTRIBUTION",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": null,
            "subkind": {
              "name": "Primary callout",
              "slug": "primary",
              "status": "active",
              "canonId": "019de52c-fbd1-70eb-a9ce-8997f8674c1d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "primary",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.995+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "efedb24e-5352-42f5-a5e5-f7dd4ed6a6ec",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.6,
            "w": 0.7,
            "x": 0.15,
            "y": 0.25
          },
          "kind": "list",
          "text": "Incumbents vs Sofia comparison of Sales and Marketing models",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "List",
              "slug": "list",
              "status": "active",
              "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2",
              "version": 1,
              "description": "Bullet or numbered list."
            },
            "tool": null,
            "subkind": {
              "name": "Comparison list",
              "slug": "comparison",
              "status": "active",
              "canonId": "019de52c-fce7-733e-99d3-030a104727bf",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "comparison",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.995+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "b51b79f0-c66c-46a7-9943-957075f89942",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.05,
            "w": 0.5,
            "x": 0.25,
            "y": 0.12
          },
          "kind": "title",
          "text": "Direct to consumer distribution",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.995+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "39af19c0-d5a4-436a-bd9b-d406dc3647e4",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Comparison frame",
            "slug": "comparison-frame",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd9e1-484b-7399-a4fc-d14644b99f93",
            "version": 1,
            "bodyDocId": null,
            "description": "Two or more states/subjects placed side by side to expose a gap.",
            "familyLabel": null,
            "categoryName": null,
            "categorySlug": null
          },
          "agent": null,
          "layer": "slide",
          "agents": null,
          "matchId": "ab6e72a9-6a34-4d05-b843-9c4ac4d320dd",
          "evidence": "Incumbents vs Sofia comparison",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.7,
          "extraction": {
            "at": "2026-07-16 22:23:57.068202+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 13,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": "common",
          "narrativePurpose": null
        }
      ],
      "frameworks": [
        {
          "matchId": "7ecb1df2-fde8-4df2-a18b-d3d4aaed4f5e",
          "evidence": "Side-by-side comparison of two entities across multiple attributes",
          "framework": null,
          "confidence": 1,
          "extraction": {
            "at": "2026-05-02 16:38:32.995+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 13,
          "frameworkName": "comparison-frame"
        }
      ],
      "arcBeats": [
        {
          "to": 13,
          "arc": {
            "name": "Problem-Agitate-Solution",
            "slug": "problem-agitate-solution",
            "status": "active",
            "bestFor": "Sales pitches, urgency-driven, competitive displacement",
            "canonId": "019dd956-5ec6-70f9-9fd8-fdbaaff39acf",
            "version": 1,
            "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49",
            "structure": "Problem (Identify pain) -> Agitate (Make it worse) -> Solution (Provide relief)",
            "description": null,
            "familyLabel": null
          },
          "from": 12,
          "name": "Business Model",
          "beatId": "ac42b67d-acb8-4b16-9742-d68eef57de2d",
          "matchId": "48c9d158-3e00-4e13-8a66-38b01890b5c2",
          "beatType": {
            "name": "Business Model",
            "slug": "sequoia-pitch-business-model",
            "status": "active",
            "canonId": "019dd9b8-22f4-768a-8822-31509f575122",
            "version": 1,
            "description": null
          },
          "evidence": "Slides 12-13 present the customer journey and distribution strategy",
          "position": 2,
          "isPrimaryArc": true,
          "parentBeatType": {
            "name": "Evidence",
            "slug": "evidence",
            "status": "active",
            "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a",
            "version": 1,
            "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development."
          },
          "alignedBlockIds": null,
          "matchConfidence": 0.8
        }
      ],
      "loops": [],
      "locked": true
    },
    {
      "page": 14,
      "type": "setup",
      "function": "transition",
      "rawType": "section_divider",
      "block": null,
      "metadata": {
        "slideType": "section_divider",
        "slideTypeCanon": {
          "name": "Section divider",
          "slug": "section_divider",
          "status": "active",
          "canonId": "019de52d-066a-7402-9554-6ae504999041",
          "version": 1,
          "description": null
        },
        "function": "transition",
        "functionCanon": {
          "name": "Transition",
          "slug": "transition",
          "status": "active",
          "canonId": "019de52d-1365-7149-92aa-66df859e75fd",
          "version": 1,
          "description": null
        },
        "density": "sparse",
        "densityScore": 1,
        "componentCount": 1,
        "textChars": 11,
        "nDataPoints": 0,
        "notes": null,
        "elementsJson": [
          "headline_text"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:32.403+00",
          "seconds": 2.164,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/14",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-14",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": {
            "h": 0.11,
            "w": 0.272,
            "x": 0.364,
            "y": 0.445
          },
          "kind": "title",
          "text": "our backers",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.403+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "812edb08-ae5b-4fb1-9d77-faf077f2b5f4",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [],
      "frameworks": [],
      "arcBeats": [],
      "loops": [],
      "locked": true
    },
    {
      "page": 15,
      "type": "evidence",
      "title": "The slide uses a dotted world map to visually connect investor logos to their geographic origins.",
      "function": "show_traction",
      "rawType": "customer_logos",
      "block": null,
      "metadata": {
        "slideType": "customer_logos",
        "slideTypeCanon": {
          "name": "Customer logos",
          "slug": "customer_logos",
          "status": "active",
          "canonId": "019de52d-101d-705c-8956-65f1b315e58a",
          "version": 1,
          "description": null
        },
        "function": "show_traction",
        "functionCanon": {
          "name": "Show traction",
          "slug": "show_traction",
          "status": "active",
          "canonId": "019de52d-16a8-756a-9b38-a7d35420561d",
          "version": 1,
          "description": null
        },
        "density": "balanced",
        "densityScore": 47,
        "componentCount": 7,
        "textChars": 158,
        "nDataPoints": 0,
        "notes": "The slide uses a dotted world map to visually connect investor logos to their geographic origins.",
        "elementsJson": [
          "logo_grid",
          "map"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:37.5+00",
          "seconds": 7.133,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/15",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-15",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": null,
          "kind": "callout",
          "text": "We are currently backed by world renowned investors.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": {
              "name": "Visual emphasis",
              "slug": "visual-emphasis",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c",
              "version": 1,
              "bodyDocId": null,
              "description": "Drawing the eye to one element above the rest of the slide.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:13+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-ab2efa1101c5",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.58,
            "y": 760
          },
          "kind": "image",
          "text": "KaszeK VENTURES",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Logo",
              "slug": "logo",
              "status": "active",
              "canonId": "019de52c-fdaf-743d-94c4-d7c6a0e55302",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "logo",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.5+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "1fc85416-6c12-4fa3-95d2-7316faf1b94e",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.34,
            "y": 0.14
          },
          "kind": "image",
          "text": "Ribbit Capital",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Logo",
              "slug": "logo",
              "status": "active",
              "canonId": "019de52c-fdaf-743d-94c4-d7c6a0e55302",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "logo",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.5+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "55c6b8b1-394f-43b8-95e5-e6144060a83f",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.73,
            "y": 160
          },
          "kind": "image",
          "text": "CAVALRY VENTURES",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Logo",
              "slug": "logo",
              "status": "active",
              "canonId": "019de52c-fdaf-743d-94c4-d7c6a0e55302",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "logo",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.5+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "ccd33f0b-753e-407a-ae59-8b64a6dab332",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.34,
            "y": 0.25
          },
          "kind": "image",
          "text": null,
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Image",
              "slug": "image",
              "status": "active",
              "canonId": "019de52c-f978-701f-a720-51d029d769e7",
              "version": 1,
              "description": "Photo, illustration, screenshot or icon."
            },
            "tool": null,
            "subkind": {
              "name": "Map",
              "slug": "map",
              "status": "active",
              "canonId": "019de52c-fe4d-77bd-b0a4-d72d58b9e5a4",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "map",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.5+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "ceeb76d1-f96d-4b62-bf01-d77ceb2028fc",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.06,
            "y": 400
          },
          "kind": "paragraph",
          "text": "We are currently backed by world renowned investors.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4",
              "version": 1,
              "description": "Single prose block in the body of a slide."
            },
            "tool": null,
            "subkind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "paragraph",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.5+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "ce1987ab-5985-4cec-9658-8457b08026a0",
          "parentComponentId": null
        },
        {
          "bbox": {
            "x": 0.04,
            "y": 0.06
          },
          "kind": "title",
          "text": "INVESTORS",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:37.5+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "eac99e38-bfda-4287-9973-e82ef88ee96a",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Audience Definition",
            "slug": "audience-definition",
            "status": "active",
            "bestFor": null,
            "canonId": "019dd956-7f2a-775d-aeee-ff099bcb7756",
            "version": 1,
            "bodyDocId": null,
            "description": "Six key questions: Who are they? What do they know? What do they believe? What do they care about? What do they fear? What decisions can they make?",
            "familyLabel": null,
            "categoryName": "Block",
            "categorySlug": "block"
          },
          "agent": "Storyteller",
          "layer": "slide",
          "agents": [
            "Storyteller"
          ],
          "matchId": "490cb3b2-3d7b-458d-8c7c-c1c25138567d",
          "evidence": "The slide is titled 'INVESTORS' and features logos of well-known investors, indicating that the audience is investors.",
          "pageRefs": null,
          "priority": "Core",
          "whenToUse": null,
          "confidence": 0.7,
          "extraction": {
            "at": "2026-07-16 22:24:04.547458+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 15,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": null,
          "narrativePurpose": null
        }
      ],
      "frameworks": [
        {
          "matchId": "3794ff57-84ee-4122-8d08-ec38cbebf20d",
          "evidence": "Using logos of well-known investors to build credibility.",
          "framework": null,
          "confidence": 0.9,
          "extraction": {
            "at": "2026-05-02 16:38:37.5+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 15,
          "frameworkName": "authority-citation"
        }
      ],
      "arcBeats": [],
      "loops": [],
      "locked": true
    },
    {
      "page": 16,
      "type": "setup",
      "function": "front_matter",
      "rawType": "cover",
      "block": null,
      "metadata": {
        "slideType": "cover",
        "slideTypeCanon": {
          "name": "Cover",
          "slug": "cover",
          "status": "active",
          "canonId": "019de52d-05f2-729d-9f93-e0504f0a2410",
          "version": 1,
          "description": null
        },
        "function": "front_matter",
        "functionCanon": {
          "name": "Front matter",
          "slug": "front_matter",
          "status": "active",
          "canonId": "019de52d-133d-73f0-9e26-201eda96b098",
          "version": 1,
          "description": null
        },
        "density": "balanced",
        "densityScore": 27,
        "componentCount": 4,
        "textChars": 189,
        "nDataPoints": 0,
        "notes": null,
        "elementsJson": [
          "headline_text",
          "paragraph"
        ],
        "confidence": 1,
        "extraction": {
          "model": "google/gemini-3.1-flash-lite-preview-20260303",
          "runId": null,
          "at": "2026-05-02 16:38:32.933+00",
          "seconds": 2.503,
          "promptVersion": "v2-canon-conditioned"
        }
      },
      "links": {
        "slide": "/slides/019dd923-5f69-752d-a9b5-74abe6187639/16",
        "deck": "/decks/019dd923-5f69-752d-a9b5-74abe6187639",
        "deckAnchor": "/decks/019dd923-5f69-752d-a9b5-74abe6187639#slide-16",
        "deckJson": "/decks/019dd923-5f69-752d-a9b5-74abe6187639.json"
      },
      "components": [
        {
          "bbox": null,
          "kind": "callout",
          "text": "We create products and services that will improve the health of millions of people.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Callout",
              "slug": "callout",
              "status": "active",
              "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2",
              "version": 1,
              "description": "Highlighted callout box."
            },
            "tool": {
              "name": "Visual emphasis",
              "slug": "visual-emphasis",
              "status": "active",
              "bestFor": null,
              "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c",
              "version": 1,
              "bodyDocId": null,
              "description": "Drawing the eye to one element above the rest of the slide.",
              "familyLabel": null
            },
            "subkind": null,
            "framework": null
          },
          "subkind": null,
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-04-27 14:38:13+00",
            "model": "or:google/gemini-3.1-flash-lite-preview",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "019dd952-9d67-7119-9fdb-99e4ebadd1c0",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.06,
            "w": 0.38,
            "x": 0.31,
            "y": 0.56
          },
          "kind": "paragraph",
          "text": "We create products and services that will improve the health of millions of people.",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4",
              "version": 1,
              "description": "Single prose block in the body of a slide."
            },
            "tool": null,
            "subkind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "paragraph",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.933+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "01af9006-191f-4375-93cf-9bb49bfd2207",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.02,
            "w": 0.136,
            "x": 0.432,
            "y": 0.928
          },
          "kind": "paragraph",
          "text": "www.sofiasalud.com",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4",
              "version": 1,
              "description": "Single prose block in the body of a slide."
            },
            "tool": null,
            "subkind": {
              "name": "Paragraph",
              "slug": "paragraph",
              "status": "active",
              "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "paragraph",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.933+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "a5bb288a-17a6-41c4-bca4-d087cf212e4d",
          "parentComponentId": null
        },
        {
          "bbox": {
            "h": 0.115,
            "w": 0.244,
            "x": 0.378,
            "y": 0.378
          },
          "kind": "title",
          "text": "sofía",
          "attrs": null,
          "canon": {
            "kind": {
              "name": "Title",
              "slug": "title",
              "status": "active",
              "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4",
              "version": 1,
              "description": "Slide title or headline."
            },
            "tool": null,
            "subkind": {
              "name": "Headline",
              "slug": "headline",
              "status": "active",
              "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d",
              "version": 1,
              "description": null
            },
            "framework": null
          },
          "subkind": "headline",
          "groupRole": null,
          "confidence": null,
          "extraction": {
            "at": "2026-05-02 16:38:32.933+00",
            "model": "google/gemini-3.1-flash-lite-preview-20260303",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "componentId": "613274f0-a715-46d7-acb4-3176239e6c80",
          "parentComponentId": null
        }
      ],
      "metrics": [],
      "tools": [
        {
          "tool": {
            "name": "Slide recipe: Cover",
            "slug": "cover-slide",
            "status": "active",
            "bestFor": null,
            "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3",
            "version": 1,
            "bodyDocId": "019df269-29e5-7738-b5fa-6892e5dc8e65",
            "description": "The first ten seconds. Build it deliberately.",
            "familyLabel": "slide-recipe",
            "categoryName": "Slide",
            "categorySlug": "slide"
          },
          "agent": "designer",
          "layer": "slide",
          "agents": [
            "designer"
          ],
          "matchId": "9ce2b90f-e497-46a0-9e7e-3d7ec14271d3",
          "evidence": "The slide is titled 'sofía' and has a simple design with a headline and paragraph, typical of a cover slide.",
          "pageRefs": null,
          "priority": null,
          "whenToUse": null,
          "confidence": 0.9,
          "extraction": {
            "at": "2026-07-16 22:24:04.61248+00",
            "model": "or:meta-llama/llama-4-scout",
            "runId": null,
            "seconds": null,
            "promptVersion": null
          },
          "pageNumber": 16,
          "whyItWorks": null,
          "antipattern": null,
          "cardinality": null,
          "narrativePurpose": null
        }
      ],
      "frameworks": [],
      "arcBeats": [],
      "loops": [],
      "locked": true
    }
  ],
  "arcBeats": [
    {
      "from": 2,
      "to": 6,
      "label": "Problem",
      "description": "Slides 2-6 present the problem statement and market sizing"
    },
    {
      "from": 7,
      "to": 11,
      "label": "Solution",
      "description": "Slides 7-11 present the solution value proposition and care delivery partnerships"
    },
    {
      "from": 12,
      "to": 13,
      "label": "Business Model",
      "description": "Slides 12-13 present the customer journey and distribution strategy"
    }
  ],
  "loops": [
    {
      "from": 5,
      "to": 10,
      "label": "Cost Of Inaction",
      "description": "What is the cost of not addressing the low penetration rate?"
    }
  ]
}