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          "text": "This document is issued by PrimaryBid Limited (“PB”) a limited company registered in England and Wales (No. 08092575) with its registered office at 21 Albemarle Street, London, WIS 4BS. PB is authorised and regulated by the Financial Conduct Authority (“FCA”) (FRN 779021). This document is for information purposes only. No representation or warranty, either expressed or implied, is made, nor responsibility of any kind is accepted by PB, its directors, or employees, either as to the accuracy or completeness of any information stated in this document. No client should rely on this document in making any decision relating to any specific investment or financing arrangement but should rely on the formal legal documentation, prospectus or other contractual documentation. Any investment or other engagement in securities investment or dealing is subject to market movements and past performance is not a guarantee of future performance. Any references in this document to future returns are not intended to be forecasts, promises or estimates of returns that may be achieved. Any such forecasts are for illustrative purposes and should not be relied on as advice or as a recommendation. The information and opinions contained in this document are for background advice. PB believes that the source of information contained in this document is reliable. However, no representation, warranty or undertaking, express or implied, is given as to the accuracy, validity or timelines or completeness of the information or opinions contained in this document. PB shall not be liable for any direct or indirect damages, including lost profits arising in any way from the information contained in this material. This material is for the use of intended recipients only and only for distribution to professional clients i.e. persons who are authorised persons or exempted persons within the meaning of the Financial Services and Markets Act 2000 of the United Kingdom, or persons who have been categorised by PB as professional clients under the rules of the FCA. This document is being supplied to you solely for your information and may not be reproduced, re-distributed or passed to any other person or published in whole or in part for any purpose. The material in this document is not intended for distribution or use outside the European Economic Area. This material is not directed at you if PB is prohibited or restricted by any legislation or regulation in any jurisdiction from making it available to you.",
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