{ "schemaVersion": "deck-intelligence.v1", "id": "019dd923-5eff-723e-9be9-b29137abafe8", "slug": "83OHWROYqCinaJP0mZz8", "title": "Here's the futuristic 24-page pitch deck that landed legal freelancing app Lawtrades a $6-million Series A", "subtitle": "Lawtrades", "author": "Lawtrades", "pageCount": 24, "kind": "pitchdeck", "orientation": "landscape", "aspectRatio": 1.777, "document": { "id": "019dd923-5eff-723e-9be9-b29137abafe8", "slug": "83OHWROYqCinaJP0mZz8", "title": "Here's the futuristic 24-page pitch deck that landed legal freelancing app Lawtrades a $6-million Series A", "rawTitle": "Here's the futuristic 24-page pitch deck that landed legal freelancing app Lawtrades a $6-million Series A", "authorId": "Pitchdecks", "authorName": "Lawtrades", "authorDisplay": "Lawtrades", "kind": { "slug": "pitchdeck", "label": "Pitch deck" }, "sourceType": { "slug": "strategy_consulting", "label": "Strategy consulting" }, "fileName": "Lawtrades-83OHWROY.pdf", "sourceUrl": "https://www.businessinsider.com/lawtrades-pitch-deck-legal-tech-funding-vc-series-a-freelance-2022-1", "sourceDate": "2022-01-14 00:00:00", "presentationDate": null, "ingestedAt": "2026-04-27 08:39:36.973+00", "status": "ready", "pageCount": 24, "orientation": "landscape", "aspectRatio": 1.777, "targetCompany": null, "targetTicker": null, "metadata": { "local_root": "/tmp/legacy-images/83OHWROYqCinaJP0mZz8", "origin_corpus": "consulting" } }, "coverage": { "pageCount": 24, "pagesIndexed": 24, "pagesWithImages": 24, "pagesWithMetadata": 24, "imageCoveragePct": 100, "metadataCoveragePct": 100, "componentCount": 101, "chartCount": 4, "metricSlides": 0, "toolMatches": 14, "documentToolMatches": 0, "frameworkMatches": 8, "arcMatches": 1, "beatMatches": 6, "loopMatches": 2, "patternMatches": 0, "storymakersMatch": false, "scoreAvailable": false, "reviewAvailable": false, "activistThesisAvailable": false, "pitchdeckMetadataAvailable": true, "pitchdeckProfileAvailable": true }, "blocks": [], "matches": { "arcs": [ { "arc": { "name": "The Sequoia Pitch", "slug": "sequoia-pitch", "status": "active", "bestFor": "Investor pitches, Series A/B, board presentations", "canonId": "019dd956-5e69-75a7-a0a4-895ac1bc0444", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Problem -> Solution -> Why Now -> Market Size -> Competition -> Product -> Business Model -> Team -> Financials -> The Ask", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "matchId": "64cac721-b542-4c87-8bbb-0c1fe154238d", "evidence": "The deck follows a similar structure to the Sequoia Pitch arc, with problem, solution, market sizing, product demo, traction, and ask", "isPrimary": true, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:31:14.98+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": "doc-narrative-v1" } } ], "beats": [ { "to": 7, "arc": { "name": "The Sequoia Pitch", "slug": "sequoia-pitch", "status": "active", "bestFor": "Investor pitches, Series A/B, board presentations", "canonId": "019dd956-5e69-75a7-a0a4-895ac1bc0444", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Problem -> Solution -> Why Now -> Market Size -> Competition -> Product -> Business Model -> Team -> Financials -> The Ask", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 5, "name": "Problem", "beatId": "90a107ed-f86b-4779-a220-552fe3f967d7", "matchId": "64cac721-b542-4c87-8bbb-0c1fe154238d", "beatType": { "name": "Problem", "slug": "sequoia-pitch-problem", "status": "active", "canonId": "019dd9b8-1ed4-767b-8e05-40e733bd2311", "version": 1, "description": null }, "evidence": "Slides 5-7 present the problem and market pain points", "position": 0, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. 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Its growth comes at a time when more lawyers are freelancing for more flexibility. Here's the 24-page deck it used to impress investors like Four Cities Capital and Draper Associates.", "slideCount": 24, "companyName": "Lawtrades", "description": "Lawtrades;; an online hiring app for legal freelancers;; raised a $6 million Series A in December. Its growth comes at a time when more lawyers are freelancing for more flexibility. Here's the 24-page deck it used to impress investors like Four Cities Capital and Draper Associates. Lawtrades;; an online hiring marketplace for freelance legal work;; just raked in $6 million for its Series A in December. In 2016;; Raad Ahmed and Ashish Walia;; both former lawyers;; created an easy;; all-in-one app for companies to hire legal talent. \"We've been hearing a lot about the creator economy and platforms like Substack and Patreon. It's all about creators and creative people;; but no one's actually looking at professional service providers;;\" Ahmed told Insider. A growing number of white-collar professionals have been leaving their companies in droves in search of better work-life balance;; flexibility;; and personal fulfillment. Lawtrades has more than 1;;000 freelance lawyers;; paralegals;; and other legal specialists on its network;; Ahmed said. Companies can use Lawtrades' matchmaking algorithm to find legal talent for specific engagements;; and can use built-in calendar;; video conference;; and time-tracking features to manage the project from start to finish. Hiring lawyers through Lawtrades is also much cheaper than hiring one from a Big Law firm. Lawtrades lawyers cost companies around $150 to $250 an hour;; depending on the practice area. Lawtrades originally targeted small-to-medium businesses and startups;; but struggled to grow fast enough and failed to find product-market fit. In 2019;; Ahmed and Walia started selling the app to legal departments at tech companies in the pre-IPO or newly-IPO'd stages — a $100 billion market;; according to Ahmed. Customers include DoorDash;; Headspace;; Allbirds;; and Pinterest;; he said. \"You can be the most advanced tech company in the world;; but if there's only three lawyers that are reviewing all of your sales contracts;; onboarding employees;; or creating privacy policies for you;; you can't launch products fast enough;; you can't close deals fast enough;; and you can't onboard employees fast enough;; because that's still very human-driven;;\" Ahmed said. The growing number of freelancers amid the pandemic spurred growth for Lawtrades;; whose number of engagements and revenue grew 2.5 times over the past year. The startup's Series A was led by Four Cities Capital;; whose portfolio includes Robinhood;; Deel;; and SpaceX. Existing investors Draper Associates and 500 Startups;; as well as around 100 angel investors like the CEO of GoDaddy and the chief legal officer of the Match Group;; also participated in the funding. Lawtrades plans to use the fresh funding to double its team from 15 to 30 people;; and expand into different geographies;; according to Ahmed. The startup is aiming to hit $25 million in revenue by the end of 2022;; more than triple its $8 million mark in December. 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