{ "schemaVersion": "deck-intelligence.v1", "id": "019dd923-5ca1-7489-b635-827bc8d6204c", "slug": "7561802f6a67abba", "title": "US Natural Gas Future Standalone", "subtitle": "BCG", "author": "BCG", "pageCount": 31, "kind": "consulting-deck", "orientation": "landscape", "aspectRatio": 1.777, "document": { "id": "019dd923-5ca1-7489-b635-827bc8d6204c", "slug": "7561802f6a67abba", "title": "US Natural Gas Future Standalone", "rawTitle": "US Natural Gas Future Standalone", "authorId": "BCG", "authorName": "BCG", "authorDisplay": "BCG", "kind": { "slug": "consulting-deck", "label": "Consulting deck" }, "sourceType": { "slug": "strategy_consulting", "label": "Strategy consulting" }, "fileName": "2025-US-Natural-Gas-Future-Standalone.pdf", "sourceUrl": "https://web-assets.bcg.com/2f/98/96a7fa274b7d9aca83e9ddf9daee/us-natural-gas-future-slideshow-standalone-sept2025.pdf", "sourceDate": "2025-09-15 00:00:00", "presentationDate": null, "ingestedAt": "2026-04-23 20:51:31+00", "status": "ready", "pageCount": 31, "orientation": "landscape", "aspectRatio": 1.777, "targetCompany": null, "targetTicker": null, "metadata": { "local_root": "/tmp/legacy-images/7561802f6a67abba", "origin_corpus": "consulting" } }, "coverage": { "pageCount": 31, "pagesIndexed": 31, "pagesWithImages": 31, "pagesWithMetadata": 31, "imageCoveragePct": 100, "metadataCoveragePct": 100, "componentCount": 175, "chartCount": 19, "metricSlides": 14, "toolMatches": 99, "documentToolMatches": 0, "frameworkMatches": 14, "arcMatches": 2, "beatMatches": 8, "loopMatches": 6, "patternMatches": 0, "storymakersMatch": true, "scoreAvailable": true, "reviewAvailable": true, "activistThesisAvailable": false, "pitchdeckMetadataAvailable": false, "pitchdeckProfileAvailable": false }, "blocks": [], "matches": { "arcs": [ { "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "evidence": "Classic BCG progression: context (pp.3-9), demand pressure (pp.10-15), 5 scenarios as approach (pp.16-18), constraints (pp.19-21), business-model evidence (pp.22-25), recommendations and impact (pp.26-31).", "isPrimary": true, "confidence": 92, "extraction": { "at": "2026-04-29 13:07:28.977035+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null, "categoryName": "Analysis & Information", "categorySlug": "analysis-information" }, "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "evidence": "Macro shape also reads as Facts (pp.3-15), Implications/constraints (pp.16-21), Action (pp.22-31).", "isPrimary": false, "confidence": 60, "extraction": { "at": "2026-04-29 13:07:28.977035+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "beats": [ { "to": 9, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 3, "name": "Situation & Context", "beatId": "019dd95a-0702-74a3-87e3-8583c1cf72c3", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Situation & Context", "slug": "consultants-gambit-situation-context", "status": "active", "canonId": "019dd9b8-05ae-741b-992d-65ee83c639b3", "version": 1, "description": null }, "evidence": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9).", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 25, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 22, "name": "Solution & Approach", "beatId": "019dd95a-0702-74a3-87e3-8c25da9e956f", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Solution & Approach", "slug": "consultants-gambit-solution-approach", "status": "active", "canonId": "019dd9b8-071c-7161-9184-580fdac7a4f9", "version": 1, "description": null }, "evidence": "'Tomorrow's Growth Plays' frames strategic-fit table and six LNG business models (pp.22-25).", "position": 3, "isPrimaryArc": true, "parentBeatType": { "name": "Turn", "slug": "turn", "status": "active", "canonId": "019dd9b8-0396-702b-ac2f-9901f8dd8b54", "version": 1, "description": "The pivot — solution proposed, catalyst introduced, decision made. Common (15/20 arcs) but not universal: Triple-take, AIDA, PAS, Voyage-return and Pixar substitute it with a strong reflection or development beat." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 30, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 26, "name": "Evidence & Proof", "beatId": "019dd95a-0702-74a3-87e3-935f7bc63406", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Evidence & Proof", "slug": "consultants-gambit-evidence-proof", "status": "active", "canonId": "019dd9b8-07b1-7688-8e1e-7637fec3802a", "version": 1, "description": null }, "evidence": "Specific upstream/midstream plays detailed with sized opportunities (pp.26-30).", "position": 4, "isPrimaryArc": true, "parentBeatType": { "name": "Evidence", "slug": "evidence", "status": "active", "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a", "version": 1, "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null, "categoryName": "Strategy & Business", "categorySlug": "strategy-business" }, "from": 31, "name": "Impact & Next Steps", "beatId": "019dd95a-0702-74a3-87e3-95ff50918042", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Impact & Next Steps", "slug": "consultants-gambit-impact-next-steps", "status": "active", "canonId": "019dd9b8-0849-7728-9ee9-fd1609c4c655", "version": 1, "description": null }, "evidence": "Key takeaways slide synthesizes impact and recommended posture for players.", "position": 5, "isPrimaryArc": true, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null, "categoryName": "Analysis & Information", "categorySlug": "analysis-information" }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 }, { "to": 21, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null, "categoryName": "Analysis & Information", "categorySlug": "analysis-information" }, "from": 16, "name": "The Implications (So What)", "beatId": "019dd95a-0702-74a3-87e3-9e484e8c082c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Implications (So What)", "slug": "triple-take-the-implications-so-what", "status": "active", "canonId": "019dd9b8-09c7-75cd-8c7b-ae0e23cca2b8", "version": 1, "description": null }, "evidence": "Five scenarios and three constraints surface the so-what.", "position": 2, "isPrimaryArc": false, "parentBeatType": { "name": "Reflection", "slug": "reflection", "status": "active", "canonId": "019dd9b8-0510-73fd-8d00-1c7e45f7bc98", "version": 1, "description": "The \"so what\" beat. Used by analytical arcs (Triple-take, Onion) and learning arcs (Voyage-return, Tragedy)." }, "alignedBlockIds": null, "matchConfidence": 60 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null, "categoryName": "Analysis & Information", "categorySlug": "analysis-information" }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 9, "from": 4, "loop": { "name": "02_pattern_hunter", "slug": "02-pattern-hunter", "status": "active", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "canonId": "019dd956-6695-771a-be2e-f1748ef041a4", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "description": "Group multiple pieces of evidence that together point to a pattern or conclusion", "familyLabel": null, "categoryName": "Logical Reasoning", "categorySlug": "logical-reasoning" }, "matchId": "019dd95a-088c-724c-b30f-9f63b5270bbf", "evidence": "Six consecutive data slides (production lead, unconventional share, exports, reserves, productivity) each adds an evidence point to the same conclusion.", "position": 1, "objective": "Build evidence stack proving US gas dominance", "confidence": 85, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 15, "from": 11, "loop": { "name": "40_mece_breakdown", "slug": "40-mece-breakdown", "status": "active", "bestFor": "Problem structuring, ensuring completeness, strategic analysis", "canonId": "019dd956-763c-765e-8b68-6ee3ae1ef184", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage", "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories", "familyLabel": null, "categoryName": "Consulting Framework", "categorySlug": "consulting-framework" }, "matchId": "019dd95a-088c-724c-b30f-a34ed1135a6b", "evidence": "p.11 names three uses (exports, electricity, industrial); pp.12-14 zoom into each; p.15 projects the boom.", "position": 2, "objective": "Decompose demand into three drivers then size each", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 18, "from": 17, "loop": { "name": "35_scenario_fork", "slug": "35-scenario-fork", "status": "active", "bestFor": "Strategic planning, risk analysis, board presentations", "canonId": "019dd956-7430-71ea-ac7d-1630063fb962", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation", "description": "Present multiple futures based on different assumptions or decisions", "familyLabel": null, "categoryName": "Consulting Framework", "categorySlug": "consulting-framework" }, "matchId": "019dd95a-088c-724c-b30f-a4f4080a44c6", "evidence": "p.17 names the five scenarios; p.18 charts forecast consumption under each.", "position": 3, "objective": "Lay out five future scenarios and their consumption paths", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 21, "from": 20, "loop": { "name": "44_value_chain_walk", "slug": "44-value-chain-walk", "status": "active", "bestFor": "Operations improvement, cost reduction, competitive advantage", "canonId": "019dd956-77b7-748d-b282-e4329a0a5eb1", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Input -> Process Step 1 -> Process Step 2 -> Process Step 3 -> Output -> Value Assessment", "description": "Walk through each step of the value chain to identify where value is created or destroyed", "familyLabel": null, "categoryName": "Consulting Framework", "categorySlug": "consulting-framework" }, "matchId": "019dd95a-088c-724c-b30f-a9c870797f33", "evidence": "p.20 lists three constraint categories; p.21 walks the natural-gas and LNG value chain segments showing where capacity lags.", "position": 4, "objective": "Identify constraints across the gas value chain", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 25, "from": 23, "loop": { "name": "34_segmentation_split", "slug": "34-segmentation-split", "status": "active", "bestFor": "Customer analysis, market research, resource allocation", "canonId": "019dd956-7398-77a8-9a5f-2e4d39589f42", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference", "description": "Divide a whole into meaningful segments to reveal hidden patterns", "familyLabel": null, "categoryName": "Consulting Framework", "categorySlug": "consulting-framework" }, "matchId": "019dd95a-088c-724c-b30f-ac169fc6ba32", "evidence": "p.23 segments demand by type; p.24 names six LNG business models; p.25 maps strategies per player by scenario.", "position": 5, "objective": "Segment players, business models and scenario strategies", "confidence": 82, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } }, { "to": 30, "from": 26, "loop": { "name": "06_zoom_in", "slug": "06-zoom-in", "status": "active", "bestFor": "Technical deep-dives, case studies, detailed analysis", "canonId": "019dd956-6846-74db-82be-dff5b058b072", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "description": "Start broad, then progressively focus on specific details that prove your point", "familyLabel": null, "categoryName": "Analysis", "categorySlug": "analysis" }, "matchId": "019dd95a-088c-724c-b30f-b338b6ddf1d5", "evidence": "p.26 'gas to gigawatts' big picture for upstream, then specific upstream models (p.27); pp.28-30 zoom into midstream plays.", "position": 6, "objective": "Zoom into upstream then midstream player opportunities", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "tools": [ { "tool": { "name": "Pyramid Principle", "slug": "pyramid-principle", "status": "active", "bestFor": "When the document has a single governing decision or recommendation the reader is asked to accept, and the case can be decomposed into a small number of clean groups. Strategy decks, board memos, investment committee papers.", "canonId": "019dd956-7cbd-7219-a477-c871e2bc1aff", "version": 1, "bodyDocId": "88b6ac56-b880-46f9-8621-ef3491ab6235", "description": "Lead with the answer; group three to five MECE supports beneath it; recurse one level down. Top-down hierarchical structure for any document with a single recommendation.", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-814bf43de2c0", "evidence": "Answer-first executive summary stacks supporting points by theme — anchors the deck's pyramid.", "pageRefs": null, "priority": "Core", "whenToUse": "When the document has a single governing decision or recommendation the reader is asked to accept, and the case can be decomposed into a small number of clean groups. Strategy decks, board memos, investment committee papers.", "confidence": 88, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": "Solves the two failure modes of expert communication at once: (1) the long climb where readers wait pages for the answer, and (2) logical mush from non-MECE groupings. Progressive disclosure lets a reader stop at any depth and get the right information.", "antipattern": "Chronological structure (\"what we did, what we found, what we conclude\") instead of logical hierarchy. Top-of-pyramid that is a topic (\"strategic options\") instead of an answer (\"pursue Option B because...\"). Non-MECE supports that overlap or fail to cover the universe.", "cardinality": null, "narrativePurpose": "Transfer conviction with minimum reader effort by mirroring how decision-makers consume information: answer first, scaffolding behind." }, { "tool": { "name": "SCQA Framework", "slug": "scqa-framework", "status": "active", "bestFor": null, "canonId": "019dd956-7bcb-763f-bdf6-1dfedf3bd36c", "version": 1, "bodyDocId": "019df22a-a0b0-719e-937e-2ac31e53d32c", "description": "Situation, Complication, Question, Answer - structured problem framing", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-85eb17be3aa7", "evidence": "Six bullets cover situation (shale revolution), complication (infra strain), question (scenarios) and answer (player advantage).", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Three Pillars", "slug": "three-pillars", "status": "active", "bestFor": null, "canonId": "019dd956-81ef-7455-a365-b234d95a6bbb", "version": 1, "bodyDocId": null, "description": "Three major supporting arguments that are MECE and address key concerns", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-91109d2880b2", "evidence": "Opens first of three thematic pillars (rise, demand, strategic plays).", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 60, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 3, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "The Rule of Three", "slug": "the-rule-of-three", "status": "active", "bestFor": null, "canonId": "019dd956-8962-75cf-b4f8-9394501a6f33", "version": 1, "bodyDocId": null, "description": "Ideas presented in threes are more memorable and satisfying", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "block", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a07-dd9ca481f929", "evidence": "Trifecta names a three-pillar block to follow.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 10, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "MECE Principle", "slug": "mece-principle", "status": "active", "bestFor": null, "canonId": "019dd956-7c60-71a8-8758-c79d914489c9", "version": 1, "bodyDocId": null, "description": "Mutually Exclusive, Collectively Exhaustive - ensuring complete, non-overlapping structure", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-e619a83e8005", "evidence": "Stacked area decomposes US gas consumption into MECE sectors with %s summing to 100.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 11, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "MECE Principle", "slug": "mece-principle", "status": "active", "bestFor": null, "canonId": "019dd956-7c60-71a8-8758-c79d914489c9", "version": 1, "bodyDocId": null, "description": "Mutually Exclusive, Collectively Exhaustive - ensuring complete, non-overlapping structure", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-365faaea3180", "evidence": "Three columns (Financial / Construction & Operational / Infrastructure) with non-overlapping items.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "The Rule of Three", "slug": "the-rule-of-three", "status": "active", "bestFor": null, "canonId": "019dd956-8962-75cf-b4f8-9394501a6f33", "version": 1, "bodyDocId": null, "description": "Ideas presented in threes are more memorable and satisfying", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "block", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-3bda1f9062d9", "evidence": "Three pillared categories of constraint shown side-by-side.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Issue Tree", "slug": "issue-tree", "status": "active", "bestFor": null, "canonId": "019dd956-82e3-775d-a2b6-318154564b53", "version": 1, "bodyDocId": null, "description": "Breaking down a problem into component parts systematically", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-5aa877541b03", "evidence": "Tree decomposes Natural gas → Global/Domestic → US LNG / Electric power / Other sectors with metric columns.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Cognitive Load", "slug": "cognitive-load", "status": "active", "bestFor": null, "canonId": "019dd956-94f5-73dd-8446-ab3f7941bee7", "version": 1, "bodyDocId": null, "description": "Total mental effort required to process information - minimize unnecessary complexity", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-771a5cbc56db", "evidence": "Dense matrix flagged 'dense' — designed as a reference, accepting cognitive load tradeoff.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 55, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Before-After-Bridge", "slug": "before-after-bridge", "status": "active", "bestFor": null, "canonId": "019dd956-8604-7188-883f-42370288ad05", "version": 1, "bodyDocId": null, "description": "Narrative structure: Paint the before, show the after, explain the bridge", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "block", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-84b10e7d9ecc", "evidence": "Stacked bar shows shift from current to future BTM/FTM mix as the bridge to opportunity.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 65, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 26, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Pyramid Principle", "slug": "pyramid-principle", "status": "active", "bestFor": "When the document has a single governing decision or recommendation the reader is asked to accept, and the case can be decomposed into a small number of clean groups. Strategy decks, board memos, investment committee papers.", "canonId": "019dd956-7cbd-7219-a477-c871e2bc1aff", "version": 1, "bodyDocId": "88b6ac56-b880-46f9-8621-ef3491ab6235", "description": "Lead with the answer; group three to five MECE supports beneath it; recurse one level down. Top-down hierarchical structure for any document with a single recommendation.", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-a2019a636a33", "evidence": "Six-bullet recap mirrors pyramid: top claim then supporting beats per player segment.", "pageRefs": null, "priority": "Core", "whenToUse": "When the document has a single governing decision or recommendation the reader is asked to accept, and the case can be decomposed into a small number of clean groups. Strategy decks, board memos, investment committee papers.", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 31, "whyItWorks": "Solves the two failure modes of expert communication at once: (1) the long climb where readers wait pages for the answer, and (2) logical mush from non-MECE groupings. Progressive disclosure lets a reader stop at any depth and get the right information.", "antipattern": "Chronological structure (\"what we did, what we found, what we conclude\") instead of logical hierarchy. Top-of-pyramid that is a topic (\"strategic options\") instead of an answer (\"pursue Option B because...\"). Non-MECE supports that overlap or fail to cover the universe.", "cardinality": null, "narrativePurpose": "Transfer conviction with minimum reader effort by mirroring how decision-makers consume information: answer first, scaffolding behind." }, { "tool": { "name": "Inductive Reasoning", "slug": "inductive-reasoning", "status": "active", "bestFor": null, "canonId": "019dd956-99c6-705e-94cc-76a504c3da37", "version": 1, "bodyDocId": null, "description": "Grouping similar evidence to form a conclusion (Evidence → Pattern → Conclusion)", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Architect", "layer": "loop", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-9ce44880aad8", "evidence": "First slide of pattern-hunter loop: stacks evidence to claim US dominance.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Contrast Pairs", "slug": "contrast-pairs", "status": "active", "bestFor": null, "canonId": "019dd956-9b77-70d3-88b1-f34e26f60860", "version": 1, "bodyDocId": null, "description": "Creating tension through opposites: Before↔After, Problem↔Solution, Pain↔Relief", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Storyteller", "layer": "loop", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a07-d4c76c3737e3", "evidence": "Callout pairs gas output rising against rig counts declining.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Chunking", "slug": "chunking", "status": "active", "bestFor": null, "canonId": "019dd956-abab-72ce-b64c-2924cc83cf39", "version": 1, "bodyDocId": null, "description": "Information grouped into chunks is remembered better - structure content in digestible units", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Architect", "layer": "loop", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-eaa57db46a69", "evidence": "First slide of loop chunks demand into named driver categories explored next.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 11, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Causal Chain", "slug": "causal-chain", "status": "active", "bestFor": null, "canonId": "019dd956-9e98-7269-907b-8cf727e9499d", "version": 1, "bodyDocId": null, "description": "Showing how one event leads to another in sequence", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Architect", "layer": "loop", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-3c0d21743d9d", "evidence": "Loop opener framing root constraints that will be mapped to the value chain on p.21.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 60, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Slide recipe: Cover", "slug": "cover-slide", "status": "active", "bestFor": null, "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3", "version": 1, "bodyDocId": "019df269-29e5-7738-b5fa-6892e5dc8e65", "description": "The first ten seconds. Build it deliberately.", "familyLabel": "slide-recipe", "categoryName": "Slide", "categorySlug": "slide" }, "agent": "designer", "layer": "slide", "agents": [ "designer" ], "matchId": "1fbe6bda-2cf7-46c9-8b43-4275a9acb431", "evidence": "Strategies to Ride the Surge in US Natural Gas", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-16 21:07:27.603837+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 1, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Typography Hierarchy", "slug": "typography-hierarchy", "status": "active", "bestFor": null, "canonId": "019dd956-ba98-77ab-9513-ff2344da8bc7", "version": 1, "bodyDocId": null, "description": "Using font size, weight, and style to create reading order", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-75590ecc2f67", "evidence": "Cover uses oversized title plus small subtitle establishing reading order.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 1, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "White Space (Negative Space)", "slug": "white-space-negative-space", "status": "active", "bestFor": null, "canonId": "019dd956-b6e3-72de-bd7e-8cc963390837", "version": 1, "bodyDocId": null, "description": "Using empty space to reduce cognitive load and create focus", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-7a717af19c6a", "evidence": "Sparse cover layout with deliberate empty space.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 1, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-7d849b53e0cf", "evidence": "Heading 'Executive Summary' anchors six insight paragraphs each leading with a claim.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Core Message Extraction", "slug": "core-message-extraction", "status": "active", "bestFor": "Any slide that carries an argument or finding. The diagnostic: if the slide has a chart on it, it needs a core message. Run extraction whenever the current title is a topic (Q3 performance, Customer satisfaction) rather than a claim, or when a reader could reasonably draw more than one conclusion from the visible evidence.", "canonId": "019dd956-bc71-707d-8867-1b2e810175cf", "version": 1, "bodyDocId": "f85613cb-4b77-462f-bfe6-3b862516e1a6", "description": "The discipline of distilling raw analysis, data, or content into a single declarative sentence — the slide's core message — that the audience would walk away with if they remembered nothing else. Process, not artefact: extraction questions run on the raw content until one sentence falls out.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-8b6155c7c5ca", "evidence": "Each green-tick paragraph distills a core message of the deck.", "pageRefs": null, "priority": null, "whenToUse": "Any slide that carries an argument or finding. The diagnostic: if the slide has a chart on it, it needs a core message. Run extraction whenever the current title is a topic (Q3 performance, Customer satisfaction) rather than a claim, or when a reader could reasonably draw more than one conclusion from the visible evidence.", "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": "Solves the two failure modes of slide writing simultaneously: the topic title (which outsources interpretation to the audience and produces three different conclusions in three different heads) and the multi-thesis stapler (which exceeds working memory and gets remembered as fragments). Aligns with how readers actually consume decks — Heath & Heath's Find the Core, the journalist's nut graf, and Minto's governing thought all converge on the same cognitive economics.", "antipattern": "Topic titles disguised as core messages (Customer satisfaction, no verb, no stake); multi-thesis sentences stapled with and; hedged sentences (may show signs of possible softening); chart-caption titles (Revenue fell 4%) that restate what the chart already shows instead of naming the so-what; meta-commentary (this slide explores...) that describes the slide rather than concluding it.", "cardinality": null, "narrativePurpose": "Forces the slide author to do the interpretive work before the slide ships, so the audience does not have to do it during the meeting. Wins the WYSIATI battle on purpose — the loudest fragment on the page becomes the author's chosen sentence rather than whichever chart label happens to be largest." }, { "tool": { "name": "Executive summary", "slug": "executive-summary", "status": "active", "bestFor": null, "canonId": "019dd9e1-4b63-72d5-9734-da757d91ca61", "version": 1, "bodyDocId": null, "description": "A condensed view of the entire argument on a single slide / block.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "9cda346a-055b-41bc-8edc-79556f7e9714", "evidence": "Executive Summary text", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-16 21:07:27.677039+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-8e0c2848a9ee", "evidence": "Section divider carries one phrase: 'The Unconventional Rise of an Energy Superpower'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 3, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Slide recipe: Cover", "slug": "cover-slide", "status": "active", "bestFor": null, "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3", "version": 1, "bodyDocId": "019df269-29e5-7738-b5fa-6892e5dc8e65", "description": "The first ten seconds. Build it deliberately.", "familyLabel": "slide-recipe", "categoryName": "Slide", "categorySlug": "slide" }, "agent": "designer", "layer": "slide", "agents": [ "designer" ], "matchId": "8a77b795-80e4-4dab-92e9-4474a16e3a09", "evidence": "The Unconventional Rise of an Energy Superpower", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-17 03:15:14.166811+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 3, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-956267fafe99", "evidence": "Title states the insight: 'natural gas boom in the 2000s has reshaped... economy'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Audience Definition", "slug": "audience-definition", "status": "active", "bestFor": null, "canonId": "019dd956-7f2a-775d-aeee-ff099bcb7756", "version": 1, "bodyDocId": null, "description": "Six key questions: Who are they? What do they know? What do they believe? What do they care about? What do they fear? What decisions can they make?", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "4bddb077-f9ad-45f3-95d1-7a8166de041c", "evidence": "The US's natural gas infrastructure is woefully inadequate.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.131505+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "List presentation", "slug": "list-presentation", "status": "active", "bestFor": null, "canonId": "019dd9e1-4ef7-777d-ba68-9074c2b3bcf1", "version": 1, "bodyDocId": null, "description": "Bulleted, numbered, or checklist enumerations.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "72754e1d-de44-4975-a9a2-9a712385809f", "evidence": "list/bullet: Nevertheless, the US's natural gas infrastructure is woefully inadequate.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:07:49.170322+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "So What? Test", "slug": "so-what-test", "status": "active", "bestFor": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "canonId": "019dd956-acd2-76f8-b59a-9bf15a89f10a", "version": 1, "bodyDocId": "fec04b06-b2f1-432b-a97b-916dc7563f64", "description": "The recursive editorial discipline of asking so-what of every slide, chart, and statement until the answer is an implication for the audience — that final answer becomes the slide's title; the chain becomes its body.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-9a83b63174af", "evidence": "Callout 'infrastructure is woefully inadequate' delivers the so-what.", "pageRefs": null, "priority": "Core", "whenToUse": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "confidence": 88, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": "Solves the two failure modes of analytical communication at once: stopping at description (analyst-confidence problem) and leaving insight stranded in the analyst's head (translation problem). The recursion is what guarantees the implication makes it into ink.", "antipattern": "Stopping at the first tighter description (still a fact, not an implication), regressing past the audience's decision space into philosophy, smuggling the so-what into speaker notes, or re-using an implication aimed at a previous audience.", "cardinality": null, "narrativePurpose": "Forces every analytical artefact to close the gap between fact and decision, so the reader holds the recommendation by reading titles alone rather than reconstructing the analyst's mental model from raw evidence." }, { "tool": { "name": "2x2 matrix", "slug": "matrix-2x2", "status": "active", "bestFor": null, "canonId": "019dd9e1-50ab-72d1-8afb-3ab0a38e32a8", "version": 1, "bodyDocId": null, "description": "BCG matrix, importance/urgency, any axes-and-quadrants frame.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "cea26038-7b03-4204-b3c8-4890734443c6", "evidence": "chart/line: Daily gas production (bcf)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.5, "extraction": { "at": "2026-07-16 21:07:49.279879+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-a2221a8ac3d3", "evidence": "Title: 'The US leads the world in the supply of hydrocarbons'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-aa7848a06edd", "evidence": "Callout annotates the 2014 / 2012 milestones on the chart.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Chart Selection Guide", "slug": "chart-selection-guide", "status": "active", "bestFor": null, "canonId": "019dd956-b1a0-700b-ba17-0e16c4d5bcae", "version": 1, "bodyDocId": null, "description": "Choosing the right chart type for your data and message", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "f1844289-ab64-48b4-8545-7a45ce6e6829", "evidence": "chart/line: Daily liquids production (millions of barrels of oil equivalent)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.243431+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Color Strategy", "slug": "color-strategy", "status": "active", "bestFor": null, "canonId": "019dd956-b202-77cf-8a6e-f445b08c0fd3", "version": 1, "bodyDocId": null, "description": "Using color for emphasis, categories, sentiment, and hierarchy", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-a531917b5659", "evidence": "Green highlights US bars against muted competitors.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "2x2 matrix", "slug": "matrix-2x2", "status": "active", "bestFor": null, "canonId": "019dd9e1-50ab-72d1-8afb-3ab0a38e32a8", "version": 1, "bodyDocId": null, "description": "BCG matrix, importance/urgency, any axes-and-quadrants frame.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "c99b6107-04b2-4550-89b9-1c85068aa97c", "evidence": "chart/area-stacked: Daily production (millions of barrels of oil equivalent) - Right Chart", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:07:49.355578+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-ac05dfa40d75", "evidence": "Title: 'Unconventional sources are the primary sources of oil and gas production'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "ec6f85f0-42b6-4b03-acc6-8ef4980c69b8", "evidence": "title/action-title: The Permian, West Canada Sedimentary, and Appalachian basins are North America's three biggest gas-producing basins", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 0.9, "extraction": { "at": "2026-07-16 21:07:49.392529+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-b0313873e758", "evidence": "Callout annotates Permian's 26% share.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Von Restorff Effect", "slug": "von-restorff-effect", "status": "active", "bestFor": null, "canonId": "019dd956-beab-73d8-9f62-30d0332e926e", "version": 1, "bodyDocId": null, "description": "Items that stand out are noticed and remembered - make key points visually distinct", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-b7b4106a8e4c", "evidence": "81% figure highlighted as standout marker on a balanced chart.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 60, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-bb203752d932", "evidence": "Title: 'US's energy exports continue to grow'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 7, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-bd38a59e36fa", "evidence": "Annotated growth call-out '8% per year' on the trend line.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 7, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Chart Selection Guide", "slug": "chart-selection-guide", "status": "active", "bestFor": null, "canonId": "019dd956-b1a0-700b-ba17-0e16c4d5bcae", "version": 1, "bodyDocId": null, "description": "Choosing the right chart type for your data and message", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "6b0c24b1-dbb8-4a2c-ba85-4d89db41cc1e", "evidence": "chart/line: Net imports (quadrillion Btu) by energy type", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.466236+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 7, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Data Story Arc", "slug": "data-story-arc", "status": "active", "bestFor": null, "canonId": "019dd956-9c30-728e-b974-d3fb123dcf5a", "version": 1, "bodyDocId": null, "description": "Context → Conflict → Insight → Implication structure for data narratives", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "07451039-ea70-4559-b781-70f3000c5c1b", "evidence": "The US's energy exports continue to grow with the expansion of low-cost natural gas production", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 0.6, "extraction": { "at": "2026-07-16 21:07:49.502435+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 7, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "2x2 matrix", "slug": "matrix-2x2", "status": "active", "bestFor": null, "canonId": "019dd9e1-50ab-72d1-8afb-3ab0a38e32a8", "version": 1, "bodyDocId": null, "description": "BCG matrix, importance/urgency, any axes-and-quadrants frame.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "e4b7bd5c-75a8-4fe9-abc0-acbc978fb8f3", "evidence": "chart/bar-vertical: Breakeven cost vs Proven gas reserves", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.578587+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-c018faad3b7b", "evidence": "Title quotes the insight that NA basins rival Middle East.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-cd5a2d279124", "evidence": "'Median 2.7' line annotated directly on the cost chart.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Color Strategy", "slug": "color-strategy", "status": "active", "bestFor": null, "canonId": "019dd956-b202-77cf-8a6e-f445b08c0fd3", "version": 1, "bodyDocId": null, "description": "Using color for emphasis, categories, sentiment, and hierarchy", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-c998204934d2", "evidence": "Green for US/Canada basins versus tan for global peers.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Legend / context", "slug": "legend-context", "status": "active", "bestFor": null, "canonId": "019dd9e1-4e9e-7082-8f2e-c1e169365858", "version": 1, "bodyDocId": null, "description": "Footnote, definition, source attribution.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "6f83fd6b-96af-4931-9861-5562c7dc4790", "evidence": "legend: Gas basins in US; Gas basins in Canada", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.6, "extraction": { "at": "2026-07-16 21:07:49.615968+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Small Multiples", "slug": "small-multiples", "status": "active", "bestFor": null, "canonId": "019dd956-b32d-7586-b368-baa1dd388ed4", "version": 1, "bodyDocId": null, "description": "Repeating similar charts for comparison across categories or time", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-c51509fc8e8e", "evidence": "Two parallel bar charts (breakeven cost; associated reserves) compared side by side.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-d20d0ef38830", "evidence": "Title: 'US energy companies have boosted their productivity'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Chartjunk Elimination", "slug": "chartjunk-elimination", "status": "active", "bestFor": null, "canonId": "019dd956-b49e-7453-ab01-b60f338eeda1", "version": 1, "bodyDocId": null, "description": "Remove decorative elements that don't convey data: 3D effects, shadows, unnecessary gridlines", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "877d805f-da37-4e10-9aba-13d43c4ea41f", "evidence": "chart/line: Production per rig per day (Mcf/day)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.689361+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Data-Ink Ratio", "slug": "data-ink-ratio", "status": "active", "bestFor": null, "canonId": "019dd956-afc8-70da-b378-92834d36fde6", "version": 1, "bodyDocId": null, "description": "Maximize data, minimize non-data ink - remove chartjunk and decoration", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "76e8f01d-9f42-4bfe-91e0-879060db76d5", "evidence": "chart/bar-vertical: Gas production (bcf/day) and HH ($/million BTU)", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 0.6, "extraction": { "at": "2026-07-16 21:07:49.726408+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-da615ea0c10f", "evidence": "Divider with single phrase 'The Demand Trifecta'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 10, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Section divider", "slug": "section-divider", "status": "active", "bestFor": null, "canonId": "019dd9e1-4c66-707d-8d1f-6e14547134c7", "version": 1, "bodyDocId": null, "description": "A transitional slide marking the start of a new section.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "6ad09485-b75f-41c4-9a8e-19b617f5b4a3", "evidence": "title/headline: The Demand Trifecta Powering the US Boom in Natural Gas", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-16 21:07:49.800098+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 10, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-e0dfdd6f0cc7", "evidence": "Title names the three largest uses of natural gas in 2024.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 11, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Chart Selection Guide", "slug": "chart-selection-guide", "status": "active", "bestFor": null, "canonId": "019dd956-b1a0-700b-ba17-0e16c4d5bcae", "version": 1, "bodyDocId": null, "description": "Choosing the right chart type for your data and message", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "ff52ab84-b20e-4ea7-a24b-44109c8cd3e4", "evidence": "chart/area-stacked: US gas consumption by sector, 2014–2024 (tcf)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.872298+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 11, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-ef78716bfbdf", "evidence": "Title states '28% a year ... likely to keep growing at that rate'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 12, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-f26b634256a4", "evidence": "Callout annotates ~53% share of industrial demand.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 12, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Chartjunk Elimination", "slug": "chartjunk-elimination", "status": "active", "bestFor": null, "canonId": "019dd956-b49e-7453-ab01-b60f338eeda1", "version": 1, "bodyDocId": null, "description": "Remove decorative elements that don't convey data: 3D effects, shadows, unnecessary gridlines", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "f4b79fb8-7fba-45f0-acef-d7b8812c3cea", "evidence": "chart/line: US industrial demand for gas by year (tcf)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.945038+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 12, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-f60cdda877bf", "evidence": "Title states data centers drive growing gas-power demand.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 13, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-fc34adfd0f1d", "evidence": "Right-rail annotations name Texas and Virginia drivers.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 13, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Color Strategy", "slug": "color-strategy", "status": "active", "bestFor": null, "canonId": "019dd956-b202-77cf-8a6e-f445b08c0fd3", "version": 1, "bodyDocId": null, "description": "Using color for emphasis, categories, sentiment, and hierarchy", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-f869890b42d2", "evidence": "Choropleth uses green-yellow-red diverging scale; Texas/Virginia highlighted in deep green.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 13, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-0200c1e676c7", "evidence": "Title: 'data campuses ... will drive over 50% of the demand'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 14, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Chart Selection Guide", "slug": "chart-selection-guide", "status": "active", "bestFor": null, "canonId": "019dd956-b1a0-700b-ba17-0e16c4d5bcae", "version": 1, "bodyDocId": null, "description": "Choosing the right chart type for your data and message", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "b3d1cf04-b8b9-4fb4-b8ff-c004c87d191f", "evidence": "chart/bar-stacked: Stacked bar chart showing power demand (GW) by facility size from 2020 to 2030", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:50.05364+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 14, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "So What? Test", "slug": "so-what-test", "status": "active", "bestFor": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "canonId": "019dd956-acd2-76f8-b59a-9bf15a89f10a", "version": 1, "bodyDocId": "fec04b06-b2f1-432b-a97b-916dc7563f64", "description": "The recursive editorial discipline of asking so-what of every slide, chart, and statement until the answer is an implication for the audience — that final answer becomes the slide's title; the chain becomes its body.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-04f9333079ec", "evidence": "Callout converts forecast into '20 additional ultralarge campuses' so-what.", "pageRefs": null, "priority": "Core", "whenToUse": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 14, "whyItWorks": "Solves the two failure modes of analytical communication at once: stopping at description (analyst-confidence problem) and leaving insight stranded in the analyst's head (translation problem). The recursion is what guarantees the implication makes it into ink.", "antipattern": "Stopping at the first tighter description (still a fact, not an implication), regressing past the audience's decision space into philosophy, smuggling the so-what into speaker notes, or re-using an implication aimed at a previous audience.", "cardinality": null, "narrativePurpose": "Forces every analytical artefact to close the gap between fact and decision, so the reader holds the recommendation by reading titles alone rather than reconstructing the analyst's mental model from raw evidence." }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-0a5682316cb4", "evidence": "Title: 'BCG projects a continued boom'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 15, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Authority Bias", "slug": "authority-bias", "status": "active", "bestFor": null, "canonId": "019dd956-c38d-70b9-a284-b2b479763356", "version": 1, "bodyDocId": null, "description": "Expert opinions are weighted more heavily - cite credible sources", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Architect", "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-0dfdbee3019d", "evidence": "Title and callout cite 'BCG's forecasts' for credibility.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 15, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "List presentation", "slug": "list-presentation", "status": "active", "bestFor": null, "canonId": "019dd9e1-4ef7-777d-ba68-9074c2b3bcf1", "version": 1, "bodyDocId": null, "description": "Bulleted, numbered, or checklist enumerations.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "85f85e85-7d5a-4808-9b91-50aa8fec6236", "evidence": "list/bullet: Growth Dependencies.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:07:50.127315+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 15, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-108d6a808c50", "evidence": "Divider: 'Five Strategic Paths for the US Natural Gas Industry'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 16, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-15f63aba760b", "evidence": "Title: 'Five possible futures exist for US natural gas'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Law of Similarity", "slug": "law-of-similarity", "status": "active", "bestFor": null, "canonId": "019dd956-c025-70d9-a411-8efa41ae179b", "version": 1, "bodyDocId": null, "description": "Similar-looking elements perceived as related - consistent styling for related concepts", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-1f3ca1380d24", "evidence": "Identical card styling visually groups the five scenarios.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Small Multiples", "slug": "small-multiples", "status": "active", "bestFor": null, "canonId": "019dd956-b32d-7586-b368-baa1dd388ed4", "version": 1, "bodyDocId": null, "description": "Repeating similar charts for comparison across categories or time", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-1bac209e67f0", "evidence": "Five parallel scenario cards with icon, name, description in identical layout.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-2214539e3e18", "evidence": "Title: 'In none of the five scenarios ... does US natural gas consumption peak'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 18, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Color Strategy", "slug": "color-strategy", "status": "active", "bestFor": null, "canonId": "019dd956-b202-77cf-8a6e-f445b08c0fd3", "version": 1, "bodyDocId": null, "description": "Using color for emphasis, categories, sentiment, and hierarchy", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-2b8a5016c445", "evidence": "Consistent four-segment color legend (LNG feedgas / Electricity / R&C / Industry) across all bars.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 18, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Small Multiples", "slug": "small-multiples", "status": "active", "bestFor": null, "canonId": "019dd956-b32d-7586-b368-baa1dd388ed4", "version": 1, "bodyDocId": null, "description": "Repeating similar charts for comparison across categories or time", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-273335ca2abb", "evidence": "Same stacked-bar pattern repeated across 2025/2030/2035 for the five scenarios.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 18, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-2f1e2c1e2723", "evidence": "Divider: 'Unlocking Growth in a System Under Strain'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 19, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-3229f22b220d", "evidence": "Title: 'Three constraints could slow ... momentum'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-42d3e13f50f5", "evidence": "Title: '$250 billion ... but capacity remains inadequate'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Picture Superiority Effect", "slug": "picture-superiority-effect", "status": "active", "bestFor": null, "canonId": "019dd956-c201-7014-bb58-3e85e3e11dfd", "version": 1, "bodyDocId": null, "description": "Pictures remembered 6x better than words - prioritize visuals over text", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-4b1d9931357e", "evidence": "Iconographic value-chain stages (rig, plant, pipeline, ship) carry meaning visually.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "So What? Test", "slug": "so-what-test", "status": "active", "bestFor": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "canonId": "019dd956-acd2-76f8-b59a-9bf15a89f10a", "version": 1, "bodyDocId": "fec04b06-b2f1-432b-a97b-916dc7563f64", "description": "The recursive editorial discipline of asking so-what of every slide, chart, and statement until the answer is an implication for the audience — that final answer becomes the slide's title; the chain becomes its body.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-4730f734325a", "evidence": "Takeaways box delivers the so-what (storage flat despite rising supply/demand).", "pageRefs": null, "priority": "Core", "whenToUse": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "whyItWorks": "Solves the two failure modes of analytical communication at once: stopping at description (analyst-confidence problem) and leaving insight stranded in the analyst's head (translation problem). The recursion is what guarantees the implication makes it into ink.", "antipattern": "Stopping at the first tighter description (still a fact, not an implication), regressing past the audience's decision space into philosophy, smuggling the so-what into speaker notes, or re-using an implication aimed at a previous audience.", "cardinality": null, "narrativePurpose": "Forces every analytical artefact to close the gap between fact and decision, so the reader holds the recommendation by reading titles alone rather than reconstructing the analyst's mental model from raw evidence." }, { "tool": { "name": "Von Restorff Effect", "slug": "von-restorff-effect", "status": "active", "bestFor": null, "canonId": "019dd956-beab-73d8-9f62-30d0332e926e", "version": 1, "bodyDocId": null, "description": "Items that stand out are noticed and remembered - make key points visually distinct", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-4f2022aa34d2", "evidence": "Storage box is dashed-outlined to stand out as the bottleneck.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-5195436d720c", "evidence": "Divider: 'Tomorrow's Growth Plays for the US Natural Gas Industry'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 22, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-55bdabc97b99", "evidence": "Title: 'consider their company's fit with the capabilities they need'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Grid System", "slug": "grid-system", "status": "active", "bestFor": null, "canonId": "019dd956-b745-710f-8b70-825c603b1163", "version": 1, "bodyDocId": null, "description": "Aligning elements to invisible grid for visual harmony", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-5d7532837a97", "evidence": "Strict five-column comparison table aligned to grid.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-62b0309003a7", "evidence": "Title: 'Six business models have emerged in the LNG segment'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 24, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Law of Similarity", "slug": "law-of-similarity", "status": "active", "bestFor": null, "canonId": "019dd956-c025-70d9-a411-8efa41ae179b", "version": 1, "bodyDocId": null, "description": "Similar-looking elements perceived as related - consistent styling for related concepts", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-668392e7a694", "evidence": "Six identical card columns (Niche players, Tollers, Hybrid merchant tollers, Value chain optimizers, Portfolio players, Merchant traders).", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 24, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Small Multiples", "slug": "small-multiples", "status": "active", "bestFor": null, "canonId": "019dd956-b32d-7586-b368-baa1dd388ed4", "version": 1, "bodyDocId": null, "description": "Repeating similar charts for comparison across categories or time", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-6a66801e2dbf", "evidence": "Repeated card structure across six business models for direct comparison.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 24, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-6f7f60a0b0c6", "evidence": "Title: 'America's LNG players can develop different strategies ... agility and cost reduction being common threads'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Grid System", "slug": "grid-system", "status": "active", "bestFor": null, "canonId": "019dd956-b745-710f-8b70-825c603b1163", "version": 1, "bodyDocId": null, "description": "Aligning elements to invisible grid for visual harmony", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-715b6684c6f6", "evidence": "Dense 5x5 strategy matrix (player rows by scenario columns).", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-7b8f102aa63a", "evidence": "Title: 'Gas is turning into gigawatts ... new opportunities for upstream natural gas players'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 26, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Metaphor & Analogy", "slug": "metaphor-analogy", "status": "active", "bestFor": null, "canonId": "019dd956-adea-7729-bca1-70810d6238a9", "version": 1, "bodyDocId": null, "description": "Making abstract concepts concrete through familiar comparisons", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-7ed4edf9a9a8", "evidence": "'Gas is turning into gigawatts' uses metaphorical compression to anchor the upstream pivot.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 26, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "So What? Test", "slug": "so-what-test", "status": "active", "bestFor": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "canonId": "019dd956-acd2-76f8-b59a-9bf15a89f10a", "version": 1, "bodyDocId": "fec04b06-b2f1-432b-a97b-916dc7563f64", "description": "The recursive editorial discipline of asking so-what of every slide, chart, and statement until the answer is an implication for the audience — that final answer becomes the slide's title; the chain becomes its body.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-8299fbcf0b82", "evidence": "Right-rail callout: 'behind the meter ... front of the meter is the preferred play in the long run'.", "pageRefs": null, "priority": "Core", "whenToUse": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 26, "whyItWorks": "Solves the two failure modes of analytical communication at once: stopping at description (analyst-confidence problem) and leaving insight stranded in the analyst's head (translation problem). The recursion is what guarantees the implication makes it into ink.", "antipattern": "Stopping at the first tighter description (still a fact, not an implication), regressing past the audience's decision space into philosophy, smuggling the so-what into speaker notes, or re-using an implication aimed at a previous audience.", "cardinality": null, "narrativePurpose": "Forces every analytical artefact to close the gap between fact and decision, so the reader holds the recommendation by reading titles alone rather than reconstructing the analyst's mental model from raw evidence." }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-88e21953b080", "evidence": "Title: 'Electricity business models are evolving ... behind-the-meter solutions'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 27, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-8f1b903ce337", "evidence": "Title: 'Midstream players' unique capabilities position them to supply power to data centers'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 28, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Audience Definition", "slug": "audience-definition", "status": "active", "bestFor": null, "canonId": "019dd956-7f2a-775d-aeee-ff099bcb7756", "version": 1, "bodyDocId": null, "description": "Six key questions: Who are they? What do they know? What do they believe? What do they care about? What do they fear? What decisions can they make?", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "7229bb2e-43e8-4058-bfd0-c2ec7b8c1c02", "evidence": "The slide is tailored to an audience interested in the energy sector, specifically midstream players.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:30.21009+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 28, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "List presentation", "slug": "list-presentation", "status": "active", "bestFor": null, "canonId": "019dd9e1-4ef7-777d-ba68-9074c2b3bcf1", "version": 1, "bodyDocId": null, "description": "Bulleted, numbered, or checklist enumerations.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "e65b7ce2-756f-4a9c-8bca-1aee580a62cb", "evidence": "The slide contains a list of bullet points describing midstream players' unique capabilities.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:07:30.167881+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 28, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-91bf0388ee3b", "evidence": "Title: 'Midstream players are investing to improve efficiency'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 29, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-96913de8512c", "evidence": "Title: 'Midstream players are exploring new business models to capture increased demand'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 30, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Canvas framework", "slug": "canvas-framework", "status": "active", "bestFor": null, "canonId": "019dd9e1-5005-762c-82f8-265b08436ca1", "version": 1, "bodyDocId": null, "description": "Named canvas (business model canvas, value prop canvas, etc.).", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "6c86889b-efd2-40a8-b0d3-c249b9fa2260", "evidence": "The slide features a concentric circle diagram, which is a type of canvas framework.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:30.337063+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 30, "whyItWorks": null, "antipattern": null, "cardinality": "optional", "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-990b6db4ebd5", "evidence": "Title: 'the US natural gas industry is ready to keep growing despite the current constraints and uncertainty'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 31, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Closing Techniques", "slug": "closing-techniques", "status": "active", "bestFor": null, "canonId": "019dd956-af13-774b-a4fd-7db0a3a88d51", "version": 1, "bodyDocId": null, "description": "Strong endings: Callback, challenge, vision, clear CTA, memorable line", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-9ddd903c58b0", "evidence": "Final 'In sum' slide synthesizes vision and player-by-player advantage as closing payoff.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 31, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [ { "matchId": "d93f8d31-6c65-4053-9aa4-f7437d1cf9af", "evidence": "The left chart plots cumulative reserves against breakeven costs.", "framework": null, "confidence": 0.9, "extraction": { "at": "2026-05-02 19:38:06.488+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "frameworkName": "cost-curve" }, { "matchId": "ab5f9c32-602c-4ace-aa0b-df8049f25e72", "evidence": "The slide structure follows a causal flow: Output growth + Input decline = Productivity rise.", "framework": null, "confidence": 0.9, "extraction": { "at": "2026-05-02 19:37:53.811+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "frameworkName": "logical-chain" }, { "matchId": "019dd95a-1d21-7467-a460-c7b4a85fc86c", "evidence": "Five named scenarios labelled and described in dedicated cards.", "framework": null, "confidence": 95, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "frameworkName": "BCG Five Scenarios (Blue Rush / America First / Export Rush / Slow Burn / Energy Insecurity)" }, { "matchId": "eaaeaec1-4e48-4120-9ac6-0bcfae47e784", "evidence": "The slide presents five distinct future scenarios for the US natural gas market.", "framework": null, "confidence": 1, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "frameworkName": "scenario_analysis" }, { "matchId": "019dd95a-1d21-7467-a460-c8ae2152315b", "evidence": "Same five scenarios projected across 2025/2030/2035 stacked bars.", "framework": null, "confidence": 90, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 18, "frameworkName": "BCG Five Scenarios (Blue Rush / America First / Export Rush / Slow Burn / Energy Insecurity)" }, { "matchId": "a1d1cf41-5239-431b-8319-6d113a243464", "evidence": "Categorization of market headwinds into three distinct constraint types.", "framework": null, "confidence": 0.8, "extraction": { "at": "2026-05-02 19:37:58.135+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "frameworkName": "constraint" }, { "matchId": "eedb67e3-d362-4fc9-a7f8-8223002f39fd", "evidence": "Visual representation of sequential industry processes (Extraction to Distribution/Regasification)", "framework": null, "confidence": 1, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "frameworkName": "value-chain" }, { "matchId": "019dd95a-1d21-7467-a460-ce36feea1f3e", "evidence": "Two labelled rows: 'Natural gas value chain' and 'LNG value chain' with named stages.", "framework": null, "confidence": 95, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "frameworkName": "Value Chain" }, { "matchId": "ab28cf6b-0935-4f9a-8b1e-6e83c3aca539", "evidence": "The slide uses a branching structure to segment the natural gas market.", "framework": null, "confidence": 0.9, "extraction": { "at": "2026-05-02 19:37:56.206+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "frameworkName": "decision-tree" }, { "matchId": "019dd95a-1d21-7467-a460-d09936cf765a", "evidence": "Hierarchical decomposition Natural gas → Global/Domestic → US LNG, Electric power, Other sectors with metric columns.", "framework": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "frameworkName": "Issue Tree" }, { "matchId": "afe33b28-9183-49cd-a54d-abbb22336bde", "evidence": "Categorization of market participants into distinct business models", "framework": null, "confidence": 0.7, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 24, "frameworkName": "market-segmentation-pyramid" }, { "matchId": "ae6b2ac6-a127-4a76-a44f-e5f86dfa64f8", "evidence": "The slide presents a 5x5 grid comparing strategic options across different player types and market scenarios.", "framework": null, "confidence": 0.95, "extraction": { "at": "2026-05-02 19:37:55.528+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "frameworkName": "matrix-nxn" }, { "matchId": "019dd95a-1d21-7467-a460-d7c655d8cb15", "evidence": "5 player archetypes (rows) by 5 BCG scenarios (columns) of recommended strategies.", "framework": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "frameworkName": "Strategy by Scenario Matrix" }, { "matchId": "b5cb82de-3177-42c9-9477-941d8541acc0", "evidence": "Concentric circles representing progression from core to new business models", "framework": null, "confidence": 0.8, "extraction": { "at": "2026-05-02 19:37:56.847+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 30, "frameworkName": "strategic-evolution-model" } ], "patterns": [] }, "storymakers": { "model": "claude-cli-sonnet-4.6", "backend": null, "rawJson": { "arc": { "id": 1, "slug": "consultants-gambit", "beats": [ { "name": "Situation & Context", "end_page": 9, "evidence": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9).", "position": 1, "start_page": 3 }, { "name": "Problem & Complication", "end_page": 21, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "start_page": 10 }, { "name": "Solution & Approach", "end_page": 25, "evidence": "'Tomorrow's Growth Plays' frames strategic-fit table and six LNG business models (pp.22-25).", "position": 3, "start_page": 22 }, { "name": "Evidence & Proof", "end_page": 30, "evidence": "Specific upstream/midstream plays detailed with sized opportunities (pp.26-30).", "position": 4, "start_page": 26 }, { "name": "Impact & Next Steps", "end_page": 31, "evidence": "Key takeaways slide synthesizes impact and recommended posture for players.", "position": 5, "start_page": 31 } ], "evidence": "Classic BCG progression: context (pp.3-9), demand pressure (pp.10-15), 5 scenarios as approach (pp.16-18), constraints (pp.19-21), business-model evidence (pp.22-25), recommendations and impact (pp.26-31).", "confidence": 92 }, "loops": [ { "id": 2, "slug": "02-pattern-hunter", "end_page": 9, "evidence": "Six consecutive data slides (production lead, unconventional share, exports, reserves, productivity) each adds an evidence point to the same conclusion.", "position": 1, "objective": "Build evidence stack proving US gas dominance", "confidence": 85, "start_page": 4 }, { "id": 40, "slug": "40-mece-breakdown", "end_page": 15, "evidence": "p.11 names three uses (exports, electricity, industrial); pp.12-14 zoom into each; p.15 projects the boom.", "position": 2, "objective": "Decompose demand into three drivers then size each", "confidence": 80, "start_page": 11 }, { "id": 35, "slug": "35-scenario-fork", "end_page": 18, "evidence": "p.17 names the five scenarios; p.18 charts forecast consumption under each.", "position": 3, "objective": "Lay out five future scenarios and their consumption paths", "confidence": 95, "start_page": 17 }, { "id": 44, "slug": "44-value-chain-walk", "end_page": 21, "evidence": "p.20 lists three constraint categories; p.21 walks the natural-gas and LNG value chain segments showing where capacity lags.", "position": 4, "objective": "Identify constraints across the gas value chain", "confidence": 80, "start_page": 20 }, { "id": 34, "slug": "34-segmentation-split", "end_page": 25, "evidence": "p.23 segments demand by type; p.24 names six LNG business models; p.25 maps strategies per player by scenario.", "position": 5, "objective": "Segment players, business models and scenario strategies", "confidence": 82, "start_page": 23 }, { "id": 6, "slug": "06-zoom-in", "end_page": 30, "evidence": "p.26 'gas to gigawatts' big picture for upstream, then specific upstream models (p.27); pp.28-30 zoom into midstream plays.", "position": 6, "objective": "Zoom into upstream then midstream player opportunities", "confidence": 75, "start_page": 26 } ], "slide_tools": [ { "tools": [ { "id": 149, "slug": "typography-hierarchy", "layer": "Slide", "evidence": "Cover uses oversized title plus small subtitle establishing reading order.", "confidence": 80 }, { "id": 141, "slug": "white-space-negative-space", "layer": "Slide", "evidence": "Sparse cover layout with deliberate empty space.", "confidence": 80 } ], "page_number": 1 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Heading 'Executive Summary' anchors six insight paragraphs each leading with a claim.", "confidence": 90 }, { "id": 3, "slug": "pyramid-principle", "layer": "Block", "evidence": "Answer-first executive summary stacks supporting points by theme — anchors the deck's pyramid.", "confidence": 88 }, { "id": 1, "slug": "scqa-framework", "layer": "Block", "evidence": "Six bullets cover situation (shale revolution), complication (infra strain), question (scenarios) and answer (player advantage).", "confidence": 70 }, { "id": 153, "slug": "core-message-extraction", "layer": "Slide", "evidence": "Each green-tick paragraph distills a core message of the deck.", "confidence": 70 } ], "page_number": 2 }, { "tools": [ { "id": 128, "slug": "one-idea-rule", "layer": "Slide", "evidence": "Section divider carries one phrase: 'The Unconventional Rise of an Energy Superpower'.", "confidence": 85 }, { "id": 16, "slug": "three-pillars", "layer": "Block", "evidence": "Opens first of three thematic pillars (rise, demand, strategic plays).", "confidence": 60 } ], "page_number": 3 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title states the insight: 'natural gas boom in the 2000s has reshaped... economy'.", "confidence": 95 }, { "id": 119, "slug": "so-what-test", "layer": "Slide", "evidence": "Callout 'infrastructure is woefully inadequate' delivers the so-what.", "confidence": 88 }, { "id": 74, "slug": "inductive-reasoning", "layer": "Loop", "evidence": "First slide of pattern-hunter loop: stacks evidence to claim US dominance.", "confidence": 80 } ], "page_number": 4 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'The US leads the world in the supply of hydrocarbons'.", "confidence": 95 }, { "id": 130, "slug": "color-strategy", "layer": "Slide", "evidence": "Green highlights US bars against muted competitors.", "confidence": 70 }, { "id": 138, "slug": "annotation", "layer": "Slide", "evidence": "Callout annotates the 2014 / 2012 milestones on the chart.", "confidence": 75 } ], "page_number": 5 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'Unconventional sources are the primary sources of oil and gas production'.", "confidence": 95 }, { "id": 138, "slug": "annotation", "layer": "Slide", "evidence": "Callout annotates Permian's 26% share.", "confidence": 70 }, { "id": 158, "slug": "von-restorff-effect", "layer": "Slide", "evidence": "81% figure highlighted as standout marker on a balanced chart.", "confidence": 60 } ], "page_number": 6 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'US's energy exports continue to grow'.", "confidence": 95 }, { "id": 138, "slug": "annotation", "layer": "Slide", "evidence": "Annotated growth call-out '8% per year' on the trend line.", "confidence": 80 } ], "page_number": 7 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title quotes the insight that NA basins rival Middle East.", "confidence": 95 }, { "id": 133, "slug": "small-multiples", "layer": "Slide", "evidence": "Two parallel bar charts (breakeven cost; associated reserves) compared side by side.", "confidence": 85 }, { "id": 130, "slug": "color-strategy", "layer": "Slide", "evidence": "Green for US/Canada basins versus tan for global peers.", "confidence": 80 }, { "id": 138, "slug": "annotation", "layer": "Slide", "evidence": "'Median 2.7' line annotated directly on the cost chart.", "confidence": 80 } ], "page_number": 8 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'US energy companies have boosted their productivity'.", "confidence": 95 }, { "id": 78, "slug": "contrast-pairs", "layer": "Loop", "evidence": "Callout pairs gas output rising against rig counts declining.", "confidence": 70 } ], "page_number": 9 }, { "tools": [ { "id": 128, "slug": "one-idea-rule", "layer": "Slide", "evidence": "Divider with single phrase 'The Demand Trifecta'.", "confidence": 85 }, { "id": 34, "slug": "the-rule-of-three", "layer": "Block", "evidence": "Trifecta names a three-pillar block to follow.", "confidence": 80 } ], "page_number": 10 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title names the three largest uses of natural gas in 2024.", "confidence": 95 }, { "id": 2, "slug": "mece-principle", "layer": "Block", "evidence": "Stacked area decomposes US gas consumption into MECE sectors with %s summing to 100.", "confidence": 80 }, { "id": 116, "slug": "chunking", "layer": "Loop", "evidence": "First slide of loop chunks demand into named driver categories explored next.", "confidence": 70 } ], "page_number": 11 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title states '28% a year ... likely to keep growing at that rate'.", "confidence": 95 }, { "id": 138, "slug": "annotation", "layer": "Slide", "evidence": "Callout annotates ~53% share of industrial demand.", "confidence": 75 } ], "page_number": 12 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title states data centers drive growing gas-power demand.", "confidence": 95 }, { "id": 130, "slug": "color-strategy", "layer": "Slide", "evidence": "Choropleth uses green-yellow-red diverging scale; Texas/Virginia highlighted in deep green.", "confidence": 85 }, { "id": 138, "slug": "annotation", "layer": "Slide", "evidence": "Right-rail annotations name Texas and Virginia drivers.", "confidence": 80 } ], "page_number": 13 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'data campuses ... will drive over 50% of the demand'.", "confidence": 95 }, { "id": 119, "slug": "so-what-test", "layer": "Slide", "evidence": "Callout converts forecast into '20 additional ultralarge campuses' so-what.", "confidence": 75 } ], "page_number": 14 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'BCG projects a continued boom'.", "confidence": 95 }, { "id": 169, "slug": "authority-bias", "layer": "Slide", "evidence": "Title and callout cite 'BCG's forecasts' for credibility.", "confidence": 70 } ], "page_number": 15 }, { "tools": [ { "id": 128, "slug": "one-idea-rule", "layer": "Slide", "evidence": "Divider: 'Five Strategic Paths for the US Natural Gas Industry'.", "confidence": 85 } ], "page_number": 16 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'Five possible futures exist for US natural gas'.", "confidence": 95 }, { "id": 133, "slug": "small-multiples", "layer": "Slide", "evidence": "Five parallel scenario cards with icon, name, description in identical layout.", "confidence": 85 }, { "id": 161, "slug": "law-of-similarity", "layer": "Slide", "evidence": "Identical card styling visually groups the five scenarios.", "confidence": 80 }, { "id": 35, "slug": "scenario-fork", "layer": "Loop", "evidence": "Loop opener — names five named scenario forks (Blue Rush, America First, Export Rush, Slow Burn, Energy Insecurity).", "confidence": 90 } ], "page_number": 17 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'In none of the five scenarios ... does US natural gas consumption peak'.", "confidence": 95 }, { "id": 133, "slug": "small-multiples", "layer": "Slide", "evidence": "Same stacked-bar pattern repeated across 2025/2030/2035 for the five scenarios.", "confidence": 85 }, { "id": 130, "slug": "color-strategy", "layer": "Slide", "evidence": "Consistent four-segment color legend (LNG feedgas / Electricity / R&C / Industry) across all bars.", "confidence": 75 } ], "page_number": 18 }, { "tools": [ { "id": 128, "slug": "one-idea-rule", "layer": "Slide", "evidence": "Divider: 'Unlocking Growth in a System Under Strain'.", "confidence": 85 } ], "page_number": 19 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'Three constraints could slow ... momentum'.", "confidence": 95 }, { "id": 2, "slug": "mece-principle", "layer": "Block", "evidence": "Three columns (Financial / Construction & Operational / Infrastructure) with non-overlapping items.", "confidence": 85 }, { "id": 34, "slug": "the-rule-of-three", "layer": "Block", "evidence": "Three pillared categories of constraint shown side-by-side.", "confidence": 85 }, { "id": 86, "slug": "causal-chain", "layer": "Loop", "evidence": "Loop opener framing root constraints that will be mapped to the value chain on p.21.", "confidence": 60 } ], "page_number": 20 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: '$250 billion ... but capacity remains inadequate'.", "confidence": 95 }, { "id": 119, "slug": "so-what-test", "layer": "Slide", "evidence": "Takeaways box delivers the so-what (storage flat despite rising supply/demand).", "confidence": 85 }, { "id": 165, "slug": "picture-superiority-effect", "layer": "Slide", "evidence": "Iconographic value-chain stages (rig, plant, pipeline, ship) carry meaning visually.", "confidence": 75 }, { "id": 158, "slug": "von-restorff-effect", "layer": "Slide", "evidence": "Storage box is dashed-outlined to stand out as the bottleneck.", "confidence": 75 } ], "page_number": 21 }, { "tools": [ { "id": 128, "slug": "one-idea-rule", "layer": "Slide", "evidence": "Divider: 'Tomorrow's Growth Plays for the US Natural Gas Industry'.", "confidence": 85 } ], "page_number": 22 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'consider their company's fit with the capabilities they need'.", "confidence": 95 }, { "id": 18, "slug": "issue-tree", "layer": "Block", "evidence": "Tree decomposes Natural gas → Global/Domestic → US LNG / Electric power / Other sectors with metric columns.", "confidence": 80 }, { "id": 142, "slug": "grid-system", "layer": "Slide", "evidence": "Strict five-column comparison table aligned to grid.", "confidence": 75 } ], "page_number": 23 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'Six business models have emerged in the LNG segment'.", "confidence": 95 }, { "id": 161, "slug": "law-of-similarity", "layer": "Slide", "evidence": "Six identical card columns (Niche players, Tollers, Hybrid merchant tollers, Value chain optimizers, Portfolio players, Merchant traders).", "confidence": 85 }, { "id": 133, "slug": "small-multiples", "layer": "Slide", "evidence": "Repeated card structure across six business models for direct comparison.", "confidence": 80 } ], "page_number": 24 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'America's LNG players can develop different strategies ... agility and cost reduction being common threads'.", "confidence": 95 }, { "id": 142, "slug": "grid-system", "layer": "Slide", "evidence": "Dense 5x5 strategy matrix (player rows by scenario columns).", "confidence": 85 }, { "id": 62, "slug": "cognitive-load", "layer": "Block", "evidence": "Dense matrix flagged 'dense' — designed as a reference, accepting cognitive load tradeoff.", "confidence": 55 } ], "page_number": 25 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'Gas is turning into gigawatts ... new opportunities for upstream natural gas players'.", "confidence": 95 }, { "id": 121, "slug": "metaphor-analogy", "layer": "Slide", "evidence": "'Gas is turning into gigawatts' uses metaphorical compression to anchor the upstream pivot.", "confidence": 85 }, { "id": 119, "slug": "so-what-test", "layer": "Slide", "evidence": "Right-rail callout: 'behind the meter ... front of the meter is the preferred play in the long run'.", "confidence": 80 }, { "id": 26, "slug": "before-after-bridge", "layer": "Block", "evidence": "Stacked bar shows shift from current to future BTM/FTM mix as the bridge to opportunity.", "confidence": 65 } ], "page_number": 26 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'Electricity business models are evolving ... behind-the-meter solutions'.", "confidence": 90 } ], "page_number": 27 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'Midstream players' unique capabilities position them to supply power to data centers'.", "confidence": 90 } ], "page_number": 28 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'Midstream players are investing to improve efficiency'.", "confidence": 90 } ], "page_number": 29 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'Midstream players are exploring new business models to capture increased demand'.", "confidence": 90 } ], "page_number": 30 }, { "tools": [ { "id": 118, "slug": "action-titles", "layer": "Slide", "evidence": "Title: 'the US natural gas industry is ready to keep growing despite the current constraints and uncertainty'.", "confidence": 95 }, { "id": 124, "slug": "closing-techniques", "layer": "Slide", "evidence": "Final 'In sum' slide synthesizes vision and player-by-player advantage as closing payoff.", "confidence": 85 }, { "id": 3, "slug": "pyramid-principle", "layer": "Block", "evidence": "Six-bullet recap mirrors pyramid: top claim then supporting beats per player segment.", "confidence": 75 } ], "page_number": 31 } ], "slides_seen": 31, "deck_summary": "Textbook BCG Consultant's Gambit: insight-led action titles, MECE decomposition, scenario fork and value-chain walk all present, with strong alignment to the Pyramid Principle but lighter on overt narrative tension or hero-framing.", "secondary_arcs": [ { "id": 11, "slug": "triple-take", "beats": [ { "name": "The Facts (What)", "end_page": 15, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "start_page": 3 }, { "name": "The Implications (So What)", "end_page": 21, "evidence": "Five scenarios and three constraints surface the so-what.", "position": 2, "start_page": 16 }, { "name": "The Action (Now What)", "end_page": 31, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "start_page": 22 } ], "evidence": "Macro shape also reads as Facts (pp.3-15), Implications/constraints (pp.16-21), Action (pp.22-31).", "confidence": 60 } ], "images_inspected": 9, "slide_frameworks": [ { "frameworks": [ { "name": "BCG Five Scenarios (Blue Rush / America First / Export Rush / Slow Burn / Energy Insecurity)", "slug": "bcg-five-scenarios", "evidence": "Five named scenarios labelled and described in dedicated cards.", "confidence": 95 } ], "page_number": 17 }, { "frameworks": [ { "name": "BCG Five Scenarios (Blue Rush / America First / Export Rush / Slow Burn / Energy Insecurity)", "slug": "bcg-five-scenarios", "evidence": "Same five scenarios projected across 2025/2030/2035 stacked bars.", "confidence": 90 } ], "page_number": 18 }, { "frameworks": [ { "name": "Value Chain", "slug": "value-chain", "evidence": "Two labelled rows: 'Natural gas value chain' and 'LNG value chain' with named stages.", "confidence": 95 } ], "page_number": 21 }, { "frameworks": [ { "name": "Issue Tree", "slug": "issue-tree", "evidence": "Hierarchical decomposition Natural gas → Global/Domestic → US LNG, Electric power, Other sectors with metric columns.", "confidence": 75 } ], "page_number": 23 }, { "frameworks": [ { "name": "Strategy by Scenario Matrix", "slug": "strategy-scenario-matrix", "evidence": "5 player archetypes (rows) by 5 BCG scenarios (columns) of recommended strategies.", "confidence": 80 } ], "page_number": 25 } ] }, "matchedAt": "2026-04-26 20:22:06+00", "slidesSeen": 31, "deckSummary": "Textbook BCG Consultant's Gambit: insight-led action titles, MECE decomposition, scenario fork and value-chain walk all present, with strong alignment to the Pyramid Principle but lighter on overt narrative tension or hero-framing.", "imagesInspected": 9, "extractionSeconds": 392.349 }, "score": { "backend": "codex", "scoredAt": "2026-05-02 22:50:30.815+00", "subScores": { "scqa_arc": 77, "action_titles": 88, "mece_structure": 70, "closing_strength": 61, "evidence_quality": 82, "clarity_of_thesis": 72, "production_quality": 74, "visual_storytelling": 76 }, "totalScore": 75, "coveragePct": 100, "explanations": { "scqa_arc": "The arc broadly moves from situation in slides 4-9 to complication in slides 15 and 20-21 to answer in slides 23-30, but the explicit governing question is implied rather than framed.", "action_titles": "Most titles are insight-bearing and declarative, for example slide 18's \"In none of the five scenarios that BCG developed does US natural gas consumption peak over the next ten years,\" though slide 2 remains a topic label.", "mece_structure": "The deck has a reasonable supply-demand-constraints-strategy architecture across slides 4-31, but sections overlap around scenarios, strategic paths, and growth plays while the demand trifecta is not balanced equally.", "closing_strength": "Slide 31 synthesizes the argument with a clear \"in sum\" takeaway, but it stops short of a concrete recommendation, owner, decision, or next-step sequence.", "evidence_quality": "Most claims are backed by charts, tables, scenarios, or quantified callouts on slides 5-14, 18, 21, and 26, though later initiative slides 27-30 are more assertion-led.", "clarity_of_thesis": "The core argument is visible by slides 1-4 as a strategy response to the US natural gas surge, but slide 2 uses the generic \"Executive Summary\" label and the first five slides do not state a single declarative thesis.", "production_quality": "Production is professionally consistent with action-title discipline, footnotes, and repeated framework patterns, but overcrowding on slides 4, 6, 8, 14, 17, 21, 26, and 31 and a slide 14 date mismatch reduce polish.", "visual_storytelling": "The inventory shows strong tool choice in charts, maps, value-chain frameworks, scenario matrices, and business-model diagrams on slides 5-8, 13, 21, and 25-30, but many key pages are marked dense or overcrowded." }, "slidesAnalyzed": 31 }, "review": { "backend": null, "verdict": "Strong analytical build with disciplined action titles and well-named pillars, but the arc sequences scenarios before constraints and closes with a restatement rather than a recommendation — use it as a Storymakers exemplar for title craft and pillar labeling, not for SCQA sequencing or endings.", "reviewedAt": "2026-04-24 14:15:06+00", "slidesSeen": 31, "suggestions": [ "Swap sections 3 and 4: move 'Unlocking Growth in a System Under Strain' (constraints) before 'Five Strategic Paths' (scenarios) so the complication frames the analysis", "Replace p31 with a player-segmented call-to-action matrix (upstream / midstream / LNG → top 2-3 moves each) to close with decisions rather than a mood", "Rewrite p29-p30 titles with specific efficiency/model metrics (e.g. '+Xbps on throughput' or 'behind-the-meter power deals unlock Y GW') to match the title discipline of p12 and p26", "Make p2 Executive Summary a real one-pager stating the thesis, the three demand drivers, the three constraints, and the recommended plays — so a reader who stops there still has the answer" ], "closingScore": 55, "openingScore": 62, "topStrengths": [ "Five named pillars with evocative, directional language (p3, p10, p16, p19, p22) rather than generic section tabs", "Action titles consistently embed quantitative proof — p7 '+8%/year', p9 '+33%', p12 '+28%/year', p14 '50% by 2040' — so the takeaway survives even without reading the body", "P4 title+callout pair stages the deck's core tension: boom story ('reshaped its economy') immediately undercut by 'woefully inadequate' infrastructure", "P15 functions as an anchor thesis slide: 'Despite constraints… BCG projects a continued boom', giving the deck a retrievable spine" ], "topWeaknesses": [ "Section order inverts SCQA: Scenarios (p16-18) come before Constraints (p19-21), so the 'question' is posed before the complication that makes it urgent", "Closing slide p31 is a summary restatement, not a recommendation — no named actions, owners, or timeframes despite p23-30 building toward choices", "Ending pivots to midstream players only (p28-30), abandoning the upstream and LNG players set up earlier in p24-26 — audience narrows without acknowledgment", "P29 'Midstream players are investing to improve efficiency' and p30 'exploring new business models' are topic labels in a deck that otherwise earns its titles", "P2 Executive Summary appears to be a label slide rather than an answer-first thesis page, delaying the point" ], "narrativeScore": 70, "pillarCritique": "Five named section dividers (p3, p10, p16, p19, p22) are declarative and evocative ('Demand Trifecta', 'System Under Strain', 'Tomorrow's Growth Plays'), but they are not strictly MECE — 'Five Strategic Paths' (scenarios) and 'Tomorrow's Growth Plays' (recommendations) overlap conceptually, and 'System Under Strain' is inserted between them rather than before.", "closingCritique": "P31 'the US natural gas industry is ready to keep growing despite the current constraints and uncertainty' flattens into restatement rather than a concrete player-facing call to action, and p28-30's midstream-only focus narrows the close to one segment without a unifying so-what.", "openingCritique": "P4's callout ('infrastructure is woefully inadequate') plants tension and the cover signals stakes, but the thesis is not stated in the first three slides — the exec summary on p2 is a label and p3-5 are scene-setting rather than an answer-first lead.", "extractionSeconds": 105.83678, "narrativeCritique": "All four acts are present (setup p3-9, demand tension p10-15, analysis p16-18, resolution p22-30), but the arc zigzags: BCG introduces Five Scenarios (p16-18) before the Constraints (p19-21) they depend on, breaking SCQA order and weakening the complication beat.", "titleQualityScore": 78, "titleQualityCritique": "Most titles are genuine action titles carrying numbers and direction — e.g. p12 'falling prices caused US industrial demand for natural gas to rise by 28% a year' and p26 'Gas is turning into gigawatts' — but the final midstream run degrades into topic labels like p29 'Midstream players are investing to improve efficiency' and p30 'exploring new business models to capture increased demand'." }, "activistThesis": null, "pitchdeck": { "metadata": null, "profile": null }, "slides": [ { "page": 1, "type": "setup", "function": "front_matter", "imagePath": "https://imgproxy.kitesheet.com/ZLivXZJsev65Pm3BI4RJt7imJIsk9azdapXXhxK2Ph0/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy83NTYxODAyZjZhNjdhYmJhL3AwMDEuanBn", "rawType": "cover", "block": null, "metadata": { "slideType": "cover", "slideTypeCanon": { "name": "Cover", "slug": "cover", "status": "active", "canonId": "019de52d-05f2-729d-9f93-e0504f0a2410", "version": 1, "description": null }, "function": "front_matter", "functionCanon": { "name": "Front matter", "slug": "front_matter", "status": "active", "canonId": "019de52d-133d-73f0-9e26-201eda96b098", "version": 1, "description": null }, "density": "sparse", "densityScore": 12, "componentCount": 4, "textChars": 88, "nDataPoints": 0, "notes": null, "elementsJson": [ "logo_grid", "photo" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:51.489+00", "seconds": 2.122, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/1", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-1", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.08, "w": 0.2, "x": 0.05, "y": 0.05 }, "kind": "image", "text": "BCG Center for Energy Impact", "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Logo", "slug": "logo", "status": "active", "canonId": "019de52c-fdaf-743d-94c4-d7c6a0e55302", "version": 1, "description": null }, "framework": null }, "subkind": "logo", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:51.489+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "9255f614-00dd-4041-ba76-20d6be0c4adf", "parentComponentId": null }, { "bbox": { "h": 1, "w": 0.5, "x": 0.5, "y": 0 }, "kind": "image", "text": null, "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Photo", "slug": "photo", "status": "active", "canonId": "019de52c-fd37-757f-b4a8-ca26d4888875", "version": 1, "description": null }, "framework": null }, "subkind": "photo", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:51.489+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "63f59a59-136a-4ab4-a7bb-3e67697ddac9", "parentComponentId": null }, { "bbox": { "h": 0.03, "w": 0.15, "x": 0.05, "y": 0.9 }, "kind": "paragraph", "text": "SEPTEMBER 2025", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:51.489+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "6f6108b6-e801-49c1-b514-a0d1561f9a44", "parentComponentId": null }, { "bbox": { "h": 0.25, "w": 0.4, "x": 0.05, "y": 0.35 }, "kind": "title", "text": "Strategies to Ride the Surge in US Natural Gas", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:51.489+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "fecc1b31-d59c-43bb-9c8a-07d40e3bd9b0", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Slide recipe: Cover", "slug": "cover-slide", "status": "active", "bestFor": null, "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3", "version": 1, "bodyDocId": "019df269-29e5-7738-b5fa-6892e5dc8e65", "description": "The first ten seconds. Build it deliberately.", "familyLabel": "slide-recipe", "categoryName": "Slide", "categorySlug": "slide" }, "agent": "designer", "layer": "slide", "agents": [ "designer" ], "matchId": "1fbe6bda-2cf7-46c9-8b43-4275a9acb431", "evidence": "Strategies to Ride the Surge in US Natural Gas", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-16 21:07:27.603837+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 1, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Typography Hierarchy", "slug": "typography-hierarchy", "status": "active", "bestFor": null, "canonId": "019dd956-ba98-77ab-9513-ff2344da8bc7", "version": 1, "bodyDocId": null, "description": "Using font size, weight, and style to create reading order", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-75590ecc2f67", "evidence": "Cover uses oversized title plus small subtitle establishing reading order.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 1, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "White Space (Negative Space)", "slug": "white-space-negative-space", "status": "active", "bestFor": null, "canonId": "019dd956-b6e3-72de-bd7e-8cc963390837", "version": 1, "bodyDocId": null, "description": "Using empty space to reduce cognitive load and create focus", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-7a717af19c6a", "evidence": "Sparse cover layout with deliberate empty space.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 1, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [], "loops": [], "thumbSrc": "https://imgproxy.kitesheet.com/q5CLonMY9VArNnJd9nhs_aGy0VAj4_TfO1bFF0R9r2Y/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy83NTYxODAyZjZhNjdhYmJhL3AwMDEuanBn", "imagePathAlt": "https://imgproxy.kitesheet.com/95swQy8MaIBZScoPt2UIxCYXyI4lrXVMeKR8Eq3eacI/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy83NTYxODAyZjZhNjdhYmJhL3AwMDEucG5n", "thumbSrcAlt": "https://imgproxy.kitesheet.com/C1zV3gdWhB_v6_1GdrMIjUNYNdQFtJ1xbSn8Kw3U9Po/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy83NTYxODAyZjZhNjdhYmJhL3AwMDEucG5n" }, { "page": 2, "type": "setup", "title": "The slide uses green horizontal bars as visual separators for distinct thematic points.", "function": "summarize", "rawType": "executive_summary", "block": null, "metadata": { "slideType": "executive_summary", "slideTypeCanon": { "name": "Executive summary", "slug": "executive_summary", "status": "active", "canonId": "019de52d-06be-73ff-81b3-f99fe7f0025e", "version": 1, "description": null }, "function": "summarize", "functionCanon": { "name": "Summarize", "slug": "summarize", "status": "active", "canonId": "019de52d-1541-704f-b86f-bf7b75056373", "version": 1, "description": null }, "density": "overcrowded", "densityScore": 75, "componentCount": 7, "textChars": 1708, "nDataPoints": 5, "notes": "The slide uses green horizontal bars as visual separators for distinct thematic points.", "elementsJson": [ "paragraph" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:52.749+00", "seconds": 3.273, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/2", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-2", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.06, "w": 0.86, "x": 0.07, "y": 0.88 }, "kind": "paragraph", "text": "Upstream players, midstream players, and power generation companies can profit from emerging opportunities. Given their balancing capabilities and access, midstream players have an initial edge over other parts of the value chain.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:52.749+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "1cdef674-d7ba-47ab-a82e-f05a35fd6e22", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.86, "x": 0.07, "y": 0.31 }, "kind": "paragraph", "text": "BCG developed five scenarios that describe possible futures for the US natural gas industry, none of which indicate that demand will peak in the next ten years. The eventual outcome will depend on exports, power generation, and policy although prices of over $6 per million Btu in the winters could threaten US natural gas exports.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:52.749+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "4adf2d1c-3382-4148-8a5f-587056c893fc", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.86, "x": 0.07, "y": 0.58 }, "kind": "paragraph", "text": "Infrastructure strains remain. Despite over $250 billion of infrastructure investment since 2010, constraints persist—as evidenced by price spikes in the US Northeast in 2024 and negative prices in the Permian Basin. As companies use pipelines, storage, and generation facilities more intensively, equipment uptimes will become a key industry focus.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:52.749+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "8659a07d-a196-45c4-a8de-ccf915d3b369", "parentComponentId": null }, { "bbox": { "h": 0.06, "w": 0.86, "x": 0.07, "y": 0.46 }, "kind": "paragraph", "text": "The primary driver of the recent increase in demand for natural gas-based power has been the many large data centers that continue to be built in the US.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:52.749+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "90775d09-685d-4e90-beda-a9f34e8ef795", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.86, "x": 0.07, "y": 0.73 }, "kind": "paragraph", "text": "US exports will rise by over 60% in the next five years, but costs will pose a challenge. LNG business models such as niche players and merchant traders will continue to evolve. Changes in business models will increase US companies' scale and trading capabilities so that they can take advantage of opportunities in the global market.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:52.749+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "9a678018-e75c-4115-a6fb-7e69e4e9a5d3", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.86, "x": 0.07, "y": 0.15 }, "kind": "paragraph", "text": "The 21st-century shale revolution has transformed the North American oil and gas industry. The Appalachian Basin alone produces around 30% of the US's natural gas output, and investments of more than $100 billion since 2012 have resulted in an expansion in LNG capacity of over 95 million tons.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:52.749+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "c12eb0e1-32b1-490f-9d45-6303a43e1f62", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.25, "x": 0.05, "y": 0.05 }, "kind": "title", "text": "Executive Summary", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:52.749+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "cdfde68f-db14-44b4-829f-23577f81fd5f", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Pyramid Principle", "slug": "pyramid-principle", "status": "active", "bestFor": "When the document has a single governing decision or recommendation the reader is asked to accept, and the case can be decomposed into a small number of clean groups. Strategy decks, board memos, investment committee papers.", "canonId": "019dd956-7cbd-7219-a477-c871e2bc1aff", "version": 1, "bodyDocId": "88b6ac56-b880-46f9-8621-ef3491ab6235", "description": "Lead with the answer; group three to five MECE supports beneath it; recurse one level down. Top-down hierarchical structure for any document with a single recommendation.", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-814bf43de2c0", "evidence": "Answer-first executive summary stacks supporting points by theme — anchors the deck's pyramid.", "pageRefs": null, "priority": "Core", "whenToUse": "When the document has a single governing decision or recommendation the reader is asked to accept, and the case can be decomposed into a small number of clean groups. Strategy decks, board memos, investment committee papers.", "confidence": 88, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": "Solves the two failure modes of expert communication at once: (1) the long climb where readers wait pages for the answer, and (2) logical mush from non-MECE groupings. Progressive disclosure lets a reader stop at any depth and get the right information.", "antipattern": "Chronological structure (\"what we did, what we found, what we conclude\") instead of logical hierarchy. Top-of-pyramid that is a topic (\"strategic options\") instead of an answer (\"pursue Option B because...\"). Non-MECE supports that overlap or fail to cover the universe.", "cardinality": null, "narrativePurpose": "Transfer conviction with minimum reader effort by mirroring how decision-makers consume information: answer first, scaffolding behind." }, { "tool": { "name": "SCQA Framework", "slug": "scqa-framework", "status": "active", "bestFor": null, "canonId": "019dd956-7bcb-763f-bdf6-1dfedf3bd36c", "version": 1, "bodyDocId": "019df22a-a0b0-719e-937e-2ac31e53d32c", "description": "Situation, Complication, Question, Answer - structured problem framing", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-85eb17be3aa7", "evidence": "Six bullets cover situation (shale revolution), complication (infra strain), question (scenarios) and answer (player advantage).", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-7d849b53e0cf", "evidence": "Heading 'Executive Summary' anchors six insight paragraphs each leading with a claim.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Core Message Extraction", "slug": "core-message-extraction", "status": "active", "bestFor": "Any slide that carries an argument or finding. The diagnostic: if the slide has a chart on it, it needs a core message. Run extraction whenever the current title is a topic (Q3 performance, Customer satisfaction) rather than a claim, or when a reader could reasonably draw more than one conclusion from the visible evidence.", "canonId": "019dd956-bc71-707d-8867-1b2e810175cf", "version": 1, "bodyDocId": "f85613cb-4b77-462f-bfe6-3b862516e1a6", "description": "The discipline of distilling raw analysis, data, or content into a single declarative sentence — the slide's core message — that the audience would walk away with if they remembered nothing else. Process, not artefact: extraction questions run on the raw content until one sentence falls out.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-8b6155c7c5ca", "evidence": "Each green-tick paragraph distills a core message of the deck.", "pageRefs": null, "priority": null, "whenToUse": "Any slide that carries an argument or finding. The diagnostic: if the slide has a chart on it, it needs a core message. Run extraction whenever the current title is a topic (Q3 performance, Customer satisfaction) rather than a claim, or when a reader could reasonably draw more than one conclusion from the visible evidence.", "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": "Solves the two failure modes of slide writing simultaneously: the topic title (which outsources interpretation to the audience and produces three different conclusions in three different heads) and the multi-thesis stapler (which exceeds working memory and gets remembered as fragments). Aligns with how readers actually consume decks — Heath & Heath's Find the Core, the journalist's nut graf, and Minto's governing thought all converge on the same cognitive economics.", "antipattern": "Topic titles disguised as core messages (Customer satisfaction, no verb, no stake); multi-thesis sentences stapled with and; hedged sentences (may show signs of possible softening); chart-caption titles (Revenue fell 4%) that restate what the chart already shows instead of naming the so-what; meta-commentary (this slide explores...) that describes the slide rather than concluding it.", "cardinality": null, "narrativePurpose": "Forces the slide author to do the interpretive work before the slide ships, so the audience does not have to do it during the meeting. Wins the WYSIATI battle on purpose — the loudest fragment on the page becomes the author's chosen sentence rather than whichever chart label happens to be largest." }, { "tool": { "name": "Executive summary", "slug": "executive-summary", "status": "active", "bestFor": null, "canonId": "019dd9e1-4b63-72d5-9734-da757d91ca61", "version": 1, "bodyDocId": null, "description": "A condensed view of the entire argument on a single slide / block.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "9cda346a-055b-41bc-8edc-79556f7e9714", "evidence": "Executive Summary text", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-16 21:07:27.677039+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 2, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null } ], "frameworks": [], "arcBeats": [], "loops": [], "locked": true }, { "page": 3, "type": "setup", "function": "front_matter", "rawType": "cover", "block": null, "metadata": { "slideType": "cover", "slideTypeCanon": { "name": "Cover", "slug": "cover", "status": "active", "canonId": "019de52d-05f2-729d-9f93-e0504f0a2410", "version": 1, "description": null }, "function": "front_matter", "functionCanon": { "name": "Front matter", "slug": "front_matter", "status": "active", "canonId": "019de52d-133d-73f0-9e26-201eda96b098", "version": 1, "description": null }, "density": "sparse", "densityScore": 3, "componentCount": 2, "textChars": 47, "nDataPoints": 0, "notes": null, "elementsJson": [ "headline_text" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:51.463+00", "seconds": 1.817, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/3", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-3", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 1, "w": 0.42, "x": 0.58, "y": 0 }, "kind": "image", "text": null, "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Illustration", "slug": "illustration", "status": "active", "canonId": "019de52c-fe76-7772-a5ac-c0b7294d7615", "version": 1, "description": null }, "framework": null }, "subkind": "illustration", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:51.463+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "33376558-d23c-44dd-8a1a-625b25ad4e09", "parentComponentId": null }, { "bbox": { "h": 0.24, "w": 0.42, "x": 0.04, "y": 0.38 }, "kind": "title", "text": "The Unconventional Rise of an Energy Superpower", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:51.463+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "b6a68c3e-5c4d-444b-982b-2649ae70d0a6", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Three Pillars", "slug": "three-pillars", "status": "active", "bestFor": null, "canonId": "019dd956-81ef-7455-a365-b234d95a6bbb", "version": 1, "bodyDocId": null, "description": "Three major supporting arguments that are MECE and address key concerns", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-91109d2880b2", "evidence": "Opens first of three thematic pillars (rise, demand, strategic plays).", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 60, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 3, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-8e0c2848a9ee", "evidence": "Section divider carries one phrase: 'The Unconventional Rise of an Energy Superpower'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 3, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Slide recipe: Cover", "slug": "cover-slide", "status": "active", "bestFor": null, "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3", "version": 1, "bodyDocId": "019df269-29e5-7738-b5fa-6892e5dc8e65", "description": "The first ten seconds. Build it deliberately.", "familyLabel": "slide-recipe", "categoryName": "Slide", "categorySlug": "slide" }, "agent": "designer", "layer": "slide", "agents": [ "designer" ], "matchId": "8a77b795-80e4-4dab-92e9-4474a16e3a09", "evidence": "The Unconventional Rise of an Energy Superpower", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-17 03:15:14.166811+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 3, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 9, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 3, "name": "Situation & Context", "beatId": "019dd95a-0702-74a3-87e3-8583c1cf72c3", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Situation & Context", "slug": "consultants-gambit-situation-context", "status": "active", "canonId": "019dd9b8-05ae-741b-992d-65ee83c639b3", "version": 1, "description": null }, "evidence": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9).", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [], "locked": true }, { "page": 4, "type": "analysis", "function": "summarize", "rawType": "industry_trends", "block": null, "metadata": { "slideType": "industry_trends", "slideTypeCanon": { "name": "Industry trends", "slug": "industry_trends", "status": "active", "canonId": "019de52d-0b1d-7705-a0e0-c663199cd1fa", "version": 1, "description": null }, "function": "summarize", "functionCanon": { "name": "Summarize", "slug": "summarize", "status": "active", "canonId": "019de52d-1541-704f-b86f-bf7b75056373", "version": 1, "description": null }, "density": "overcrowded", "densityScore": 85, "componentCount": 9, "textChars": 1238, "nDataPoints": 7, "notes": null, "elementsJson": [ "headline_text", "bullet_list", "icon_grid" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:53.229+00", "seconds": 2.906, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/4", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-4", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "Nevertheless, the US’s natural gas infrastructure is woefully inadequate.", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:22+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8344-9d0c54bb1ed9", "parentComponentId": null }, { "bbox": { "h": 0.68, "w": 0.09, "x": 0.03, "y": 0.24 }, "kind": "image", "text": null, "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Icon grid", "slug": "icon-grid", "status": "active", "canonId": "019de52c-fdfe-749d-9990-1db465a3eed4", "version": 1, "description": null }, "framework": null }, "subkind": "icon-grid", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.229+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "7c01df8f-b640-4a55-999d-a2ea7bec3c6c", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.82, "x": 0.14, "y": 0.38 }, "kind": "list", "text": "Coal has retreated. Natural gas-based generators have tripled in number in the US since 2000 and have largely replaced coal-fired generators.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.229+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "1de6ed00-3140-4794-a40c-d21f328fffcb", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.82, "x": 0.14, "y": 0.77 }, "kind": "list", "text": "Nevertheless, the US's natural gas infrastructure is woefully inadequate. Despite the $250 billion invested in US energy infrastructure since 2010, natural gas pipelines, storage, and production have insufficient capacity, and utilization often exceeds licensed capacity.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.229+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "2f422b4b-ef4a-4280-87ae-a1d5a76a7c5f", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.82, "x": 0.14, "y": 0.63 }, "kind": "list", "text": "LNG exports have skyrocketed. Now shipping to over 45 countries, America's LNG exports exceed those of Qatar and Australia. The sector has attracted investments of over $100 billion in the past decade.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.229+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "35ef28f8-919c-447b-8d34-11341d89b95b", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.82, "x": 0.14, "y": 0.24 }, "kind": "list", "text": "Shale has surged. Unconventional energy sources, mainly shale, contributed more than 80% of North America's natural gas output in the past five years. The Appalachian Basin alone accounted for almost 30% of the US total.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.229+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "a3f16861-03a0-42fd-a652-1df257181066", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.82, "x": 0.14, "y": 0.49 }, "kind": "list", "text": "Industrial demand has soared. Fueled by falling prices, industrial demand for natural gas has grown by 28% since 2009. Demand for gas in the chemical sector has nearly doubled and now makes up almost 50% of the total.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.229+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e4646575-302d-432c-a5af-f546e19826ee", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Investment: $250 billion", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:22+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8344-a0532ae1367c", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.85, "x": 0.035, "y": 0.05 }, "kind": "title", "text": "The US's natural gas boom in the 2000s has reshaped its energy sector, exports, and economy", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.229+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f57d7cc8-f725-4c44-86a6-552085c6ba4a", "parentComponentId": null } ], "metrics": [ { "metricRaw": "Investment", "numberRaw": "$250 billion", "numberKind": "money", "actionTitle": "The US’s natural gas boom in the 2000s has reshaped its energy sector, exports, and economy", "calloutText": "Nevertheless, the US’s natural gas infrastructure is woefully inadequate.", "numberScale": "b", "numberValue": 250, "metricFamily": "market_size", "numberCurrency": "$" } ], "tools": [ { "tool": { "name": "Inductive Reasoning", "slug": "inductive-reasoning", "status": "active", "bestFor": null, "canonId": "019dd956-99c6-705e-94cc-76a504c3da37", "version": 1, "bodyDocId": null, "description": "Grouping similar evidence to form a conclusion (Evidence → Pattern → Conclusion)", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Architect", "layer": "loop", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-9ce44880aad8", "evidence": "First slide of pattern-hunter loop: stacks evidence to claim US dominance.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-956267fafe99", "evidence": "Title states the insight: 'natural gas boom in the 2000s has reshaped... economy'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Audience Definition", "slug": "audience-definition", "status": "active", "bestFor": null, "canonId": "019dd956-7f2a-775d-aeee-ff099bcb7756", "version": 1, "bodyDocId": null, "description": "Six key questions: Who are they? What do they know? What do they believe? What do they care about? What do they fear? What decisions can they make?", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "4bddb077-f9ad-45f3-95d1-7a8166de041c", "evidence": "The US's natural gas infrastructure is woefully inadequate.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.131505+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "List presentation", "slug": "list-presentation", "status": "active", "bestFor": null, "canonId": "019dd9e1-4ef7-777d-ba68-9074c2b3bcf1", "version": 1, "bodyDocId": null, "description": "Bulleted, numbered, or checklist enumerations.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "72754e1d-de44-4975-a9a2-9a712385809f", "evidence": "list/bullet: Nevertheless, the US's natural gas infrastructure is woefully inadequate.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:07:49.170322+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "So What? Test", "slug": "so-what-test", "status": "active", "bestFor": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "canonId": "019dd956-acd2-76f8-b59a-9bf15a89f10a", "version": 1, "bodyDocId": "fec04b06-b2f1-432b-a97b-916dc7563f64", "description": "The recursive editorial discipline of asking so-what of every slide, chart, and statement until the answer is an implication for the audience — that final answer becomes the slide's title; the chain becomes its body.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-9a83b63174af", "evidence": "Callout 'infrastructure is woefully inadequate' delivers the so-what.", "pageRefs": null, "priority": "Core", "whenToUse": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "confidence": 88, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 4, "whyItWorks": "Solves the two failure modes of analytical communication at once: stopping at description (analyst-confidence problem) and leaving insight stranded in the analyst's head (translation problem). The recursion is what guarantees the implication makes it into ink.", "antipattern": "Stopping at the first tighter description (still a fact, not an implication), regressing past the audience's decision space into philosophy, smuggling the so-what into speaker notes, or re-using an implication aimed at a previous audience.", "cardinality": null, "narrativePurpose": "Forces every analytical artefact to close the gap between fact and decision, so the reader holds the recommendation by reading titles alone rather than reconstructing the analyst's mental model from raw evidence." } ], "frameworks": [], "arcBeats": [ { "to": 9, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 3, "name": "Situation & Context", "beatId": "019dd95a-0702-74a3-87e3-8583c1cf72c3", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Situation & Context", "slug": "consultants-gambit-situation-context", "status": "active", "canonId": "019dd9b8-05ae-741b-992d-65ee83c639b3", "version": 1, "description": null }, "evidence": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9).", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 9, "from": 4, "loop": { "name": "02_pattern_hunter", "slug": "02-pattern-hunter", "status": "active", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "canonId": "019dd956-6695-771a-be2e-f1748ef041a4", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "description": "Group multiple pieces of evidence that together point to a pattern or conclusion", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-9f63b5270bbf", "evidence": "Six consecutive data slides (production lead, unconventional share, exports, reserves, productivity) each adds an evidence point to the same conclusion.", "position": 1, "objective": "Build evidence stack proving US gas dominance", "confidence": 85, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 5, "type": "analysis", "title": "The slide uses a split-chart layout to compare oil and gas production trends over time.", "function": "summarize", "rawType": "industry_trends", "block": null, "metadata": { "slideType": "industry_trends", "slideTypeCanon": { "name": "Industry trends", "slug": "industry_trends", "status": "active", "canonId": "019de52d-0b1d-7705-a0e0-c663199cd1fa", "version": 1, "description": null }, "function": "summarize", "functionCanon": { "name": "Summarize", "slug": "summarize", "status": "active", "canonId": "019de52d-1541-704f-b86f-bf7b75056373", "version": 1, "description": null }, "density": "balanced", "densityScore": 46, "componentCount": 6, "textChars": 444, "nDataPoints": 2, "notes": "The slide uses a split-chart layout to compare oil and gas production trends over time.", "elementsJson": [ "headline_text", "line_chart" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:56.183+00", "seconds": 5.303, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/5", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-5", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "The US surpassed Saudi Arabia and Russia in 2014 in oil production... and has been the global leader in gas production since 2012", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:22+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8345-5ae48eeb1bd2", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.45, "x": 0.03, "y": 0.35 }, "kind": "chart", "text": "Daily liquids production (millions of barrels of oil equivalent)", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Line chart", "slug": "line", "status": "active", "canonId": "019de52c-ff62-778f-8f6c-a952ceae8677", "version": 1, "description": null }, "framework": null }, "subkind": "line", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.183+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "79d3488b-ec3c-42b9-a153-8819041a50b8", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.45, "x": 0.52, "y": 0.35 }, "kind": "chart", "text": "Daily gas production (bcf)", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Line chart", "slug": "line", "status": "active", "canonId": "019de52c-ff62-778f-8f6c-a952ceae8677", "version": 1, "description": null }, "framework": null }, "subkind": "line", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.183+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f2bc166a-a3c3-4f7e-aa91-b54776901069", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Production volume", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:22+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8345-5f6b38fa85bb", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.5, "x": 0.03, "y": 0.9 }, "kind": "source-note", "text": "Sources: Rystad Energy; BCG analysis. Note: Liquids include crude oil, condensates, and natural gas liquids. bcf = billion cubic feet.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.183+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "d9b0155e-3534-442e-9e8c-ec35b524bf7c", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.7, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "The US leads the world in the supply of hydrocarbons (oil and natural gas)", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.183+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "ec8bfa42-736a-45a5-8167-68c2bcc8fce3", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "2x2 matrix", "slug": "matrix-2x2", "status": "active", "bestFor": null, "canonId": "019dd9e1-50ab-72d1-8afb-3ab0a38e32a8", "version": 1, "bodyDocId": null, "description": "BCG matrix, importance/urgency, any axes-and-quadrants frame.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "cea26038-7b03-4204-b3c8-4890734443c6", "evidence": "chart/line: Daily gas production (bcf)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.5, "extraction": { "at": "2026-07-16 21:07:49.279879+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-a2221a8ac3d3", "evidence": "Title: 'The US leads the world in the supply of hydrocarbons'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-aa7848a06edd", "evidence": "Callout annotates the 2014 / 2012 milestones on the chart.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Chart Selection Guide", "slug": "chart-selection-guide", "status": "active", "bestFor": null, "canonId": "019dd956-b1a0-700b-ba17-0e16c4d5bcae", "version": 1, "bodyDocId": null, "description": "Choosing the right chart type for your data and message", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "f1844289-ab64-48b4-8545-7a45ce6e6829", "evidence": "chart/line: Daily liquids production (millions of barrels of oil equivalent)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.243431+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Color Strategy", "slug": "color-strategy", "status": "active", "bestFor": null, "canonId": "019dd956-b202-77cf-8a6e-f445b08c0fd3", "version": 1, "bodyDocId": null, "description": "Using color for emphasis, categories, sentiment, and hierarchy", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-a531917b5659", "evidence": "Green highlights US bars against muted competitors.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 5, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 9, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 3, "name": "Situation & Context", "beatId": "019dd95a-0702-74a3-87e3-8583c1cf72c3", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Situation & Context", "slug": "consultants-gambit-situation-context", "status": "active", "canonId": "019dd9b8-05ae-741b-992d-65ee83c639b3", "version": 1, "description": null }, "evidence": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9).", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 9, "from": 4, "loop": { "name": "02_pattern_hunter", "slug": "02-pattern-hunter", "status": "active", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "canonId": "019dd956-6695-771a-be2e-f1748ef041a4", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "description": "Group multiple pieces of evidence that together point to a pattern or conclusion", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-9f63b5270bbf", "evidence": "Six consecutive data slides (production lead, unconventional share, exports, reserves, productivity) each adds an evidence point to the same conclusion.", "position": 1, "objective": "Build evidence stack proving US gas dominance", "confidence": 85, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 6, "type": "analysis", "title": "The slide uses a combination of a stacked bar chart with percentage labels and a stacked area chart to illustrate production trends.", "function": "analyze_data", "rawType": "industry_trends", "block": null, "metadata": { "slideType": "industry_trends", "slideTypeCanon": { "name": "Industry trends", "slug": "industry_trends", "status": "active", "canonId": "019de52d-0b1d-7705-a0e0-c663199cd1fa", "version": 1, "description": null }, "function": "analyze_data", "functionCanon": { "name": "Analyze data", "slug": "analyze_data", "status": "active", "canonId": "019de52d-1590-7413-8c82-cc218cff40b4", "version": 1, "description": null }, "density": "overcrowded", "densityScore": 76, "componentCount": 8, "textChars": 768, "nDataPoints": 25, "notes": "The slide uses a combination of a stacked bar chart with percentage labels and a stacked area chart to illustrate production trends.", "elementsJson": [ "headline_text", "bar_chart_stacked", "area_chart", "callout_box", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:54.495+00", "seconds": 3.556, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/6", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-6", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.08, "w": 0.35, "x": 0.59, "y": 0.82 }, "kind": "callout", "text": "The Permian Basin contributes over 26% of North America's natural gas production", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": null, "subkind": { "name": "Primary callout", "slug": "primary", "status": "active", "canonId": "019de52c-fbd1-70eb-a9ce-8997f8674c1d", "version": 1, "description": null }, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.495+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f5593f67-226d-4e99-b0d9-e04dd6ba4fd0", "parentComponentId": null }, { "bbox": { "h": 0.52, "w": 0.48, "x": 0.46, "y": 0.32 }, "kind": "chart", "text": "Daily production (millions of barrels of oil equivalent) - Right Chart", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Stacked area chart", "slug": "area-stacked", "status": "active", "canonId": "019de52c-ffb1-75fa-a614-76782f418cf1", "version": 1, "description": null }, "framework": null }, "subkind": "area-stacked", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.495+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "82d2fde7-fb2f-4cdb-a23d-f1e237470854", "parentComponentId": null }, { "bbox": { "h": 0.52, "w": 0.42, "x": 0.03, "y": 0.32 }, "kind": "chart", "text": "Daily production (millions of barrels of oil equivalent) - Left Chart", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Stacked bar chart", "slug": "bar-stacked", "status": "active", "canonId": "019de52c-feec-74bf-9028-15b74f84f0a7", "version": 1, "description": null }, "framework": null }, "subkind": "bar-stacked", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.495+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "3c4809d9-feb2-4576-900b-a0d5b61859a2", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.9, "x": 0.03, "y": 0.9 }, "kind": "disclaimer", "text": "Sources: Rystad Energy; BCG analysis. Note: Unconventional sources include oil sands, heavy oil, tight oil, and shale oil and gas (the main contributor). WCSB = Western Canada Sedimentary Basin.", "attrs": null, "canon": { "kind": { "name": "Disclaimer", "slug": "disclaimer", "status": "active", "canonId": "91173477-d91f-4024-bbaf-d4f93e3f82dc", "version": 1, "description": "Legal/cautionary text that occupies most of the body of its slide." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.495+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "0cda2a93-7414-4ce9-ac3f-a75043effae7", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Daily production (millions of barrels of oil equivalent): 81%", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:23+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8345-9f9612202863", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.48, "x": 0.46, "y": 0.21 }, "kind": "title", "text": "The Permian, West Canada Sedimentary, and Appalachian basins are North America's three biggest gas-producing basins", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Action title", "slug": "action-title", "status": "active", "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d", "version": 1, "description": null }, "framework": null }, "subkind": "action-title", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.495+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "4850701a-5942-4502-aecd-c8301e46b2eb", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.42, "x": 0.03, "y": 0.21 }, "kind": "title", "text": "Unconventional oil and gas have accounted for over 80% of US output in the past five years", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Action title", "slug": "action-title", "status": "active", "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d", "version": 1, "description": null }, "framework": null }, "subkind": "action-title", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.495+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "aa8aaf73-e7a4-482b-b8c2-da09a76f2cbc", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.85, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "Unconventional sources are the primary sources of oil and gas production in North America", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.495+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "76ec7ad6-c314-45c1-9eb4-d4d57344b1a5", "parentComponentId": null } ], "metrics": [ { "metricRaw": "Daily production (millions of barrels of oil equivalent)", "numberRaw": "81%", "numberKind": "percent", "actionTitle": "Unconventional sources are the primary sources of oil and gas production in North America", "calloutText": "The Permian Basin contributes over 26% of North America's natural gas production", "numberScale": null, "numberValue": 81, "metricFamily": "other", "numberCurrency": null } ], "tools": [ { "tool": { "name": "2x2 matrix", "slug": "matrix-2x2", "status": "active", "bestFor": null, "canonId": "019dd9e1-50ab-72d1-8afb-3ab0a38e32a8", "version": 1, "bodyDocId": null, "description": "BCG matrix, importance/urgency, any axes-and-quadrants frame.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "c99b6107-04b2-4550-89b9-1c85068aa97c", "evidence": "chart/area-stacked: Daily production (millions of barrels of oil equivalent) - Right Chart", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:07:49.355578+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-ac05dfa40d75", "evidence": "Title: 'Unconventional sources are the primary sources of oil and gas production'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "ec6f85f0-42b6-4b03-acc6-8ef4980c69b8", "evidence": "title/action-title: The Permian, West Canada Sedimentary, and Appalachian basins are North America's three biggest gas-producing basins", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 0.9, "extraction": { "at": "2026-07-16 21:07:49.392529+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-b0313873e758", "evidence": "Callout annotates Permian's 26% share.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Von Restorff Effect", "slug": "von-restorff-effect", "status": "active", "bestFor": null, "canonId": "019dd956-beab-73d8-9f62-30d0332e926e", "version": 1, "bodyDocId": null, "description": "Items that stand out are noticed and remembered - make key points visually distinct", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-b7b4106a8e4c", "evidence": "81% figure highlighted as standout marker on a balanced chart.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 60, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 6, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 9, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 3, "name": "Situation & Context", "beatId": "019dd95a-0702-74a3-87e3-8583c1cf72c3", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Situation & Context", "slug": "consultants-gambit-situation-context", "status": "active", "canonId": "019dd9b8-05ae-741b-992d-65ee83c639b3", "version": 1, "description": null }, "evidence": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9).", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 9, "from": 4, "loop": { "name": "02_pattern_hunter", "slug": "02-pattern-hunter", "status": "active", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "canonId": "019dd956-6695-771a-be2e-f1748ef041a4", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "description": "Group multiple pieces of evidence that together point to a pattern or conclusion", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-9f63b5270bbf", "evidence": "Six consecutive data slides (production lead, unconventional share, exports, reserves, productivity) each adds an evidence point to the same conclusion.", "position": 1, "objective": "Build evidence stack proving US gas dominance", "confidence": 85, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 7, "type": "analysis", "title": "The slide highlights the shift of the US to a net energy exporter.", "function": "analyze_data", "rawType": "industry_trends", "block": null, "metadata": { "slideType": "industry_trends", "slideTypeCanon": { "name": "Industry trends", "slug": "industry_trends", "status": "active", "canonId": "019de52d-0b1d-7705-a0e0-c663199cd1fa", "version": 1, "description": null }, "function": "analyze_data", "functionCanon": { "name": "Analyze data", "slug": "analyze_data", "status": "active", "canonId": "019de52d-1590-7413-8c82-cc218cff40b4", "version": 1, "description": null }, "density": "balanced", "densityScore": 46, "componentCount": 6, "textChars": 382, "nDataPoints": 8, "notes": "The slide highlights the shift of the US to a net energy exporter.", "elementsJson": [ "headline_text", "line_chart", "line_chart", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:56.181+00", "seconds": 5.221, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/7", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-7", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "US energy exports exceeded imports in 2019, and they have continued to grow by 8% per year on average since then", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8346-0dd536fa0551", "parentComponentId": null }, { "bbox": { "h": 0.45, "w": 0.45, "x": 0.035, "y": 0.35 }, "kind": "chart", "text": "Energy (quadrillion Btu) exports vs imports", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Line chart", "slug": "line", "status": "active", "canonId": "019de52c-ff62-778f-8f6c-a952ceae8677", "version": 1, "description": null }, "framework": null }, "subkind": "line", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.181+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "de4d6e4b-9ff3-4b42-89f3-54f7ed563b04", "parentComponentId": null }, { "bbox": { "h": 0.45, "w": 0.45, "x": 0.52, "y": 0.35 }, "kind": "chart", "text": "Net imports (quadrillion Btu) by energy type", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Line chart", "slug": "line", "status": "active", "canonId": "019de52c-ff62-778f-8f6c-a952ceae8677", "version": 1, "description": null }, "framework": null }, "subkind": "line", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.181+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e35e8f8d-991d-4c83-bbaa-6efb93e2ef59", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Energy (quadrillion Btu): 8%", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8346-120bfb05d184", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.2, "x": 0.035, "y": 0.9 }, "kind": "source-note", "text": "Sources: EIA; BCG analysis. Note: Btu = British thermal unit.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.181+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "fc8e4b8e-70fe-41e9-877d-aeb6d9e38315", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.86, "x": 0.035, "y": 0.05 }, "kind": "title", "text": "The US's energy exports continue to grow with the expansion of low-cost natural gas production", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.181+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "31501539-24dd-487d-a3d2-bfe06baf0717", "parentComponentId": null } ], "metrics": [ { "metricRaw": "Energy (quadrillion Btu)", "numberRaw": "8%", "numberKind": "percent", "actionTitle": "The US’s energy exports continue to grow with the expansion of low-cost natural gas production", "calloutText": "US energy exports exceeded imports in 2019, and they have continued to grow by 8% per year on average since then", "numberScale": null, "numberValue": 8, "metricFamily": "other", "numberCurrency": null } ], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-bb203752d932", "evidence": "Title: 'US's energy exports continue to grow'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 7, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-bd38a59e36fa", "evidence": "Annotated growth call-out '8% per year' on the trend line.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 7, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Chart Selection Guide", "slug": "chart-selection-guide", "status": "active", "bestFor": null, "canonId": "019dd956-b1a0-700b-ba17-0e16c4d5bcae", "version": 1, "bodyDocId": null, "description": "Choosing the right chart type for your data and message", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "6b0c24b1-dbb8-4a2c-ba85-4d89db41cc1e", "evidence": "chart/line: Net imports (quadrillion Btu) by energy type", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.466236+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 7, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Data Story Arc", "slug": "data-story-arc", "status": "active", "bestFor": null, "canonId": "019dd956-9c30-728e-b974-d3fb123dcf5a", "version": 1, "bodyDocId": null, "description": "Context → Conflict → Insight → Implication structure for data narratives", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "07451039-ea70-4559-b781-70f3000c5c1b", "evidence": "The US's energy exports continue to grow with the expansion of low-cost natural gas production", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 0.6, "extraction": { "at": "2026-07-16 21:07:49.502435+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 7, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 9, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 3, "name": "Situation & Context", "beatId": "019dd95a-0702-74a3-87e3-8583c1cf72c3", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Situation & Context", "slug": "consultants-gambit-situation-context", "status": "active", "canonId": "019dd9b8-05ae-741b-992d-65ee83c639b3", "version": 1, "description": null }, "evidence": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9).", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 9, "from": 4, "loop": { "name": "02_pattern_hunter", "slug": "02-pattern-hunter", "status": "active", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "canonId": "019dd956-6695-771a-be2e-f1748ef041a4", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "description": "Group multiple pieces of evidence that together point to a pattern or conclusion", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-9f63b5270bbf", "evidence": "Six consecutive data slides (production lead, unconventional share, exports, reserves, productivity) each adds an evidence point to the same conclusion.", "position": 1, "objective": "Build evidence stack proving US gas dominance", "confidence": 85, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 8, "type": "analysis", "title": "The slide uses a cost-curve style visualization for global reserves and a bar chart for associated gas reserves.", "function": "analyze_data", "rawType": "market_landscape", "block": null, "metadata": { "slideType": "market_landscape", "slideTypeCanon": { "name": "Market landscape", "slug": "market_landscape", "status": "active", "canonId": "019de52d-0b6d-75db-a946-9ac362e3afc2", "version": 1, "description": null }, "function": "analyze_data", "functionCanon": { "name": "Analyze data", "slug": "analyze_data", "status": "active", "canonId": "019de52d-1590-7413-8c82-cc218cff40b4", "version": 1, "description": null }, "density": "dense", "densityScore": 68, "componentCount": 7, "textChars": 749, "nDataPoints": 16, "notes": "The slide uses a cost-curve style visualization for global reserves and a bar chart for associated gas reserves.", "elementsJson": [ "headline_text", "paragraph", "bar_chart_stacked", "bar_chart_vertical", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:38:06.488+00", "seconds": 15.376, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/8", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-8", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "The US has more than 178 tcf of proven natural gas reserves, which can be extracted and delivered at a cost of less than $3/Mcf... and another 74 tcf of associated gas will probably be economical to tap at oil prices of less than $55/barrel", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8346-59b581840104", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.4, "x": 0.55, "y": 0.3 }, "kind": "chart", "text": "Associated gas proven reserves", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Vertical bar chart", "slug": "bar-vertical", "status": "active", "canonId": "019de52c-fe9d-70f2-b3b7-a9ae294f5917", "version": 1, "description": null }, "framework": null }, "subkind": "bar-vertical", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:06.488+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "8b839dbd-485b-4a04-83cb-d8e2e026eb8a", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.45, "x": 0.05, "y": 0.3 }, "kind": "chart", "text": "Breakeven cost vs Proven gas reserves", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Vertical bar chart", "slug": "bar-vertical", "status": "active", "canonId": "019de52c-fe9d-70f2-b3b7-a9ae294f5917", "version": 1, "description": null }, "framework": null }, "subkind": "bar-vertical", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:06.488+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "97201b9c-bb01-4c41-a44a-6a68f0289ef7", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.9, "x": 0.05, "y": 0.9 }, "kind": "disclaimer", "text": "Sources: Rystad energy; BCG analysis. Note: Associated gas formations can have much lower breakeven points than shown, given dependency on oil revenues. bcf = billion cubic feet; Mcf = thousand cubic feet; tcf = trillion cubic feet.", "attrs": null, "canon": { "kind": { "name": "Disclaimer", "slug": "disclaimer", "status": "active", "canonId": "91173477-d91f-4024-bbaf-d4f93e3f82dc", "version": 1, "description": "Legal/cautionary text that occupies most of the body of its slide." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:06.488+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "c16ebfe3-d093-4ef6-9fbf-7bc4bdf7e065", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.3, "x": 0.15, "y": 0.85 }, "kind": "legend", "text": "Gas basins in US; Gas basins in Canada", "attrs": null, "canon": { "kind": { "name": "Legend", "slug": "legend", "status": "active", "canonId": "31361933-3d22-4c70-bbad-0801e9fffc0c", "version": 1, "description": "Color/symbol decoder placed adjacent to a chart or diagram." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:06.488+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "10ef54e3-08d2-45a3-9601-26c9bdede7ac", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Breakeven cost: 2.7", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8346-5e4eb76094a7", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.9, "x": 0.05, "y": 0.05 }, "kind": "title", "text": "North America's gas basins closely rival those in the Middle East in terms of costs and reserves, which will ensure continued exports and energy security", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Action title", "slug": "action-title", "status": "active", "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d", "version": 1, "description": null }, "framework": null }, "subkind": "action-title", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:06.488+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "65f928dd-5473-4ab1-b0e5-68445a7d53ac", "parentComponentId": null } ], "metrics": [ { "metricRaw": "Breakeven cost", "numberRaw": "2.7", "numberKind": "plain", "actionTitle": "North America’s gas basins closely rival those in the Middle East in terms of costs and reserves, which will ensure continued exports and energy security", "calloutText": "The US has more than 178 tcf of proven natural gas reserves, which can be extracted and delivered at a cost of less than $3/Mcf... and another 74 tcf of associated gas will probably be economical to tap at oil prices of less than $55/barrel", "numberScale": null, "numberValue": 2.7, "metricFamily": "cost_savings", "numberCurrency": null } ], "tools": [ { "tool": { "name": "2x2 matrix", "slug": "matrix-2x2", "status": "active", "bestFor": null, "canonId": "019dd9e1-50ab-72d1-8afb-3ab0a38e32a8", "version": 1, "bodyDocId": null, "description": "BCG matrix, importance/urgency, any axes-and-quadrants frame.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "e4b7bd5c-75a8-4fe9-abc0-acbc978fb8f3", "evidence": "chart/bar-vertical: Breakeven cost vs Proven gas reserves", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.578587+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-c018faad3b7b", "evidence": "Title quotes the insight that NA basins rival Middle East.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-cd5a2d279124", "evidence": "'Median 2.7' line annotated directly on the cost chart.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Color Strategy", "slug": "color-strategy", "status": "active", "bestFor": null, "canonId": "019dd956-b202-77cf-8a6e-f445b08c0fd3", "version": 1, "bodyDocId": null, "description": "Using color for emphasis, categories, sentiment, and hierarchy", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-c998204934d2", "evidence": "Green for US/Canada basins versus tan for global peers.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Legend / context", "slug": "legend-context", "status": "active", "bestFor": null, "canonId": "019dd9e1-4e9e-7082-8f2e-c1e169365858", "version": 1, "bodyDocId": null, "description": "Footnote, definition, source attribution.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "6f83fd6b-96af-4931-9861-5562c7dc4790", "evidence": "legend: Gas basins in US; Gas basins in Canada", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.6, "extraction": { "at": "2026-07-16 21:07:49.615968+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null }, { "tool": { "name": "Small Multiples", "slug": "small-multiples", "status": "active", "bestFor": null, "canonId": "019dd956-b32d-7586-b368-baa1dd388ed4", "version": 1, "bodyDocId": null, "description": "Repeating similar charts for comparison across categories or time", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-c51509fc8e8e", "evidence": "Two parallel bar charts (breakeven cost; associated reserves) compared side by side.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [ { "matchId": "d93f8d31-6c65-4053-9aa4-f7437d1cf9af", "evidence": "The left chart plots cumulative reserves against breakeven costs.", "framework": null, "confidence": 0.9, "extraction": { "at": "2026-05-02 19:38:06.488+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 8, "frameworkName": "cost-curve" } ], "arcBeats": [ { "to": 9, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 3, "name": "Situation & Context", "beatId": "019dd95a-0702-74a3-87e3-8583c1cf72c3", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Situation & Context", "slug": "consultants-gambit-situation-context", "status": "active", "canonId": "019dd9b8-05ae-741b-992d-65ee83c639b3", "version": 1, "description": null }, "evidence": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9).", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 9, "from": 4, "loop": { "name": "02_pattern_hunter", "slug": "02-pattern-hunter", "status": "active", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "canonId": "019dd956-6695-771a-be2e-f1748ef041a4", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "description": "Group multiple pieces of evidence that together point to a pattern or conclusion", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-9f63b5270bbf", "evidence": "Six consecutive data slides (production lead, unconventional share, exports, reserves, productivity) each adds an evidence point to the same conclusion.", "position": 1, "objective": "Build evidence stack proving US gas dominance", "confidence": 85, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 9, "type": "analysis", "title": "The slide uses a logical flow: Output up, Inputs down, therefore Productivity up.", "function": "quantify_impact", "rawType": "industry_trends", "block": null, "metadata": { "slideType": "industry_trends", "slideTypeCanon": { "name": "Industry trends", "slug": "industry_trends", "status": "active", "canonId": "019de52d-0b1d-7705-a0e0-c663199cd1fa", "version": 1, "description": null }, "function": "quantify_impact", "functionCanon": { "name": "Quantify impact", "slug": "quantify_impact", "status": "active", "canonId": "019de52d-1630-720d-b57d-fa7f76bebd8d", "version": 1, "description": null }, "density": "dense", "densityScore": 60, "componentCount": 7, "textChars": 507, "nDataPoints": 12, "notes": "The slide uses a logical flow: Output up, Inputs down, therefore Productivity up.", "elementsJson": [ "headline_text", "bar_chart_vertical", "line_chart", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:53.811+00", "seconds": 2.654, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/9", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-9", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "Gas output has continued to grow... while rig counts have declined... indicating that productivity has risen.", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8346-2fd63ae47156", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.28, "x": 0.05, "y": 0.3 }, "kind": "chart", "text": "Gas production (bcf/day) and HH ($/million BTU)", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Vertical bar chart", "slug": "bar-vertical", "status": "active", "canonId": "019de52c-fe9d-70f2-b3b7-a9ae294f5917", "version": 1, "description": null }, "framework": null }, "subkind": "bar-vertical", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.811+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "d016c614-cf9b-4f5d-b436-007b23061a53", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.3, "x": 0.65, "y": 0.3 }, "kind": "chart", "text": "Production per rig per day (Mcf/day)", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Line chart", "slug": "line", "status": "active", "canonId": "019de52c-ff62-778f-8f6c-a952ceae8677", "version": 1, "description": null }, "framework": null }, "subkind": "line", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.811+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "434a1c38-45c0-4afd-888a-ba9526aec00b", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.28, "x": 0.35, "y": 0.3 }, "kind": "chart", "text": "Number of L48 gas rigs", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Line chart", "slug": "line", "status": "active", "canonId": "019de52c-ff62-778f-8f6c-a952ceae8677", "version": 1, "description": null }, "framework": null }, "subkind": "line", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.811+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f0d10774-d83a-48ca-9e1c-f43e5d3b4b58", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Production per rig per day: +33%", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8346-300b2a8c6f13", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.6, "x": 0.03, "y": 0.9 }, "kind": "source-note", "text": "Sources: Baker Hughes rig count; EIA; BCG analysis. Note: bcf = billion cubic feet; Btu = British thermal unit; HH = Henry Hub; L48 = lower 48 states of the US; Mcf = thousand cubic feet.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.811+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "4eef650e-a6f7-4f6b-b4d2-0d18eb0b7366", "parentComponentId": null }, { "bbox": { "h": 0.1, "w": 0.8, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "US energy companies have boosted their productivity in the past five years", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.811+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "016f56fd-cfdb-40a5-b408-c19c4549413a", "parentComponentId": null } ], "metrics": [ { "metricRaw": "Production per rig per day", "numberRaw": "+33%", "numberKind": "percent", "actionTitle": "US energy companies have boosted their productivity in the past five years", "calloutText": "Gas output has continued to grow... while rig counts have declined... indicating that productivity has risen.", "numberScale": null, "numberValue": 33, "metricFamily": "other", "numberCurrency": null } ], "tools": [ { "tool": { "name": "Contrast Pairs", "slug": "contrast-pairs", "status": "active", "bestFor": null, "canonId": "019dd956-9b77-70d3-88b1-f34e26f60860", "version": 1, "bodyDocId": null, "description": "Creating tension through opposites: Before↔After, Problem↔Solution, Pain↔Relief", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Storyteller", "layer": "loop", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a07-d4c76c3737e3", "evidence": "Callout pairs gas output rising against rig counts declining.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-d20d0ef38830", "evidence": "Title: 'US energy companies have boosted their productivity'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Chartjunk Elimination", "slug": "chartjunk-elimination", "status": "active", "bestFor": null, "canonId": "019dd956-b49e-7453-ab01-b60f338eeda1", "version": 1, "bodyDocId": null, "description": "Remove decorative elements that don't convey data: 3D effects, shadows, unnecessary gridlines", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "877d805f-da37-4e10-9aba-13d43c4ea41f", "evidence": "chart/line: Production per rig per day (Mcf/day)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.689361+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Data-Ink Ratio", "slug": "data-ink-ratio", "status": "active", "bestFor": null, "canonId": "019dd956-afc8-70da-b378-92834d36fde6", "version": 1, "bodyDocId": null, "description": "Maximize data, minimize non-data ink - remove chartjunk and decoration", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "76e8f01d-9f42-4bfe-91e0-879060db76d5", "evidence": "chart/bar-vertical: Gas production (bcf/day) and HH ($/million BTU)", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 0.6, "extraction": { "at": "2026-07-16 21:07:49.726408+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [ { "matchId": "ab5f9c32-602c-4ace-aa0b-df8049f25e72", "evidence": "The slide structure follows a causal flow: Output growth + Input decline = Productivity rise.", "framework": null, "confidence": 0.9, "extraction": { "at": "2026-05-02 19:37:53.811+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 9, "frameworkName": "logical-chain" } ], "arcBeats": [ { "to": 9, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 3, "name": "Situation & Context", "beatId": "019dd95a-0702-74a3-87e3-8583c1cf72c3", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Situation & Context", "slug": "consultants-gambit-situation-context", "status": "active", "canonId": "019dd9b8-05ae-741b-992d-65ee83c639b3", "version": 1, "description": null }, "evidence": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9).", "position": 1, "isPrimaryArc": true, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 9, "from": 4, "loop": { "name": "02_pattern_hunter", "slug": "02-pattern-hunter", "status": "active", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "canonId": "019dd956-6695-771a-be2e-f1748ef041a4", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "description": "Group multiple pieces of evidence that together point to a pattern or conclusion", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-9f63b5270bbf", "evidence": "Six consecutive data slides (production lead, unconventional share, exports, reserves, productivity) each adds an evidence point to the same conclusion.", "position": 1, "objective": "Build evidence stack proving US gas dominance", "confidence": 85, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 10, "type": "setup", "function": "transition", "rawType": "section_divider", "block": null, "metadata": { "slideType": "section_divider", "slideTypeCanon": { "name": "Section divider", "slug": "section_divider", "status": "active", "canonId": "019de52d-066a-7402-9554-6ae504999041", "version": 1, "description": null }, "function": "transition", "functionCanon": { "name": "Transition", "slug": "transition", "status": "active", "canonId": "019de52d-1365-7149-92aa-66df859e75fd", "version": 1, "description": null }, "density": "sparse", "densityScore": 3, "componentCount": 2, "textChars": 55, "nDataPoints": 0, "notes": null, "elementsJson": [ "headline_text" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:53.468+00", "seconds": 1.88, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/10", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-10", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 1, "w": 0.418, "x": 0.582, "y": 0 }, "kind": "image", "text": null, "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Illustration", "slug": "illustration", "status": "active", "canonId": "019de52c-fe76-7772-a5ac-c0b7294d7615", "version": 1, "description": null }, "framework": null }, "subkind": "illustration", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.468+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "687ed010-3f8a-481c-a8b5-c673d2f1f852", "parentComponentId": null }, { "bbox": { "h": 0.24, "w": 0.45, "x": 0.07, "y": 0.38 }, "kind": "title", "text": "The Demand Trifecta Powering the US Boom in Natural Gas", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.468+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "c0722d9a-f760-4096-83a4-a915d23e3d6b", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "The Rule of Three", "slug": "the-rule-of-three", "status": "active", "bestFor": null, "canonId": "019dd956-8962-75cf-b4f8-9394501a6f33", "version": 1, "bodyDocId": null, "description": "Ideas presented in threes are more memorable and satisfying", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "block", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a07-dd9ca481f929", "evidence": "Trifecta names a three-pillar block to follow.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 10, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-da615ea0c10f", "evidence": "Divider with single phrase 'The Demand Trifecta'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 10, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Section divider", "slug": "section-divider", "status": "active", "bestFor": null, "canonId": "019dd9e1-4c66-707d-8d1f-6e14547134c7", "version": 1, "bodyDocId": null, "description": "A transitional slide marking the start of a new section.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "6ad09485-b75f-41c4-9a8e-19b617f5b4a3", "evidence": "title/headline: The Demand Trifecta Powering the US Boom in Natural Gas", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.9, "extraction": { "at": "2026-07-16 21:07:49.800098+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 10, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [], "locked": true }, { "page": 11, "type": "analysis", "title": "The chart includes a trend line indicating a 4% growth rate.", "function": "analyze_data", "rawType": "data_table", "block": null, "metadata": { "slideType": "data_table", "slideTypeCanon": { "name": "Data table", "slug": "data_table", "status": "active", "canonId": "019de52d-0bbd-71b9-9918-417f904abbf8", "version": 1, "description": null }, "function": "analyze_data", "functionCanon": { "name": "Analyze data", "slug": "analyze_data", "status": "active", "canonId": "019de52d-1590-7413-8c82-cc218cff40b4", "version": 1, "description": null }, "density": "balanced", "densityScore": 41, "componentCount": 5, "textChars": 429, "nDataPoints": 21, "notes": "The chart includes a trend line indicating a 4% growth rate.", "elementsJson": [ "headline_text", "bar_chart_stacked", "data_table" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:54.66+00", "seconds": 3.049, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/11", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-11", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.65, "w": 0.63, "x": 0.03, "y": 0.215 }, "kind": "chart", "text": "US gas consumption by sector, 2014–2024 (tcf)", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Stacked area chart", "slug": "area-stacked", "status": "active", "canonId": "019de52c-ffb1-75fa-a614-76782f418cf1", "version": 1, "description": null }, "framework": null }, "subkind": "area-stacked", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.66+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "92906bfa-2e7b-475b-b5a0-db47364c823a", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "US gas consumption: 35.7%", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8345-b9bb405749a8", "parentComponentId": null }, { "bbox": { "h": 0.1, "w": 0.9, "x": 0.03, "y": 0.85 }, "kind": "source-note", "text": "Sources: EIA; BCG analysis. Note: CAGR = compound annual growth rate; tcf = trillion cubic feet. 1Includes natural gas use in pipeline fuel... 2CAGR for 2017–2024.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.66+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "5d42de9f-ab64-4058-af6e-db16c3b49c6e", "parentComponentId": null }, { "bbox": { "h": 0.65, "w": 0.35, "x": 0.63, "y": 0.215 }, "kind": "table", "text": "Sector breakdown with 2024 demand % and CAGR", "attrs": null, "canon": { "kind": { "name": "Table", "slug": "table", "status": "active", "canonId": "019de52c-f9c8-7148-8119-eaac9594cd28", "version": 1, "description": "Tabular data layout." }, "tool": null, "subkind": { "name": "Data table", "slug": "data", "status": "active", "canonId": "019de52d-02d5-75b8-8abf-88e92bf63569", "version": 1, "description": null }, "framework": null }, "subkind": "data", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.66+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "ab90616a-96c1-4309-896e-ec00b5c8cee3", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.94, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "In 2024, exports (in the form of liquefied feed gas), electricity generation, and industrial demand were the three largest uses of natural gas in the US", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Action title", "slug": "action-title", "status": "active", "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d", "version": 1, "description": null }, "framework": null }, "subkind": "action-title", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.66+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "a9cceb36-8f69-42d5-acb0-0a1a2d047735", "parentComponentId": null } ], "metrics": [ { "metricRaw": "US gas consumption", "numberRaw": "35.7%", "numberKind": "percent", "actionTitle": "In 2024, exports (in the form of liquefied feed gas), electricity generation, and industrial demand were the three largest uses of natural gas in the US", "calloutText": null, "numberScale": null, "numberValue": 35.7, "metricFamily": "other", "numberCurrency": null } ], "tools": [ { "tool": { "name": "MECE Principle", "slug": "mece-principle", "status": "active", "bestFor": null, "canonId": "019dd956-7c60-71a8-8758-c79d914489c9", "version": 1, "bodyDocId": null, "description": "Mutually Exclusive, Collectively Exhaustive - ensuring complete, non-overlapping structure", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-e619a83e8005", "evidence": "Stacked area decomposes US gas consumption into MECE sectors with %s summing to 100.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 11, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Chunking", "slug": "chunking", "status": "active", "bestFor": null, "canonId": "019dd956-abab-72ce-b64c-2924cc83cf39", "version": 1, "bodyDocId": null, "description": "Information grouped into chunks is remembered better - structure content in digestible units", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Architect", "layer": "loop", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-eaa57db46a69", "evidence": "First slide of loop chunks demand into named driver categories explored next.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 11, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-e0dfdd6f0cc7", "evidence": "Title names the three largest uses of natural gas in 2024.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 11, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Chart Selection Guide", "slug": "chart-selection-guide", "status": "active", "bestFor": null, "canonId": "019dd956-b1a0-700b-ba17-0e16c4d5bcae", "version": 1, "bodyDocId": null, "description": "Choosing the right chart type for your data and message", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "ff52ab84-b20e-4ea7-a24b-44109c8cd3e4", "evidence": "chart/area-stacked: US gas consumption by sector, 2014–2024 (tcf)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.872298+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 11, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 15, "from": 11, "loop": { "name": "40_mece_breakdown", "slug": "40-mece-breakdown", "status": "active", "bestFor": "Problem structuring, ensuring completeness, strategic analysis", "canonId": "019dd956-763c-765e-8b68-6ee3ae1ef184", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage", "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-a34ed1135a6b", "evidence": "p.11 names three uses (exports, electricity, industrial); pp.12-14 zoom into each; p.15 projects the boom.", "position": 2, "objective": "Decompose demand into three drivers then size each", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 12, "type": "analysis", "title": "The chart on the left shows a trend line from 2000-2025, highlighting a 28% growth period. The chart on the right is a bar chart showing demand by state.", "function": "analyze_data", "rawType": "industry_trends", "block": null, "metadata": { "slideType": "industry_trends", "slideTypeCanon": { "name": "Industry trends", "slug": "industry_trends", "status": "active", "canonId": "019de52d-0b1d-7705-a0e0-c663199cd1fa", "version": 1, "description": null }, "function": "analyze_data", "functionCanon": { "name": "Analyze data", "slug": "analyze_data", "status": "active", "canonId": "019de52d-1590-7413-8c82-cc218cff40b4", "version": 1, "description": null }, "density": "dense", "densityScore": 52, "componentCount": 6, "textChars": 517, "nDataPoints": 12, "notes": "The chart on the left shows a trend line from 2000-2025, highlighting a 28% growth period. The chart on the right is a bar chart showing demand by state.", "elementsJson": [ "headline_text", "line_chart", "bar_chart_vertical", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:58.291+00", "seconds": 6.62, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/12", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-12", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "~53% of total US industrial gas demand", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8345-ef8dc5119bfe", "parentComponentId": null }, { "bbox": { "h": 0.6, "w": 0.4, "x": 0.55, "y": 0.25 }, "kind": "chart", "text": "States with the largest industrial demand for gas (tcf)", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Vertical bar chart", "slug": "bar-vertical", "status": "active", "canonId": "019de52c-fe9d-70f2-b3b7-a9ae294f5917", "version": 1, "description": null }, "framework": null }, "subkind": "bar-vertical", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:58.291+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "5cd3e358-06e2-417d-9f9e-7b83bb7b0364", "parentComponentId": null }, { "bbox": { "h": 0.6, "w": 0.4, "x": 0.05, "y": 0.25 }, "kind": "chart", "text": "US industrial demand for gas by year (tcf)", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Line chart", "slug": "line", "status": "active", "canonId": "019de52c-ff62-778f-8f6c-a952ceae8677", "version": 1, "description": null }, "framework": null }, "subkind": "line", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:58.291+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "9800d431-1a65-4656-a41c-0744ca7ff83a", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Industrial gas demand: 28%", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8345-f26ca4819ff1", "parentComponentId": null }, { "bbox": { "h": 0.1, "w": 0.5, "x": 0.05, "y": 0.88 }, "kind": "source-note", "text": "Sources: EIA; BCG analysis. Note: TX = Texas, LA = Louisiana , CA = California, IN = Indiana, OH = Ohio; tcf = trillion cubic feet. 1Industrial demand in 2023; state-level data for 2024 is not yet available.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:58.291+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "4dada5ae-b29f-48bb-a8d9-7cf003c36188", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.9, "x": 0.05, "y": 0.05 }, "kind": "title", "text": "From 2009 to 2024, falling prices caused US industrial demand for natural gas to rise by 28% a year—and demand is likely to keep growing at that rate", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Action title", "slug": "action-title", "status": "active", "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d", "version": 1, "description": null }, "framework": null }, "subkind": "action-title", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:58.291+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e72698f0-83f4-4c53-a72b-6551e686cbf2", "parentComponentId": null } ], "metrics": [ { "metricRaw": "Industrial gas demand", "numberRaw": "28%", "numberKind": "percent", "actionTitle": "From 2009 to 2024, falling prices caused US industrial demand for natural gas to rise by 28% a year—and demand is likely to keep growing at that rate", "calloutText": "~53% of total US industrial gas demand", "numberScale": null, "numberValue": 28, "metricFamily": "other", "numberCurrency": null } ], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-ef78716bfbdf", "evidence": "Title states '28% a year ... likely to keep growing at that rate'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 12, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-f26b634256a4", "evidence": "Callout annotates ~53% share of industrial demand.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 12, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Chartjunk Elimination", "slug": "chartjunk-elimination", "status": "active", "bestFor": null, "canonId": "019dd956-b49e-7453-ab01-b60f338eeda1", "version": 1, "bodyDocId": null, "description": "Remove decorative elements that don't convey data: 3D effects, shadows, unnecessary gridlines", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "f4b79fb8-7fba-45f0-acef-d7b8812c3cea", "evidence": "chart/line: US industrial demand for gas by year (tcf)", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:49.945038+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 12, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 15, "from": 11, "loop": { "name": "40_mece_breakdown", "slug": "40-mece-breakdown", "status": "active", "bestFor": "Problem structuring, ensuring completeness, strategic analysis", "canonId": "019dd956-763c-765e-8b68-6ee3ae1ef184", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage", "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-a34ed1135a6b", "evidence": "p.11 names three uses (exports, electricity, industrial); pp.12-14 zoom into each; p.15 projects the boom.", "position": 2, "objective": "Decompose demand into three drivers then size each", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 13, "type": "analysis", "title": "The map uses a diverging color scale to represent changes in GWh consumption.", "function": "analyze_data", "rawType": "geographic_map", "block": null, "metadata": { "slideType": "geographic_map", "slideTypeCanon": { "name": "Geographic map", "slug": "geographic_map", "status": "active", "canonId": "019de52d-09de-7153-8845-584c1a9d0c83", "version": 1, "description": null }, "function": "analyze_data", "functionCanon": { "name": "Analyze data", "slug": "analyze_data", "status": "active", "canonId": "019de52d-1590-7413-8c82-cc218cff40b4", "version": 1, "description": null }, "density": "dense", "densityScore": 68, "componentCount": 7, "textChars": 929, "nDataPoints": 3, "notes": "The map uses a diverging color scale to represent changes in GWh consumption.", "elementsJson": [ "headline_text", "map", "bullet_list" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:38:07.187+00", "seconds": 15.454, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/13", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-13", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "Texas and Virginia have faced the sharpest increase in demand for gas-based electricity", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8345-d1385fc347a9", "parentComponentId": null }, { "bbox": { "h": 0.55, "w": 0.55, "x": 0.03, "y": 0.3 }, "kind": "chart", "text": "Heat map of US states showing change in electricity consumption", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": null, "framework": null }, "subkind": "map", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:07.187+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "23e18024-6646-4a3f-b670-aa55f5372d4c", "parentComponentId": null }, { "bbox": { "h": 0.6, "w": 0.32, "x": 0.65, "y": 0.21 }, "kind": "list", "text": "Growth is concentrated in states that are attracting computing investments. Texas and Virginia have faced the sharpest increase in demand for gas-based electricity. Texas's low electricity and land costs have attracted data center investments and cryptocurrency mining operations. Virginia is the US's primary data center hub; the state's dense fiber optics backbone is one of the drivers of this trend.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:07.187+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "757105ec-8f24-41f0-8793-7d1d056bdee8", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Change in commercial electricity consumption: 21,568", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8345-d6c79fba28be", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.45, "x": 0.03, "y": 0.88 }, "kind": "source-note", "text": "Sources: EIA; BCG analysis. Note: GWh = gigawatt-hour. ¹As reflected by change in annual volume of electricity sold to commercial customers.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:07.187+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "6b021137-9a7f-4010-92a4-362f769b1ca2", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.94, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "The increasing number of data centers being built in the US is driving the country's growing demand for gas-based power", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:07.187+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "962ff461-5265-4556-876c-1af3f2cc5a80", "parentComponentId": null }, { "bbox": { "h": 0.03, "w": 0.45, "x": 0.03, "y": 0.21 }, "kind": "title", "text": "Change in commercial electricity consumption by state, 2019–2023¹", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Subtitle", "slug": "subtitle", "status": "active", "canonId": "019de52c-fb09-739d-900c-815b0d9ac526", "version": 1, "description": null }, "framework": null }, "subkind": "subtitle", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:07.187+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "88d4a76b-3e8e-414e-9467-3b24d3e13b15", "parentComponentId": null } ], "metrics": [ { "metricRaw": "Change in commercial electricity consumption", "numberRaw": "21,568", "numberKind": "plain", "actionTitle": "The increasing number of data centers being built in the US is driving the country’s growing demand for gas-based power", "calloutText": "Texas and Virginia have faced the sharpest increase in demand for gas-based electricity", "numberScale": null, "numberValue": 21.568, "metricFamily": "environment", "numberCurrency": null } ], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a07-f60cdda877bf", "evidence": "Title states data centers drive growing gas-power demand.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 13, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Annotation", "slug": "annotation", "status": "active", "bestFor": null, "canonId": "019dd956-b5b9-7668-bf0e-3af99823ec5c", "version": 1, "bodyDocId": null, "description": "Adding explanatory labels to highlight key data points", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-fc34adfd0f1d", "evidence": "Right-rail annotations name Texas and Virginia drivers.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 13, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Color Strategy", "slug": "color-strategy", "status": "active", "bestFor": null, "canonId": "019dd956-b202-77cf-8a6e-f445b08c0fd3", "version": 1, "bodyDocId": null, "description": "Using color for emphasis, categories, sentiment, and hierarchy", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a07-f869890b42d2", "evidence": "Choropleth uses green-yellow-red diverging scale; Texas/Virginia highlighted in deep green.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 13, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 15, "from": 11, "loop": { "name": "40_mece_breakdown", "slug": "40-mece-breakdown", "status": "active", "bestFor": "Problem structuring, ensuring completeness, strategic analysis", "canonId": "019dd956-763c-765e-8b68-6ee3ae1ef184", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage", "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-a34ed1135a6b", "evidence": "p.11 names three uses (exports, electricity, industrial); pp.12-14 zoom into each; p.15 projects the boom.", "position": 2, "objective": "Decompose demand into three drivers then size each", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 14, "type": "analysis", "title": "The chart shows a shift toward larger facilities over time. Note: The title mentions 2040, but the chart data only goes up to 2030.", "function": "quantify_impact", "rawType": "industry_trends", "block": null, "metadata": { "slideType": "industry_trends", "slideTypeCanon": { "name": "Industry trends", "slug": "industry_trends", "status": "active", "canonId": "019de52d-0b1d-7705-a0e0-c663199cd1fa", "version": 1, "description": null }, "function": "quantify_impact", "functionCanon": { "name": "Quantify impact", "slug": "quantify_impact", "status": "active", "canonId": "019de52d-1630-720d-b57d-fa7f76bebd8d", "version": 1, "description": null }, "density": "overcrowded", "densityScore": 77, "componentCount": 8, "textChars": 778, "nDataPoints": 44, "notes": "The chart shows a shift toward larger facilities over time. Note: The title mentions 2040, but the chart data only goes up to 2030.", "elementsJson": [ "headline_text", "bar_chart_stacked", "callout_box", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 21:24:28.708+00", "seconds": 3.783, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/14", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-14", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.08, "w": 0.18, "x": 0.77, "y": 0.22 }, "kind": "callout", "text": "Data shown does not include enterprise segment", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": null, "subkind": { "name": "Primary callout", "slug": "primary", "status": "active", "canonId": "019de52c-fbd1-70eb-a9ce-8997f8674c1d", "version": 1, "description": null }, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 21:24:28.708+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "d1c0fc26-8b95-4d83-a304-41943e254b57", "parentComponentId": null }, { "bbox": null, "kind": "callout", "text": "Newer data centers skew in favor of larger facilities with higher power density (kW per rack) for AI servers; 20 additional ultralarge campuses (>500 MW) are expected to go online by 2040", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:25+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8346-e64d744c2629", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.8, "x": 0.13, "y": 0.35 }, "kind": "chart", "text": "Stacked bar chart showing power demand (GW) by facility size from 2020 to 2030", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Stacked bar chart", "slug": "bar-stacked", "status": "active", "canonId": "019de52c-feec-74bf-9028-15b74f84f0a7", "version": 1, "description": null }, "framework": null }, "subkind": "bar-stacked", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 21:24:28.708+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "4af0af49-a178-4db6-9164-1bbe992d55ca", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.6, "x": 0.05, "y": 0.9 }, "kind": "disclaimer", "text": "Sources: DC Hawk 2025 refresh; market participant interviews; BCG analysis. Note: kW = kilowatt; MW = megawatt; GW = gigawatt. Because of rounding, not all percentages add up to 100%.", "attrs": null, "canon": { "kind": { "name": "Disclaimer", "slug": "disclaimer", "status": "active", "canonId": "91173477-d91f-4024-bbaf-d4f93e3f82dc", "version": 1, "description": "Legal/cautionary text that occupies most of the body of its slide." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 21:24:28.708+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "86c7ba4e-9935-49f6-aa11-176d140e608a", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.5, "x": 0.25, "y": 0.82 }, "kind": "legend", "text": "Data center facility size (MW): <50, 50-199, 200-499, 500+", "attrs": null, "canon": { "kind": { "name": "Legend", "slug": "legend", "status": "active", "canonId": "31361933-3d22-4c70-bbad-0801e9fffc0c", "version": 1, "description": "Color/symbol decoder placed adjacent to a chart or diagram." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 21:24:28.708+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "6ca965cd-81ad-493e-83e6-8d0fb89dfa9f", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Power demand: 50%", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:25+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8346-e943b14a0a22", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.9, "x": 0.05, "y": 0.05 }, "kind": "title", "text": "By 2040, data campuses that each consume over 200 MW a year will drive over 50% of the demand for power from US data centers", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 21:24:28.708+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "0df86136-2aa6-4163-9151-30fc039a4a8b", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.7, "x": 0.05, "y": 0.22 }, "kind": "title", "text": "Projected power demand from hyperscaler and co-location provider US data centers (GW)", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Subtitle", "slug": "subtitle", "status": "active", "canonId": "019de52c-fb09-739d-900c-815b0d9ac526", "version": 1, "description": null }, "framework": null }, "subkind": "subtitle", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 21:24:28.708+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "5b6fea9e-4952-4421-b062-b0dc9c282288", "parentComponentId": null } ], "metrics": [ { "metricRaw": "Power demand", "numberRaw": "50%", "numberKind": "percent", "actionTitle": "By 2040, data campuses that each consume over 200 MW a year will drive over 50% of the demand for power from US data centers", "calloutText": "Newer data centers skew in favor of larger facilities with higher power density (kW per rack) for AI servers; 20 additional ultralarge campuses (>500 MW) are expected to go online by 2040", "numberScale": null, "numberValue": 50, "metricFamily": "other", "numberCurrency": null } ], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-0200c1e676c7", "evidence": "Title: 'data campuses ... will drive over 50% of the demand'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 14, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Chart Selection Guide", "slug": "chart-selection-guide", "status": "active", "bestFor": null, "canonId": "019dd956-b1a0-700b-ba17-0e16c4d5bcae", "version": 1, "bodyDocId": null, "description": "Choosing the right chart type for your data and message", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "b3d1cf04-b8b9-4fb4-b8ff-c004c87d191f", "evidence": "chart/bar-stacked: Stacked bar chart showing power demand (GW) by facility size from 2020 to 2030", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:50.05364+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 14, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "So What? Test", "slug": "so-what-test", "status": "active", "bestFor": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "canonId": "019dd956-acd2-76f8-b59a-9bf15a89f10a", "version": 1, "bodyDocId": "fec04b06-b2f1-432b-a97b-916dc7563f64", "description": "The recursive editorial discipline of asking so-what of every slide, chart, and statement until the answer is an implication for the audience — that final answer becomes the slide's title; the chain becomes its body.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-04f9333079ec", "evidence": "Callout converts forecast into '20 additional ultralarge campuses' so-what.", "pageRefs": null, "priority": "Core", "whenToUse": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 14, "whyItWorks": "Solves the two failure modes of analytical communication at once: stopping at description (analyst-confidence problem) and leaving insight stranded in the analyst's head (translation problem). The recursion is what guarantees the implication makes it into ink.", "antipattern": "Stopping at the first tighter description (still a fact, not an implication), regressing past the audience's decision space into philosophy, smuggling the so-what into speaker notes, or re-using an implication aimed at a previous audience.", "cardinality": null, "narrativePurpose": "Forces every analytical artefact to close the gap between fact and decision, so the reader holds the recommendation by reading titles alone rather than reconstructing the analyst's mental model from raw evidence." } ], "frameworks": [], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 15, "from": 11, "loop": { "name": "40_mece_breakdown", "slug": "40-mece-breakdown", "status": "active", "bestFor": "Problem structuring, ensuring completeness, strategic analysis", "canonId": "019dd956-763c-765e-8b68-6ee3ae1ef184", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage", "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-a34ed1135a6b", "evidence": "p.11 names three uses (exports, electricity, industrial); pp.12-14 zoom into each; p.15 projects the boom.", "position": 2, "objective": "Decompose demand into three drivers then size each", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 15, "type": "analysis", "function": "summarize", "rawType": "industry_trends", "block": null, "metadata": { "slideType": "industry_trends", "slideTypeCanon": { "name": "Industry trends", "slug": "industry_trends", "status": "active", "canonId": "019de52d-0b1d-7705-a0e0-c663199cd1fa", "version": 1, "description": null }, "function": "summarize", "functionCanon": { "name": "Summarize", "slug": "summarize", "status": "active", "canonId": "019de52d-1541-704f-b86f-bf7b75056373", "version": 1, "description": null }, "density": "overcrowded", "densityScore": 87, "componentCount": 9, "textChars": 1555, "nDataPoints": 6, "notes": null, "elementsJson": [ "headline_text", "icon_grid", "paragraph" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:55.758+00", "seconds": 3.964, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/15", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-15", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "BCG's forecasts don't suggest that output will soon peak.", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:26+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8347-66dc03589a51", "parentComponentId": null }, { "bbox": { "h": 0.75, "w": 0.06, "x": 0.04, "y": 0.23 }, "kind": "image", "text": null, "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Icon grid", "slug": "icon-grid", "status": "active", "canonId": "019de52c-fdfe-749d-9990-1db465a3eed4", "version": 1, "description": null }, "framework": null }, "subkind": "icon-grid", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "6a2cf91d-b348-4d08-b2cf-9b7ff5c9bb1c", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.85, "x": 0.11, "y": 0.55 }, "kind": "list", "text": "Investment Issues. Jolted by tariffs, inflation, and labor shortages, project costs are rising sharply. For instance, the labor costs of pipeline construction are up by 19%, and gas plant construction costs have risen by 200%—from $785 per kW in 2022 to $2,400 per kW in 2025.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "98c76350-70b1-4b0f-a33a-dbb058d952ab", "parentComponentId": null }, { "bbox": { "h": 0.1, "w": 0.85, "x": 0.11, "y": 0.87 }, "kind": "list", "text": "No Peaking. BCG's forecasts don't suggest that output will soon peak. All five of the scenarios we developed find it likely that US natural gas consumption and LNG exports will keep growing over the next decade.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "c0252a81-25e2-4ab5-8afb-2112ba99a419", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.85, "x": 0.11, "y": 0.23 }, "kind": "list", "text": "Growth Dependencies. The sector's growth will depend on domestic demand for natural gas-based power and on the global market for LNG exports. Electricity demand, driven in part by increasing numbers of large data centers being built in the US, could rise by 58% by 2030, and we expect LNG exports to rise by 60% to 2035.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "df83906c-1c23-455b-b6fa-6ac61d157f4e", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.85, "x": 0.11, "y": 0.39 }, "kind": "list", "text": "Infrastructure Constraints. Despite bullish trends in sectors large and small, infrastructure strains in the US are unmistakable. Pipeline constraints have caused price volatility, from negative prices in Texas (Waha Hub) to spikes in the Northeast, reflecting the inadequacy of existing infrastructure to meet demand.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "ed42e94d-41f8-4223-bb30-efa8de0e50c6", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.85, "x": 0.11, "y": 0.71 }, "kind": "list", "text": "Supply Chain Tangles. Shortages and rising lead times—as, for example, in the case of steam turbine supply times, which, in the past 12 months or so, have ballooned from 12 months to 40 months—will dampen the growth of natural gas generation.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f28747dc-1ff4-4c47-a6da-929f2c82e5f9", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "LNG export growth: 60%", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:26+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8347-69d760d93751", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.85, "x": 0.035, "y": 0.05 }, "kind": "title", "text": "Despite the constraints that the industry faces, BCG projects a continued boom in the US natural gas industry", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "0544a13b-73c7-4cd4-a936-26a166f9c2cb", "parentComponentId": null } ], "metrics": [ { "metricRaw": "LNG export growth", "numberRaw": "60%", "numberKind": "percent", "actionTitle": "Despite the constraints that the industry faces, BCG projects a continued boom in the US natural gas industry", "calloutText": "BCG's forecasts don't suggest that output will soon peak.", "numberScale": null, "numberValue": 60, "metricFamily": "growth_rate", "numberCurrency": null } ], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-0a5682316cb4", "evidence": "Title: 'BCG projects a continued boom'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 15, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Authority Bias", "slug": "authority-bias", "status": "active", "bestFor": null, "canonId": "019dd956-c38d-70b9-a284-b2b479763356", "version": 1, "bodyDocId": null, "description": "Expert opinions are weighted more heavily - cite credible sources", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Architect", "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-0dfdbee3019d", "evidence": "Title and callout cite 'BCG's forecasts' for credibility.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 70, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 15, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "List presentation", "slug": "list-presentation", "status": "active", "bestFor": null, "canonId": "019dd9e1-4ef7-777d-ba68-9074c2b3bcf1", "version": 1, "bodyDocId": null, "description": "Bulleted, numbered, or checklist enumerations.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "85f85e85-7d5a-4808-9b91-50aa8fec6236", "evidence": "list/bullet: Growth Dependencies.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:07:50.127315+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 15, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 15, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 3, "name": "The Facts (What)", "beatId": "019dd95a-0702-74a3-87e3-9ba0b898dbea", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Facts (What)", "slug": "triple-take-the-facts-what", "status": "active", "canonId": "019dd9b8-092b-754c-8eaa-ede3ffdcb060", "version": 1, "description": null }, "evidence": "Boom evidence and demand drivers establish what is happening.", "position": 1, "isPrimaryArc": false, "parentBeatType": { "name": "Setup", "slug": "setup", "status": "active", "canonId": "019dd9b8-020e-7505-af9b-d9b9a4679bcc", "version": 1, "description": "Where the deck grounds the reader before doing anything else. Almost every arc opens here." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 15, "from": 11, "loop": { "name": "40_mece_breakdown", "slug": "40-mece-breakdown", "status": "active", "bestFor": "Problem structuring, ensuring completeness, strategic analysis", "canonId": "019dd956-763c-765e-8b68-6ee3ae1ef184", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage", "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-a34ed1135a6b", "evidence": "p.11 names three uses (exports, electricity, industrial); pp.12-14 zoom into each; p.15 projects the boom.", "position": 2, "objective": "Decompose demand into three drivers then size each", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 16, "type": "setup", "function": "transition", "rawType": "section_divider", "block": null, "metadata": { "slideType": "section_divider", "slideTypeCanon": { "name": "Section divider", "slug": "section_divider", "status": "active", "canonId": "019de52d-066a-7402-9554-6ae504999041", "version": 1, "description": null }, "function": "transition", "functionCanon": { "name": "Transition", "slug": "transition", "status": "active", "canonId": "019de52d-1365-7149-92aa-66df859e75fd", "version": 1, "description": null }, "density": "sparse", "densityScore": 2, "componentCount": 1, "textChars": 52, "nDataPoints": 0, "notes": null, "elementsJson": [ "headline_text" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:53.587+00", "seconds": 1.729, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/16", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-16", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.244, "w": 0.402, "x": 0.045, "y": 0.378 }, "kind": "title", "text": "Five Strategic Paths for the US Natural Gas Industry", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:53.587+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "2ff33e8b-3706-47bd-ab4f-1d986e21b274", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-108d6a808c50", "evidence": "Divider: 'Five Strategic Paths for the US Natural Gas Industry'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 16, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 21, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 16, "name": "The Implications (So What)", "beatId": "019dd95a-0702-74a3-87e3-9e484e8c082c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Implications (So What)", "slug": "triple-take-the-implications-so-what", "status": "active", "canonId": "019dd9b8-09c7-75cd-8c7b-ae0e23cca2b8", "version": 1, "description": null }, "evidence": "Five scenarios and three constraints surface the so-what.", "position": 2, "isPrimaryArc": false, "parentBeatType": { "name": "Reflection", "slug": "reflection", "status": "active", "canonId": "019dd9b8-0510-73fd-8d00-1c7e45f7bc98", "version": 1, "description": "The \"so what\" beat. Used by analytical arcs (Triple-take, Onion) and learning arcs (Voyage-return, Tragedy)." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [], "locked": true }, { "page": 17, "type": "setup", "title": "The slide uses a timeline-like visual to present five parallel scenarios.", "function": "compare_options", "rawType": "scenario_analysis", "block": null, "metadata": { "slideType": "scenario_analysis", "slideTypeCanon": { "name": "Scenario analysis", "slug": "scenario_analysis", "status": "active", "canonId": "019de52d-0d4d-7022-a603-242c1dd0d760", "version": 1, "description": null }, "function": "compare_options", "functionCanon": { "name": "Compare options", "slug": "compare_options", "status": "active", "canonId": "019de52d-167f-7038-aebc-70a9d2e0e33b", "version": 1, "description": null }, "density": "dense", "densityScore": 74, "componentCount": 8, "textChars": 1179, "nDataPoints": 0, "notes": "The slide uses a timeline-like visual to present five parallel scenarios.", "elementsJson": [ "headline_text", "process_diagram", "icon_grid", "paragraph", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:55.888+00", "seconds": 3.941, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/17", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-17", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.7, "w": 0.9, "x": 0.05, "y": 0.15 }, "kind": "diagram", "text": "Five scenarios presented in a horizontal sequence", "attrs": null, "canon": { "kind": { "name": "Diagram", "slug": "diagram", "status": "active", "canonId": "019de52c-f9f0-734a-81de-15382ff28c65", "version": 1, "description": "Schematic or relational diagram." }, "tool": null, "subkind": { "name": "Timeline", "slug": "timeline", "status": "active", "canonId": "019de52d-03c5-73fc-84aa-4180cbf0f5cf", "version": 1, "description": null }, "framework": null }, "subkind": "timeline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "150d7ba7-b1d0-4ff7-b748-1b8f9ee6af48", "parentComponentId": null }, { "bbox": { "h": 0.4, "w": 0.16, "x": 0.05, "y": 0.375 }, "kind": "paragraph", "text": "Blue Rush: A new age dawns, with sufficient supplies and infrastructure to meet growth in natural gas demand. Prices rise enough to incentivize gas producers, but not enough to prompt consumers to demand regulatory relief.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "049b6348-dbfb-48d7-b122-0483527b4c8f", "parentComponentId": null }, { "bbox": { "h": 0.4, "w": 0.16, "x": 0.42, "y": 0.375 }, "kind": "paragraph", "text": "Export Rush: Demand for natural gas booms, but efficiency gains and other factors cause the demand from the power sector to fizzle out after a few years. Exports then become the primary source of demand growth.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "2248f102-a9c7-4e72-adb9-75dba9abfb8e", "parentComponentId": null }, { "bbox": { "h": 0.4, "w": 0.16, "x": 0.61, "y": 0.375 }, "kind": "paragraph", "text": "Slow Burn: Both demand for and supply of natural gas rise, but supply chain delays, higher costs, and permitting delays stymie growth. This leads to reduced growth in demand and more sluggish exports.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "720cc2e8-8727-4ad5-9ac9-a9593f09b1b4", "parentComponentId": null }, { "bbox": { "h": 0.4, "w": 0.16, "x": 0.79, "y": 0.375 }, "kind": "paragraph", "text": "Energy Insecurity: Geopolitical tensions continue to rise, and other countries increasingly see the US as an unreliable partner. They still buy gas from the US, but mainly as a second choice.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "8cb801ff-6a19-4540-9097-1f3e86f851f7", "parentComponentId": null }, { "bbox": { "h": 0.4, "w": 0.16, "x": 0.23, "y": 0.375 }, "kind": "paragraph", "text": "America First: The supply of natural gas booms, but a winter with high prices makes it difficult for Americans to stay warm. This prompts a policy shift that slows exports and increases domestic use of natural gas.", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e03c8443-5b14-4e10-8718-3a232fe1223a", "parentComponentId": null }, { "bbox": { "h": 0.03, "w": 0.1, "x": 0.03, "y": 0.93 }, "kind": "source-note", "text": "Source: BCG analysis.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "d1d89497-1e6f-46d7-9eff-78c63a6c09ad", "parentComponentId": null }, { "bbox": { "h": 0.07, "w": 0.94, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "Five possible futures exist for US natural gas, according to a BCG study", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "bd050cc4-2116-45d3-a455-925f3740ba9b", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-15f63aba760b", "evidence": "Title: 'Five possible futures exist for US natural gas'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Law of Similarity", "slug": "law-of-similarity", "status": "active", "bestFor": null, "canonId": "019dd956-c025-70d9-a411-8efa41ae179b", "version": 1, "bodyDocId": null, "description": "Similar-looking elements perceived as related - consistent styling for related concepts", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-1f3ca1380d24", "evidence": "Identical card styling visually groups the five scenarios.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Small Multiples", "slug": "small-multiples", "status": "active", "bestFor": null, "canonId": "019dd956-b32d-7586-b368-baa1dd388ed4", "version": 1, "bodyDocId": null, "description": "Repeating similar charts for comparison across categories or time", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-1bac209e67f0", "evidence": "Five parallel scenario cards with icon, name, description in identical layout.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [ { "matchId": "019dd95a-1d21-7467-a460-c7b4a85fc86c", "evidence": "Five named scenarios labelled and described in dedicated cards.", "framework": null, "confidence": 95, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "frameworkName": "BCG Five Scenarios (Blue Rush / America First / Export Rush / Slow Burn / Energy Insecurity)" }, { "matchId": "eaaeaec1-4e48-4120-9ac6-0bcfae47e784", "evidence": "The slide presents five distinct future scenarios for the US natural gas market.", "framework": null, "confidence": 1, "extraction": { "at": "2026-05-02 19:37:55.888+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 17, "frameworkName": "scenario_analysis" } ], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 21, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 16, "name": "The Implications (So What)", "beatId": "019dd95a-0702-74a3-87e3-9e484e8c082c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Implications (So What)", "slug": "triple-take-the-implications-so-what", "status": "active", "canonId": "019dd9b8-09c7-75cd-8c7b-ae0e23cca2b8", "version": 1, "description": null }, "evidence": "Five scenarios and three constraints surface the so-what.", "position": 2, "isPrimaryArc": false, "parentBeatType": { "name": "Reflection", "slug": "reflection", "status": "active", "canonId": "019dd9b8-0510-73fd-8d00-1c7e45f7bc98", "version": 1, "description": "The \"so what\" beat. Used by analytical arcs (Triple-take, Onion) and learning arcs (Voyage-return, Tragedy)." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 18, "from": 17, "loop": { "name": "35_scenario_fork", "slug": "35-scenario-fork", "status": "active", "bestFor": "Strategic planning, risk analysis, board presentations", "canonId": "019dd956-7430-71ea-ac7d-1630063fb962", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation", "description": "Present multiple futures based on different assumptions or decisions", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-a4f4080a44c6", "evidence": "p.17 names the five scenarios; p.18 charts forecast consumption under each.", "position": 3, "objective": "Lay out five future scenarios and their consumption paths", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 18, "type": "analysis", "title": "The chart uses a stacked bar format to break down consumption by sector (Industry, Residential/Commercial, Electricity, LNG feedgas) across five distinct scenar", "function": "analyze_data", "rawType": "data_table", "block": null, "metadata": { "slideType": "data_table", "slideTypeCanon": { "name": "Data table", "slug": "data_table", "status": "active", "canonId": "019de52d-0bbd-71b9-9918-417f904abbf8", "version": 1, "description": null }, "function": "analyze_data", "functionCanon": { "name": "Analyze data", "slug": "analyze_data", "status": "active", "canonId": "019de52d-1590-7413-8c82-cc218cff40b4", "version": 1, "description": null }, "density": "dense", "densityScore": 56, "componentCount": 6, "textChars": 560, "nDataPoints": 60, "notes": "The chart uses a stacked bar format to break down consumption by sector (Industry, Residential/Commercial, Electricity, LNG feedgas) across five distinct scenarios.", "elementsJson": [ "headline_text", "bar_chart_stacked", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:54.939+00", "seconds": 2.908, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/18", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-18", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.55, "w": 0.9, "x": 0.05, "y": 0.28 }, "kind": "chart", "text": "Stacked bar chart showing consumption by sector for 2023, 2025, 2030, and 2035", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Stacked bar chart", "slug": "bar-stacked", "status": "active", "canonId": "019de52c-feec-74bf-9028-15b74f84f0a7", "version": 1, "description": null }, "framework": null }, "subkind": "bar-stacked", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.939+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "1fd9ee78-5525-4855-841a-c588443b3d17", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.9, "x": 0.05, "y": 0.9 }, "kind": "disclaimer", "text": "Sources: EIA Annual energy outlook 2023; IEA WEO 2023; Energy Innovation US EPS v4.0; BCG analysis. Note: “Residential and commercial” does not include lease and plant fuel, pipelines and distribution use, or pipe exports. bcf = billion cubic feet.", "attrs": null, "canon": { "kind": { "name": "Disclaimer", "slug": "disclaimer", "status": "active", "canonId": "91173477-d91f-4024-bbaf-d4f93e3f82dc", "version": 1, "description": "Legal/cautionary text that occupies most of the body of its slide." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.939+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "472a06f3-3dbe-4620-b8b6-2f7b9114a46e", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.6, "x": 0.2, "y": 0.83 }, "kind": "legend", "text": "LNG feedgas, Electricity, Residential and commercial, Industry", "attrs": null, "canon": { "kind": { "name": "Legend", "slug": "legend", "status": "active", "canonId": "31361933-3d22-4c70-bbad-0801e9fffc0c", "version": 1, "description": "Color/symbol decoder placed adjacent to a chart or diagram." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.939+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "526e8e14-31e3-41b8-9c1f-f60a5af520ec", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "bcf/day: 172.7", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:24+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8346-a653577f1228", "parentComponentId": null }, { "bbox": { "h": 0.1, "w": 0.9, "x": 0.05, "y": 0.05 }, "kind": "title", "text": "In none of the five scenarios that BCG developed does US natural gas consumption peak over the next ten years", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.939+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "a7087747-202e-4220-bb7a-4f4a0706cf01", "parentComponentId": null }, { "bbox": { "h": 0.03, "w": 0.4, "x": 0.05, "y": 0.22 }, "kind": "title", "text": "Forecast annual natural gas consumption (bcf/day)", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Subtitle", "slug": "subtitle", "status": "active", "canonId": "019de52c-fb09-739d-900c-815b0d9ac526", "version": 1, "description": null }, "framework": null }, "subkind": "subtitle", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.939+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e6049233-ebe8-4803-8878-be46b8977250", "parentComponentId": null } ], "metrics": [ { "metricRaw": "bcf/day", "numberRaw": "172.7", "numberKind": "plain", "actionTitle": "In none of the five scenarios that BCG developed does US natural gas consumption peak over the next ten years", "calloutText": null, "numberScale": null, "numberValue": 172.7, "metricFamily": "other", "numberCurrency": null } ], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-2214539e3e18", "evidence": "Title: 'In none of the five scenarios ... does US natural gas consumption peak'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 18, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Color Strategy", "slug": "color-strategy", "status": "active", "bestFor": null, "canonId": "019dd956-b202-77cf-8a6e-f445b08c0fd3", "version": 1, "bodyDocId": null, "description": "Using color for emphasis, categories, sentiment, and hierarchy", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-2b8a5016c445", "evidence": "Consistent four-segment color legend (LNG feedgas / Electricity / R&C / Industry) across all bars.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 18, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Small Multiples", "slug": "small-multiples", "status": "active", "bestFor": null, "canonId": "019dd956-b32d-7586-b368-baa1dd388ed4", "version": 1, "bodyDocId": null, "description": "Repeating similar charts for comparison across categories or time", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-273335ca2abb", "evidence": "Same stacked-bar pattern repeated across 2025/2030/2035 for the five scenarios.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 18, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [ { "matchId": "019dd95a-1d21-7467-a460-c8ae2152315b", "evidence": "Same five scenarios projected across 2025/2030/2035 stacked bars.", "framework": null, "confidence": 90, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 18, "frameworkName": "BCG Five Scenarios (Blue Rush / America First / Export Rush / Slow Burn / Energy Insecurity)" } ], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 21, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 16, "name": "The Implications (So What)", "beatId": "019dd95a-0702-74a3-87e3-9e484e8c082c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Implications (So What)", "slug": "triple-take-the-implications-so-what", "status": "active", "canonId": "019dd9b8-09c7-75cd-8c7b-ae0e23cca2b8", "version": 1, "description": null }, "evidence": "Five scenarios and three constraints surface the so-what.", "position": 2, "isPrimaryArc": false, "parentBeatType": { "name": "Reflection", "slug": "reflection", "status": "active", "canonId": "019dd9b8-0510-73fd-8d00-1c7e45f7bc98", "version": 1, "description": "The \"so what\" beat. Used by analytical arcs (Triple-take, Onion) and learning arcs (Voyage-return, Tragedy)." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 18, "from": 17, "loop": { "name": "35_scenario_fork", "slug": "35-scenario-fork", "status": "active", "bestFor": "Strategic planning, risk analysis, board presentations", "canonId": "019dd956-7430-71ea-ac7d-1630063fb962", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation", "description": "Present multiple futures based on different assumptions or decisions", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-a4f4080a44c6", "evidence": "p.17 names the five scenarios; p.18 charts forecast consumption under each.", "position": 3, "objective": "Lay out five future scenarios and their consumption paths", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 19, "type": "setup", "function": "front_matter", "rawType": "cover", "block": null, "metadata": { "slideType": "cover", "slideTypeCanon": { "name": "Cover", "slug": "cover", "status": "active", "canonId": "019de52d-05f2-729d-9f93-e0504f0a2410", "version": 1, "description": null }, "function": "front_matter", "functionCanon": { "name": "Front matter", "slug": "front_matter", "status": "active", "canonId": "019de52d-133d-73f0-9e26-201eda96b098", "version": 1, "description": null }, "density": "sparse", "densityScore": 1, "componentCount": 1, "textChars": 41, "nDataPoints": 0, "notes": null, "elementsJson": [ "headline_text" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:54.154+00", "seconds": 2.072, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/19", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-19", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.15, "w": 0.45, "x": 0.07, "y": 0.42 }, "kind": "title", "text": "Unlocking Growth in a System Under Strain", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.154+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "54e38ad8-2958-4b3b-a71a-ac1ef2ff4a12", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-2f1e2c1e2723", "evidence": "Divider: 'Unlocking Growth in a System Under Strain'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 19, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 21, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 16, "name": "The Implications (So What)", "beatId": "019dd95a-0702-74a3-87e3-9e484e8c082c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Implications (So What)", "slug": "triple-take-the-implications-so-what", "status": "active", "canonId": "019dd9b8-09c7-75cd-8c7b-ae0e23cca2b8", "version": 1, "description": null }, "evidence": "Five scenarios and three constraints surface the so-what.", "position": 2, "isPrimaryArc": false, "parentBeatType": { "name": "Reflection", "slug": "reflection", "status": "active", "canonId": "019dd9b8-0510-73fd-8d00-1c7e45f7bc98", "version": 1, "description": "The \"so what\" beat. Used by analytical arcs (Triple-take, Onion) and learning arcs (Voyage-return, Tragedy)." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [], "locked": true }, { "page": 20, "type": "tension", "title": "Uses a structured list/grid layout to categorize market headwinds.", "function": "frame_problem", "rawType": "problem_statement", "block": null, "metadata": { "slideType": "problem_statement", "slideTypeCanon": { "name": "Problem statement", "slug": "problem_statement", "status": "active", "canonId": "019de52d-0879-768d-bba8-8da8a5a121d4", "version": 1, "description": null }, "function": "frame_problem", "functionCanon": { "name": "Frame problem", "slug": "frame_problem", "status": "active", "canonId": "019de52d-13db-753e-ad70-e9b2d0dab398", "version": 1, "description": null }, "density": "balanced", "densityScore": 33, "componentCount": 5, "textChars": 412, "nDataPoints": 0, "notes": "Uses a structured list/grid layout to categorize market headwinds.", "elementsJson": [ "headline_text", "icon_grid" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:58.135+00", "seconds": 5.918, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/20", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-20", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.12, "w": 0.84, "x": 0.08, "y": 0.28 }, "kind": "image", "text": null, "attrs": null, "canon": { "kind": { "name": "Image", "slug": "image", "status": "active", "canonId": "019de52c-f978-701f-a720-51d029d769e7", "version": 1, "description": "Photo, illustration, screenshot or icon." }, "tool": null, "subkind": { "name": "Icon grid", "slug": "icon-grid", "status": "active", "canonId": "019de52c-fdfe-749d-9990-1db465a3eed4", "version": 1, "description": null }, "framework": null }, "subkind": "icon-grid", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:58.135+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "314361c4-1c11-49f8-826c-d257ffcaaab2", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.84, "x": 0.08, "y": 0.28 }, "kind": "list", "text": "Financial constraints; Construction and operational constraints; Infrastructure constraints", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:58.135+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "086d1414-1ce4-43af-8c84-274dfc93c0cd", "parentComponentId": null }, { "bbox": { "h": 0.45, "w": 0.94, "x": 0.03, "y": 0.44 }, "kind": "list", "text": "Market pricing dynamics; Labor costs; Inflation; Supply chain costs (including tariffs); Skills shortages; Supply chain shortages (equipment/materials); Limitations on takeaway capacity; Regulatory and permitting barriers", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:58.135+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "21834f8e-5189-4cd7-843a-6c86db08be7a", "parentComponentId": null }, { "bbox": { "h": 0.03, "w": 0.15, "x": 0.03, "y": 0.92 }, "kind": "source-note", "text": "Source: BCG analysis.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:58.135+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "c5d0ae02-7379-44ff-9c3f-bb52ef4699f5", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.94, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "Three constraints could slow the US natural gas market's momentum in the future", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:58.135+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f7c3fd93-bc76-4b87-abf7-c05d36d4cf3b", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "MECE Principle", "slug": "mece-principle", "status": "active", "bestFor": null, "canonId": "019dd956-7c60-71a8-8758-c79d914489c9", "version": 1, "bodyDocId": null, "description": "Mutually Exclusive, Collectively Exhaustive - ensuring complete, non-overlapping structure", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-365faaea3180", "evidence": "Three columns (Financial / Construction & Operational / Infrastructure) with non-overlapping items.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "The Rule of Three", "slug": "the-rule-of-three", "status": "active", "bestFor": null, "canonId": "019dd956-8962-75cf-b4f8-9394501a6f33", "version": 1, "bodyDocId": null, "description": "Ideas presented in threes are more memorable and satisfying", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "block", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-3bda1f9062d9", "evidence": "Three pillared categories of constraint shown side-by-side.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Causal Chain", "slug": "causal-chain", "status": "active", "bestFor": null, "canonId": "019dd956-9e98-7269-907b-8cf727e9499d", "version": 1, "bodyDocId": null, "description": "Showing how one event leads to another in sequence", "familyLabel": null, "categoryName": "Loop", "categorySlug": "loop" }, "agent": "Architect", "layer": "loop", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-3c0d21743d9d", "evidence": "Loop opener framing root constraints that will be mapped to the value chain on p.21.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 60, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-3229f22b220d", "evidence": "Title: 'Three constraints could slow ... momentum'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." } ], "frameworks": [ { "matchId": "a1d1cf41-5239-431b-8319-6d113a243464", "evidence": "Categorization of market headwinds into three distinct constraint types.", "framework": null, "confidence": 0.8, "extraction": { "at": "2026-05-02 19:37:58.135+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 20, "frameworkName": "constraint" } ], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 21, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 16, "name": "The Implications (So What)", "beatId": "019dd95a-0702-74a3-87e3-9e484e8c082c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Implications (So What)", "slug": "triple-take-the-implications-so-what", "status": "active", "canonId": "019dd9b8-09c7-75cd-8c7b-ae0e23cca2b8", "version": 1, "description": null }, "evidence": "Five scenarios and three constraints surface the so-what.", "position": 2, "isPrimaryArc": false, "parentBeatType": { "name": "Reflection", "slug": "reflection", "status": "active", "canonId": "019dd9b8-0510-73fd-8d00-1c7e45f7bc98", "version": 1, "description": "The \"so what\" beat. Used by analytical arcs (Triple-take, Onion) and learning arcs (Voyage-return, Tragedy)." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 21, "from": 20, "loop": { "name": "44_value_chain_walk", "slug": "44-value-chain-walk", "status": "active", "bestFor": "Operations improvement, cost reduction, competitive advantage", "canonId": "019dd956-77b7-748d-b282-e4329a0a5eb1", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Input -> Process Step 1 -> Process Step 2 -> Process Step 3 -> Output -> Value Assessment", "description": "Walk through each step of the value chain to identify where value is created or destroyed", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-a9c870797f33", "evidence": "p.20 lists three constraint categories; p.21 walks the natural-gas and LNG value chain segments showing where capacity lags.", "position": 4, "objective": "Identify constraints across the gas value chain", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 21, "type": "analysis", "title": "Uses a value chain framework to map infrastructure investment and capacity growth.", "function": "present_framework", "rawType": "industry_trends", "block": null, "metadata": { "slideType": "industry_trends", "slideTypeCanon": { "name": "Industry trends", "slug": "industry_trends", "status": "active", "canonId": "019de52d-0b1d-7705-a0e0-c663199cd1fa", "version": 1, "description": null }, "function": "present_framework", "functionCanon": { "name": "Present framework", "slug": "present_framework", "status": "active", "canonId": "019de52d-1403-7667-9100-d2ac6709f750", "version": 1, "description": null }, "density": "overcrowded", "densityScore": 76, "componentCount": 8, "textChars": 811, "nDataPoints": 14, "notes": "Uses a value chain framework to map infrastructure investment and capacity growth.", "elementsJson": [ "process_diagram", "callout_box", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:55.758+00", "seconds": 3.429, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/21", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-21", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "Pipelines and facilities see highest levels of investment and capacity growth; Storage capacity has remained relatively flat in the past few years despite rising supply and demand.", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:26+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8347-ee238bbba418", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.13, "x": 0.03, "y": 0.53 }, "kind": "framework", "text": "LNG value chain", "attrs": null, "canon": { "kind": { "name": "Framework", "slug": "framework", "status": "active", "canonId": "019de52c-fa18-77c6-b10a-ccb8277ac0fa", "version": 1, "description": "Named conceptual framework instance." }, "tool": null, "subkind": { "name": "Framework instance", "slug": "instance", "status": "active", "canonId": "019de52d-05a2-72af-be0b-7edc60708a03", "version": 1, "description": null }, "framework": null }, "subkind": "instance", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "af6d1299-2e9f-43c2-a1f8-46d2d7ee0c68", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.13, "x": 0.03, "y": 0.235 }, "kind": "framework", "text": "Natural gas value chain", "attrs": null, "canon": { "kind": { "name": "Framework", "slug": "framework", "status": "active", "canonId": "019de52c-fa18-77c6-b10a-ccb8277ac0fa", "version": 1, "description": "Named conceptual framework instance." }, "tool": null, "subkind": { "name": "Framework instance", "slug": "instance", "status": "active", "canonId": "019de52d-05a2-72af-be0b-7edc60708a03", "version": 1, "description": null }, "framework": null }, "subkind": "instance", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f2e3c931-85cc-4515-97cb-53647932fdd8", "parentComponentId": null }, { "bbox": null, "kind": "framework", "text": "Value Chain", "attrs": null, "canon": { "kind": { "name": "Framework", "slug": "framework", "status": "active", "canonId": "019de52c-fa18-77c6-b10a-ccb8277ac0fa", "version": 1, "description": "Named conceptual framework instance." }, "tool": { "name": "Structuring frame", "slug": "structuring-frame", "status": "active", "bestFor": null, "canonId": "019dd9e1-48ff-708d-8103-a8464743e560", "version": 1, "bodyDocId": null, "description": "A named scaffold for organising content (SCQA, situation-action-result, etc.).", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:26+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8347-f7b8609a045f", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.33, "x": 0.63, "y": 0.63 }, "kind": "list", "text": "Pipelines and facilities see highest levels of investment and capacity growth. Storage capacity has remained relatively flat in the past few years despite rising supply and demand", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "9e5bf51a-2a7f-4789-af76-bb0116aa09be", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Investment: $250 billion", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:26+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8347-f3a9f78fa2d0", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.94, "x": 0.03, "y": 0.815 }, "kind": "source-note", "text": "Sources: GlobalData; EIA; Rystad Energy; BCG analysis. Note: Pipeline cost is counted when it reaches commissioning, not when outlays occur. bcf = billion cubic feet; CAGR = compound annual growth rate; Mcm = million cubic meters; MT = million tons.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "76bba43d-2b9d-48a3-ac1a-53dcefec1635", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.94, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "Over $250 billion has been invested in US infrastructure to deliver natural gas to demand centers, but capacity remains inadequate", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "5f9b2c32-b8aa-4113-85ac-4e65ad68dbd1", "parentComponentId": null } ], "metrics": [ { "metricRaw": "Investment", "numberRaw": "$250 billion", "numberKind": "money", "actionTitle": "Over $250 billion has been invested in US infrastructure to deliver natural gas to demand centers, but capacity remains inadequate", "calloutText": "Pipelines and facilities see highest levels of investment and capacity growth; Storage capacity has remained relatively flat in the past few years despite rising supply and demand.", "numberScale": "b", "numberValue": 250, "metricFamily": "market_size", "numberCurrency": "$" } ], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-42d3e13f50f5", "evidence": "Title: '$250 billion ... but capacity remains inadequate'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Picture Superiority Effect", "slug": "picture-superiority-effect", "status": "active", "bestFor": null, "canonId": "019dd956-c201-7014-bb58-3e85e3e11dfd", "version": 1, "bodyDocId": null, "description": "Pictures remembered 6x better than words - prioritize visuals over text", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-4b1d9931357e", "evidence": "Iconographic value-chain stages (rig, plant, pipeline, ship) carry meaning visually.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "So What? Test", "slug": "so-what-test", "status": "active", "bestFor": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "canonId": "019dd956-acd2-76f8-b59a-9bf15a89f10a", "version": 1, "bodyDocId": "fec04b06-b2f1-432b-a97b-916dc7563f64", "description": "The recursive editorial discipline of asking so-what of every slide, chart, and statement until the answer is an implication for the audience — that final answer becomes the slide's title; the chain becomes its body.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-4730f734325a", "evidence": "Takeaways box delivers the so-what (storage flat despite rising supply/demand).", "pageRefs": null, "priority": "Core", "whenToUse": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "whyItWorks": "Solves the two failure modes of analytical communication at once: stopping at description (analyst-confidence problem) and leaving insight stranded in the analyst's head (translation problem). The recursion is what guarantees the implication makes it into ink.", "antipattern": "Stopping at the first tighter description (still a fact, not an implication), regressing past the audience's decision space into philosophy, smuggling the so-what into speaker notes, or re-using an implication aimed at a previous audience.", "cardinality": null, "narrativePurpose": "Forces every analytical artefact to close the gap between fact and decision, so the reader holds the recommendation by reading titles alone rather than reconstructing the analyst's mental model from raw evidence." }, { "tool": { "name": "Von Restorff Effect", "slug": "von-restorff-effect", "status": "active", "bestFor": null, "canonId": "019dd956-beab-73d8-9f62-30d0332e926e", "version": 1, "bodyDocId": null, "description": "Items that stand out are noticed and remembered - make key points visually distinct", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-4f2022aa34d2", "evidence": "Storage box is dashed-outlined to stand out as the bottleneck.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [ { "matchId": "eedb67e3-d362-4fc9-a7f8-8223002f39fd", "evidence": "Visual representation of sequential industry processes (Extraction to Distribution/Regasification)", "framework": null, "confidence": 1, "extraction": { "at": "2026-05-02 19:37:55.758+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "frameworkName": "value-chain" }, { "matchId": "019dd95a-1d21-7467-a460-ce36feea1f3e", "evidence": "Two labelled rows: 'Natural gas value chain' and 'LNG value chain' with named stages.", "framework": null, "confidence": 95, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 21, "frameworkName": "Value Chain" } ], "arcBeats": [ { "to": 21, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 10, "name": "Problem & Complication", "beatId": "019dd95a-0702-74a3-87e3-8bcd0bfd1a52", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Problem & Complication", "slug": "consultants-gambit-problem-complication", "status": "active", "canonId": "019dd9b8-064a-777f-a374-e9a8c43dedd4", "version": 1, "description": null }, "evidence": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21).", "position": 2, "isPrimaryArc": true, "parentBeatType": { "name": "Complication", "slug": "complication", "status": "active", "canonId": "019dd9b8-0275-7709-b2d6-4f77c3fc7579", "version": 1, "description": "The point in the narrative where the audience should feel discomfort. Required for argumentative arcs." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 21, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 16, "name": "The Implications (So What)", "beatId": "019dd95a-0702-74a3-87e3-9e484e8c082c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Implications (So What)", "slug": "triple-take-the-implications-so-what", "status": "active", "canonId": "019dd9b8-09c7-75cd-8c7b-ae0e23cca2b8", "version": 1, "description": null }, "evidence": "Five scenarios and three constraints surface the so-what.", "position": 2, "isPrimaryArc": false, "parentBeatType": { "name": "Reflection", "slug": "reflection", "status": "active", "canonId": "019dd9b8-0510-73fd-8d00-1c7e45f7bc98", "version": 1, "description": "The \"so what\" beat. Used by analytical arcs (Triple-take, Onion) and learning arcs (Voyage-return, Tragedy)." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 21, "from": 20, "loop": { "name": "44_value_chain_walk", "slug": "44-value-chain-walk", "status": "active", "bestFor": "Operations improvement, cost reduction, competitive advantage", "canonId": "019dd956-77b7-748d-b282-e4329a0a5eb1", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "Input -> Process Step 1 -> Process Step 2 -> Process Step 3 -> Output -> Value Assessment", "description": "Walk through each step of the value chain to identify where value is created or destroyed", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-a9c870797f33", "evidence": "p.20 lists three constraint categories; p.21 walks the natural-gas and LNG value chain segments showing where capacity lags.", "position": 4, "objective": "Identify constraints across the gas value chain", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 22, "type": "setup", "function": "front_matter", "rawType": "cover", "block": null, "metadata": { "slideType": "cover", "slideTypeCanon": { "name": "Cover", "slug": "cover", "status": "active", "canonId": "019de52d-05f2-729d-9f93-e0504f0a2410", "version": 1, "description": null }, "function": "front_matter", "functionCanon": { "name": "Front matter", "slug": "front_matter", "status": "active", "canonId": "019de52d-133d-73f0-9e26-201eda96b098", "version": 1, "description": null }, "density": "sparse", "densityScore": 2, "componentCount": 1, "textChars": 55, "nDataPoints": 0, "notes": null, "elementsJson": [ "headline_text" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:54.623+00", "seconds": 2.084, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/22", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-22", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.244, "w": 0.417, "x": 0.043, "y": 0.378 }, "kind": "title", "text": "Tomorrow’s Growth Plays for the US Natural Gas Industry", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:54.623+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "7921a020-8ea7-4749-8b85-9fd973dda535", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "One Idea Rule", "slug": "one-idea-rule", "status": "active", "bestFor": null, "canonId": "019dd956-b0f0-7630-a2f5-bb38f9bd9c57", "version": 1, "bodyDocId": null, "description": "Each slide should communicate exactly one concept", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-5195436d720c", "evidence": "Divider: 'Tomorrow's Growth Plays for the US Natural Gas Industry'.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 22, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 25, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 22, "name": "Solution & Approach", "beatId": "019dd95a-0702-74a3-87e3-8c25da9e956f", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Solution & Approach", "slug": "consultants-gambit-solution-approach", "status": "active", "canonId": "019dd9b8-071c-7161-9184-580fdac7a4f9", "version": 1, "description": null }, "evidence": "'Tomorrow's Growth Plays' frames strategic-fit table and six LNG business models (pp.22-25).", "position": 3, "isPrimaryArc": true, "parentBeatType": { "name": "Turn", "slug": "turn", "status": "active", "canonId": "019dd9b8-0396-702b-ac2f-9901f8dd8b54", "version": 1, "description": "The pivot — solution proposed, catalyst introduced, decision made. Common (15/20 arcs) but not universal: Triple-take, AIDA, PAS, Voyage-return and Pixar substitute it with a strong reflection or development beat." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [], "locked": true }, { "page": 23, "type": "setup", "title": "The slide uses a tree diagram to segment the market and a table to compare metrics.", "function": "compare_options", "rawType": "strategic_options", "block": null, "metadata": { "slideType": "strategic_options", "slideTypeCanon": { "name": "Strategic options", "slug": "strategic_options", "status": "active", "canonId": "019de52d-0c0d-745a-8f0a-50898a91cc12", "version": 1, "description": null }, "function": "compare_options", "functionCanon": { "name": "Compare options", "slug": "compare_options", "status": "active", "canonId": "019de52d-167f-7038-aebc-70a9d2e0e33b", "version": 1, "description": null }, "density": "balanced", "densityScore": 46, "componentCount": 5, "textChars": 561, "nDataPoints": 15, "notes": "The slide uses a tree diagram to segment the market and a table to compare metrics.", "elementsJson": [ "headline_text", "process_diagram", "data_table", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:56.206+00", "seconds": 3.193, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/23", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-23", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.5, "w": 0.4, "x": 0.05, "y": 0.25 }, "kind": "diagram", "text": "Natural gas -> Global -> US LNG; Natural gas -> Domestic -> Electric power; Natural gas -> Domestic -> Other sectors", "attrs": null, "canon": { "kind": { "name": "Diagram", "slug": "diagram", "status": "active", "canonId": "019de52c-f9f0-734a-81de-15382ff28c65", "version": 1, "description": "Schematic or relational diagram." }, "tool": null, "subkind": { "name": "Process flow", "slug": "process", "status": "active", "canonId": "019de52d-039c-718f-ad3a-efe9c4b3c838", "version": 1, "description": null }, "framework": null }, "subkind": "process", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.206+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "640e0a63-c424-45a2-b222-e1f9324be5b1", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.9, "x": 0.05, "y": 0.82 }, "kind": "disclaimer", "text": "Sources: Rystad Energy; BCG LNG SupplyVision, NERC; EIA; Energy Innovation Policy Simulator; BCG analysis. Note: bcf = billion cubic feet; CAGR = compound annual growth rate.", "attrs": null, "canon": { "kind": { "name": "Disclaimer", "slug": "disclaimer", "status": "active", "canonId": "91173477-d91f-4024-bbaf-d4f93e3f82dc", "version": 1, "description": "Legal/cautionary text that occupies most of the body of its slide." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.206+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "65692760-9918-4ed8-be8f-da630592423f", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "Projected CAGR to 2030", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:25+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8347-1508bcaac4a5", "parentComponentId": null }, { "bbox": { "h": 0.55, "w": 0.55, "x": 0.4, "y": 0.23 }, "kind": "table", "text": "Comparison table of 3 segments across 5 metrics: 2024 demand, 2030 demand, CAGR, Margin potential, Requirements.", "attrs": null, "canon": { "kind": { "name": "Table", "slug": "table", "status": "active", "canonId": "019de52c-f9c8-7148-8119-eaac9594cd28", "version": 1, "description": "Tabular data layout." }, "tool": null, "subkind": { "name": "Data table", "slug": "data", "status": "active", "canonId": "019de52d-02d5-75b8-8abf-88e92bf63569", "version": 1, "description": null }, "framework": null }, "subkind": "data", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.206+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "11159f50-0e38-4df9-b7ae-7e944e592112", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.9, "x": 0.05, "y": 0.05 }, "kind": "title", "text": "To identify the right strategic path forward, US natural gas players need to consider their company's fit with the capabilities they need", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.206+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "ec591677-df11-4894-b5b7-ab2ee336a11a", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Issue Tree", "slug": "issue-tree", "status": "active", "bestFor": null, "canonId": "019dd956-82e3-775d-a2b6-318154564b53", "version": 1, "bodyDocId": null, "description": "Breaking down a problem into component parts systematically", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-5aa877541b03", "evidence": "Tree decomposes Natural gas → Global/Domestic → US LNG / Electric power / Other sectors with metric columns.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-55bdabc97b99", "evidence": "Title: 'consider their company's fit with the capabilities they need'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Grid System", "slug": "grid-system", "status": "active", "bestFor": null, "canonId": "019dd956-b745-710f-8b70-825c603b1163", "version": 1, "bodyDocId": null, "description": "Aligning elements to invisible grid for visual harmony", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-5d7532837a97", "evidence": "Strict five-column comparison table aligned to grid.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [ { "matchId": "ab28cf6b-0935-4f9a-8b1e-6e83c3aca539", "evidence": "The slide uses a branching structure to segment the natural gas market.", "framework": null, "confidence": 0.9, "extraction": { "at": "2026-05-02 19:37:56.206+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "frameworkName": "decision-tree" }, { "matchId": "019dd95a-1d21-7467-a460-d09936cf765a", "evidence": "Hierarchical decomposition Natural gas → Global/Domestic → US LNG, Electric power, Other sectors with metric columns.", "framework": null, "confidence": 75, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 23, "frameworkName": "Issue Tree" } ], "arcBeats": [ { "to": 25, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 22, "name": "Solution & Approach", "beatId": "019dd95a-0702-74a3-87e3-8c25da9e956f", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Solution & Approach", "slug": "consultants-gambit-solution-approach", "status": "active", "canonId": "019dd9b8-071c-7161-9184-580fdac7a4f9", "version": 1, "description": null }, "evidence": "'Tomorrow's Growth Plays' frames strategic-fit table and six LNG business models (pp.22-25).", "position": 3, "isPrimaryArc": true, "parentBeatType": { "name": "Turn", "slug": "turn", "status": "active", "canonId": "019dd9b8-0396-702b-ac2f-9901f8dd8b54", "version": 1, "description": "The pivot — solution proposed, catalyst introduced, decision made. Common (15/20 arcs) but not universal: Triple-take, AIDA, PAS, Voyage-return and Pixar substitute it with a strong reflection or development beat." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 25, "from": 23, "loop": { "name": "34_segmentation_split", "slug": "34-segmentation-split", "status": "active", "bestFor": "Customer analysis, market research, resource allocation", "canonId": "019dd956-7398-77a8-9a5f-2e4d39589f42", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference", "description": "Divide a whole into meaningful segments to reveal hidden patterns", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-ac169fc6ba32", "evidence": "p.23 segments demand by type; p.24 names six LNG business models; p.25 maps strategies per player by scenario.", "position": 5, "objective": "Segment players, business models and scenario strategies", "confidence": 82, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 24, "type": "analysis", "title": "The slide uses a horizontal list of cards to categorize market participants.", "function": "present_framework", "rawType": "market_landscape", "block": null, "metadata": { "slideType": "market_landscape", "slideTypeCanon": { "name": "Market landscape", "slug": "market_landscape", "status": "active", "canonId": "019de52d-0b6d-75db-a946-9ac362e3afc2", "version": 1, "description": null }, "function": "present_framework", "functionCanon": { "name": "Present framework", "slug": "present_framework", "status": "active", "canonId": "019de52d-1403-7667-9100-d2ac6709f750", "version": 1, "description": null }, "density": "overcrowded", "densityScore": 76, "componentCount": 8, "textChars": 1602, "nDataPoints": 0, "notes": "The slide uses a horizontal list of cards to categorize market participants.", "elementsJson": [ "headline_text", "bullet_list", "other" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:38:02.053+00", "seconds": 9.031, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/24", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-24", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.5, "w": 0.15, "x": 0.35, "y": 0.24 }, "kind": "list", "text": "Hybrid merchant tollers: Consist of liquefaction plant operators that own large-scale LNG plants and terminals and provide liquefaction service; May have access to regasification capacity; Buy gas through a combination of spot and term contracts; Create value by optimizing agreements and connecting source gas with global LNG markets", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "10f4259f-d636-4531-84a6-b94a478dd92b", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.15, "x": 0.19, "y": 0.24 }, "kind": "list", "text": "Tollers: Consist of liquefaction plant operators that provide liquefaction services to customers that handle their own gas sourcing and trading; Generate profits from the fees they charge for liquefaction services", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "8880a2aa-07a5-4691-9661-9d33b13a4b44", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.15, "x": 0.67, "y": 0.24 }, "kind": "list", "text": "Portfolio players: Develop a global LNG merchant play that includes storage assets, long-term sourcing, and ways for oil companies to find homes for their upstream operations; Trade physical and paper assets; Leverage a global footprint", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "9a4688d5-dfa9-41ae-8174-bfdfc7f80454", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.15, "x": 0.83, "y": 0.24 }, "kind": "list", "text": "Merchant traders: Consist primarily of trading companies that take both long and short positions in the LNG market; Trade only third-party volumes; Use market intelligence to identify deals that will create value", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "bcdada86-8dfd-4264-9138-57d4e0cdbad6", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.15, "x": 0.03, "y": 0.24 }, "kind": "list", "text": "Niche players: Build niche footprints in LNG, using regional infrastructure; Minimize global activities due to smaller scale; Represent a business model seen mainly outside North America", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e0e83650-5e3b-4a1a-b692-6dfc6d85b1d3", "parentComponentId": null }, { "bbox": { "h": 0.5, "w": 0.15, "x": 0.51, "y": 0.24 }, "kind": "list", "text": "Value chain optimizers: Consist of upstream companies that own a large upstream gas position and use LNG as one means of monetizing it; Have set up an in-house trading unit that is skilled in trading equity flows; Focus on flow assurance and maximizing value from equity production", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "ef687123-eda2-42c5-b18e-b487228aea01", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.3, "x": 0.03, "y": 0.93 }, "kind": "source-note", "text": "Sources: Interviews with industry experts; BCG analysis.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "885e94bd-f796-4c2c-a983-d6e9a9b588ea", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.94, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "Six business models have emerged in the LNG segment, each with a distinct value path", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "278480c0-d2e4-4700-a1bd-b4674d9c014c", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-62b0309003a7", "evidence": "Title: 'Six business models have emerged in the LNG segment'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 24, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Law of Similarity", "slug": "law-of-similarity", "status": "active", "bestFor": null, "canonId": "019dd956-c025-70d9-a411-8efa41ae179b", "version": 1, "bodyDocId": null, "description": "Similar-looking elements perceived as related - consistent styling for related concepts", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-668392e7a694", "evidence": "Six identical card columns (Niche players, Tollers, Hybrid merchant tollers, Value chain optimizers, Portfolio players, Merchant traders).", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 24, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Small Multiples", "slug": "small-multiples", "status": "active", "bestFor": null, "canonId": "019dd956-b32d-7586-b368-baa1dd388ed4", "version": 1, "bodyDocId": null, "description": "Repeating similar charts for comparison across categories or time", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-6a66801e2dbf", "evidence": "Repeated card structure across six business models for direct comparison.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 24, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [ { "matchId": "afe33b28-9183-49cd-a54d-abbb22336bde", "evidence": "Categorization of market participants into distinct business models", "framework": null, "confidence": 0.7, "extraction": { "at": "2026-05-02 19:38:02.053+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 24, "frameworkName": "market-segmentation-pyramid" } ], "arcBeats": [ { "to": 25, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 22, "name": "Solution & Approach", "beatId": "019dd95a-0702-74a3-87e3-8c25da9e956f", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Solution & Approach", "slug": "consultants-gambit-solution-approach", "status": "active", "canonId": "019dd9b8-071c-7161-9184-580fdac7a4f9", "version": 1, "description": null }, "evidence": "'Tomorrow's Growth Plays' frames strategic-fit table and six LNG business models (pp.22-25).", "position": 3, "isPrimaryArc": true, "parentBeatType": { "name": "Turn", "slug": "turn", "status": "active", "canonId": "019dd9b8-0396-702b-ac2f-9901f8dd8b54", "version": 1, "description": "The pivot — solution proposed, catalyst introduced, decision made. Common (15/20 arcs) but not universal: Triple-take, AIDA, PAS, Voyage-return and Pixar substitute it with a strong reflection or development beat." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 25, "from": 23, "loop": { "name": "34_segmentation_split", "slug": "34-segmentation-split", "status": "active", "bestFor": "Customer analysis, market research, resource allocation", "canonId": "019dd956-7398-77a8-9a5f-2e4d39589f42", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference", "description": "Divide a whole into meaningful segments to reveal hidden patterns", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-ac169fc6ba32", "evidence": "p.23 segments demand by type; p.24 names six LNG business models; p.25 maps strategies per player by scenario.", "position": 5, "objective": "Segment players, business models and scenario strategies", "confidence": 82, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 25, "type": "setup", "title": "The slide uses a matrix structure to present strategic options for different business models under varying market conditions.", "function": "compare_options", "rawType": "strategic_options", "block": null, "metadata": { "slideType": "strategic_options", "slideTypeCanon": { "name": "Strategic options", "slug": "strategic_options", "status": "active", "canonId": "019de52d-0c0d-745a-8f0a-50898a91cc12", "version": 1, "description": null }, "function": "compare_options", "functionCanon": { "name": "Compare options", "slug": "compare_options", "status": "active", "canonId": "019de52d-167f-7038-aebc-70a9d2e0e33b", "version": 1, "description": null }, "density": "sparse", "densityScore": 22, "componentCount": 3, "textChars": 408, "nDataPoints": 0, "notes": "The slide uses a matrix structure to present strategic options for different business models under varying market conditions.", "elementsJson": [ "headline_text", "comparison_table", "icon_grid" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:55.528+00", "seconds": 2.425, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/25", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-25", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.03, "w": 0.3, "x": 0.05, "y": 0.92 }, "kind": "source-note", "text": "Sources: Interviews with industry experts; BCG analysis.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.528+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "1d362a88-8658-4f21-b720-d5a1112e0f90", "parentComponentId": null }, { "bbox": { "h": 0.65, "w": 0.9, "x": 0.05, "y": 0.25 }, "kind": "table", "text": "Matrix of LNG player types (Tollers, Merchant traders, Hybrid merchant tollers, Value chain optimizers, Portfolio players) vs 5 Scenarios (Blue Rush, America First, Export Rush, Slow Burn, Energy Security)", "attrs": null, "canon": { "kind": { "name": "Table", "slug": "table", "status": "active", "canonId": "019de52c-f9c8-7148-8119-eaac9594cd28", "version": 1, "description": "Tabular data layout." }, "tool": null, "subkind": { "name": "Data table", "slug": "data", "status": "active", "canonId": "019de52d-02d5-75b8-8abf-88e92bf63569", "version": 1, "description": null }, "framework": null }, "subkind": "data", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.528+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "cc71e18e-c90a-4610-a378-18d4012d8adc", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.9, "x": 0.05, "y": 0.05 }, "kind": "title", "text": "America’s LNG players can develop different strategies to tackle the five projected scenarios, with agility and cost reduction being common threads", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Action title", "slug": "action-title", "status": "active", "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d", "version": 1, "description": null }, "framework": null }, "subkind": "action-title", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:55.528+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "a6c52fbe-0c8e-4622-ad2a-ab3598167593", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Cognitive Load", "slug": "cognitive-load", "status": "active", "bestFor": null, "canonId": "019dd956-94f5-73dd-8446-ab3f7941bee7", "version": 1, "bodyDocId": null, "description": "Total mental effort required to process information - minimize unnecessary complexity", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-771a5cbc56db", "evidence": "Dense matrix flagged 'dense' — designed as a reference, accepting cognitive load tradeoff.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 55, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-6f7f60a0b0c6", "evidence": "Title: 'America's LNG players can develop different strategies ... agility and cost reduction being common threads'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Grid System", "slug": "grid-system", "status": "active", "bestFor": null, "canonId": "019dd956-b745-710f-8b70-825c603b1163", "version": 1, "bodyDocId": null, "description": "Aligning elements to invisible grid for visual harmony", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Designer", "layer": "slide", "agents": [ "Designer" ], "matchId": "019dd95a-163f-72bd-8a08-715b6684c6f6", "evidence": "Dense 5x5 strategy matrix (player rows by scenario columns).", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [ { "matchId": "ae6b2ac6-a127-4a76-a44f-e5f86dfa64f8", "evidence": "The slide presents a 5x5 grid comparing strategic options across different player types and market scenarios.", "framework": null, "confidence": 0.95, "extraction": { "at": "2026-05-02 19:37:55.528+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "frameworkName": "matrix-nxn" }, { "matchId": "019dd95a-1d21-7467-a460-d7c655d8cb15", "evidence": "5 player archetypes (rows) by 5 BCG scenarios (columns) of recommended strategies.", "framework": null, "confidence": 80, "extraction": { "at": "2026-04-29 13:07:34.940444+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 25, "frameworkName": "Strategy by Scenario Matrix" } ], "arcBeats": [ { "to": 25, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 22, "name": "Solution & Approach", "beatId": "019dd95a-0702-74a3-87e3-8c25da9e956f", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Solution & Approach", "slug": "consultants-gambit-solution-approach", "status": "active", "canonId": "019dd9b8-071c-7161-9184-580fdac7a4f9", "version": 1, "description": null }, "evidence": "'Tomorrow's Growth Plays' frames strategic-fit table and six LNG business models (pp.22-25).", "position": 3, "isPrimaryArc": true, "parentBeatType": { "name": "Turn", "slug": "turn", "status": "active", "canonId": "019dd9b8-0396-702b-ac2f-9901f8dd8b54", "version": 1, "description": "The pivot — solution proposed, catalyst introduced, decision made. Common (15/20 arcs) but not universal: Triple-take, AIDA, PAS, Voyage-return and Pixar substitute it with a strong reflection or development beat." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 25, "from": 23, "loop": { "name": "34_segmentation_split", "slug": "34-segmentation-split", "status": "active", "bestFor": "Customer analysis, market research, resource allocation", "canonId": "019dd956-7398-77a8-9a5f-2e4d39589f42", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference", "description": "Divide a whole into meaningful segments to reveal hidden patterns", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-ac169fc6ba32", "evidence": "p.23 segments demand by type; p.24 names six LNG business models; p.25 maps strategies per player by scenario.", "position": 5, "objective": "Segment players, business models and scenario strategies", "confidence": 82, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 26, "type": "analysis", "title": "The slide contrasts short-term BTM traction with long-term FTM preference, mapping these to specific business model requirements.", "function": "size_opportunity", "rawType": "market_landscape", "block": null, "metadata": { "slideType": "market_landscape", "slideTypeCanon": { "name": "Market landscape", "slug": "market_landscape", "status": "active", "canonId": "019de52d-0b6d-75db-a946-9ac362e3afc2", "version": 1, "description": null }, "function": "size_opportunity", "functionCanon": { "name": "Size opportunity", "slug": "size_opportunity", "status": "active", "canonId": "019de52d-147b-7568-8828-a74a27697618", "version": 1, "description": null }, "density": "overcrowded", "densityScore": 76, "componentCount": 8, "textChars": 758, "nDataPoints": 21, "notes": "The slide contrasts short-term BTM traction with long-term FTM preference, mapping these to specific business model requirements.", "elementsJson": [ "bar_chart_stacked", "process_diagram", "callout_box", "footnote" ], "confidence": 0.95, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:56.387+00", "seconds": 3.2, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/26", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-26", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": null, "kind": "callout", "text": "“Behind the meter” is gaining traction to overcome grid connectivity problems in the short term, but “front of the meter” is the preferred play in the long run", "attrs": null, "canon": { "kind": { "name": "Callout", "slug": "callout", "status": "active", "canonId": "019de52c-f8d3-761a-8953-7d37080de5e2", "version": 1, "description": "Highlighted callout box." }, "tool": { "name": "Visual emphasis", "slug": "visual-emphasis", "status": "active", "bestFor": null, "canonId": "019dd9e1-474b-736b-a8eb-a794dd88241c", "version": 1, "bodyDocId": null, "description": "Drawing the eye to one element above the rest of the slide.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:25+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8347-3360ca5f972e", "parentComponentId": null }, { "bbox": { "h": 0.35, "w": 0.1, "x": 0.43, "y": 0.33 }, "kind": "chart", "text": "Potential gas volume, 2030 (bcf/day)", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Horizontal bar chart", "slug": "bar-horizontal", "status": "active", "canonId": "019de52c-fec4-7221-986b-1cb5f5e84b1f", "version": 1, "description": null }, "framework": null }, "subkind": "bar-horizontal", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.387+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "6127fe51-6d3e-445f-9553-d9f3aaacd3e7", "parentComponentId": null }, { "bbox": { "h": 0.35, "w": 0.42, "x": 0.036, "y": 0.33 }, "kind": "chart", "text": "US data center power demand midpoint (GW)", "attrs": null, "canon": { "kind": { "name": "Chart", "slug": "chart", "status": "active", "canonId": "019de52c-f9a0-76ef-adc6-0b859109d1f8", "version": 1, "description": "Quantitative chart." }, "tool": null, "subkind": { "name": "Stacked bar chart", "slug": "bar-stacked", "status": "active", "canonId": "019de52c-feec-74bf-9028-15b74f84f0a7", "version": 1, "description": null }, "framework": null }, "subkind": "bar-stacked", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.387+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "bafe4176-99fb-4337-a419-1487c0f1638a", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.95, "x": 0.036, "y": 0.85 }, "kind": "disclaimer", "text": "Sources: EIA; NERC, interviews with industry experts, BCG power demand market model; BCG analysis. Note: Estimated power demand is based on expected utilization rates...", "attrs": null, "canon": { "kind": { "name": "Disclaimer", "slug": "disclaimer", "status": "active", "canonId": "91173477-d91f-4024-bbaf-d4f93e3f82dc", "version": 1, "description": "Legal/cautionary text that occupies most of the body of its slide." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.387+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "459be445-cbe4-4110-8b2c-9fe6f08d4b05", "parentComponentId": null }, { "bbox": { "h": 0.45, "w": 0.42, "x": 0.54, "y": 0.33 }, "kind": "list", "text": "Opportunities for upstream players", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.387+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "9d844e15-d359-4ec0-83d0-92f60254db2f", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "US data center power demand (GW): 95", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:25+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8347-375cbf87d6d5", "parentComponentId": null }, { "bbox": { "h": 0.08, "w": 0.38, "x": 0.036, "y": 0.21 }, "kind": "paragraph", "text": "\"Behind the meter\" is gaining traction to overcome grid connectivity problems in the short term, but \"front of the meter\" is the preferred play in the long run", "attrs": null, "canon": { "kind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "5f2affc0-941d-4d07-959d-4bfc1930cea4", "version": 1, "description": "Single prose block in the body of a slide." }, "tool": null, "subkind": { "name": "Paragraph", "slug": "paragraph", "status": "active", "canonId": "019de52c-fb80-75af-aa5c-a7a4bfac2433", "version": 1, "description": null }, "framework": null }, "subkind": "paragraph", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.387+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "5c7c31ca-5fc8-4052-982b-779bc320e566", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.88, "x": 0.036, "y": 0.05 }, "kind": "title", "text": "Gas is turning into gigawatts, as the increasing demand for power creates new opportunities for upstream natural gas players", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.387+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "62415792-2c10-4266-a161-afda67e75647", "parentComponentId": null } ], "metrics": [ { "metricRaw": "US data center power demand (GW)", "numberRaw": "95", "numberKind": "plain", "actionTitle": "Gas is turning into gigawatts, as the increasing demand for power creates new opportunities for upstream natural gas players", "calloutText": "“Behind the meter” is gaining traction to overcome grid connectivity problems in the short term, but “front of the meter” is the preferred play in the long run", "numberScale": null, "numberValue": 95, "metricFamily": "other", "numberCurrency": null } ], "tools": [ { "tool": { "name": "Before-After-Bridge", "slug": "before-after-bridge", "status": "active", "bestFor": null, "canonId": "019dd956-8604-7188-883f-42370288ad05", "version": 1, "bodyDocId": null, "description": "Narrative structure: Paint the before, show the after, explain the bridge", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "block", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-84b10e7d9ecc", "evidence": "Stacked bar shows shift from current to future BTM/FTM mix as the bridge to opportunity.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 65, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 26, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-7b8f102aa63a", "evidence": "Title: 'Gas is turning into gigawatts ... new opportunities for upstream natural gas players'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 26, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Metaphor & Analogy", "slug": "metaphor-analogy", "status": "active", "bestFor": null, "canonId": "019dd956-adea-7729-bca1-70810d6238a9", "version": 1, "bodyDocId": null, "description": "Making abstract concepts concrete through familiar comparisons", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-7ed4edf9a9a8", "evidence": "'Gas is turning into gigawatts' uses metaphorical compression to anchor the upstream pivot.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 26, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "So What? Test", "slug": "so-what-test", "status": "active", "bestFor": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "canonId": "019dd956-acd2-76f8-b59a-9bf15a89f10a", "version": 1, "bodyDocId": "fec04b06-b2f1-432b-a97b-916dc7563f64", "description": "The recursive editorial discipline of asking so-what of every slide, chart, and statement until the answer is an implication for the audience — that final answer becomes the slide's title; the chain becomes its body.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-8299fbcf0b82", "evidence": "Right-rail callout: 'behind the meter ... front of the meter is the preferred play in the long run'.", "pageRefs": null, "priority": "Core", "whenToUse": "On every slide carrying a chart, number, list, or finding intended to inform a decision; whenever a draft title is descriptive rather than directive; whenever the deck will circulate without its author.", "confidence": 80, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 26, "whyItWorks": "Solves the two failure modes of analytical communication at once: stopping at description (analyst-confidence problem) and leaving insight stranded in the analyst's head (translation problem). The recursion is what guarantees the implication makes it into ink.", "antipattern": "Stopping at the first tighter description (still a fact, not an implication), regressing past the audience's decision space into philosophy, smuggling the so-what into speaker notes, or re-using an implication aimed at a previous audience.", "cardinality": null, "narrativePurpose": "Forces every analytical artefact to close the gap between fact and decision, so the reader holds the recommendation by reading titles alone rather than reconstructing the analyst's mental model from raw evidence." } ], "frameworks": [], "arcBeats": [ { "to": 30, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 26, "name": "Evidence & Proof", "beatId": "019dd95a-0702-74a3-87e3-935f7bc63406", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Evidence & Proof", "slug": "consultants-gambit-evidence-proof", "status": "active", "canonId": "019dd9b8-07b1-7688-8e1e-7637fec3802a", "version": 1, "description": null }, "evidence": "Specific upstream/midstream plays detailed with sized opportunities (pp.26-30).", "position": 4, "isPrimaryArc": true, "parentBeatType": { "name": "Evidence", "slug": "evidence", "status": "active", "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a", "version": 1, "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 30, "from": 26, "loop": { "name": "06_zoom_in", "slug": "06-zoom-in", "status": "active", "bestFor": "Technical deep-dives, case studies, detailed analysis", "canonId": "019dd956-6846-74db-82be-dff5b058b072", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "description": "Start broad, then progressively focus on specific details that prove your point", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-b338b6ddf1d5", "evidence": "p.26 'gas to gigawatts' big picture for upstream, then specific upstream models (p.27); pp.28-30 zoom into midstream plays.", "position": 6, "objective": "Zoom into upstream then midstream player opportunities", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 27, "type": "setup", "function": "present_solution", "rawType": "strategic_options", "block": null, "metadata": { "slideType": "strategic_options", "slideTypeCanon": { "name": "Strategic options", "slug": "strategic_options", "status": "active", "canonId": "019de52d-0c0d-745a-8f0a-50898a91cc12", "version": 1, "description": null }, "function": "present_solution", "functionCanon": { "name": "Present solution", "slug": "present_solution", "status": "active", "canonId": "019de52d-15b8-71da-bd23-2b767850cbce", "version": 1, "description": null }, "density": "sparse", "densityScore": 22, "componentCount": 3, "textChars": 426, "nDataPoints": 0, "notes": null, "elementsJson": [ "headline_text", "icon_grid", "bullet_list" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:56.12+00", "seconds": 2.637, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/27", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-27", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.6, "w": 0.94, "x": 0.03, "y": 0.25 }, "kind": "list", "text": "Integrated clean power; Behind-the-meter power for data centers; Behind-the-meter and low-carbon solutions for data centers; Onsite gas to power", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.12+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "46e7e059-e488-4795-b01e-f78d99047c42", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.5, "x": 0.03, "y": 0.92 }, "kind": "source-note", "text": "Sources: Interviews with industry experts; BCG analysis. Note: CCUS = carbon capture, utilization, and storage; ESG = environmental, social, and governance.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.12+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "872eca64-5fc0-4ab5-90c2-b8100ce5c44b", "parentComponentId": null }, { "bbox": { "h": 0.12, "w": 0.94, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "Electricity business models are evolving as upstream natural gas players try to monetize demand for behind-the-meter solutions", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.12+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "5d2aa9ee-de3e-42ae-b34c-04dff9b5aba5", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-88e21953b080", "evidence": "Title: 'Electricity business models are evolving ... behind-the-meter solutions'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 27, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." } ], "frameworks": [], "arcBeats": [ { "to": 30, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 26, "name": "Evidence & Proof", "beatId": "019dd95a-0702-74a3-87e3-935f7bc63406", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Evidence & Proof", "slug": "consultants-gambit-evidence-proof", "status": "active", "canonId": "019dd9b8-07b1-7688-8e1e-7637fec3802a", "version": 1, "description": null }, "evidence": "Specific upstream/midstream plays detailed with sized opportunities (pp.26-30).", "position": 4, "isPrimaryArc": true, "parentBeatType": { "name": "Evidence", "slug": "evidence", "status": "active", "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a", "version": 1, "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 30, "from": 26, "loop": { "name": "06_zoom_in", "slug": "06-zoom-in", "status": "active", "bestFor": "Technical deep-dives, case studies, detailed analysis", "canonId": "019dd956-6846-74db-82be-dff5b058b072", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "description": "Start broad, then progressively focus on specific details that prove your point", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-b338b6ddf1d5", "evidence": "p.26 'gas to gigawatts' big picture for upstream, then specific upstream models (p.27); pp.28-30 zoom into midstream plays.", "position": 6, "objective": "Zoom into upstream then midstream player opportunities", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 28, "type": "setup", "function": "present_solution", "rawType": "key_messages", "block": null, "metadata": { "slideType": "key_messages", "slideTypeCanon": { "name": "Key messages", "slug": "key_messages", "status": "active", "canonId": "019de52d-0712-703f-89f5-bda6688faf3f", "version": 1, "description": null }, "function": "present_solution", "functionCanon": { "name": "Present solution", "slug": "present_solution", "status": "active", "canonId": "019de52d-15b8-71da-bd23-2b767850cbce", "version": 1, "description": null }, "density": "dense", "densityScore": 54, "componentCount": 6, "textChars": 673, "nDataPoints": 1, "notes": null, "elementsJson": [ "headline_text", "bullet_list", "icon_grid" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:57.873+00", "seconds": 4.263, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/28", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-28", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.25, "w": 0.45, "x": 0.52, "y": 0.58 }, "kind": "list", "text": "Sophisticated commercial models: Offer flexible contracts; Lower costs by eliminating intermediaries; Bundle energy services.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.873+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "1835d4d6-5fea-4612-8e9f-217f34d344e8", "parentComponentId": null }, { "bbox": { "h": 0.25, "w": 0.45, "x": 0.03, "y": 0.58 }, "kind": "list", "text": "Direct connectivity and last-mile reach: Own pipeline routes; Enable short spur connections; Use hot tap access.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.873+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "1c996c62-e1a1-4b12-a604-8125a371017d", "parentComponentId": null }, { "bbox": { "h": 0.25, "w": 0.45, "x": 0.03, "y": 0.265 }, "kind": "list", "text": "Control of critical infrastructure: Swiftly deploy large-scale gas pipelines; Maximize reliability; Flexibly manage gas flows; Quickly invest in expansion.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.873+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "28cd3778-47b6-45cf-b4a8-9394f8e4df44", "parentComponentId": null }, { "bbox": { "h": 0.25, "w": 0.45, "x": 0.52, "y": 0.265 }, "kind": "list", "text": "Ability to balance demand: Use line pack and underground storage; Maintain high-reliability (99.99999%) uptime.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.873+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "82f710e8-2081-4c20-80cb-b119eeb625ba", "parentComponentId": null }, { "bbox": { "h": 0.03, "w": 0.25, "x": 0.03, "y": 0.93 }, "kind": "source-note", "text": "Sources: Interviews with industry experts; BCG analysis.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.873+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "a0b8bd53-abdb-40d1-a836-f21826745cf7", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.94, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "Midstream players’ unique capabilities position them to supply power to data centers cost-effectively and reliably", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.873+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "b05ccae0-6755-4bdc-bffb-22230129f8e9", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-8f1b903ce337", "evidence": "Title: 'Midstream players' unique capabilities position them to supply power to data centers'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 28, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Audience Definition", "slug": "audience-definition", "status": "active", "bestFor": null, "canonId": "019dd956-7f2a-775d-aeee-ff099bcb7756", "version": 1, "bodyDocId": null, "description": "Six key questions: Who are they? What do they know? What do they believe? What do they care about? What do they fear? What decisions can they make?", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "7229bb2e-43e8-4058-bfd0-c2ec7b8c1c02", "evidence": "The slide is tailored to an audience interested in the energy sector, specifically midstream players.", "pageRefs": null, "priority": "Core", "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:30.21009+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 28, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null }, { "tool": { "name": "List presentation", "slug": "list-presentation", "status": "active", "bestFor": null, "canonId": "019dd9e1-4ef7-777d-ba68-9074c2b3bcf1", "version": 1, "bodyDocId": null, "description": "Bulleted, numbered, or checklist enumerations.", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "e65b7ce2-756f-4a9c-8bca-1aee580a62cb", "evidence": "The slide contains a list of bullet points describing midstream players' unique capabilities.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.8, "extraction": { "at": "2026-07-16 21:07:30.167881+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 28, "whyItWorks": null, "antipattern": null, "cardinality": "common", "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 30, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 26, "name": "Evidence & Proof", "beatId": "019dd95a-0702-74a3-87e3-935f7bc63406", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Evidence & Proof", "slug": "consultants-gambit-evidence-proof", "status": "active", "canonId": "019dd9b8-07b1-7688-8e1e-7637fec3802a", "version": 1, "description": null }, "evidence": "Specific upstream/midstream plays detailed with sized opportunities (pp.26-30).", "position": 4, "isPrimaryArc": true, "parentBeatType": { "name": "Evidence", "slug": "evidence", "status": "active", "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a", "version": 1, "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 30, "from": 26, "loop": { "name": "06_zoom_in", "slug": "06-zoom-in", "status": "active", "bestFor": "Technical deep-dives, case studies, detailed analysis", "canonId": "019dd956-6846-74db-82be-dff5b058b072", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "description": "Start broad, then progressively focus on specific details that prove your point", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-b338b6ddf1d5", "evidence": "p.26 'gas to gigawatts' big picture for upstream, then specific upstream models (p.27); pp.28-30 zoom into midstream plays.", "position": 6, "objective": "Zoom into upstream then midstream player opportunities", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 29, "type": "setup", "function": "summarize", "rawType": "initiative_list", "block": null, "metadata": { "slideType": "initiative_list", "slideTypeCanon": { "name": "Initiative list", "slug": "initiative_list", "status": "active", "canonId": "019de52d-0caf-770e-9b91-b99239121f50", "version": 1, "description": null }, "function": "summarize", "functionCanon": { "name": "Summarize", "slug": "summarize", "status": "active", "canonId": "019de52d-1541-704f-b86f-bf7b75056373", "version": 1, "description": null }, "density": "balanced", "densityScore": 36, "componentCount": 5, "textChars": 487, "nDataPoints": 0, "notes": null, "elementsJson": [ "headline_text", "icon_grid", "footnote" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:56.325+00", "seconds": 2.7, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/29", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-29", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.45, "w": 0.26, "x": 0.663, "y": 0.293 }, "kind": "list", "text": "Optimize capabilities: Midstream leaders have strengthened their analytical capabilities to reduce unplanned downtime and maintenance costs", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.325+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "0dc3b5d9-8465-49ef-b24c-431ef2163768", "parentComponentId": null }, { "bbox": { "h": 0.45, "w": 0.26, "x": 0.375, "y": 0.293 }, "kind": "list", "text": "Enhance capital delivery: Midstream companies have invested in increasing their capacity", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.325+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "1beb75cd-e62c-429f-90e1-c0bdb9fbd842", "parentComponentId": null }, { "bbox": { "h": 0.45, "w": 0.26, "x": 0.087, "y": 0.293 }, "kind": "list", "text": "Reduce operating costs: Midstream players have unveiled multiple initiatives to unlock financial and operational efficiency and better manage suppliers", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.325+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e3d75bf9-9b0c-4ce4-9344-d1683756f868", "parentComponentId": null }, { "bbox": { "h": 0.03, "w": 0.28, "x": 0.035, "y": 0.92 }, "kind": "source-note", "text": "Sources: Interviews with industry experts; BCG analysis.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.325+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "ecf55c71-b6f7-48a6-a3c7-8648cc2a3c65", "parentComponentId": null }, { "bbox": { "h": 0.1, "w": 0.73, "x": 0.035, "y": 0.05 }, "kind": "title", "text": "Midstream players are investing to improve efficiency", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.325+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "c5109c4a-258c-41da-b5ba-2e9ec2451a69", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-91bf0388ee3b", "evidence": "Title: 'Midstream players are investing to improve efficiency'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 29, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." } ], "frameworks": [], "arcBeats": [ { "to": 30, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 26, "name": "Evidence & Proof", "beatId": "019dd95a-0702-74a3-87e3-935f7bc63406", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Evidence & Proof", "slug": "consultants-gambit-evidence-proof", "status": "active", "canonId": "019dd9b8-07b1-7688-8e1e-7637fec3802a", "version": 1, "description": null }, "evidence": "Specific upstream/midstream plays detailed with sized opportunities (pp.26-30).", "position": 4, "isPrimaryArc": true, "parentBeatType": { "name": "Evidence", "slug": "evidence", "status": "active", "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a", "version": 1, "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 30, "from": 26, "loop": { "name": "06_zoom_in", "slug": "06-zoom-in", "status": "active", "bestFor": "Technical deep-dives, case studies, detailed analysis", "canonId": "019dd956-6846-74db-82be-dff5b058b072", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "description": "Start broad, then progressively focus on specific details that prove your point", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-b338b6ddf1d5", "evidence": "p.26 'gas to gigawatts' big picture for upstream, then specific upstream models (p.27); pp.28-30 zoom into midstream plays.", "position": 6, "objective": "Zoom into upstream then midstream player opportunities", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 30, "type": "setup", "title": "The slide uses a concentric circle diagram to represent the evolution of business models, mapped against a vertical risk/model-type spectrum on the right.", "function": "present_solution", "rawType": "initiative_list", "block": null, "metadata": { "slideType": "initiative_list", "slideTypeCanon": { "name": "Initiative list", "slug": "initiative_list", "status": "active", "canonId": "019de52d-0caf-770e-9b91-b99239121f50", "version": 1, "description": null }, "function": "present_solution", "functionCanon": { "name": "Present solution", "slug": "present_solution", "status": "active", "canonId": "019de52d-15b8-71da-bd23-2b767850cbce", "version": 1, "description": null }, "density": "balanced", "densityScore": 48, "componentCount": 6, "textChars": 620, "nDataPoints": 0, "notes": "The slide uses a concentric circle diagram to represent the evolution of business models, mapped against a vertical risk/model-type spectrum on the right.", "elementsJson": [ "headline_text", "infographic", "numbered_list" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:56.847+00", "seconds": 3.209, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/30", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-30", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.6, "w": 0.4, "x": 0.035, "y": 0.25 }, "kind": "diagram", "text": "Concentric circle diagram showing three strategic tiers", "attrs": null, "canon": { "kind": { "name": "Diagram", "slug": "diagram", "status": "active", "canonId": "019de52c-f9f0-734a-81de-15382ff28c65", "version": 1, "description": "Schematic or relational diagram." }, "tool": null, "subkind": null, "framework": null }, "subkind": "other", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.847+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "1dd229a6-880f-499f-b067-43c9efa5ca4b", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.4, "x": 0.48, "y": 0.75 }, "kind": "list", "text": "1. Offer full end-to-end solutions, from supply to power generation\n2. Provide integrated decarbonization solutions", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.847+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "2d122c87-28d4-4055-a6cd-a84fa953b6f4", "parentComponentId": null }, { "bbox": { "h": 0.25, "w": 0.4, "x": 0.48, "y": 0.45 }, "kind": "list", "text": "1. Contract to directly supply natural gas\n2. Attract power companies to construct electricity generators near gas processing plants\n3. Accommodate storage expansion in the form of line packs and onsite liquefied gas", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.847+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "81a0af01-cd13-4dec-8e55-58db67dba292", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.4, "x": 0.48, "y": 0.28 }, "kind": "list", "text": "1. Build and expand long-distance pipeline infrastructure\n2. Invest in short-haul pipeline projects", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.847+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e9fd99cf-4fc0-419d-a6bf-47ad9a644315", "parentComponentId": null }, { "bbox": { "h": 0.05, "w": 0.3, "x": 0.035, "y": 0.93 }, "kind": "source-note", "text": "Sources: Interviews with industry experts; BCG analysis.", "attrs": null, "canon": { "kind": { "name": "Source note", "slug": "source-note", "status": "active", "canonId": "23484952-494b-4a5e-b1ad-550d0d70e948", "version": 1, "description": "Attribution / source / caveat placed at the slide footer. Numbered footnotes use attrs.numbered." }, "tool": null, "subkind": null, "framework": null }, "subkind": null, "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.847+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "f4d7498f-d288-4c4d-9d16-31f0a7bb76e2", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.85, "x": 0.035, "y": 0.05 }, "kind": "title", "text": "Midstream players are exploring new business models to capture increased demand", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Headline", "slug": "headline", "status": "active", "canonId": "019de52c-fae1-7463-9a7c-d60668eced0d", "version": 1, "description": null }, "framework": null }, "subkind": "headline", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:56.847+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "8a08ff75-8885-4d06-a1c3-67b6133a3a56", "parentComponentId": null } ], "metrics": [], "tools": [ { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-96913de8512c", "evidence": "Title: 'Midstream players are exploring new business models to capture increased demand'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 90, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 30, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Canvas framework", "slug": "canvas-framework", "status": "active", "bestFor": null, "canonId": "019dd9e1-5005-762c-82f8-265b08436ca1", "version": 1, "bodyDocId": null, "description": "Named canvas (business model canvas, value prop canvas, etc.).", "familyLabel": null, "categoryName": null, "categorySlug": null }, "agent": null, "layer": "slide", "agents": null, "matchId": "6c86889b-efd2-40a8-b0d3-c249b9fa2260", "evidence": "The slide features a concentric circle diagram, which is a type of canvas framework.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 0.7, "extraction": { "at": "2026-07-16 21:07:30.337063+00", "model": "or:meta-llama/llama-4-scout", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 30, "whyItWorks": null, "antipattern": null, "cardinality": "optional", "narrativePurpose": null } ], "frameworks": [ { "matchId": "b5cb82de-3177-42c9-9477-941d8541acc0", "evidence": "Concentric circles representing progression from core to new business models", "framework": null, "confidence": 0.8, "extraction": { "at": "2026-05-02 19:37:56.847+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 30, "frameworkName": "strategic-evolution-model" } ], "arcBeats": [ { "to": 30, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 26, "name": "Evidence & Proof", "beatId": "019dd95a-0702-74a3-87e3-935f7bc63406", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Evidence & Proof", "slug": "consultants-gambit-evidence-proof", "status": "active", "canonId": "019dd9b8-07b1-7688-8e1e-7637fec3802a", "version": 1, "description": null }, "evidence": "Specific upstream/midstream plays detailed with sized opportunities (pp.26-30).", "position": 4, "isPrimaryArc": true, "parentBeatType": { "name": "Evidence", "slug": "evidence", "status": "active", "canonId": "019dd9b8-03f9-772a-b84a-4f07b415b77a", "version": 1, "description": "A dedicated proof beat exists in only ~4 arcs (Gambit, Sequoia, AIDA, Monroes). Other arcs embed evidence inline within development." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [ { "to": 30, "from": 26, "loop": { "name": "06_zoom_in", "slug": "06-zoom-in", "status": "active", "bestFor": "Technical deep-dives, case studies, detailed analysis", "canonId": "019dd956-6846-74db-82be-dff5b058b072", "version": 1, "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "description": "Start broad, then progressively focus on specific details that prove your point", "familyLabel": null }, "matchId": "019dd95a-088c-724c-b30f-b338b6ddf1d5", "evidence": "p.26 'gas to gigawatts' big picture for upstream, then specific upstream models (p.27); pp.28-30 zoom into midstream plays.", "position": 6, "objective": "Zoom into upstream then midstream player opportunities", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:29.689431+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null } } ], "locked": true }, { "page": 31, "type": "resolution", "function": "summarize", "rawType": "key_takeaways", "block": null, "metadata": { "slideType": "key_takeaways", "slideTypeCanon": { "name": "Key takeaways", "slug": "key_takeaways", "status": "active", "canonId": "019de52d-06e7-7674-a891-9f7de3b11b6d", "version": 1, "description": null }, "function": "summarize", "functionCanon": { "name": "Summarize", "slug": "summarize", "status": "active", "canonId": "019de52d-1541-704f-b86f-bf7b75056373", "version": 1, "description": null }, "density": "overcrowded", "densityScore": 78, "componentCount": 8, "textChars": 1095, "nDataPoints": 3, "notes": null, "elementsJson": [ "headline_text", "bullet_list" ], "confidence": 1, "extraction": { "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "at": "2026-05-02 19:37:57.68+00", "seconds": 3.918, "promptVersion": "v2-canon-conditioned" } }, "links": { "slide": "/slides/019dd923-5ca1-7489-b635-827bc8d6204c/31", "deck": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c", "deckAnchor": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c#slide-31", "deckJson": "/decks/019dd923-5ca1-7489-b635-827bc8d6204c.json" }, "components": [ { "bbox": { "h": 0.08, "w": 0.88, "x": 0.065, "y": 0.25 }, "kind": "list", "text": "Natural gas demand is poised for growth, with US exports likely to increase by 11% per year, from around 16 billion cubic feet per day (bcf/day) in 2024 to as much as 55 bcf/day by 2030.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.68+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "15884f15-c509-4db8-847a-a86e4e4bf1db", "parentComponentId": null }, { "bbox": { "h": 0.06, "w": 0.88, "x": 0.065, "y": 0.58 }, "kind": "list", "text": "Niche upstream models can monetize stranded gas, providing onsite modular power solutions for smaller data centers (under 50 MW) and thereby capturing extra value.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.68+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "24179573-6fc2-44f4-aa89-fad89800ad4f", "parentComponentId": null }, { "bbox": { "h": 0.06, "w": 0.88, "x": 0.065, "y": 0.8 }, "kind": "list", "text": "Their balancing capabilities—such as line-pack and storage flexibility, which is crucial for supplying power to data centers—give midstream players an advantage over upstream players.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.68+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "6acccdee-ddb6-47ee-b130-b0b2c1276df3", "parentComponentId": null }, { "bbox": { "h": 0.04, "w": 0.88, "x": 0.065, "y": 0.71 }, "kind": "list", "text": "Midstream operators can benefit from infrastructure proximity, with projects that involve directly supplying reliable behind-the-meter power.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.68+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "aa3ad9c7-55c6-4c54-8026-a62552338b53", "parentComponentId": null }, { "bbox": { "h": 0.04, "w": 0.88, "x": 0.065, "y": 0.5 }, "kind": "list", "text": "Integrated upstream players can capture the highest margin by delivering turnkey clean-power solutions directly to data centers.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.68+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "d30165d9-3752-4323-aa49-593591db2f34", "parentComponentId": null }, { "bbox": { "h": 0.06, "w": 0.88, "x": 0.065, "y": 0.375 }, "kind": "list", "text": "Several opportunities exist for midstream and upstream natural gas companies, but some of them will require companies to create differentiated offerings.", "attrs": null, "canon": { "kind": { "name": "List", "slug": "list", "status": "active", "canonId": "019de52c-f94b-779b-a53b-fd4904a5f4d2", "version": 1, "description": "Bullet or numbered list." }, "tool": null, "subkind": { "name": "Bullet list", "slug": "bullet", "status": "active", "canonId": "019de52c-fc98-7169-a083-5cab805076ca", "version": 1, "description": null }, "framework": null }, "subkind": "bullet", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.68+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "e8835dfa-3972-491d-bdd5-bd7fd5204dd6", "parentComponentId": null }, { "bbox": null, "kind": "metric", "text": "US natural gas export growth: 11%", "attrs": null, "canon": { "kind": { "name": "Metric", "slug": "metric", "status": "active", "canonId": "019de52c-f923-73bf-8081-d0b1a8c5264d", "version": 1, "description": "Big-number or KPI value." }, "tool": { "name": "Quantification", "slug": "quantification", "status": "active", "bestFor": null, "canonId": "019dd9e1-47ab-72ce-a079-aab1f5299e88", "version": 1, "bodyDocId": null, "description": "Translating a claim into numbers, charts, or tables.", "familyLabel": null }, "subkind": null, "framework": null }, "subkind": "primary", "groupRole": null, "confidence": null, "extraction": { "at": "2026-04-24 12:48:26+00", "model": "or:google/gemini-3.1-flash-lite-preview", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "019dd951-acb9-741a-8347-d90375ac4e07", "parentComponentId": null }, { "bbox": { "h": 0.15, "w": 0.93, "x": 0.035, "y": 0.05 }, "kind": "title", "text": "In sum, the US natural gas industry is ready to keep growing despite the current constraints and uncertainty", "attrs": null, "canon": { "kind": { "name": "Title", "slug": "title", "status": "active", "canonId": "019de52c-f7dd-76d9-b848-b1f12bd85cf4", "version": 1, "description": "Slide title or headline." }, "tool": null, "subkind": { "name": "Action title", "slug": "action-title", "status": "active", "canonId": "019de52c-fb31-734c-a0f5-a3935b73135d", "version": 1, "description": null }, "framework": null }, "subkind": "action-title", "groupRole": null, "confidence": null, "extraction": { "at": "2026-05-02 19:37:57.68+00", "model": "google/gemini-3.1-flash-lite-preview-20260303", "runId": null, "seconds": null, "promptVersion": null }, "componentId": "303d7437-afa8-4a0c-b416-261f7aedee30", "parentComponentId": null } ], "metrics": [ { "metricRaw": "US natural gas export growth", "numberRaw": "11%", "numberKind": "percent", "actionTitle": "In sum, the US natural gas industry is ready to keep growing despite the current constraints and uncertainty", "calloutText": null, "numberScale": null, "numberValue": 11, "metricFamily": "growth_rate", "numberCurrency": null } ], "tools": [ { "tool": { "name": "Pyramid Principle", "slug": "pyramid-principle", "status": "active", "bestFor": "When the document has a single governing decision or recommendation the reader is asked to accept, and the case can be decomposed into a small number of clean groups. Strategy decks, board memos, investment committee papers.", "canonId": "019dd956-7cbd-7219-a477-c871e2bc1aff", "version": 1, "bodyDocId": "88b6ac56-b880-46f9-8621-ef3491ab6235", "description": "Lead with the answer; group three to five MECE supports beneath it; recurse one level down. Top-down hierarchical structure for any document with a single recommendation.", "familyLabel": null, "categoryName": "Block", "categorySlug": "block" }, "agent": "Architect", "layer": "block", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-a2019a636a33", "evidence": "Six-bullet recap mirrors pyramid: top claim then supporting beats per player segment.", "pageRefs": null, "priority": "Core", "whenToUse": "When the document has a single governing decision or recommendation the reader is asked to accept, and the case can be decomposed into a small number of clean groups. Strategy decks, board memos, investment committee papers.", "confidence": 75, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 31, "whyItWorks": "Solves the two failure modes of expert communication at once: (1) the long climb where readers wait pages for the answer, and (2) logical mush from non-MECE groupings. Progressive disclosure lets a reader stop at any depth and get the right information.", "antipattern": "Chronological structure (\"what we did, what we found, what we conclude\") instead of logical hierarchy. Top-of-pyramid that is a topic (\"strategic options\") instead of an answer (\"pursue Option B because...\"). Non-MECE supports that overlap or fail to cover the universe.", "cardinality": null, "narrativePurpose": "Transfer conviction with minimum reader effort by mirroring how decision-makers consume information: answer first, scaffolding behind." }, { "tool": { "name": "Action Titles", "slug": "action-titles", "status": "active", "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "canonId": "019dd956-ac70-700b-a608-ba58e78f5dcc", "version": 1, "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841", "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Architect", "layer": "slide", "agents": [ "Architect" ], "matchId": "019dd95a-163f-72bd-8a08-990b6db4ebd5", "evidence": "Title: 'the US natural gas industry is ready to keep growing despite the current constraints and uncertainty'.", "pageRefs": null, "priority": "Core", "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.", "confidence": 95, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 31, "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.", "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.", "cardinality": null, "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex." }, { "tool": { "name": "Closing Techniques", "slug": "closing-techniques", "status": "active", "bestFor": null, "canonId": "019dd956-af13-774b-a4fd-7db0a3a88d51", "version": 1, "bodyDocId": null, "description": "Strong endings: Callback, challenge, vision, clear CTA, memorable line", "familyLabel": null, "categoryName": "Slide", "categorySlug": "slide" }, "agent": "Storyteller", "layer": "slide", "agents": [ "Storyteller" ], "matchId": "019dd95a-163f-72bd-8a08-9ddd903c58b0", "evidence": "Final 'In sum' slide synthesizes vision and player-by-player advantage as closing payoff.", "pageRefs": null, "priority": null, "whenToUse": null, "confidence": 85, "extraction": { "at": "2026-04-29 13:07:33.186773+00", "model": "claude-legacy", "runId": null, "seconds": null, "promptVersion": null }, "pageNumber": 31, "whyItWorks": null, "antipattern": null, "cardinality": null, "narrativePurpose": null } ], "frameworks": [], "arcBeats": [ { "to": 31, "arc": { "name": "The Consultant's Gambit", "slug": "consultants-gambit", "status": "active", "bestFor": "Business cases, project proposals, strategic recommendations", "canonId": "019dd956-5e0a-73c8-b305-81c38c959e9c", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "Situation & Context -> Problem & Complication -> Solution & Approach -> Evidence & Proof -> Impact & Next Steps", "description": null, "familyLabel": null }, "from": 31, "name": "Impact & Next Steps", "beatId": "019dd95a-0702-74a3-87e3-95ff50918042", "matchId": "019dd95a-0543-7581-99af-c7a02a1dcf44", "beatType": { "name": "Impact & Next Steps", "slug": "consultants-gambit-impact-next-steps", "status": "active", "canonId": "019dd9b8-0849-7728-9ee9-fd1609c4c655", "version": 1, "description": null }, "evidence": "Key takeaways slide synthesizes impact and recommended posture for players.", "position": 5, "isPrimaryArc": true, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 92 }, { "to": 31, "arc": { "name": "The Triple Take", "slug": "triple-take", "status": "active", "bestFor": "Data-driven presentations, research findings", "canonId": "019dd956-6221-73ad-bc12-378f8eb1f018", "version": 1, "bodyDocId": "019df22a-2356-73eb-8061-d8c81dc0aa49", "structure": "The Facts (What) -> The Implications (So What) -> The Action (Now What)", "description": null, "familyLabel": null }, "from": 22, "name": "The Action (Now What)", "beatId": "019dd95a-0702-74a3-87e3-a0492190366c", "matchId": "019dd95a-0543-7581-99af-cb101b7d3072", "beatType": { "name": "The Action (Now What)", "slug": "triple-take-the-action-now-what", "status": "active", "canonId": "019dd9b8-0a5e-735a-bf53-3a1ba629b7aa", "version": 1, "description": null }, "evidence": "Strategic options and player-specific recommendations close on action.", "position": 3, "isPrimaryArc": false, "parentBeatType": { "name": "Resolution", "slug": "resolution", "status": "active", "canonId": "019dd9b8-045d-703b-8dd7-e92aba3ba91b", "version": 1, "description": "How the deck ends. Required in 19/20 arcs. The exception (Sparkline) ends with new bliss which is functionally a resolution." }, "alignedBlockIds": null, "matchConfidence": 60 } ], "loops": [], "locked": true } ], "arcBeats": [ { "from": 3, "to": 9, "label": "Situation & Context", "description": "Section 'Unconventional Rise' establishes US gas dominance (pp.3-9)." }, { "from": 10, "to": 21, "label": "Problem & Complication", "description": "Demand trifecta (pp.10-15) plus three constraints and value-chain inadequacy (pp.19-21)." }, { "from": 22, "to": 25, "label": "Solution & Approach", "description": "'Tomorrow's Growth Plays' frames strategic-fit table and six LNG business models (pp.22-25)." }, { "from": 26, "to": 30, "label": "Evidence & Proof", "description": "Specific upstream/midstream plays detailed with sized opportunities (pp.26-30)." }, { "from": 31, "to": 31, "label": "Impact & Next Steps", "description": "Key takeaways slide synthesizes impact and recommended posture for players." } ], "loops": [ { "from": 4, "to": 9, "label": "Pattern Hunter", "description": "Build evidence stack proving US gas dominance" }, { "from": 11, "to": 15, "label": "Mece Breakdown", "description": "Decompose demand into three drivers then size each" }, { "from": 17, "to": 18, "label": "Scenario Fork", "description": "Lay out five future scenarios and their consumption paths" }, { "from": 20, "to": 21, "label": "Value Chain Walk", "description": "Identify constraints across the gas value chain" }, { "from": 23, "to": 25, "label": "Segmentation Split", "description": "Segment players, business models and scenario strategies" }, { "from": 26, "to": 30, "label": "Zoom In", "description": "Zoom into upstream then midstream player opportunities" } ] }