{ "schemaVersion": "deck-intelligence.v1", "id": "019dd923-5eff-723e-9be6-2c36e04f2df6", "slug": "635f118819531b39", "title": "2024 Q3 Results Presentation", "subtitle": "Air France-KLM", "author": "Air France-KLM", "pageCount": 29, "kind": "consulting-deck", "orientation": "landscape", "aspectRatio": 1.778, "document": { "id": "019dd923-5eff-723e-9be6-2c36e04f2df6", "slug": "635f118819531b39", "title": "2024 Q3 Results Presentation", "rawTitle": "2024 Q3 Results Presentation", "authorId": "Air-France-KLM", "authorName": "Air France-KLM", "authorDisplay": "Air France-KLM", "kind": { "slug": "consulting-deck", "label": "Consulting deck" }, "sourceType": { "slug": "strategy_consulting", "label": "Strategy consulting" }, "fileName": "2024-Q3-Results-Presentation.pdf", "sourceUrl": null, "sourceDate": "2024-09-30 00:00:00", "presentationDate": null, "ingestedAt": "2026-04-27 02:45:21+00", "status": "ready", "pageCount": 29, "orientation": "landscape", "aspectRatio": 1.778, "targetCompany": null, "targetTicker": null, "metadata": { "local_root": "/tmp/legacy-images/635f118819531b39", "origin_corpus": "consulting" } }, "coverage": { "pageCount": 29, "pagesIndexed": 29, "pagesWithImages": 29, "pagesWithMetadata": 29, "imageCoveragePct": 100, "metadataCoveragePct": 100, "componentCount": 160, "chartCount": 16, "metricSlides": 0, "toolMatches": 87, "documentToolMatches": 0, "frameworkMatches": 6, "arcMatches": 2, "beatMatches": 8, "loopMatches": 4, "patternMatches": 0, "storymakersMatch": true, "scoreAvailable": true, "reviewAvailable": true, "activistThesisAvailable": false, "pitchdeckMetadataAvailable": false, "pitchdeckProfileAvailable": false }, "blocks": [], "matches": { "arcs": [ { "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null, "categoryName": "Analysis & Information", "categorySlug": "analysis-information" }, "matchId": "019dd95a-0543-7581-99b2-9d0776b15a85", "evidence": "Earnings deck reports facts (p3-13), draws implications/outlook (p14-21), then closes with strategic priorities (p22).", "isPrimary": true, "confidence": 78, "extraction": { "at": "2026-04-29 13:07:28.977035+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "matchId": "019dd95a-0543-7581-99b2-a15900b78386", "evidence": "Loose fit: situation/problem/solution/evidence/impact present but Back on Track plan (p7) precedes the cost problem (p9-11).", "isPrimary": false, "confidence": 55, "extraction": { "at": "2026-04-29 13:07:28.977035+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "beats": [ { "to": 13, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null, "categoryName": "Analysis & Information", "categorySlug": "analysis-information" }, "from": 2, "name": "The Facts (What)", "beatId": "019dd95a-07a7-7579-bd62-3f9db52c8507", "matchId": "019dd95a-0543-7581-99b2-9d0776b15a85", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Q3 highlights through financial results tables and waterfalls.", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. 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Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 78 }, { "to": 6, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 2, "name": "Situation & Context", "beatId": "019dd95a-07a7-7579-bd62-4ab78502009f", "matchId": "019dd95a-0543-7581-99b2-a15900b78386", "beatType": { "name": "Situation & Context", "slug": "consultants-gambit-situation-context", "status": "active", "canonId": "019dd9b8-05ae-741b-992d-65ee83c639b3", "version": 1, "description": null }, "evidence": "Highlights and strategic context (ops, customer, SAF).", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. 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Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 55 }, { "to": 7, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 7, "name": "Solution & Approach", "beatId": "019dd95a-07a7-7579-bd62-53cc5823fa2a", "matchId": "019dd95a-0543-7581-99b2-a15900b78386", "beatType": { "name": "Solution & Approach", "slug": "consultants-gambit-solution-approach", "status": "active", "canonId": "019dd9b8-071c-7161-9184-580fdac7a4f9", "version": 1, "description": null }, "evidence": "KLM Back on Track 5-lever transformation plan.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Turn", "slug": "turn", "status": "active", "canonId": "019dd9b8-0396-702b-ac2f-9901f8dd8b54", "version": 1, "description": "The pivot — solution proposed, catalyst introduced, decision made. Common (15/20 arcs) but not universal: Triple-take, AIDA, PAS, Voyage-return and Pixar substitute it with a strong reflection or development beat." }, "alignedBlockIds": null, "matchConfidence": 55 }, { "to": 13, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 8, "name": "Evidence & Proof", "beatId": "019dd95a-07a7-7579-bd62-57ea905a897f", "matchId": "019dd95a-0543-7581-99b2-a15900b78386", "beatType": { "name": "Evidence & Proof", "slug": "consultants-gambit-evidence-proof", "status": "active", "canonId": "019dd9b8-07b1-7688-8e1e-7637fec3802a", "version": 1, "description": null }, "evidence": "Financial deep dive: revenue, operating result, yield, leverage.", "position": 4, "isPrimaryArc": false, "parentBeatType": { "name": "Evidence", "slug": "evidence", "status": "active", "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a", "version": 1, "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development." }, "alignedBlockIds": null, "matchConfidence": 55 }, { "to": 22, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 14, "name": "Impact & Next Steps", "beatId": "019dd95a-07a7-7579-bd62-5ab390f3b029", "matchId": "019dd95a-0543-7581-99b2-a15900b78386", "beatType": { "name": "Impact & Next Steps", "slug": "consultants-gambit-impact-next-steps", "status": "active", "canonId": "019dd9b8-0849-7728-9ee9-fd1609c4c655", "version": 1, "description": null }, "evidence": "Outlook, flight tax, markets, conclude with priorities.", "position": 5, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 55 } ], "loops": [ { "to": 6, "from": 4, "loop": { "name": "40_mece_breakdown", "slug": "40-mece-breakdown", "status": "active", "bestFor": "Problem structuring, ensuring completeness, strategic analysis", "canonId": "019dd956-763c-765e-8b68-6ee3ae1ef184", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage", "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories", "familyLabel": null, "categoryName": "Consulting Framework", "categorySlug": "consulting-framework" }, "matchId": "019dd95a-08f8-7619-ac2b-64e879b02735", "evidence": "p4 ops (3 brand columns), p5 customer experience, p6 sustainability — three non-overlapping activity buckets.", "position": 1, "objective": "Show three distinct pillars of Q3 strategic activity", "confidence": 70, "extraction": { "at": "2026-04-29 13:07:29.779839+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 13, "from": 9, "loop": { "name": "41_so_what_cascade", "slug": "41-so-what-cascade", "status": "active", "bestFor": "Data presentations, executive summaries, driving to recommendations", "canonId": "019dd956-769f-7208-afbc-f28985c6f4fb", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)", "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion", "familyLabel": null, "categoryName": "Consulting Framework", "categorySlug": "consulting-framework" }, "matchId": "019dd95a-08f8-7619-ac2b-6831b7fe5a53", "evidence": "p9 waterfall, p10 revenue by segment, p11 op result by airline, p12 yield, p13 leverage — data → so-what.", "position": 2, "objective": "Cascade from headline P&L to implications by airline and balance sheet", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:29.779839+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 18, "from": 15, "loop": { "name": "04_tale_two_worlds", "slug": "04-tale-two-worlds", "status": "active", "bestFor": "Competitive analysis, benchmarking, case for change", "canonId": "019dd956-674f-750b-b15d-f082e2717f4e", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication", "description": "Show the gap between two states to drive urgency or highlight opportunity", "familyLabel": null, "categoryName": "Comparison", "categorySlug": "comparison" }, "matchId": "019dd95a-08f8-7619-ac2b-6c2e0c1615fb", "evidence": "p15 Q4 booking load factors vs LY, p16 unit cost outlook +3%, p17 fuel hedging, p18 full-year guidance.", "position": 3, "objective": "Move from current Q3 actuals to forward-looking 2024 outlook", "confidence": 60, "extraction": { "at": "2026-04-29 13:07:29.779839+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 28, "from": 24, "loop": { "name": "34_segmentation_split", "slug": "34-segmentation-split", "status": "active", "bestFor": "Customer analysis, market research, resource allocation", "canonId": "019dd956-7398-77a8-9a5f-2e4d39589f42", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference", "description": "Divide a whole into meaningful segments to reveal hidden patterns", "familyLabel": null, "categoryName": "Consulting Framework", "categorySlug": "consulting-framework" }, "matchId": "019dd95a-08f8-7619-ac2b-717ed44dbb06", "evidence": "9M aggregate then businesses contribution, airline & Flying Blue, currency, debt — segment breakdowns.", "position": 4, "objective": "Decompose 9M results into segments and drivers", "confidence": 70, "extraction": { "at": "2026-04-29 13:07:29.779839+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "tools": [ { "tool": { "name": "Pyramid Principle", "slug": "pyramid-principle", "status": "active", "bestFor": "When the document has a single governing decision or recommendation the reader is asked to accept, and the case can be decomposed into a small number of clean groups. 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