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      "highlights": "Kensho Health raised $3.5 million in seed funding to help people find holistic healthcare providers. Kensho's software lets users search for and review acupuncturists;; breath specialists;; and others. See the presentation that CEO Krista Berlincourt used to raise $3.5 million in seed funding. See more stories on Insider's business page.",
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      "description": "Kensho Health raised $3.5 million in seed funding to help people find holistic healthcare providers. Kensho's software lets users search for and review acupuncturists;; breath specialists;; and others. See the presentation that CEO Krista Berlincourt used to raise $3.5 million in seed funding. See more stories on Insider's business page.  Krista Berlincourt knew she was burned out;; but she struggled to find treatment in the traditional healthcare system.  She had just left Simple after it was acquired by the Spanish bank BBVA;; and she knew that her years at the startup had left her feeling depleted. After striking out with traditional doctors and practices;; Berlincourt turned to holistic medicine.  Holistic medicine is a broad term that refers to many spiritual and physical practices that operate outside the traditional healthcare system. Patients seeking holistic healthcare may turn to an acupuncturist for help treating chronic migraines or to a breath-work specialist for anxiety management.  But many holistic healthcare providers lack the same credentials and vetting as traditional doctors. That can make it difficult for patients to find the right one.  After her own foray into the holistic health world;; Berlincourt started to see an opening for a company that could catalog and vet the practitioners that had helped her in her burnout recovery. So in 2018;; she started Kensho Health to do just that.  Like Yelp;; the startup lets people search for and review providers. Berlincourt aims to add more tools to help people connect to the right kind of practitioner;; similar to the care-navigation company Accolade.  On Thursday;; Kensho Health raised $3.5 million in seed funding led by KB Partners;; with participation from Company Ventures and Gaingels. It's raised $5.5 million to date and had a family and friends round that included Alex Bitoun;; a Livongo cofounder.  \"Maybe it's a generational thing;; but there's a belief that it just shouldn't be that hard;;\" Berlincourt said. \"It should be as easy as a dating app;; where you can set parameters and;; ultimately;; the pairing of the data will generate the right match.\"  Here is the presentation Berlincourt used to raise $3.5 million in seed funding.",
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  "arcBeats": [
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      "from": 3,
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      "label": "Problem",
      "description": "The problem statement is presented on page 3."
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      "label": "Solution",
      "description": "The solution is presented on page 4."
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      "description": "Market sizing is presented on page 5."
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      "description": "Traction is presented on pages 6-7."
    },
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  "loops": [
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}