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              "evidence": "Large red '1' section number breaks pattern to mark new section",
              "confidence": 80
            },
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Subtitle states 'enabling better decision-making, but obstacles remain'",
              "confidence": 70
            }
          ],
          "page_number": 7
        },
        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Callout quantifies '60% of respondents see the potential'",
              "confidence": 85
            },
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "100% stacked bar fits comparing relevance categories",
              "confidence": 75
            },
            {
              "id": 138,
              "slug": "annotation",
              "layer": "Slide",
              "evidence": "Highlight callout on 60% data point",
              "confidence": 60
            }
          ],
          "page_number": 8
        },
        {
          "tools": [
            {
              "id": 133,
              "slug": "small-multiples",
              "layer": "Slide",
              "evidence": "Two grouped bar charts side-by-side using same color encoding",
              "confidence": 70
            },
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title 'Leveraging new technologies to solve old problems'",
              "confidence": 80
            },
            {
              "id": 155,
              "slug": "credibility-transfer",
              "layer": "Slide",
              "evidence": "Fortune-100 RPA case study callout adds proof",
              "confidence": 65
            }
          ],
          "page_number": 9
        },
        {
          "tools": [
            {
              "id": 122,
              "slug": "story-moments",
              "layer": "Slide",
              "evidence": "Day-in-the-life timeline narrates a treasurer's digital workflow",
              "confidence": 85
            },
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title 'Spotlight: a day in the life...' frames the vision",
              "confidence": 70
            },
            {
              "id": 116,
              "slug": "chunking",
              "layer": "Loop",
              "evidence": "Six time-blocks chunk the day into digestible scenes",
              "confidence": 70
            }
          ],
          "page_number": 10
        },
        {
          "tools": [
            {
              "id": 132,
              "slug": "visual-hierarchy",
              "layer": "Slide",
              "evidence": "Central TOM diagram with peripheral colored callouts",
              "confidence": 75
            },
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title positions technology as the core component",
              "confidence": 80
            },
            {
              "id": 16,
              "slug": "three-pillars",
              "layer": "Block",
              "evidence": "Cash, Risk, Corporate Finance as three core process pillars",
              "confidence": 60
            }
          ],
          "page_number": 11
        },
        {
          "tools": [
            {
              "id": 156,
              "slug": "emotional-appeal",
              "layer": "Slide",
              "evidence": "Leadership quote about responsibility to bring people along",
              "confidence": 70
            },
            {
              "id": 116,
              "slug": "chunking",
              "layer": "Loop",
              "evidence": "Steps list breaks transformation into ordered chunks",
              "confidence": 60
            }
          ],
          "page_number": 12
        },
        {
          "tools": [
            {
              "id": 158,
              "slug": "von-restorff-effect",
              "layer": "Slide",
              "evidence": "Large '2' divider numeral and bold callout distinguish section",
              "confidence": 80
            },
            {
              "id": 66,
              "slug": "negativity-bias",
              "layer": "Block",
              "evidence": "Threat-framed callout 'cyber attacks...continue to grow'",
              "confidence": 65
            }
          ],
          "page_number": 13
        },
        {
          "tools": [
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "Donut chart shows fraud-frequency distribution",
              "confidence": 75
            },
            {
              "id": 118,
              "slug": "action-titles",
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              "evidence": "Title 'Cyber risk: a growing threat to Treasury' states insight",
              "confidence": 80
            },
            {
              "id": 68,
              "slug": "loss-aversion",
              "layer": "Block",
              "evidence": "Frames inaction as exposure to escalating fraud",
              "confidence": 60
            }
          ],
          "page_number": 14
        },
        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title asks 'How can treasurers deter...' and bullets answer",
              "confidence": 80
            },
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "Horizontal bar of stakeholder responsibility scores",
              "confidence": 70
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          ],
          "page_number": 15
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        {
          "tools": [
            {
              "id": 158,
              "slug": "von-restorff-effect",
              "layer": "Slide",
              "evidence": "Large '3' divider and full-bleed photo break flow",
              "confidence": 80
            },
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Subtitle states tech-savvy + human skills empowers treasury",
              "confidence": 75
            }
          ],
          "page_number": 16
        },
        {
          "tools": [
            {
              "id": 118,
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              "evidence": "Heading 'Strategic thinking and digital capabilities define the skills...'",
              "confidence": 90
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              "layer": "Slide",
              "evidence": "Grouped horizontal bar comparing weighted-rank vs % companies",
              "confidence": 75
            },
            {
              "id": 138,
              "slug": "annotation",
              "layer": "Slide",
              "evidence": "Top-three skills annotated with percentages in body text",
              "confidence": 70
            }
          ],
          "page_number": 17
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        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Callout exposes 'distinct misalignment among treasurers, CFOs, and CEOs'",
              "confidence": 70
            },
            {
              "id": 156,
              "slug": "emotional-appeal",
              "layer": "Slide",
              "evidence": "Stairway photo metaphor for upward workforce trajectory",
              "confidence": 55
            }
          ],
          "page_number": 18
        },
        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Callout 'Only 31% prioritise technical acumen' is the insight",
              "confidence": 80
            },
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "Grouped horizontal bar of weighted ranking vs % companies",
              "confidence": 75
            }
          ],
          "page_number": 19
        },
        {
          "tools": [
            {
              "id": 158,
              "slug": "von-restorff-effect",
              "layer": "Slide",
              "evidence": "Large '4' divider numeral marks new section",
              "confidence": 80
            },
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Subtitle pitches strategic thinking on capital structure",
              "confidence": 70
            }
          ],
          "page_number": 20
        },
        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title 'Balance sheet management: finding new value' states thesis",
              "confidence": 80
            },
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "Grouped bar comparing CFO vs Treasurer priorities",
              "confidence": 70
            }
          ],
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        },
        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Heading 'Treasurers can focus on four key areas...' states action",
              "confidence": 80
            },
            {
              "id": 155,
              "slug": "credibility-transfer",
              "layer": "Slide",
              "evidence": "Eric Cohen, PwC US Principal quote anchors authority",
              "confidence": 75
            },
            {
              "id": 159,
              "slug": "contrast-principle",
              "layer": "Slide",
              "evidence": "Challenge column (red triangle) vs Recommendation column (gold thumb)",
              "confidence": 70
            }
          ],
          "page_number": 22
        },
        {
          "tools": [
            {
              "id": 158,
              "slug": "von-restorff-effect",
              "layer": "Slide",
              "evidence": "Large '5' divider numeral marks new section",
              "confidence": 80
            },
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Subtitle states ongoing relationship management is fundamental",
              "confidence": 70
            }
          ],
          "page_number": 23
        },
        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title 'Long term funding remains a pre-requisite...' is the insight",
              "confidence": 75
            },
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "Grouped bar of weighted ranking vs companies across 8 criteria",
              "confidence": 70
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          ],
          "page_number": 24
        },
        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title 'Treasurers often do not make a priority...' states insight",
              "confidence": 80
            },
            {
              "id": 133,
              "slug": "small-multiples",
              "layer": "Slide",
              "evidence": "Two donut charts side by side comparing core vs secondary banks",
              "confidence": 75
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          ],
          "page_number": 25
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        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title 'Lots of cash left on the table...' is colloquial insight",
              "confidence": 80
            },
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "Donut + horizontal bar combo to cover two questions",
              "confidence": 70
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          ],
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        },
        {
          "tools": [
            {
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              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title 'lowest satisfaction scores for bank fee analysis...' names finding",
              "confidence": 85
            },
            {
              "id": 137,
              "slug": "lie-factor",
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              "evidence": "Note states chart zoomed to 5-10 to emphasise variance",
              "confidence": 50
            }
          ],
          "page_number": 27
        },
        {
          "tools": [
            {
              "id": 158,
              "slug": "von-restorff-effect",
              "layer": "Slide",
              "evidence": "Large '6' divider numeral marks new section",
              "confidence": 80
            },
            {
              "id": 121,
              "slug": "metaphor-analogy",
              "layer": "Slide",
              "evidence": "Person on natural rock bridge metaphor for transition",
              "confidence": 70
            }
          ],
          "page_number": 28
        },
        {
          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title 'Managing risk in a world of uncertainty' frames diagnosis",
              "confidence": 75
            },
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "Horizontal bar of risk-type prevalence",
              "confidence": 70
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        },
        {
          "tools": [
            {
              "id": 159,
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              "evidence": "Risk column (red triangle) vs Our take column (gold thumb)",
              "confidence": 75
            },
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "Top-10 CEO threats horizontal bar with percentages",
              "confidence": 70
            },
            {
              "id": 155,
              "slug": "credibility-transfer",
              "layer": "Slide",
              "evidence": "References PwC's 22nd Annual Global CEO Survey",
              "confidence": 65
            }
          ],
          "page_number": 30
        },
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          "tools": [
            {
              "id": 118,
              "slug": "action-titles",
              "layer": "Slide",
              "evidence": "Title 'Spotlight: commodity risk management' anchors deep-dive",
              "confidence": 75
            },
            {
              "id": 129,
              "slug": "chart-selection-guide",
              "layer": "Slide",
              "evidence": "Donut chart + big-number metric",
              "confidence": 65
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          ],
          "page_number": 31
        },
        {
          "tools": [
            {
              "id": 118,
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              "layer": "Slide",
              "evidence": "Callout lists 'companies should prioritise...' actions",
              "confidence": 75
            },
            {
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              "evidence": "Recommendations broken into discrete bullet groupings",
              "confidence": 60
            }
          ],
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        },
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          "tools": [
            {
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              "slug": "callback",
              "layer": "Loop",
              "evidence": "Closes with 'It really does take two to tango!' callback to cover",
              "confidence": 90
            },
            {
              "id": 124,
              "slug": "closing-techniques",
              "layer": "Slide",
              "evidence": "Partner sign-off with vision recap",
              "confidence": 75
            }
          ],
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        }
      ],
      "slides_seen": 35,
      "deck_summary": "PwC benchmarking report follows a Consultant's Gambit shape (situation -> problem -> solution -> evidence -> next steps) but is really a parallel six-section catalog with strong action-titles and per-section so-what cascades; alignment with Storymakers is moderate - clear visual hierarchy and a tight tango-metaphor callback, but no single governing thought drives the deck.",
      "secondary_arcs": [
        {
          "id": 9,
          "slug": "transformation-tale",
          "beats": [
            {
              "name": "Current Reality (Pain)",
              "end_page": 15,
              "evidence": "Today's agenda, fragmented digital adoption, rising fraud",
              "position": 1,
              "start_page": 3
            },
            {
              "name": "Future Vision (Gain)",
              "end_page": 22,
              "evidence": "Tomorrow's treasurer skills + balance-sheet value",
              "position": 2,
              "start_page": 16
            },
            {
              "name": "The Bridge",
              "end_page": 33,
              "evidence": "Cash/banking, risk, tax recommendations and partner sign-off",
              "position": 3,
              "start_page": 23
            }
          ],
          "evidence": "Exec summary and 'takes two to tango' frame today's treasury vs digital future; sections recommend the bridge.",
          "confidence": 50
        }
      ],
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      "slide_frameworks": [
        {
          "frameworks": [
            {
              "name": "Before/after framing",
              "slug": "before-after-framing",
              "evidence": "2017 vs 2019 ranked agendas with movement arrows between them",
              "confidence": 75
            }
          ],
          "page_number": 6
        },
        {
          "frameworks": [
            {
              "name": "Target Operating Model",
              "slug": "target-operating-model",
              "evidence": "Title and visual: vision/processes/org/tech/PMR/people/governance stack",
              "confidence": 80
            },
            {
              "name": "Value chain",
              "slug": "value-chain",
              "evidence": "Process areas (Cash, Risk, Corporate Finance) stacked horizontally",
              "confidence": 50
            }
          ],
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        },
        {
          "frameworks": [
            {
              "name": "Challenge / Recommendation matrix",
              "slug": "challenge-recommendation-matrix",
              "evidence": "Four-row table with explicit Challenge and Recommendation columns",
              "confidence": 70
            }
          ],
          "page_number": 22
        },
        {
          "frameworks": [
            {
              "name": "Risk / Mitigation matrix",
              "slug": "risk-mitigation-matrix",
              "evidence": "Four-row table mapping Risk to Our take with PwC CEO Survey chart",
              "confidence": 70
            }
          ],
          "page_number": 30
        }
      ]
    },
    "matchedAt": "2026-05-02 16:06:30.225+00",
    "slidesSeen": 35,
    "deckSummary": "PwC benchmarking report follows a Consultant's Gambit shape (situation -> problem -> solution -> evidence -> next steps) but is really a parallel six-section catalog with strong action-titles and per-section so-what cascades; alignment with Storymakers is moderate - clear visual hierarchy and a tight tango-metaphor callback, but no single governing thought drives the deck.",
    "imagesInspected": 5,
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  },
  "score": {
    "backend": "claude",
    "scoredAt": "2026-05-02 13:27:28.763+00",
    "subScores": {
      "scqa_arc": 50,
      "action_titles": 58,
      "mece_structure": 55,
      "closing_strength": 48,
      "evidence_quality": 78,
      "clarity_of_thesis": 68,
      "production_quality": 62,
      "visual_storytelling": 55
    },
    "totalScore": 61,
    "coveragePct": 100,
    "explanations": {
      "scqa_arc": "The deck reads as a sectioned benchmarking dump rather than an SCQA arc — there is no explicit complication or governing question, and recommendations are scattered across sections instead of climaxing in an answer.",
      "action_titles": "Roughly half of slides carry action titles, and many of those flagged as such are still topic labels (S9 'Leveraging new technologies to solve old problems', S11 'Technology as core component...'); only a few are truly insight-bearing (e.g. S17 'Strategic thinking and digital capabilities define the skills of tomorrow's treasurer').",
      "mece_structure": "Six sections (digital, fraud, workforce, balance sheet, cash/banking, risk) overlap heavily — digital cuts across all others, and the two 'Theme overviews' on S4 and S5 propose two different taxonomies that are never reconciled.",
      "closing_strength": "S33 'Concluding thoughts' is a reflective partner letter ('it really does take two to tango') with no consolidated recommendation list or call-to-action; S35 is contact info — the deck ends without a 'so what / now what' synthesis.",
      "evidence_quality": "Strong empirical backbone: 190-respondent survey data, multiple bar/donut charts, a Fortune 100 RPA case study (S9), cross-reference to PwC's CEO survey (S30), and named-leader quotes (S12, S22, S33).",
      "clarity_of_thesis": "The 'man and machine partnership' thesis is metaphorical on S1 and stated declaratively in the S3 executive summary callout, but the deck never crisply frames the central argument as a single claim with stakes.",
      "production_quality": "Consistent PwC layout and footnoting (S30), but action-title density is inconsistent (~60% coverage) and density swings from sparse dividers to eight overcrowded analytical slides.",
      "visual_storytelling": "Eight slides are marked overcrowded (S9, S12, S14, S15, S24, S26, S27, S29, S30), typically stacking two charts plus callouts, lists and images on a single message — the right tools exist but are over-applied."
    },
    "slidesAnalyzed": 35
  },
  "review": {
    "backend": null,
    "verdict": "A competent benchmarking survey with above-average thesis-style dividers and number-led headlines, but it reads as six parallel mini-essays rather than one Storymakers arc — use the pillar dividers and recommendation slides as teaching examples, not the overall structure or close.",
    "reviewedAt": "2026-04-25 06:22:08+00",
    "slidesSeen": 35,
    "suggestions": [
      "Collapse p.4–5 into a single 'Six themes shaping tomorrow's treasury' divider that previews the answer per pillar, so the reader knows the verdict before the analysis begins.",
      "Add a synthesis slide before p.33 that consolidates the six pillar 'treasurers should…' lines into a single prioritised action list (what to do this quarter vs. this year).",
      "Rewrite the remaining noun/question titles into insight statements — e.g., 'An eye on digital' → '60% of treasurers expect data analytics, RPA and AI to reshape their function within 2–3 years'; 'Spotlight on tax' → 'Tax-law change is the next-12-month priority treasurers most underestimate'."
    ],
    "closingScore": 55,
    "openingScore": 65,
    "topStrengths": [
      "Section dividers carry full-sentence theses (e.g., p.20 'An increasing push for internal sources of growth creates an opportunity for treasurers to think more strategically about capital structure…') rather than one-word topic labels.",
      "Strong use of benchmark numbers as headlines (p.17 '99% strategic thinking', p.19 'Only 31% prioritise technical acumen', p.25 '50%') gives the analytical middle real teeth.",
      "Each pillar pairs evidence with an explicit 'treasurers should…' recommendation (p.15, p.21, p.25, p.27), so the reader gets an answer per theme."
    ],
    "topWeaknesses": [
      "Two back-to-back 'Theme overviews' dividers (p.4 and p.5) waste opening real estate and signal a topic dump rather than a story.",
      "The close (p.32 'Spotlight on tax' → p.33 'Concluding thoughts') has no synthesis slide — the six pillar takeaways are never re-stitched into one prioritised recommendation or roadmap.",
      "Several action titles are still nouns or questions ('An eye on digital' p.8, 'Spotlight on tax' p.32, 'How can treasurers deter payment fraud…' p.15) and surrender the headline to the body.",
      "The 'man + machine / tango' metaphor opens (p.1, p.3) and closes (p.33) but is never operationalised in the analysis — it's decoration rather than a load-bearing thesis."
    ],
    "narrativeScore": 62,
    "pillarCritique": "The six numbered section dividers (p.7, 13, 16, 20, 23, 28) are MECE-adjacent — digital, fraud, talent, balance sheet, banking relationships, risk — and most carry a full-sentence thesis rather than a topic label, which is above average; however the first two 'Theme overviews' dividers (p.4–5) are redundant and weaken the structure.",
    "closingCritique": "p.32 'Spotlight on tax' and p.33 'Concluding thoughts' close on a metaphor ('It really does take two to tango!') instead of a synthesised recommendation or prioritised next-steps slide, and the deck then trails into 'About the survey' and 'Contact us' — there is no single CTA that ties the six themes together.",
    "openingCritique": "The exec summary on p.3 plus the 'treasurer's agenda' framing on p.6 do plant a thesis ('Tomorrow's Treasury has arrived with the partnership between man and machine'), but two consecutive 'Theme overviews' dividers (p.4–5) burn momentum and the hook stays metaphorical rather than putting a concrete stake or number on slide 1–3.",
    "extractionSeconds": 77.723854,
    "narrativeCritique": "The deck follows a benchmarking-survey structure with six themed pillars rather than a true SCQA arc — situation and complication are gestured at in the executive summary (p.3) and treasurer's agenda (p.6), but resolution is diffused across multiple per-theme recommendations rather than a unifying answer. It reads as parallel theme essays bookended by a soft 'man + machine' metaphor, not as a single argument that builds tension toward a verdict.",
    "titleQualityScore": 68,
    "titleQualityCritique": "Many titles are genuinely declarative ('Strategic thinking and digital capabilities define the skills of tomorrow's treasurer' p.17; 'Lots of cash left on the table…' p.26), but a meaningful minority remain topic labels or questions ('An eye on digital' p.8, 'Defining your digital transformation' p.12, 'How can treasurers deter payment fraud and cyber-attacks?' p.15, 'Spotlight on tax' p.32)."
  },
  "activistThesis": null,
  "pitchdeck": {
    "metadata": null,
    "profile": null
  },
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