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          "structure": "Our Performance -> Industry Average -> Best-in-Class -> The Gap = The Opportunity",
          "description": "Compare performance against best-in-class to quantify the opportunity",
          "familyLabel": null,
          "categoryName": "Comparison",
          "categorySlug": "comparison"
        },
        "matchId": "019dd95a-088b-72c8-b7e1-4e049d09205f",
        "evidence": "29% (frontline) vs 68% (leaders) bubble contrast; 79% global call for regulation with country ranking.",
        "position": 5,
        "objective": "Quantify the responsibility/regulation gap",
        "confidence": 70,
        "extraction": {
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          "model": "claude-legacy",
          "runId": null,
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        }
      },
      {
        "to": 12,
        "from": 12,
        "loop": {
          "name": "47_quick_win_big_bet",
          "slug": "47-quick-win-big-bet",
          "status": "active",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "canonId": "019dd956-790d-708d-983e-ef9bbc68f741",
          "version": 1,
          "bodyDocId": "019df22a-2420-77be-bc41-ded96d08cb21",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "description": "Separate initiatives into immediate wins and longer-term strategic bets",
          "familyLabel": null,
          "categoryName": "Consulting Framework",
          "categorySlug": "consulting-framework"
        },
        "matchId": "019dd95a-088b-72c8-b7e1-52a941edb9b0",
        "evidence": "Three numbered cards: experimentation, upskilling, responsible-AI program.",
        "position": 6,
        "objective": "Close with three prioritized recommendations",
        "confidence": 72,
        "extraction": {
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          "model": "claude-legacy",
          "runId": null,
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      }
    ],
    "tools": [
      {
        "tool": {
          "name": "Big Idea Formula",
          "slug": "big-idea-formula",
          "status": "active",
          "bestFor": "Any narrative-driven persuasive deck whose job is to move the audience: keynotes, fundraising pitches, capital-allocation board asks, all-hands behaviour-change talks, conference talks meant to shift mental models. Use it before structuring; pair with Pyramid when the deck must also withstand line-by-line scrutiny.",
          "canonId": "019dd956-7dd1-74d7-9866-ffdef19ecfbf",
          "version": 1,
          "bodyDocId": "c30d7484-69e0-4e21-82cf-20fa0966869e",
          "description": "Nancy Duarte's articulation of how to frame a presentation's central message: the speaker's unique point of view plus what's at stake for the audience, expressed as one complete declarative sentence. The narrative-driven counterpart to Minto's analytical governing thought.",
          "familyLabel": null,
          "categoryName": "Block",
          "categorySlug": "block"
        },
        "agent": "Storyteller",
        "layer": "block",
        "agents": [
          "Storyteller"
        ],
        "matchId": "019dd95a-12a5-7665-b6f7-518b3aeb8c00",
        "evidence": "Left panel states the survey scope and core question in ≤20 words.",
        "pageRefs": null,
        "priority": "Core",
        "whenToUse": "Any narrative-driven persuasive deck whose job is to move the audience: keynotes, fundraising pitches, capital-allocation board asks, all-hands behaviour-change talks, conference talks meant to shift mental models. Use it before structuring; pair with Pyramid when the deck must also withstand line-by-line scrutiny.",
        "confidence": 65,
        "extraction": {
          "at": "2026-04-29 13:07:32.265826+00",
          "model": "claude-legacy",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 2,
        "whyItWorks": "Solves the topic-not-thesis trap and the stake-less recommendation trap simultaneously. A single declarative sentence with a verb forces the speaker's stance into the room; routing the consequence through the word 'you' translates internal urgency into the audience's currency. The result is short enough to be repeated after the meeting — and that repetition is the persuasion mechanism.",
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      {
        "tool": {
          "name": "SCQA Framework",
          "slug": "scqa-framework",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-7bcb-763f-bdf6-1dfedf3bd36c",
          "version": 1,
          "bodyDocId": "019df22a-a0b0-719e-937e-2ac31e53d32c",
          "description": "Situation, Complication, Question, Answer - structured problem framing",
          "familyLabel": null,
          "categoryName": "Block",
          "categorySlug": "block"
        },
        "agent": "Architect",
        "layer": "block",
        "agents": [
          "Architect"
        ],
        "matchId": "019dd95a-12a5-7665-b6f7-4ce57735b72a",
        "evidence": "Four bolded paragraph leads: optimism / but excitement varies / deep-seated concerns / what can be done.",
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        "priority": "Core",
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        "confidence": 75,
        "extraction": {
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          "model": "claude-legacy",
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        "pageNumber": 2,
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      {
        "tool": {
          "name": "Miller's Law",
          "slug": "millers-law",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-9552-72f9-b76a-78512cb25d46",
          "version": 1,
          "bodyDocId": null,
          "description": "Users can hold 7±2 items in working memory - structure content accordingly",
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          "categoryName": "Block",
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        "agent": "Architect",
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        "agents": [
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        ],
        "matchId": "019dd95a-12a5-7665-b6f7-6b01cb1b9c0b",
        "evidence": "Eight stats sit at the upper limit of working-memory capacity.",
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        "confidence": 60,
        "extraction": {
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          "model": "claude-legacy",
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        "pageNumber": 3,
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      {
        "tool": {
          "name": "The Rule of Three",
          "slug": "the-rule-of-three",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-8962-75cf-b4f8-9394501a6f33",
          "version": 1,
          "bodyDocId": null,
          "description": "Ideas presented in threes are more memorable and satisfying",
          "familyLabel": null,
          "categoryName": "Block",
          "categorySlug": "block"
        },
        "agent": "Storyteller",
        "layer": "block",
        "agents": [
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        ],
        "matchId": "019dd95a-12a5-7665-b6f7-f9e68b3e1fb2",
        "evidence": "Three explicitly numbered recommendation cards.",
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        "whenToUse": null,
        "confidence": 95,
        "extraction": {
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      {
        "tool": {
          "name": "Three Pillars",
          "slug": "three-pillars",
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          "bestFor": null,
          "canonId": "019dd956-81ef-7455-a365-b234d95a6bbb",
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          "description": "Three major supporting arguments that are MECE and address key concerns",
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          "categoryName": "Block",
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        "agent": "Architect",
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        "agents": [
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        "matchId": "019dd95a-12a5-7665-b6f7-fcd95ab8c59c",
        "evidence": "Experimentation / upskilling / responsible AI cover MECE pillars.",
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        "confidence": 80,
        "extraction": {
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      {
        "tool": {
          "name": "Contrast Pairs",
          "slug": "contrast-pairs",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-9b77-70d3-88b1-f34e26f60860",
          "version": 1,
          "bodyDocId": null,
          "description": "Creating tension through opposites: Before↔After, Problem↔Solution, Pain↔Relief",
          "familyLabel": null,
          "categoryName": "Loop",
          "categorySlug": "loop"
        },
        "agent": "Storyteller",
        "layer": "loop",
        "agents": [
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        ],
        "matchId": "019dd95a-12a5-7665-b6f7-5aa8a79fed30",
        "evidence": "Light-side optimism vs dark-side concerns introduced as paired tension.",
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        "priority": "Core",
        "whenToUse": null,
        "confidence": 65,
        "extraction": {
          "at": "2026-04-29 13:07:32.265826+00",
          "model": "claude-legacy",
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        "pageNumber": 2,
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      },
      {
        "tool": {
          "name": "Parallel Structure",
          "slug": "parallel-structure",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-9f34-762a-93b7-1d8e84bbd153",
          "version": 1,
          "bodyDocId": null,
          "description": "Using similar grammatical structure for related ideas",
          "familyLabel": null,
          "categoryName": "Loop",
          "categorySlug": "loop"
        },
        "agent": "Architect",
        "layer": "loop",
        "agents": [
          "Architect"
        ],
        "matchId": "019dd95a-12a5-7665-b6f8-0367593396d6",
        "evidence": "Each card opens with imperative verb (Ensure / Invest / Prioritize).",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 75,
        "extraction": {
          "at": "2026-04-29 13:07:32.265826+00",
          "model": "claude-legacy",
          "runId": null,
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          "promptVersion": null
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        "pageNumber": 12,
        "whyItWorks": null,
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      },
      {
        "tool": {
          "name": "Slide recipe: Cover",
          "slug": "cover-slide",
          "status": "active",
          "bestFor": null,
          "canonId": "019df269-2a08-767d-9128-e7431e6fe8a3",
          "version": 1,
          "bodyDocId": "019df269-29e5-7738-b5fa-6892e5dc8e65",
          "description": "The first ten seconds. Build it deliberately.",
          "familyLabel": "slide-recipe",
          "categoryName": "Slide",
          "categorySlug": "slide"
        },
        "agent": "designer",
        "layer": "slide",
        "agents": [
          "designer"
        ],
        "matchId": "493cc418-5898-46f3-ae86-a5f9096f932f",
        "evidence": "title/headline: AI at Work: What People Are Saying",
        "pageRefs": null,
        "priority": null,
        "whenToUse": null,
        "confidence": 0.9,
        "extraction": {
          "at": "2026-07-16 21:03:42.995028+00",
          "model": "or:meta-llama/llama-4-scout",
          "runId": null,
          "seconds": null,
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      {
        "tool": {
          "name": "Action Titles",
          "slug": "action-titles",
          "status": "active",
          "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.",
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          "version": 1,
          "bodyDocId": "816dad3c-9983-41c1-a86e-978ebd582841",
          "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.",
          "familyLabel": null,
          "categoryName": "Slide",
          "categorySlug": "slide"
        },
        "agent": "Architect",
        "layer": "slide",
        "agents": [
          "Architect"
        ],
        "matchId": "019dd95a-12a5-7665-b6f7-4bd8580c28ba",
        "evidence": "Title 'Executive summary' + lead paragraph carries the insight in bold.",
        "pageRefs": null,
        "priority": "Core",
        "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.",
        "confidence": 70,
        "extraction": {
          "at": "2026-04-29 13:07:32.265826+00",
          "model": "claude-legacy",
          "runId": null,
          "seconds": null,
          "promptVersion": null
        },
        "pageNumber": 2,
        "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.",
        "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.",
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        "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex."
      },
      {
        "tool": {
          "name": "Executive summary",
          "slug": "executive-summary",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd9e1-4b63-72d5-9734-da757d91ca61",
          "version": 1,
          "bodyDocId": null,
          "description": "A condensed view of the entire argument on a single slide / block.",
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        },
        "agent": null,
        "layer": "slide",
        "agents": null,
        "matchId": "c8507a78-1fc7-4b0c-b448-4936ec32698b",
        "evidence": "title/headline: Executive summary",
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        "confidence": 0.9,
        "extraction": {
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        "pageNumber": 2,
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        "cardinality": "common",
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      },
      {
        "tool": {
          "name": "Opening Hooks",
          "slug": "opening-hooks",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-aeb0-77d5-bfbd-9cd9a6be8186",
          "version": 1,
          "bodyDocId": null,
          "description": "Techniques to capture attention: Startling statistic, provocative question, short story, analogy, contrast",
          "familyLabel": null,
          "categoryName": "Slide",
          "categorySlug": "slide"
        },
        "agent": "Storyteller",
        "layer": "slide",
        "agents": [
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        ],
        "matchId": "019dd95a-12a5-7665-b6f7-5660b8606785",
        "evidence": "Opens with '13,000 people across 18 countries' — startling-statistic hook.",
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        "confidence": 60,
        "extraction": {
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          "model": "claude-legacy",
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      },
      {
        "tool": {
          "name": "Action Titles",
          "slug": "action-titles",
          "status": "active",
          "bestFor": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.",
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          "version": 1,
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          "description": "The McKinsey-bred discipline of writing every slide title as a complete declarative sentence with a verb and an insight, not a topic label. Each title is a sub-claim that ladders up to the deck's governing thought; read in sequence, the titles reconstruct the executive summary.",
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          "categoryName": "Slide",
          "categorySlug": "slide"
        },
        "agent": "Architect",
        "layer": "slide",
        "agents": [
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        ],
        "matchId": "019dd95a-12a5-7665-b6f7-5c4c2ca3ab8b",
        "evidence": "Title is a question framing the deck's analytical promise.",
        "pageRefs": null,
        "priority": "Core",
        "whenToUse": "Any decision-grade deliverable — strategy recommendation, board update, investment memo, M&A review, post-mortem — where the reader is being asked to agree, decide, or act and will skim the title bar at speed.",
        "confidence": 65,
        "extraction": {
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          "model": "claude-legacy",
          "runId": null,
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        },
        "pageNumber": 3,
        "whyItWorks": "Solves two failure modes at once. (1) The buried claim: action titles place the conclusion on the page before any analysis is read, so a busy reader doesn't reverse-engineer it from the chart. (2) The spineless deck: because each title is a claim, slides have to ladder up to the governing thought; logical gaps become visible as topic-shaped titles in a sequence that no longer reads as a story.",
        "antipattern": "Topic labels disguised as titles — Volume by quarter, Key findings, Pricing strategy, Margins have been impacted. No verb, or a passive verb with no agent, or a fact (Revenue grew 12%) without the so-what. Also: titles that overreach the chart's evidence, multi-claim X-grew-but-Y-fell welded titles, and mechanical repetition of the same X-drove-Y template across the deck.",
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        "narrativePurpose": "Forces the deck to carry its argument in the title bar so a senior reader can extract the recommendation without opening a single slide; converts a binder of topics into a navigable pyramid where every slide is a node defending the apex."
      },
      {
        "tool": {
          "name": "Small Multiples",
          "slug": "small-multiples",
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          "bestFor": null,
          "canonId": "019dd956-b32d-7586-b368-baa1dd388ed4",
          "version": 1,
          "bodyDocId": null,
          "description": "Repeating similar charts for comparison across categories or time",
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          "categoryName": "Slide",
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        "agent": "Designer",
        "layer": "slide",
        "agents": [
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        ],
        "matchId": "019dd95a-12a5-7665-b6f7-671687230e4a",
        "evidence": "Repeating big-number-plus-caption tiles in a 4x2 grid.",
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        "confidence": 80,
        "extraction": {
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      {
        "tool": {
          "name": "Von Restorff Effect",
          "slug": "von-restorff-effect",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-beab-73d8-9f62-30d0332e926e",
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          "bodyDocId": null,
          "description": "Items that stand out are noticed and remembered - make key points visually distinct",
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          "categoryName": "Slide",
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        "agent": "Designer",
        "layer": "slide",
        "agents": [
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        "matchId": "019dd95a-12a5-7665-b6f7-62ec7c4a816e",
        "evidence": "Eight oversized purple statistics dominate visually over the explanatory text.",
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        "confidence": 85,
        "extraction": {
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      {
        "tool": {
          "name": "White Space (Negative Space)",
          "slug": "white-space-negative-space",
          "status": "active",
          "bestFor": null,
          "canonId": "019dd956-b6e3-72de-bd7e-8cc963390837",
          "version": 1,
          "bodyDocId": null,
          "description": "Using empty space to reduce cognitive load and create focus",
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          "categoryName": "Slide",
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        "agent": "Designer",
        "layer": "slide",
        "agents": [
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        "matchId": "019dd95a-12a5-7665-b6f7-6f9f82702804",
        "evidence": "Generous gutters between tiles let each stat breathe.",
        "pageRefs": null,
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        "confidence": 70,
        "extraction": {
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