{ "schemaVersion": "deck-intelligence.v1", "id": "019dd923-5e88-73ef-bd5d-63894b9937cd", "slug": "0523405c73c7b809", "title": "2025 Rise with RISE Upskill Today for a Digital First Tomorrow", "subtitle": "BCG", "author": "BCG", "pageCount": 46, "kind": "consulting-deck", "orientation": "landscape", "aspectRatio": 1.777, "document": { "id": "019dd923-5e88-73ef-bd5d-63894b9937cd", "slug": "0523405c73c7b809", "title": "2025 Rise with RISE Upskill Today for a Digital First Tomorrow", "rawTitle": "2025 Rise with RISE Upskill Today for a Digital First Tomorrow", "authorId": "BCG", "authorName": "BCG", "authorDisplay": "BCG", "kind": { "slug": "consulting-deck", "label": "Consulting deck" }, "sourceType": { "slug": "strategy_consulting", "label": "Strategy consulting" }, "fileName": "2025-Rise-with-RISE-Upskill-Today-for-a-Digital-First-Tomorrow.pdf", "sourceUrl": null, "sourceDate": "2025-03-05 00:00:00", "presentationDate": null, "ingestedAt": "2026-04-25 11:55:49+00", "status": "ready", "pageCount": 46, "orientation": "landscape", "aspectRatio": 1.777, "targetCompany": null, "targetTicker": null, "metadata": { "local_root": "/tmp/legacy-images/0523405c73c7b809", "origin_corpus": "consulting" } }, "coverage": { "pageCount": 46, "pagesIndexed": 46, "pagesWithImages": 46, "pagesWithMetadata": 46, "imageCoveragePct": 100, "metadataCoveragePct": 100, "componentCount": 216, "chartCount": 0, "metricSlides": 0, "toolMatches": 110, "documentToolMatches": 0, "frameworkMatches": 13, "arcMatches": 2, "beatMatches": 9, "loopMatches": 8, "patternMatches": 0, "storymakersMatch": true, "scoreAvailable": true, "reviewAvailable": true, "activistThesisAvailable": false, "pitchdeckMetadataAvailable": false, "pitchdeckProfileAvailable": false }, "blocks": [], "matches": { "arcs": [ { "arc": { "name": "AIDA", "slug": "aida", "status": "active", "bestFor": "Marketing presentations, product launches, sales enablement", "canonId": "019dd956-5fb4-77aa-866d-f9bdd47803af", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Attention -> Interest -> Desire -> Action", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "matchId": "019dd95a-0542-7728-a790-6b50e735de3c", "evidence": "Marketing brochure: cover hook (p1) -> context/proof (p2-7) -> curriculum desire (p8-39) -> CTA (p44-46)", "isPrimary": true, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:28.977035+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "arc": { "name": "Monroe's Motivated Sequence", "slug": "monroes-sequence", "status": "active", "bestFor": "Persuasive speeches, call-to-action decks", "canonId": "019dd956-5f25-7189-a428-2e6d7f9e5606", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Attention -> Need -> Satisfaction -> Visualization -> Action", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "matchId": "019dd95a-0542-7728-a790-6c40120772d7", "evidence": "Hook (p1), need/proof (p3-5), satisfaction via curriculum (p7-30), visualization via career+cert (p35-37), action (p44-46)", "isPrimary": false, "confidence": 55, "extraction": { "at": "2026-04-29 13:07:28.977035+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "beats": [ { "to": 2, "arc": { "name": "AIDA", "slug": "aida", "status": "active", "bestFor": "Marketing presentations, product launches, sales enablement", "canonId": "019dd956-5fb4-77aa-866d-f9bdd47803af", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Attention -> Interest -> Desire -> Action", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 1, "name": "Attention", "beatId": "019dd95a-0701-77fe-ae97-e2e2ebe694b8", "matchId": "019dd95a-0542-7728-a790-6b50e735de3c", "beatType": { "name": "Attention", "slug": "aida-attention", "status": "active", "canonId": "019dd9b8-1086-7099-85c1-2f9cae7ea19d", "version": 1, "description": null }, "evidence": "95% subsidy hook + BCG authority on cover + about-BCG", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Hook", "slug": "hook", "status": "active", "canonId": "019dd9b8-01a6-7328-bff2-b22eb40b3ea5", "version": 1, "description": "The opener — a deliberate move to earn attention before any argument. 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The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 80 }, { "to": 2, "arc": { "name": "Monroe's Motivated Sequence", "slug": "monroes-sequence", "status": "active", "bestFor": "Persuasive speeches, call-to-action decks", "canonId": "019dd956-5f25-7189-a428-2e6d7f9e5606", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Attention -> Need -> Satisfaction -> Visualization -> Action", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 1, "name": "Attention", "beatId": "019dd95a-0701-77fe-ae97-f3f97e1debcb", "matchId": "019dd95a-0542-7728-a790-6c40120772d7", "beatType": { "name": "Attention", "slug": "monroes-sequence-attention", "status": "active", "canonId": "019dd9b8-1573-779d-93ca-6174bbd57938", "version": 1, "description": null }, "evidence": "95% subsidy hook + BCG brand", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Hook", "slug": "hook", "status": "active", "canonId": "019dd9b8-01a6-7328-bff2-b22eb40b3ea5", "version": 1, "description": "The opener — a deliberate move to earn attention before any argument. 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The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 55 } ], "loops": [ { "to": 5, "from": 3, "loop": { "name": "23_expert_witness", "slug": "23-expert-witness", "status": "active", "bestFor": "Technical validation, regulatory compliance, skeptical executives", "canonId": "019dd956-6f24-735e-aa4b-4ec8e0334778", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Authority's Credentials -> Their Finding/Opinion -> Applied to Our Case", "description": "Borrow credibility from a recognized authority to validate your position", "familyLabel": null, "categoryName": "Validation", "categorySlug": "validation" }, "matchId": "019dd95a-088b-72c8-b7e0-a35051aff04e", "evidence": "RISE 2.0 in numbers -> why learn -> 50-70% outcomes with 25+ employer logos", "position": 1, "objective": "Establish credibility via BCG authority, RISE numbers, and employer logos", "confidence": 75, 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"model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 17, "from": 10, "loop": { "name": "06_zoom_in", "slug": "06-zoom-in", "status": "active", "bestFor": "Technical deep-dives, case studies, detailed analysis", "canonId": "019dd956-6846-74db-82be-dff5b058b072", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "description": "Start broad, then progressively focus on specific details that prove your point", "familyLabel": null, "categoryName": "Analysis", "categorySlug": "analysis" }, "matchId": "019dd95a-088b-72c8-b7e0-ab5d48e01a0c", "evidence": "BDA intro, learning outcomes, DA vs FA fork, journey map, learning model, tools", "position": 3, "objective": "Zoom from courses overview into BDA specifics", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 28, "from": 20, "loop": { "name": "35_scenario_fork", "slug": "35-scenario-fork", "status": "active", "bestFor": "Strategic planning, risk analysis, board presentations", "canonId": "019dd956-7430-71ea-ac7d-1630063fb962", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation", "description": "Present multiple futures based on different assumptions or decisions", "familyLabel": null, "categoryName": "Consulting Framework", "categorySlug": "consulting-framework" }, "matchId": "019dd95a-088b-72c8-b7e0-ac232d48f946", "evidence": "PT 245hrs journey, PT Mod1-3 DA, PT Mod1-3 FA, FT 107hrs journey, FT Mod1-3 DA", "position": 4, "objective": "Walk through 4 curriculum scenarios (PT/FT x DA/FA)", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 34, "from": 33, "loop": { "name": "23_expert_witness", "slug": "23-expert-witness", "status": "active", "bestFor": "Technical validation, regulatory compliance, skeptical executives", "canonId": "019dd956-6f24-735e-aa4b-4ec8e0334778", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Authority's Credentials -> Their Finding/Opinion -> Applied to Our Case", "description": "Borrow credibility from a recognized authority to validate your position", "familyLabel": null, "categoryName": "Validation", "categorySlug": "validation" }, "matchId": "019dd95a-088b-72c8-b7e0-b06ca30bbd7c", "evidence": "Two slides of trainer/facilitator bios for BDA", "position": 5, "objective": "Validate program quality via trainer credentials", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 37, "from": 35, "loop": { "name": 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Why RISE works,' '2. Which pathway fits you,' '3. What you will build,' and '4. How to enroll affordably.'", "Replace topic titles in curriculum sections with learner-value titles, for example changing 'Part-time Module 2 & 3: BDA' into 'Part-time learners build analytics, ML, and capstone proof in 245 hours.'", "Move the strongest outcome and affordability claims closer together near the opening, pairing slide 5's 50-70% outcome proof with slide 1 or slides 38-40 subsidy economics.", "End with one recommendation slide before Contact Us: 'Register now if you want a subsidized, BCG-backed path into analytics roles,' followed by the concrete next steps." ], "closingScore": 73, "openingScore": 66, "topStrengths": [ "Slide 5 gives a concrete outcome proof point, making the program's value tangible instead of relying only on brand credibility.", "Slides 8-9 use comparison structures to help prospective learners choose among courses and pathways, which is useful decision architecture.", "Slides 36-40 address career support, certificates, fees, subsidies, and allowance eligibility, reducing practical enrollment friction near the end." ], "topWeaknesses": [ "The opening does not sharply define the audience problem or SCQA tension; the digital-first need is present in the deck title but not developed in slides 1-5.", "Slides 18-28 become a dense curriculum inventory, with limited synthesis on why specific modules matter for career outcomes.", "Section dividers signal topics rather than storyline pillars, so the reader experiences a brochure sequence more than a persuasive argument.", "The CTA is split across slide 44 Contact Us, slide 45 registration screenshot, and slide 46 Thank you, which weakens the final beat." ], "narrativeScore": 64, "pillarCritique": "The section dividers are mostly topic buckets: Programme Overview, BDA Curriculum Breakdown, Capstone Project, and Career Support & Course Fee. 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RISE 2.0 is a professional development programme designed to equip individuals with future-ready skills, leveraging cutting edge tools and techniques for career growth. Who is RISE 2.0 for? RISE 2.0 is ideal for both job seekers and working professionals looking to upskill, transition into new roles, or stay competitive in today's rapidly-evolving job market. What skills will I gain through RISE 2.0? RISE 2.0 focuses on strategic thinking, data-driven decision-making, AI integration, ecommerce mastery, and personalized customer experience delivery. Is RISE 2.0 part of the SkillsFuture Career Transition Programme and what types of funding are available? Yes, RISE 2.0 is part of the SkillsFuture Career Transition Programme (SCTP), ensuring alignment with career advancement opportunities and market relevance. Are there any subsidies or funding options available? As part of the SCTP, eligible participants may qualify for up to 95% of SkillsFuture course subsidies, the remaining amount can be covered by SkillsFuture credit and SkillsFuture (Mid-Career) credits, UTAP support and PSEA funds. Are RISE 2.0 courses eligible for the SkillsFuture Mid-Career Training Allowance? Eligible RISE 2.0 participants of full-time programmes may qualify for a monthly training allowance of up to $3,000 for up to 24 months. 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The duration of RISE 2.0 varies depending on the selected track, with options ranging from intensive full-time courses to longer part-time courses that allow learners to balance learning with work commitment.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 17:39:46.467+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "5747f1ad-fd5f-4fcb-b651-b242df1fff54", "parentComponentId": null }, { "bbox": { "h": 0.06, "w": 0.88, "x": 0.06, "y": 0.34 }, "kind": "list", "text": "Are there any prerequisites for joining RISE 2.0? RISE 2.0 is designed for learners of all backgrounds. However, familiarity with basic digital tools and a growth mindset will be beneficial.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 17:39:46.467+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "86e7c938-8a02-444a-805f-e431c24c0e3b", "parentComponentId": null }, { "bbox": { "h": 0.04, "w": 0.88, "x": 0.06, "y": 0.63 }, "kind": "list", "text": "Will I receive a certification upon completing RISE 2.0? Yes, participants who successfully complete RISE 2.0 will be awarded the prestigious BCG U Professional Certificate.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 17:39:46.467+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "a06e1b0a-cf79-4a3b-a1dd-4e4c2e88c02f", "parentComponentId": null }, { "bbox": { "h": 0.06, "w": 0.88, "x": 0.06, "y": 0.43 }, "kind": "list", "text": "What is the learning format for RISE 2.0? 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